Digital Marketing Jobs in USA with Visa Sponsorship
Digital marketing roles are among the most sponsorable positions in the marketing category because they involve measurable, data-driven work tied to technical platforms like Google Ads, Meta Business Suite, and marketing automation systems. Employers can more easily demonstrate the specialty occupation requirement when the role demands analytical skills in SEO, SEM, and campaign performance optimization.
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Get Access To All JobsINTRODUCTION
We’re seeking a hands-on Paid Media Manager who enjoys diving deep into data and building cross-channel strategies, and has a proven track record in lead generation. Our Paid Media Manager will own and optimize lead generation campaigns across multiple paid channels. This role requires a mix of analytical rigor, campaign management, and creative execution, with a focus on driving measurable ROI. While paid media is central, this role also supports broader marketing initiatives, including collaborating with stakeholders and practice leads to develop creative content and campaign ideas.
Responsibilities
- Collaborate with practice leads to develop messaging and creative assets, ensuring campaigns align with business goals.
- Own strategy and execution to develop, launch, and optimize lead generation campaigns across Google Ads, Microsoft Ads, and LinkedIn Ads.
- Drive results and scale conversion-focused campaigns to meet our growth goals.
- Conduct keyword research and competitive analysis to inform campaign strategies.
- Develop and refine audience targeting to improve campaign performance.
- Monitor performance metrics and manage campaign budgets to continuously optimize cost efficiency and ROI.
- Leverage Salesforce to track, report, and ensure lead quality and attribution.
- Implement and manage offline conversion tracking, connecting CRM and sales data to paid media platforms to improve optimization, lead quality, and attribution accuracy.
- Build and test ad creative, landing pages, and campaign assets, collaborating with design and content teams.
- Apply working knowledge of SEO to ensure campaigns align with organic search strategy and global guidance.
- Conduct A/B testing, experiment with targeting, and refine messaging to improve conversion rates.
- Translate performance data into clear insights and identify new growth opportunities and recommendations for leadership.
- Coordinate timelines and priorities across internal teams to deliver campaigns on schedule.
BASIC QUALIFICATIONS
Education
- Bachelor’s degree in a variety of disciplines to include Business, Marketing, Communications, Information Systems or other related fields.
Required Experience
- 3+ years of hands-on experience managing performance-driven paid media campaigns (Google, Microsoft, LinkedIn).
- Strong skills in analytics and reporting (Google Analytics and Salesforce).
- A strong background in conversion tracking (Google Tag Manager, Google Analytics) and understanding of data compliance.
- Project management skills; able to juggle multiple campaigns and stakeholders.
- Ability to engage practice leads, contribute ideas, make recommendations and proactively follow-up.
- Familiarity with SEO principles and ability to integrate SEO considerations into paid campaigns.
- Excellent written and visual communication skills.
PREFERRED QUALIFICATIONS
- Experience with design tools enabling you to independently create or refine campaign assets when needed (Adobe Suite, Canva).
- Google Ads and/or Microsoft Ads certifications.
- Digital marketing experience gained in management consulting, professional services, or B2B focused companies.
BENEFITS
- Medical / Dental / Vision coverage
- Health Care FSA and Dependent Care FSA
- Employer Paid disability and life insurance
- Short-term & Long-term Disability
- Term life and AD&D
- Voluntary life insurances
- Critical Illness and Accident insurances
- $50 Technology stipend (monthly)
- 401(k) retirement plan - Traditional 401(k) & Roth 401(k)
- 30 Days of flexible paid time off (accrued monthly)
- Employee Assistance Plan (EAP)
- Paid Parental Leave Policy
- Ability to participate in the company ESOP plan
Wavestone is an equal opportunity employer. We embrace diversity as a core component of our culture. Our collective success depends heavily on the recruitment and inclusion of qualified professionals, regardless of individual characteristics such as race, ancestry, religion, color, sex, age, national origin, sexual orientation, gender identity, disability, veteran’s status, or any characteristic protected by law.
How to Get Visa Sponsorship in Digital Marketing
Position yourself in data-driven marketing roles
USCIS evaluates whether a role qualifies as a specialty occupation, and data-driven digital marketing roles - SEO analytics, paid media optimization, A/B testing - make a stronger case than general marketing positions. Highlight quantitative responsibilities when reviewing job descriptions.
Stack industry certifications before applying
Google Ads, Meta Ads, and HubSpot certifications demonstrate specialized knowledge that supports an H-1B petition. These credentials help establish that your role requires specific expertise beyond a general business degree.
Explore STEM OPT if your degree is quantitative
If your degree is in data analytics, statistics, or a quantitative marketing program with a STEM CIP code, you may qualify for the 24-month STEM OPT extension. That gives you up to 3 years of work authorization to build a track record before your employer files an H-1B.
Target growth marketing roles at tech companies
Growth marketing positions at companies like Amazon, HubSpot, and Shopify blend engineering and marketing - running experiments, building attribution models, analyzing funnel data. These hybrid roles have stronger specialty occupation arguments than traditional brand marketing.
Build deep expertise in one marketing channel
Specialists in programmatic advertising, marketing automation, or conversion rate optimization are harder to replace than generalists. Deep expertise in a single channel makes it easier for your employer to argue that they need someone with your specific background.
Time your job search to the H-1B registration cycle
Start applying 6-9 months before the March H-1B registration window. Companies need time for interviews, offers, and internal legal review before they can include you in their registration submissions.
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Get Access To All JobsFrequently Asked Questions
Do technical skills in SEO, SEM, and analytics strengthen a digital marketing visa petition?
Significantly. USCIS is more likely to approve H-1B petitions for digital marketing roles that require demonstrable expertise in platforms like Google Analytics, Google Ads, Meta Ads Manager, and marketing automation systems such as HubSpot or Marketo. When the role demands proficiency in data analysis, A/B testing, attribution modeling, and campaign optimization, it closely resembles other technical specialty occupations with high approval rates. Employers should specifically list required technical platforms and analytical skills in the job description.
Do Google, Meta, or HubSpot certifications help with visa sponsorship for digital marketers?
Industry certifications serve as supporting evidence of specialized knowledge in H-1B petitions, though they do not replace the bachelor's degree requirement. These certifications demonstrate that the candidate possesses platform-specific expertise that goes beyond general marketing knowledge. They are most impactful when combined with a relevant degree and included in the employer's petition as evidence that the role demands specialized, continuously updated technical skills.
Can digital marketers qualify for the STEM OPT extension?
Some can. If your degree is in a STEM-designated field like information systems, applied statistics, or data science, you may qualify for the 24-month STEM OPT extension even if your job title is in digital marketing. Standard marketing or communications degrees generally do not qualify. Check your degree's CIP code with your university's international student office. Graduates with quantitative or technical marketing degrees have the best chance of qualifying.
Is digital marketing easier to sponsor than general marketing roles?
Yes. Digital marketing is the most technically oriented marketing discipline, which makes it the strongest marketing subcategory for H-1B sponsorship. The data-driven nature of the work, involving SEO algorithms, paid media bidding systems, and analytics platforms, maps more clearly to specific degree-level expertise than brand strategy or creative marketing. USCIS evaluates whether the role requires specialized knowledge, and the technical platform requirements of digital marketing make that case easier to build.
Which types of companies sponsor digital marketing roles most actively?
Technology companies, e-commerce platforms, and digital agencies with international client bases are among the most active sponsors. SaaS companies that rely on performance marketing to drive growth frequently sponsor digital marketing talent. Large consumer brands with in-house digital teams also sponsor, particularly for roles in programmatic advertising, marketing analytics, and conversion optimization. Companies that view marketing as a technical function rather than a creative one tend to have the smoothest sponsorship processes.
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