About SH/FT

Shift Paradigm is an execution-led strategic consultancy that bridges the gap between enterprise strategy and technical reality. We partner with Fortune 500 brands and emerging leaders to solve the inherent complexity of modern digital marketing. As partners to the world’s leading MarTech platforms, including Adobe, Salesforce, Optimizely, and Braze, we deploy integrated experts across data analytics, marketing strategy, technology development, engineering, and revenue operations to ensure our clients’ tech stacks don't just exist, but perform.

Director / Sr. Director, Technology Services – Adobe Ecosystem

Location: Remote, US or CAN
Travel: None — this is a fully remote position; candidates must be located in North America.

About SH/FT

Shift Paradigm is a client services business that focuses on implementing and activating technology and data to make sales and marketing work. Our people bring combined experience across technology, data & analytics, business strategy and campaign operations to accelerate our clients’ businesses. We keep pace with change in modern marketing and technology in order to create both effective, scalable and future-proof solutions for our clients that span both the Fortune 500 list and emerging industry leaders. We have also built strong relationships with the world’s most influential martech platforms and are key partners to them and their clients.

The Role

As Director / Sr. Director, Technology Services, you’ll lead digital transformations within the Adobe ecosystem as a strategic architect, driving architecture strategy from pre-sale vision through post-sale execution. You’ll help enterprise organizations configure the Adobe suite (AEP, AEM, Target, CDP, Marketo, AJO, CJA) into an engine for growth — untangling complex data models to build true 360° customer profiles, enabling clients to move beyond static campaigns into real-time, personalized, omnichannel journeys, and translating complex client requirements into actionable blueprints that drive measurable conversions and revenue.

What You’ll Accomplish

Strategic Architecture & Solution Design

• Lead Adobe-centric, enterprise digital transformation projects as the SME accountable for solution architecture and data strategy, ensuring alignment with client objectives
• Develop forward-looking integration frameworks that unify Adobe technologies (AEP, AEM, Target, CDP, Marketo, AJO, CJA) and other tech integrations into cohesive, data-driven operating models
• Drive architectural standards, patterns, and governance models that support scale, performance, and innovation
• Serve as a trusted technical advisor to executive client stakeholders on emerging Adobe capabilities including AI/ML features, data strategies and integrations
• Ensure that the “vision” sold during pre-sales is technically feasible, scalable, and executed with architectural integrity
• Manage and mentor architects and platform experts, fostering a culture of technical excellence and keeping the team ahead of the curve on emerging Adobe capabilities
• Champion Agile delivery methodologies to orchestrate cross-functional execution, ensuring complex technical solutions are deployed on schedule and within budget while maintaining architectural integrity
• Support training and knowledge transfer on key client engagements to support enablement of project launches

Pre-Sale Solution Strategy & Scoping

• Collaborate with Sales, Partner Alliances, and Go-To-Market (GTM) teams during pre-sale activities, including acting as an Adobe SME in initial prospect conversations to assess client needs, pain points, and readiness, as well as scoping, shaping, and presenting technical solutions and proposals
• Lead or support scoping sessions, translating high-level business goals into technical recommendations and level-of-effort (LOE) estimates
• Develop and present solution roadmaps, architecture diagrams, and phased delivery approaches aligned to client maturity and growth goals
• Represent Shift Paradigm in co-selling scenarios within our Adobe partnership, articulating solution value and differentiation
• Provide thought leadership in RFP/RFI responses, ensuring technical feasibility, clarity, and alignment with best practices

Innovation & AI/ML Enablement

• Identify opportunities to leverage data science, generative AI, and automation frameworks to drive proactive insights and customer engagement
• Embed AI/ML capabilities across client ecosystems to enhance personalization, predictive modeling, and marketing automation performance
• Partner with internal innovation initiatives to prototype new solutions, accelerators, and reusable frameworks that differentiate Shift Paradigm’s offerings

Team Leadership

• Lead technical resources supporting project delivery (onshore, nearshore, and offshore), ensuring technical standards, code quality practices, and platform best practices are followed
• Serve as part of the leadership team on enterprise accounts, responsible for overall delivery quality and financial targets for an individual client relationship

What You Bring

Experience & Expertise

• 10+ years in marketing technology, solution architecture, or data engineering roles within digital agencies or enterprise environments
• Experience leading teams through Agile and/or waterfall development lifecycles, consistently delivering technical solutions that meet strict timeline and budget constraints
• Experience mentoring cross-functional teams, fostering technical excellence, and influencing strategic direction

Skills & Capabilities

• Proven experience designing and implementing at least three of the following tools within the Adobe ecosystem: AEM, AEP, RTCDP, AJO, CJA. Adobe certifications are a strong plus
• Proven experience integrating tools such as the following with the Adobe ecosystem to tailor data models for B2C and B2B clients: Data Warehouses & CDPs (e.g., Snowflake, Databricks, BigQuery, Redshift, Salesforce Data Cloud, Segment, Hightouch); Marketing Automation Platforms (e.g., Marketo Engage, Salesforce Marketing Cloud, Braze, Iterable, HubSpot); CRMs (e.g., Salesforce, Microsoft Dynamics, HubSpot); and CMS/Web Platforms (e.g., Optimizely, WordPress, Sitecore)
• Deep understanding of data modeling, identity resolution, and customer 360 architecture
• Experience integrating and operationalizing AI/ML capabilities within marketing and data platforms
• Strong background in API design, data contracts, microservices, and cloud infrastructure (AWS, Azure, GCP)

Mindset

• Extensive experience leading VP & C-Suite level technical discussions and recommendations; comfortable leading discovery workshops, requirements working sessions, whiteboarding complex architectures live, and conducting technical pre-sales demos that bridge the gap between feature functionality and business value
• Exceptional communication skills with the proven ability to translate technical concepts (APIs, schemas, identity graphs) into clear business outcomes for executive audiences

What We Offer

• Competitive compensation aligned with your experience and impact
• Remote flexibility
• Collaborative culture that values diverse perspectives and innovative thinking
• Work that makes a measurable difference for your clients

Why SH/FT:

Shift Paradigm is a consultancy built for transformation. We bridge the gap between marketing, data, and technology to unlock growth for some of the world’s most recognized brands. As a Senior Director, you’ll shape the future of how organizations connect with their customers through intelligent architecture, scalable systems, and the power of data-driven strategy.

Our Commitment to DEIB

We strive to champion diversity, equity, inclusion, and belonging through our Project NEXT committee. This team of passionate internal advocates and external experts allows us to build and leverage a diverse and inclusive workforce and workplace by committing to represent and reflect the experiences, perspectives, and viewpoints of our people, partners, and communities we serve. We are committed to providing knowledge and career opportunities to the next generation of digital marketers while championing diversity and equality in the workplace.

At the core of our success is our culture and dedication to maintaining a positive work environment, encouraging professional growth, and promoting the health and well-being of our employees. We do not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law.

Comp & Benefits

As required by law, Shift Paradigm provides a reasonable range of compensation for roles that may be hired in California, Colorado, Hawaii, New York, New Jersey, or Washington. The salary range for these residents is $145,000.00 to $175,000.00. Salary is based on several factors including but not limited to role title and level (Director vs. Sr. Director), skillset, relevant education, level of experience, certifications, and more.

In addition to base salary, Shift Paradigm offers benefits such as medical, dental, vision, STD/LTD, Life/AD&D, Flexible Paid Time Off, and various other ancillary benefits and perks.

We welcome and encourage applications from people with disabilities under the Accessibility for Ontarians with Disabilities Act. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Candidates must have current U.S. or Canada work authorization. For U.S. candidates, this employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

No relocation assistance can be offered at this time.

All inquiries are held in strict confidence.