TN Visa Digital Content Specialist Jobs
Digital Content Specialist roles qualify for TN visa sponsorship under the USMCA treaty when the position requires a bachelor's degree in communications, journalism, or a related field. Canadian citizens can enter at the border without a cap; Mexican citizens apply through a U.S. consulate under the annual TN allocation.
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Get Access To All JobsPosition Summary:
An Aftermarket Digital Content Specialist is responsible for maintaining the accuracy, structure, and usability of parts catalog information, including product attributes, fitment data, supersessions, and cross-references. This role works cross-functionally to ensure parts can be easily identified, searched, and supported across internal systems, dealer platforms, and customer-facing channels.
This position serves as a critical bridge between Product Management, Marketing, Engineering, Operations, and eCommerce to ensure accurate product data, fitment integrity, and best-in-class digital content across all channels.
ESSENTIAL FUNCTIONS:
- Maintains and improves the accuracy, structure, usability, and discoverability of the online eParts catalog, including product attributes, fitment data, supersessions, and cross-references.
- Owns the collection, organization, maintenance, and governance of digital product assets, including images, videos, documents, installation guides, and compliance materials.
- Ensures parts have complete, accurate, and optimized digital content across internal systems and external platforms, maintaining standards for asset naming, metadata, version control, and accessibility.
- Partners cross-functionally with Product Management, Engineering, Marketing, Operations, and eCommerce teams to validate technical information and resolve catalog gaps, data inconsistencies, and fitment errors.
- Supports the integration of catalog content and product data across ERP, PIM, eCommerce platforms, and dealer systems to enable accurate part identification and seamless customer experience.
- Develops and maintains documentation and standard operating procedures related to digital content and catalog processes, supporting continuous improvement in catalog accuracy and content operations.
- Supports dealer and customer inquiries related to parts identification, product content, and catalog navigation, and assists with reporting and analysis related to digital content performance and catalog health.
- ALL OTHER DUTIES AS ASSIGNED
EXPERIENCE/QUALIFICATIONS:
- Minimum Degree Required: Bachelors Degree
- Preferred Degree: Bachelors Degree in Business, Marketing, Supply Chain, or related field, or equivalent experience (if applicable)
- Years of experience: 2 to 5 years of experience in aftermarket, product data management, merchandising, or eCommerce
KNOWLEDGE, SKILLS, AND ABILITY:
- Strong attention to detail and data accuracy.
- Experience working with ERP, PIM, or eCommerce platforms.
- Experience using Adobe Photoshop or similar tools to support product image quality and digital asset standards.
- Analytical mindset with ability to interpret sales and product performance data.
- Strong cross-functional communication and collaboration skills.
- Strong organizational skills with a process-driven approach.
- Systems thinker with digital fluency and ability to manage complex product data structures.
- Proactive problem-solving skills.
TRAVEL REQUIREMENTS:
Up to 10% travel may be required to support cross-functional collaboration, system implementations, or business needs.
Physical Requirements:
Regularly sits and works on a computer.
Occasionally stands and walks.
Seldom/never lifts up to 50 lbs.
INDEPENDENT JUDGEMENT:
Performs duties within scope of general company policies, procedures, and objectives. Analyzes problems and performs needs assessments. Uses judgment in adapting broad guidelines to achieve desired result. Regular exercise of independent judgment within accepted practices. Makes recommendations that affect policies, procedures, and practices.
Full Time Benefits Summary:
Enjoy discounts on retail merchandise, our restaurants, world-class resorts and conservation attractions!
- Medical
- Dental
- Vision
- Health Savings Account
- Flexible Spending Account
- Voluntary benefits
- 401k Retirement Savings
- Paid holidays
- Paid vacation
- Paid sick time
- Bass Pro Cares Fund
- And more!
Bass Pro Shops is an equal opportunity employer. Hiring decisions are administered without regard to race, color, creed, religion, sex, pregnancy, sexual orientation, gender identity, age, national origin, ancestry, citizenship status, disability, veteran status, genetic information, or any other basis protected by applicable federal, state or local law.
Reasonable Accommodations
Qualified individuals with known disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws.
If you need a reasonable accommodation for any part of the application process, please visit your nearest location or contact us at hrcompliancebasspro.com.
White River Marine Group
Position Summary:
An Aftermarket Digital Content Specialist is responsible for maintaining the accuracy, structure, and usability of parts catalog information, including product attributes, fitment data, supersessions, and cross-references. This role works cross-functionally to ensure parts can be easily identified, searched, and supported across internal systems, dealer platforms, and customer-facing channels.
This position serves as a critical bridge between Product Management, Marketing, Engineering, Operations, and eCommerce to ensure accurate product data, fitment integrity, and best-in-class digital content across all channels.
ESSENTIAL FUNCTIONS:
- Maintains and improves the accuracy, structure, usability, and discoverability of the online eParts catalog, including product attributes, fitment data, supersessions, and cross-references.
- Owns the collection, organization, maintenance, and governance of digital product assets, including images, videos, documents, installation guides, and compliance materials.
- Ensures parts have complete, accurate, and optimized digital content across internal systems and external platforms, maintaining standards for asset naming, metadata, version control, and accessibility.
- Partners cross-functionally with Product Management, Engineering, Marketing, Operations, and eCommerce teams to validate technical information and resolve catalog gaps, data inconsistencies, and fitment errors.
- Supports the integration of catalog content and product data across ERP, PIM, eCommerce platforms, and dealer systems to enable accurate part identification and seamless customer experience.
- Develops and maintains documentation and standard operating procedures related to digital content and catalog processes, supporting continuous improvement in catalog accuracy and content operations.
- Supports dealer and customer inquiries related to parts identification, product content, and catalog navigation, and assists with reporting and analysis related to digital content performance and catalog health.
- ALL OTHER DUTIES AS ASSIGNED
EXPERIENCE/QUALIFICATIONS:
- Minimum Degree Required: Bachelors Degree
- Preferred Degree: Bachelors Degree in Business, Marketing, Supply Chain, or related field, or equivalent experience (if applicable)
- Years of experience: 2 to 5 years of experience in aftermarket, product data management, merchandising, or eCommerce
KNOWLEDGE, SKILLS, AND ABILITY:
- Strong attention to detail and data accuracy.
- Experience working with ERP, PIM, or eCommerce platforms.
- Experience using Adobe Photoshop or similar tools to support product image quality and digital asset standards.
- Analytical mindset with ability to interpret sales and product performance data.
- Strong cross-functional communication and collaboration skills.
- Strong organizational skills with a process-driven approach.
- Systems thinker with digital fluency and ability to manage complex product data structures.
- Proactive problem-solving skills.
TRAVEL REQUIREMENTS:
Up to 10% travel may be required to support cross-functional collaboration, system implementations, or business needs.
Physical Requirements:
Regularly sits and works on a computer.
Occasionally stands and walks.
Seldom/never lifts up to 50 lbs.
INDEPENDENT JUDGEMENT:
Performs duties within scope of general company policies, procedures, and objectives. Analyzes problems and performs needs assessments. Uses judgment in adapting broad guidelines to achieve desired result. Regular exercise of independent judgment within accepted practices. Makes recommendations that affect policies, procedures, and practices.
Full Time Benefits Summary:
Enjoy discounts on retail merchandise, our restaurants, world-class resorts and conservation attractions!
- Medical
- Dental
- Vision
- Health Savings Account
- Flexible Spending Account
- Voluntary benefits
- 401k Retirement Savings
- Paid holidays
- Paid vacation
- Paid sick time
- Bass Pro Cares Fund
- And more!
Bass Pro Shops is an equal opportunity employer. Hiring decisions are administered without regard to race, color, creed, religion, sex, pregnancy, sexual orientation, gender identity, age, national origin, ancestry, citizenship status, disability, veteran status, genetic information, or any other basis protected by applicable federal, state or local law.
Reasonable Accommodations
Qualified individuals with known disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws.
If you need a reasonable accommodation for any part of the application process, please visit your nearest location or contact us at hrcompliancebasspro.com.
White River Marine Group
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Get Access To All JobsTips for Finding TN Visa Sponsorship as a Digital Content Specialist
Align your credentials to specialty occupation standards
TN eligibility for content roles depends on your degree field matching the job description. A diploma in marketing or communications works; a general arts degree paired with a vague job title may not. Request a credential evaluation before applying.
Target employers experienced with visa sponsorship
Employers with recent visa filings for communications or marketing roles already understand the sponsorship process. Review their filing history to confirm a company has sponsored work visa professionals in similar positions before—this experience translates well to TN sponsorship, which requires an employer support letter rather than government filings.
Negotiate the job offer letter before accepting
Your TN support letter must name your specific title, duties, degree requirement, and employment terms. Ask the employer to draft it before you give notice elsewhere. A vague letter is the most common reason border officers request additional documentation.
Use Migrate Mate to find sponsorship-ready employers
Filtering for Digital Content Specialist roles at companies already familiar with TN filings saves significant time. Migrate Mate surfaces employers with verified sponsorship history, so you're not cold-pitching HR teams who have never filed a TN petition.
Prepare for port-of-entry classification questions as a Canadian
Canadian citizens apply at the border, where CBP officers make the final classification decision. Bring printed copies of your degree transcripts, the employer support letter, and a sample of your portfolio work to demonstrate the specialized nature of your role.
Confirm your employer's E-Verify enrollment before your start date
Some states require E-Verify for all new hires, and federal contractors must enroll. Ask HR to confirm enrollment status during onboarding, because TN workers must complete Form I-9 and E-Verify verification within three business days of starting work.
Digital Content Specialist jobs are hiring across the US. Find yours.
Find Digital Content Specialist JobsDigital Content Specialist TN Visa: Frequently Asked Questions
Does a Digital Content Specialist role qualify for TN visa status?
Yes, if the position requires a bachelor's degree in a directly related field such as communications, journalism, public relations, or marketing, and the job duties align with professional-level content creation or strategy. Roles that require only a general education background or treat the degree as optional are harder to support under the TN classification, so the job description wording matters significantly.
How does TN visa sponsorship compare to H-1B for this role?
TN has no lottery and no annual cap for Canadian citizens, so you can start working as soon as CBP approves your application at the port of entry. H-1B requires your employer to enter a random lottery, and selection is not guaranteed. Mexican nationals face a TN annual allocation, but even that process is faster and more predictable than the H-1B lottery cycle.
What documents does my employer need to provide for my TN application?
Your employer must provide a detailed support letter on company letterhead that states your job title, a description of duties confirming specialty occupation status, the specific degree field required, your anticipated length of employment, and your compensation terms. This letter is reviewed by CBP at the border for Canadians or by a consular officer for Mexican nationals, and incomplete letters are a leading cause of delays.
Where can I find Digital Content Specialist jobs that offer TN visa sponsorship?
Most general job boards don't filter by visa type, which makes identifying sponsorship-ready employers time-consuming. Migrate Mate is built specifically for TN and other work visa job seekers, letting you search for Digital Content Specialist roles at employers with confirmed sponsorship histories so you can focus your applications where they're most likely to succeed.
Can I switch employers while on TN status as a Digital Content Specialist?
Yes, but your TN status is tied to your current employer. You cannot begin working for a new company until you have an approved TN for that position. Canadian citizens can apply at the port of entry with a new support letter from the incoming employer before starting. Mexican nationals must obtain a new TN visa at a U.S. consulate, so planning the transition timeline is essential to avoid any gap in authorized employment.
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