Digital Media Buyer Jobs
Digital Media Buyer jobs are open across advertising agencies, retail, consumer packaged goods, and financial services, from junior buyer to director level, with specializations in programmatic, paid social, and connected TV. Find a role that fits from the openings below and apply directly.
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Showing 5 of 11+ Digital Media Buyer jobs
General Duties and Responsibilities:
- Plan, execute, manage, and optimize paid media campaigns across Facebook, Instagram, X, Google, YouTube, and other digital advertising platforms.
- Develop media plans and buying strategies based on campaign objectives, target audiences, budgets, and performance goals.
- Develop and manage audience targeting strategies, including demographic, behavioral, interest-based, remarketing, and lookalike audiences.
- Manage campaign budgets, pacing, bidding strategies, placements, and audience allocation to maximize performance and return on advertising investment.
- Monitor campaign performance and make ongoing adjustments based on key performance indicators, audience behavior, costs, and campaign objectives.
- Analyze campaign and audience performance to identify trends, opportunities, and areas for optimization.
- Evaluate the performance of creative assets, messaging, audiences, and placements and assist with A/B testing strategies.
- Manage campaign setup, trafficking, tracking, quality assurance, and implementation to ensure accurate campaign launches.
- Partner with creative, marketing, digital, and other internal teams to coordinate campaign assets, messaging, landing pages, and tracking requirements.
- Prepare campaign performance reports and translate data and audience insights into actionable recommendations.
- Track campaign spending and ensuring budgets are appropriately paced and aligned with approved media plans.
- Leverage AI tools, including ChatGPT, Claude, Microsoft Copilot, and other emerging technologies, to support audience research, campaign analysis, reporting, and optimization.
- Monitor emerging digital platforms, advertising products, audience trends, and technologies and recommend new opportunities when appropriate.
- Manage multiple campaigns and priorities while meeting campaign launch and reporting deadlines.
- Perform additional duties and responsibilities as assigned.
Position Requirements:
- Bachelor's degree in Marketing, Advertising, Communications, Business, Analytics, or a related field preferred.
- Minimum of 3 years of experience in digital media buying, media planning, paid social, paid search, performance marketing, or programmatic advertising.
- Hands-on experience planning, launching, managing, and optimizing paid digital advertising campaigns.
- Strong working knowledge of Meta Ads Manager and Google Ads required; experience with X Ads, YouTube, and other digital advertising platforms preferred.
- Experience with programmatic advertising platforms and DSPs such as DV360, The Trade Desk, Yahoo DSP, or similar platforms is a plus.
- Strong understanding of audience targeting, segmentation, retargeting, campaign optimization, and digital advertising performance metrics.
- Experience analyzing campaign performance and using data to make media buying and optimization decisions.
- Strong proficiency in Microsoft Excel; experience with Google Analytics, data visualization, or other reporting tools preferred.
- Familiarity with AI tools and an interest in applying emerging technologies to digital advertising, analysis, and campaign optimization.
- Strong analytical, organizational, and communication skills with excellent attention to detail.
- Ability to manage multiple campaigns, budgets, platforms, and deadlines in a fast-paced environment.
Compensation & Benefits
- Competitive salary - $85k -$110k depending on skills and relevant experience.
- Comprehensive health, dental, and vision insurance plans.
- 401(k) retirement plan with company match.
- Paid time off and holidays.
- Professional development and training opportunities.
- Collaborative and inclusive work environment.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.
General Duties and Responsibilities:
- Plan, execute, manage, and optimize paid media campaigns across Facebook, Instagram, X, Google, YouTube, and other digital advertising platforms.
- Develop media plans and buying strategies based on campaign objectives, target audiences, budgets, and performance goals.
- Develop and manage audience targeting strategies, including demographic, behavioral, interest-based, remarketing, and lookalike audiences.
- Manage campaign budgets, pacing, bidding strategies, placements, and audience allocation to maximize performance and return on advertising investment.
- Monitor campaign performance and make ongoing adjustments based on key performance indicators, audience behavior, costs, and campaign objectives.
- Analyze campaign and audience performance to identify trends, opportunities, and areas for optimization.
- Evaluate the performance of creative assets, messaging, audiences, and placements and assist with A/B testing strategies.
- Manage campaign setup, trafficking, tracking, quality assurance, and implementation to ensure accurate campaign launches.
- Partner with creative, marketing, digital, and other internal teams to coordinate campaign assets, messaging, landing pages, and tracking requirements.
- Prepare campaign performance reports and translate data and audience insights into actionable recommendations.
- Track campaign spending and ensuring budgets are appropriately paced and aligned with approved media plans.
- Leverage AI tools, including ChatGPT, Claude, Microsoft Copilot, and other emerging technologies, to support audience research, campaign analysis, reporting, and optimization.
- Monitor emerging digital platforms, advertising products, audience trends, and technologies and recommend new opportunities when appropriate.
- Manage multiple campaigns and priorities while meeting campaign launch and reporting deadlines.
- Perform additional duties and responsibilities as assigned.
Position Requirements:
- Bachelor's degree in Marketing, Advertising, Communications, Business, Analytics, or a related field preferred.
- Minimum of 3 years of experience in digital media buying, media planning, paid social, paid search, performance marketing, or programmatic advertising.
- Hands-on experience planning, launching, managing, and optimizing paid digital advertising campaigns.
- Strong working knowledge of Meta Ads Manager and Google Ads required; experience with X Ads, YouTube, and other digital advertising platforms preferred.
- Experience with programmatic advertising platforms and DSPs such as DV360, The Trade Desk, Yahoo DSP, or similar platforms is a plus.
- Strong understanding of audience targeting, segmentation, retargeting, campaign optimization, and digital advertising performance metrics.
- Experience analyzing campaign performance and using data to make media buying and optimization decisions.
- Strong proficiency in Microsoft Excel; experience with Google Analytics, data visualization, or other reporting tools preferred.
- Familiarity with AI tools and an interest in applying emerging technologies to digital advertising, analysis, and campaign optimization.
- Strong analytical, organizational, and communication skills with excellent attention to detail.
- Ability to manage multiple campaigns, budgets, platforms, and deadlines in a fast-paced environment.
Compensation & Benefits
- Competitive salary - $85k -$110k depending on skills and relevant experience.
- Comprehensive health, dental, and vision insurance plans.
- 401(k) retirement plan with company match.
- Paid time off and holidays.
- Professional development and training opportunities.
- Collaborative and inclusive work environment.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.
Digital Media Buyer Jobs by Experience Level
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Find Digital Media Buyer JobsDigital Media Buyer Job Market
Who's Hiring
Top Industries Hiring
- Science & Research
- Media & Entertainment
- Technology & Software
What Employers Look For
The qualifications that appear most often in digital media buyer jobs.
- Two or more years of hands-on experience buying and optimizing digital media campaigns
- Proficiency with demand-side platforms such as The Trade Desk, DV360, or Amazon DSP
- Experience managing and pacing budgets across multiple channels simultaneously
- Strong analytical skills with comfort pulling and interpreting data in Excel or similar tools
- Familiarity with brand safety, viewability standards, and third-party verification vendors
- Google Ads or Meta Blueprint certification preferred by many employers
Tips for Your Digital Media Buyer Job Search
Quantify campaign results on your resume
Hiring managers for digital media buyer roles want to see ROAS, CPM efficiency, and budget figures, not just responsibilities. Replace every bullet that starts with 'managed' or 'ran' with a result you drove, even an approximate one.
List your DSP and buying platforms explicitly
Many applicant tracking systems filter resumes by tool names. Spell out every platform you have hands-on experience with, including The Trade Desk, DV360, Amazon DSP, and Meta Ads Manager, so your resume clears the first automated screen.
Target openings that match your channel depth
Digital media buyer job listings almost always emphasize one channel, whether programmatic, paid social, or streaming audio. Apply to roles where your deepest channel matches the one listed first in the job description, not the longest list of channels.
Apply early to roles that fit
Migrate Mate lists digital media buyer openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Prepare a campaign case study for interviews
Interviewers routinely ask you to walk through a campaign from brief to optimization. Have one end-to-end example ready: the objective, channels chosen, how you paced budget, what you learned from mid-flight data, and the final result.
Negotiate using third-party benchmarks, not feelings
When you reach the offer stage, anchor your counter to published wage data from the Bureau of Labor Statistics or industry surveys for your metro and channel specialty. Saying 'programmatic buyers in this market typically earn X' lands better than 'I was hoping for more.'
Digital Media Buyer Jobs: Frequently Asked Questions
Which companies are hiring the most digital media buyers?
The companies hiring the most digital media buyers right now include ReachMobi, Sasso, and WITHIN, with the largest share of openings in Pennsylvania, New York, and Texas, based on current listings on Migrate Mate as of September 2026. Agency holding companies and large direct-to-consumer brands consistently account for the majority of open roles.
How many digital media buyer jobs are remote?
About 100% of digital media buyer openings are fully remote or hybrid as of September 2026, reflecting the screen-based, platform-driven nature of the work. Programmatic and paid social buying roles tend to offer the highest share of remote arrangements, while roles requiring close coordination with in-house creative or retail teams are more likely to require on-site presence.
How do you become a digital media buyer?
Start with a degree in marketing, advertising, communications, or a related field, then get hands-on time with at least one major buying platform through an internship, entry-level media coordinator role, or agency assistant position. Earn a platform certification, build a case study showing how you influenced a campaign result, and move into a junior buyer role where you manage your own budgets and flight dates.
Can you get hired as a digital media buyer with little experience?
Yes, many agencies and in-house teams hire candidates into junior or associate buyer roles with one year or less of direct experience. The fastest path in is through a media coordinator or trafficking role where you learn the ad-serving and DSP tools first, then demonstrate you can read performance data and make optimization calls before asking to own your own campaigns.
What does the digital media buyer interview process look like?
Most interview processes for digital media buyer roles include a recruiter screen, a hiring manager conversation focused on your channel experience and platform fluency, and a practical exercise or case study where you are asked to plan or evaluate a campaign scenario. Final rounds often involve meeting a media planning or strategy counterpart, and interviewers consistently ask you to walk through a past campaign result in detail.
Where can I find and apply to digital media buyer jobs?
You can find and apply to digital media buyer jobs on Migrate Mate, which lists current openings from employers across the United States. Find the roles that match your channel experience and seniority level, then apply directly to each listing from the page.
See All 11 Digital Media Buyer Jobs
Find roles that match your experience and apply in just a few clicks.
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