Digital Media Buyer Jobs
Digital Media Buyer jobs are open across advertising agencies, retail, consumer packaged goods, and financial services, from junior buyer to director level, with specializations in programmatic, paid social, and connected TV. Find a role that fits from the openings below and apply directly.
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Showing 5 of 14+ Digital Media Buyer jobs
Who We Are
At Corebridge Financial, we believe action is everything. That’s why every day we partner with financial professionals and institutions to make it possible for more people to take action in their financial lives, for today and tomorrow.
We align to a set of Values that are the core pillars that define our culture and help bring our brand purpose to life:
- We are stronger as one: We collaborate across the enterprise, scale what works and act decisively for our customers and partners.
- We deliver on commitments: We are accountable, empower each other and go above and beyond for our stakeholders.
- We learn, improve and innovate: We get better each day by challenging the status quo and equipping ourselves for the future.
- We are inclusive: We embrace different perspectives, enabling our colleagues to make an impact and bring their whole selves to work.
About The Role
Your contribution to Corebridge Direct
Corebridge Direct is seeking a Digital Media Buyer to nurture, optimize, and grow existing and new media campaigns. This role is accountable for driving new lead acquisition and written premium across multiple digital media channels, with an emphasis on social media, as well as opportunities across email marketing, paid search, vertical ad listings, and emerging media channels. The Digital Media Buyer is responsible for the planning, execution, buying, optimization, performance analysis, creative collaboration, and vendor management of assigned campaigns. As a key member of the in-house marketing department, the Digital Media Buyer will collaborate with the media team to achieve weekly, monthly, and annual performance goals. The Digital Media Buyer will also collaborate on creative concepts, steward the creative development process through completion, and support the management of creative assets. The ideal candidate is inquisitive, innovative, creative, competitive, and motivated to continuously improve campaign performance and deliver strong results and return on investment.
Responsibilities
- Execute and optimize digital media campaigns designed to drive quality leads, written premium, and established performance goals.
- Drive written premium and profitability growth across assigned media channels and campaigns.
- Manage campaign budgets and pacing to align investment with media strategy, lead targets, and performance goals.
- Manage paid social campaigns, including campaign setup, audience targeting, creative and copy testing, budget pacing, performance optimization, and reporting.
- Support the creation and management of social media pages and coordinate timely, compliance-approved responses to consumer comments, as needed.
- Identify and test new media partners, platforms, audiences, campaign strategies, and opportunities to expand quality lead volume and improve performance.
- Negotiate rates and buying terms across applicable media models, including cost-per-click and cost-per-lead, to maximize campaign performance and efficiency.
- Continuously analyze campaign performance and use data-driven judgment to make short- and long-term optimizations that improve lead volume, efficiency, and overall campaign performance.
- Provide routine reporting to the Director of Media and Marketing on campaign performance, optimization insights, challenges, opportunities, and pacing trends.
- Share campaign learnings, successes, challenges, and test results with the media team to identify opportunities that can be applied across media channels, audience strategies, and creative messaging.
- Conduct ongoing monitoring of website domains, email creative, and opt-out suppression lists to ensure vendor compliance with corporate brand and CAN-SPAM guidelines.
- Collaborate with legal, compliance and corporate marketing teams to ensure that campaign creative messaging, landing pages and social media content adheres to compliance and brand standards.
- Collaborate with Procurement and Legal on vendor onboarding, including coordination of contract development and execution.
- Collaborate with the media team, vendors, and campaign platforms to accurately apply weekly expenses to the media plan.
- Reconcile vendor invoices and submit documentation for payment processing.
- Stay current on industry trends, competitive activity, and emerging opportunities, and provide recommendations for testing and growth.
- undefined undefined 2+ years of experience in digital media buying, performance marketing, direct response marketing, or lead generation, with hands-on paid social experience. Experience managing campaigns within paid social advertising platforms, including Meta Ads Manager; exposure to other digital media buying platforms is preferred.Experience with campaign setup, audience targeting, budget management, optimization, testing, and performance reporting.Working knowledge of CPC, CPL, and other performance-based buying models.
- Experience collaborating on digital creative, ad copy, messaging, and testing strategies.
- Strong relationship-building and negotiation skills.
- Strong organizational skills and keen attention to detail and accuracy.
- Flexible and adaptable to changes in business strategy, media performance, consumer behavior, and the digital marketplace in a fast-paced environment.
- Clear written and verbal communication skills with the ability to work effectively across internal teams, media partners, and vendors.
- Ability to analyze campaign results and translate performance data into actionable optimization recommendations.
- Proficiency in Microsoft Office, particularly Excel.
- Self-motivated with the ability to manage multiple campaigns, priorities, and deadlines.
- Strong quantitative skills with the ability to analyze campaign costs, performance metrics, budgets, and ROI. Bachelor’s degree in Marketing, Communications, Advertising, Media Studies, or a related field (preferred but not required).
Skills and Qualifications
- Experience with email marketing, paid search, digital lead generation, or other performance media channels.
- Working knowledge of CAN-SPAM requirements, email deliverability, HTML, and email creative development. Experience working within regulated industries or environments requiring advertising, legal, or compliance review.
#LI-SAFG
Why Corebridge?
At Corebridge Financial, we prioritize the health, well-being, and work-life balance of our employees. Our comprehensive benefits and wellness program is designed to support employees both personally and professionally, ensuring that they have the resources and flexibility needed to thrive.
Benefit Offerings Include:
- Health and Wellness: We offer a range of medical, dental and vision insurance plans, as well as mental health support and wellness initiatives to promote overall well-being.
- Retirement Savings: We offer retirement benefits options, which vary by location. In the U.S., our competitive 401(k) Plan offers a generous dollar-for-dollar Company matching contribution of up to 6% of eligible pay and a Company contribution equal to 3% of eligible pay (subject to annual IRS limits and Plan terms). These Company contributions vest immediately.
- Employee Assistance Program: Confidential counseling services and resources are available to all employees.
- Matching charitable donations: Corebridge matches donations to tax-exempt organizations 1:1, up to $5,000.
- Volunteer Time Off: Employees may use up to 16 volunteer hours annually to support activities that enhance and serve communities where employees live and work. Paid Time Off: Eligible employees start off with at least 24 Paid Time Off (PTO) days so they can take time off for themselves and their families when they need it.
Eligibility for and participation in employer-sponsored benefit plans and Company programs will be subject to applicable law, governing Plan document(s) and Company policy.
We are an Equal Opportunity Employer
Corebridge Financial, is committed to being an equal opportunity employer and we comply with all applicable federal, state, and local fair employment laws. All applicants will be considered for employment based on job-related qualifications and without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, disability, neurodivergence, age, veteran status, or any other protected characteristic. The Company is also committed to compliance with all fair employment practices regarding citizenship and immigration status. At Corebridge Financial, we believe that diversity and inclusion are critical to building a creative workplace that leads to innovation, growth, and profitability. Through a wide variety of programs and initiatives, we invest in each employee, seeking to ensure that our colleagues are respected as individuals and valued for their unique perspectives.
Corebridge Financial is committed to working with and providing reasonable accommodations to job applicants and employees, including any accommodations needed on the basis of physical or mental disabilities or sincerely held religious beliefs. If you believe you need a reasonable accommodation in order to search for a job opening or to complete any part of the application or hiring process, please send an email to TalentandInclusion@corebridgefinancial.com . Reasonable accommodations will be determined on a case-by-case basis, in accordance with applicable federal, state, and local law.
We will consider for employment qualified applicants with criminal histories, consistent with applicable law.
To learn more please visit: www.corebridgefinancial.com
Functional Area:
CM - Communications Estimated Travel Percentage (%): No Travel Relocation Provided: No American General Life Insurance CompanyWho We Are
At Corebridge Financial, we believe action is everything. That’s why every day we partner with financial professionals and institutions to make it possible for more people to take action in their financial lives, for today and tomorrow.
We align to a set of Values that are the core pillars that define our culture and help bring our brand purpose to life:
- We are stronger as one: We collaborate across the enterprise, scale what works and act decisively for our customers and partners.
- We deliver on commitments: We are accountable, empower each other and go above and beyond for our stakeholders.
- We learn, improve and innovate: We get better each day by challenging the status quo and equipping ourselves for the future.
- We are inclusive: We embrace different perspectives, enabling our colleagues to make an impact and bring their whole selves to work.
About The Role
Your contribution to Corebridge Direct
Corebridge Direct is seeking a Digital Media Buyer to nurture, optimize, and grow existing and new media campaigns. This role is accountable for driving new lead acquisition and written premium across multiple digital media channels, with an emphasis on social media, as well as opportunities across email marketing, paid search, vertical ad listings, and emerging media channels. The Digital Media Buyer is responsible for the planning, execution, buying, optimization, performance analysis, creative collaboration, and vendor management of assigned campaigns. As a key member of the in-house marketing department, the Digital Media Buyer will collaborate with the media team to achieve weekly, monthly, and annual performance goals. The Digital Media Buyer will also collaborate on creative concepts, steward the creative development process through completion, and support the management of creative assets. The ideal candidate is inquisitive, innovative, creative, competitive, and motivated to continuously improve campaign performance and deliver strong results and return on investment.
Responsibilities
- Execute and optimize digital media campaigns designed to drive quality leads, written premium, and established performance goals.
- Drive written premium and profitability growth across assigned media channels and campaigns.
- Manage campaign budgets and pacing to align investment with media strategy, lead targets, and performance goals.
- Manage paid social campaigns, including campaign setup, audience targeting, creative and copy testing, budget pacing, performance optimization, and reporting.
- Support the creation and management of social media pages and coordinate timely, compliance-approved responses to consumer comments, as needed.
- Identify and test new media partners, platforms, audiences, campaign strategies, and opportunities to expand quality lead volume and improve performance.
- Negotiate rates and buying terms across applicable media models, including cost-per-click and cost-per-lead, to maximize campaign performance and efficiency.
- Continuously analyze campaign performance and use data-driven judgment to make short- and long-term optimizations that improve lead volume, efficiency, and overall campaign performance.
- Provide routine reporting to the Director of Media and Marketing on campaign performance, optimization insights, challenges, opportunities, and pacing trends.
- Share campaign learnings, successes, challenges, and test results with the media team to identify opportunities that can be applied across media channels, audience strategies, and creative messaging.
- Conduct ongoing monitoring of website domains, email creative, and opt-out suppression lists to ensure vendor compliance with corporate brand and CAN-SPAM guidelines.
- Collaborate with legal, compliance and corporate marketing teams to ensure that campaign creative messaging, landing pages and social media content adheres to compliance and brand standards.
- Collaborate with Procurement and Legal on vendor onboarding, including coordination of contract development and execution.
- Collaborate with the media team, vendors, and campaign platforms to accurately apply weekly expenses to the media plan.
- Reconcile vendor invoices and submit documentation for payment processing.
- Stay current on industry trends, competitive activity, and emerging opportunities, and provide recommendations for testing and growth.
- undefined undefined 2+ years of experience in digital media buying, performance marketing, direct response marketing, or lead generation, with hands-on paid social experience. Experience managing campaigns within paid social advertising platforms, including Meta Ads Manager; exposure to other digital media buying platforms is preferred.Experience with campaign setup, audience targeting, budget management, optimization, testing, and performance reporting.Working knowledge of CPC, CPL, and other performance-based buying models.
- Experience collaborating on digital creative, ad copy, messaging, and testing strategies.
- Strong relationship-building and negotiation skills.
- Strong organizational skills and keen attention to detail and accuracy.
- Flexible and adaptable to changes in business strategy, media performance, consumer behavior, and the digital marketplace in a fast-paced environment.
- Clear written and verbal communication skills with the ability to work effectively across internal teams, media partners, and vendors.
- Ability to analyze campaign results and translate performance data into actionable optimization recommendations.
- Proficiency in Microsoft Office, particularly Excel.
- Self-motivated with the ability to manage multiple campaigns, priorities, and deadlines.
- Strong quantitative skills with the ability to analyze campaign costs, performance metrics, budgets, and ROI. Bachelor’s degree in Marketing, Communications, Advertising, Media Studies, or a related field (preferred but not required).
Skills and Qualifications
- Experience with email marketing, paid search, digital lead generation, or other performance media channels.
- Working knowledge of CAN-SPAM requirements, email deliverability, HTML, and email creative development. Experience working within regulated industries or environments requiring advertising, legal, or compliance review.
#LI-SAFG
Why Corebridge?
At Corebridge Financial, we prioritize the health, well-being, and work-life balance of our employees. Our comprehensive benefits and wellness program is designed to support employees both personally and professionally, ensuring that they have the resources and flexibility needed to thrive.
Benefit Offerings Include:
- Health and Wellness: We offer a range of medical, dental and vision insurance plans, as well as mental health support and wellness initiatives to promote overall well-being.
- Retirement Savings: We offer retirement benefits options, which vary by location. In the U.S., our competitive 401(k) Plan offers a generous dollar-for-dollar Company matching contribution of up to 6% of eligible pay and a Company contribution equal to 3% of eligible pay (subject to annual IRS limits and Plan terms). These Company contributions vest immediately.
- Employee Assistance Program: Confidential counseling services and resources are available to all employees.
- Matching charitable donations: Corebridge matches donations to tax-exempt organizations 1:1, up to $5,000.
- Volunteer Time Off: Employees may use up to 16 volunteer hours annually to support activities that enhance and serve communities where employees live and work. Paid Time Off: Eligible employees start off with at least 24 Paid Time Off (PTO) days so they can take time off for themselves and their families when they need it.
Eligibility for and participation in employer-sponsored benefit plans and Company programs will be subject to applicable law, governing Plan document(s) and Company policy.
We are an Equal Opportunity Employer
Corebridge Financial, is committed to being an equal opportunity employer and we comply with all applicable federal, state, and local fair employment laws. All applicants will be considered for employment based on job-related qualifications and without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, disability, neurodivergence, age, veteran status, or any other protected characteristic. The Company is also committed to compliance with all fair employment practices regarding citizenship and immigration status. At Corebridge Financial, we believe that diversity and inclusion are critical to building a creative workplace that leads to innovation, growth, and profitability. Through a wide variety of programs and initiatives, we invest in each employee, seeking to ensure that our colleagues are respected as individuals and valued for their unique perspectives.
Corebridge Financial is committed to working with and providing reasonable accommodations to job applicants and employees, including any accommodations needed on the basis of physical or mental disabilities or sincerely held religious beliefs. If you believe you need a reasonable accommodation in order to search for a job opening or to complete any part of the application or hiring process, please send an email to TalentandInclusion@corebridgefinancial.com . Reasonable accommodations will be determined on a case-by-case basis, in accordance with applicable federal, state, and local law.
We will consider for employment qualified applicants with criminal histories, consistent with applicable law.
To learn more please visit: www.corebridgefinancial.com
Functional Area:
CM - Communications Estimated Travel Percentage (%): No Travel Relocation Provided: No American General Life Insurance CompanyDigital Media Buyer Jobs by Experience Level
See All 14 Digital Media Buyer Jobs
Find roles that match your experience and apply in just a few clicks.
Find Digital Media Buyer JobsDigital Media Buyer Job Market
Who's Hiring
Top Industries Hiring
- Science & Research
- Media & Entertainment
- Technology & Software
What Employers Look For
The qualifications that appear most often in digital media buyer jobs.
- Two or more years of hands-on experience buying and optimizing digital media campaigns
- Proficiency with demand-side platforms such as The Trade Desk, DV360, or Amazon DSP
- Experience managing and pacing budgets across multiple channels simultaneously
- Strong analytical skills with comfort pulling and interpreting data in Excel or similar tools
- Familiarity with brand safety, viewability standards, and third-party verification vendors
- Google Ads or Meta Blueprint certification preferred by many employers
Tips for Your Digital Media Buyer Job Search
Quantify campaign results on your resume
Hiring managers for digital media buyer roles want to see ROAS, CPM efficiency, and budget figures, not just responsibilities. Replace every bullet that starts with 'managed' or 'ran' with a result you drove, even an approximate one.
List your DSP and buying platforms explicitly
Many applicant tracking systems filter resumes by tool names. Spell out every platform you have hands-on experience with, including The Trade Desk, DV360, Amazon DSP, and Meta Ads Manager, so your resume clears the first automated screen.
Target openings that match your channel depth
Digital media buyer job listings almost always emphasize one channel, whether programmatic, paid social, or streaming audio. Apply to roles where your deepest channel matches the one listed first in the job description, not the longest list of channels.
Apply early to roles that fit
Migrate Mate lists digital media buyer openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Prepare a campaign case study for interviews
Interviewers routinely ask you to walk through a campaign from brief to optimization. Have one end-to-end example ready: the objective, channels chosen, how you paced budget, what you learned from mid-flight data, and the final result.
Negotiate using third-party benchmarks, not feelings
When you reach the offer stage, anchor your counter to published wage data from the Bureau of Labor Statistics or industry surveys for your metro and channel specialty. Saying 'programmatic buyers in this market typically earn X' lands better than 'I was hoping for more.'
Digital Media Buyer Jobs: Frequently Asked Questions
Which companies are hiring the most digital media buyers?
The companies hiring the most digital media buyers right now include ReachMobi, Sasso, and WITHIN, with the largest share of openings in Pennsylvania, Florida, and New York, based on current listings on Migrate Mate as of November 2026. Agency holding companies and large direct-to-consumer brands consistently account for the majority of open roles.
How many digital media buyer jobs are remote?
About 100% of digital media buyer openings are fully remote or hybrid as of November 2026, reflecting the screen-based, platform-driven nature of the work. Programmatic and paid social buying roles tend to offer the highest share of remote arrangements, while roles requiring close coordination with in-house creative or retail teams are more likely to require on-site presence.
How do you become a digital media buyer?
Start with a degree in marketing, advertising, communications, or a related field, then get hands-on time with at least one major buying platform through an internship, entry-level media coordinator role, or agency assistant position. Earn a platform certification, build a case study showing how you influenced a campaign result, and move into a junior buyer role where you manage your own budgets and flight dates.
Can you get hired as a digital media buyer with little experience?
Yes, many agencies and in-house teams hire candidates into junior or associate buyer roles with one year or less of direct experience. The fastest path in is through a media coordinator or trafficking role where you learn the ad-serving and DSP tools first, then demonstrate you can read performance data and make optimization calls before asking to own your own campaigns.
What does the digital media buyer interview process look like?
Most interview processes for digital media buyer roles include a recruiter screen, a hiring manager conversation focused on your channel experience and platform fluency, and a practical exercise or case study where you are asked to plan or evaluate a campaign scenario. Final rounds often involve meeting a media planning or strategy counterpart, and interviewers consistently ask you to walk through a past campaign result in detail.
Where can I find and apply to digital media buyer jobs?
You can find and apply to digital media buyer jobs on Migrate Mate, which lists current openings from employers across the United States. Find the roles that match your channel experience and seniority level, then apply directly to each listing from the page.
See All 14 Digital Media Buyer Jobs
Find roles that match your experience and apply in just a few clicks.
Find Digital Media Buyer Jobs