Marketing Jobs in USA with Visa Sponsorship
Marketing strategy roles require employers to make a strong case that the position qualifies as an H-1B visa specialty occupation, since USCIS scrutinizes whether a specific degree is truly required. Candidates with an MBA or a master's in marketing paired with demonstrated strategic planning experience are significantly better positioned for sponsorship approval. For detailed occupation requirements, see the O*NET profile.
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INTRODUCTION
HUMAN Security is looking for a strategic, execution-focused Director, Marketing Programs to build and scale an always-on, automated demand engine focused on ICP & target account engagement, conversion, qualified pipeline generation and revenue acceleration.
This role will architect and optimize a programmatic, multi-channel system around lifecycle marketing, webinars, email, gifting, and real-time conversion via Qualified - driving both sourced and influenced qualified pipeline.
A core pillar of this role is deep partnership across Marketing, SDRs and Sales, ensuring programs are integrated / aligned, and translate directly into meetings, pipeline creation, and deal progression.
This is a high-impact role for someone who can think systematically, move quickly and turn strategy into programs that deliver measurable results.
Responsibilities:
Always-On Program Strategy
- Design and operate always-on programs focused on target and Ideal Customer Profile “ICP” accounts across new logo, pipeline acceleration, and customer expansion.
- Build coordinated, multi-touch campaigns that increase buying group coverage, engagement, and penetration within priority accounts.
- Develop repeatable, scalable frameworks that drive consistent pipeline from high-value target accounts.
Lifecycle & Webinar Programs
- Own lifecycle strategy, including nurture, re-engagement, and pipeline acceleration programs.
- Build and optimize email and webinar programs as core engagement and conversion channels.
- Ensure programs are integrated with SDR & Sales follow-up and designed to drive meetings.
Gifting & Deal Acceleration
- Build and scale gifting programs to accelerate pipeline and influence deal progression.
- Partner with Sales to deploy gifting at key opportunity stages and high-value accounts.
- Optimize programs to improve engagement, pipeline velocity, and win rates.
Demand Conversion & Speed to Lead
- Own real-time demand conversion via Qualified, driving high-intent engagement to meetings.
- Align chat experiences with account context, engagement activity, and SDR & Sales coverage.
- Ensure immediate routing, automation and fast SDR & Sales follow-up to maximize conversion.
Automation, AI & Efficiency
- Leverage AI and automation to orchestrate programs and personalize engagement at scale.
- Build workflows aligned to intent signals, lifecycle stages, and SDR actions.
- Improve speed to launch, iteration cycles, and operational efficiency.
Leadership & Program Excellence
- Manage and develop team members, fostering a culture of speed, ownership, and accountability.
- Standardize playbooks, workflows, and integration models for scale.
- Drive operational rigor across planning, execution, and reporting.
BASIC QUALIFICATIONS
- 8+ years in demand generation, ABM, or growth marketing within B2B SaaS.
- Proven track record of building programs that generate pipeline and drive measurable impact.
- Deep experience with ABM, lifecycle marketing, email, webinars, and Qualified (or similar platforms).
- Strong understanding of inbound and outbound workflows, sales cycles, and pipeline mechanics.
- Experience in cybersecurity and enterprise B2B buying cycles, including multi-stakeholder buying centers and persona-based engagement.
- Analytical mindset with expertise in funnel metrics, conversion, and attribution.
- Demonstrated ability to operate with speed, efficiency, and cross-functional influence.
PREFERRED QUALIFICATIONS
- Experience with enterprise sales cycles involving long deal timelines and complex stakeholders.
- Familiarity with emerging channels or experimental program formats (e.g., executive events, field marketing, etc).
- Experience working in high-growth or scaling environments, building programs from early stages to maturity.
SUCCESS METRICS
- Achievement of sourced and influenced pipeline targets.
- Increased funnel conversion rates and pipeline velocity.
ABOUT HUMAN SECURITY
HUMAN was founded in a Brooklyn sci-fi bookstore with a hacker mindset and the lofty mission of making the internet safer by putting humans first. Today, our Human Defense Platform safeguards enterprises from sophisticated bots, fraud, and account abuse, verifying the humanity of more than 20 trillion interactions per week for the world’s biggest brands and internet platforms.
HUMAN is an equal opportunity workplace dedicated to protecting the internet's integrity for everyone. We believe in putting people first, embracing diversity of thought from our global teams, and welcoming all individuals to share their unique experiences as we fight cybercrime together. We support our Humans with a comprehensive total rewards package for personal and professional development, including well-being and learning stipends, flexible work options, and dedicated time off. While our HQ is in NYC, we have teams worldwide.
HUMAN is growing fast, and there’s never been a more meaningful time to join us. If you thrive on solving complex problems and want to help shape the future of cybersecurity, join us as we build a safer, more human internet.
If you are an individual with a disability or special need that requires accommodation, please contact us directly.
COMPENSATION RANGE
- Compensation Range: $160K - $195K

INTRODUCTION
HUMAN Security is looking for a strategic, execution-focused Director, Marketing Programs to build and scale an always-on, automated demand engine focused on ICP & target account engagement, conversion, qualified pipeline generation and revenue acceleration.
This role will architect and optimize a programmatic, multi-channel system around lifecycle marketing, webinars, email, gifting, and real-time conversion via Qualified - driving both sourced and influenced qualified pipeline.
A core pillar of this role is deep partnership across Marketing, SDRs and Sales, ensuring programs are integrated / aligned, and translate directly into meetings, pipeline creation, and deal progression.
This is a high-impact role for someone who can think systematically, move quickly and turn strategy into programs that deliver measurable results.
Responsibilities:
Always-On Program Strategy
- Design and operate always-on programs focused on target and Ideal Customer Profile “ICP” accounts across new logo, pipeline acceleration, and customer expansion.
- Build coordinated, multi-touch campaigns that increase buying group coverage, engagement, and penetration within priority accounts.
- Develop repeatable, scalable frameworks that drive consistent pipeline from high-value target accounts.
Lifecycle & Webinar Programs
- Own lifecycle strategy, including nurture, re-engagement, and pipeline acceleration programs.
- Build and optimize email and webinar programs as core engagement and conversion channels.
- Ensure programs are integrated with SDR & Sales follow-up and designed to drive meetings.
Gifting & Deal Acceleration
- Build and scale gifting programs to accelerate pipeline and influence deal progression.
- Partner with Sales to deploy gifting at key opportunity stages and high-value accounts.
- Optimize programs to improve engagement, pipeline velocity, and win rates.
Demand Conversion & Speed to Lead
- Own real-time demand conversion via Qualified, driving high-intent engagement to meetings.
- Align chat experiences with account context, engagement activity, and SDR & Sales coverage.
- Ensure immediate routing, automation and fast SDR & Sales follow-up to maximize conversion.
Automation, AI & Efficiency
- Leverage AI and automation to orchestrate programs and personalize engagement at scale.
- Build workflows aligned to intent signals, lifecycle stages, and SDR actions.
- Improve speed to launch, iteration cycles, and operational efficiency.
Leadership & Program Excellence
- Manage and develop team members, fostering a culture of speed, ownership, and accountability.
- Standardize playbooks, workflows, and integration models for scale.
- Drive operational rigor across planning, execution, and reporting.
BASIC QUALIFICATIONS
- 8+ years in demand generation, ABM, or growth marketing within B2B SaaS.
- Proven track record of building programs that generate pipeline and drive measurable impact.
- Deep experience with ABM, lifecycle marketing, email, webinars, and Qualified (or similar platforms).
- Strong understanding of inbound and outbound workflows, sales cycles, and pipeline mechanics.
- Experience in cybersecurity and enterprise B2B buying cycles, including multi-stakeholder buying centers and persona-based engagement.
- Analytical mindset with expertise in funnel metrics, conversion, and attribution.
- Demonstrated ability to operate with speed, efficiency, and cross-functional influence.
PREFERRED QUALIFICATIONS
- Experience with enterprise sales cycles involving long deal timelines and complex stakeholders.
- Familiarity with emerging channels or experimental program formats (e.g., executive events, field marketing, etc).
- Experience working in high-growth or scaling environments, building programs from early stages to maturity.
SUCCESS METRICS
- Achievement of sourced and influenced pipeline targets.
- Increased funnel conversion rates and pipeline velocity.
ABOUT HUMAN SECURITY
HUMAN was founded in a Brooklyn sci-fi bookstore with a hacker mindset and the lofty mission of making the internet safer by putting humans first. Today, our Human Defense Platform safeguards enterprises from sophisticated bots, fraud, and account abuse, verifying the humanity of more than 20 trillion interactions per week for the world’s biggest brands and internet platforms.
HUMAN is an equal opportunity workplace dedicated to protecting the internet's integrity for everyone. We believe in putting people first, embracing diversity of thought from our global teams, and welcoming all individuals to share their unique experiences as we fight cybercrime together. We support our Humans with a comprehensive total rewards package for personal and professional development, including well-being and learning stipends, flexible work options, and dedicated time off. While our HQ is in NYC, we have teams worldwide.
HUMAN is growing fast, and there’s never been a more meaningful time to join us. If you thrive on solving complex problems and want to help shape the future of cybersecurity, join us as we build a safer, more human internet.
If you are an individual with a disability or special need that requires accommodation, please contact us directly.
COMPENSATION RANGE
- Compensation Range: $160K - $195K
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Get Access To All JobsTips for Finding Marketing Jobs
Target market research analyst roles for a stronger visa case
Market research analyst positions under SOC 13-1161 have a clearer specialty occupation argument than general marketing roles. These roles require analytical methodologies and data interpretation skills that map directly to degree requirements.
Build technical marketing skills to strengthen your petition
Marketing technology roles requiring SQL, Python, and analytics platforms like Google Analytics 4 or Mixpanel sponsor more readily than creative marketing positions. Technical skills transform a general marketing role into a demonstrably specialized one.
Pursue analytical or data-driven marketing positions
Growth marketing, marketing analytics, and SEM management roles require quantitative skills that strengthen the H-1B case. Employers can more easily demonstrate these positions need specialized knowledge tied to a specific degree.
Check STEM OPT eligibility based on your degree field
Marketing degrees typically don't qualify for STEM OPT, but degrees in data science, statistics, or information systems do. If your degree is STEM-eligible, you can access up to 36 months of work authorization through OPT and the STEM extension.
Consider O-1 for senior marketing leaders with measurable impact
If you've led campaigns with large-scale results, won industry awards, or spoken at major conferences, the O-1 visa may be viable. Document your achievements with metrics and third-party recognition to build a strong petition.
Target tech companies with data-heavy marketing teams
Google, Amazon, Meta, and other tech companies hire marketing professionals who blend creativity with data analysis. Their marketing roles often carry technical requirements that make visa sponsorship more defensible with USCIS.
Marketing jobs are hiring across the US. Find yours.
Find Marketing JobsFrequently Asked Questions
Does marketing strategy qualify as a specialty occupation for H-1B purposes?
Marketing strategy roles can qualify, but they face more USCIS scrutiny than technical roles. The key is demonstrating that the position requires a specific bachelor's degree in marketing, market research, or a closely related field, not just any business degree. Employers should craft job descriptions that emphasize specialized methodologies like quantitative market analysis, consumer behavior modeling, or strategic brand management. Roles described in broad or generalist terms are more likely to receive Requests for Evidence.
Does an MBA give a significant advantage for marketing visa sponsorship?
Yes. An MBA qualifies you for the H-1B advanced degree exemption, adding 20,000 extra lottery slots beyond the standard 65,000 cap. It also strengthens the specialty occupation argument by demonstrating graduate-level expertise in marketing strategy. MBA graduates from U.S. universities can use F-1 OPT as a bridge to H-1B sponsorship, giving employers time to evaluate fit before committing to the petition process.
Which marketing specializations have the strongest sponsorship cases?
Data-driven marketing disciplines have the strongest H-1B outcomes. Marketing analytics, growth marketing with heavy quantitative components, and product marketing for technical products all tie clearly to specific degree fields. Brand strategy and creative marketing roles can also be sponsored but require more careful petition framing. The closer your marketing role is to data analysis and technical platforms, the easier it is for the employer to justify the specialty occupation requirement.
Can the L-1A visa work for senior marketing leaders?
Yes. The L-1A visa allows intracompany transfers of managers and executives, and senior marketing leaders (VP of Marketing, CMO, Head of Growth) at multinational companies can qualify. You must have worked for the same employer for at least one continuous year in the past three years in a managerial or executive capacity. The L-1A bypasses the H-1B lottery and can be an efficient path for experienced marketing executives moving to U.S. headquarters.
How does marketing sponsorship compare to more technical roles like engineering?
Marketing roles face a higher H-1B approval bar than engineering or computer science positions because USCIS more frequently questions whether marketing requires a specific degree. Engineering roles have clear degree-to-job mapping that marketing roles lack by nature. To compensate, marketing professionals should build specialized expertise in a quantifiable discipline, obtain relevant certifications (Google Analytics, HubSpot), and target employers experienced in sponsoring marketing positions. An advanced degree also significantly reduces petition risk.
How to find Marketing jobs with visa sponsorship?
To find marketing jobs with visa sponsorship, use Migrate Mate, which specializes in connecting international candidates with sponsoring employers. Focus on tech companies, digital agencies, and multinational corporations that frequently sponsor H-1B, O-1, or other work visas for marketing professionals. These employers often need specialists in digital marketing, brand management, and growth marketing roles.
What is the prevailing wage requirement for sponsored Marketing jobs?
When a U.S. employer sponsors a foreign worker for a work visa, they are legally required to pay at least the "prevailing wage", the average wage paid to workers in the same occupation, in the same geographic area, with similar experience. This is set by the Department of Labor to prevent employers from hiring foreign workers at below-market rates. The prevailing wage varies significantly by role, location, and experience level. For example, a marketing in California will have a different prevailing wage than the same role in a smaller state. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search Page.
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