Digital Media Buyer Jobs in Houston, TX

Media Buyer | Role Description

Position Overview

The Media Buyer is responsible for planning, purchasing, and managing traditional media placements, with a focus on billboards, print, and local advertising opportunities. This role partners with internal teams and clients to identify effective media solutions, negotiate competitive rates, secure added value, and ensure campaigns are executed on time and within budget. The ideal candidate is experienced in managing high volumes of vendors and inventory, and is skilled in negotiation, client communication, and deal execution.

Key Responsibilities

• Manage multiple vendors and high-volume inventory efficiently, maintaining strong organization and clear visibility over contracts and active placements
• Ensure all financial and operational processes are executed accurately, on time, and within budget
• Communicate effectively and work closely with our accountant and stakeholders, including clients, to support billing, reporting, and day-to-day coordination

Media Planning & Buying

• Research and recommend advertising opportunities based on client goals, budgets, and target audiences.
• Plan and purchase media across traditional channels, including billboards, transit advertising, radio, print, sponsorships, and other local media.
• Request, review, and compare media proposals from vendors.
• Negotiate rates, placement terms, and bonus value opportunities.
• Coordinate campaign schedules, artwork deadlines, and production requirements with media partners.
• Monitor active campaigns and address any issues related to placement, scheduling, or delivery.

Vendor & Campaign Management

• Build and maintain relationships with media vendors and representatives.
• Track campaign performance, proof of posting, affidavits, photos, and other delivery documentation.
• Ensure vendors provide any contracted bonus placements, promotional opportunities, or added-value components.
• Prepare campaign recaps and summaries for internal teams and clients.

Budget & Administrative Support

• Track campaign budgets and spending to ensure campaigns stay on budget and pace appropriately throughout the campaign period.
• Review and reconcile vendor invoices against approved media buys and campaign schedules.
• Verify that billed placements, rates, and services match what was contracted and delivered.
• Maintain accurate records of media expenditures, invoices, and campaign budgets.

Qualifications

• 2–5 years of experience planning and buying traditional media, including billboards, radio, television, print, or related channels.
• Strong negotiation and communication skills.
• Comfortable working with budgets, spreadsheets, and campaign tracking.
• Detail-oriented with the ability to manage multiple projects and deadlines.
• Experience working directly with media vendors and advertising partners preferred.
• Knowledge of local and regional media markets is a plus.

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Work Location: In person