Remote Shop Lead Jobs
Remote shop lead jobs are open across the U.S. in e-commerce, retail operations, and product fulfillment, at companies ranging from distributed startups to established consumer brands building out remote-capable teams. Employers hiring remotely right now include Worley, Ritual, and L'Oréal. Find a role that fits below and apply directly.
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Showing 5 of 11+ Remote Shop Lead jobs
CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
Job Description
The Opportunity:
The Manager, TikTok Shop will own the growth and performance of TikTok Shop as an emerging commerce channel.
As the channel scales, this individual must have the hands on TikTok Shop and eCommerce capabilities to progressively bring channel management in house and ultimately operate the business directly.
We are looking for a strong commercial operator who can both manage partners and execute. The ideal candidate combines deep eCommerce and social commerce expertise, strong analytical capabilities, commercial acumen, and an entrepreneurial mindset.
What Your Impact Will Be:
Own the Business
- Own TikTok Shop revenue, growth, conversion, AOV, profitability, and overall channel performance
- Develop forecasts, commercial plans, targets, assortment strategies, promotions, and launch plans
- Plan sales and forecast appropriate inventory levels by SKU.
- Identify opportunities to grow revenue, acquire new customers, and improve profitability
- Translate performance data into clear actions and commercial decisions
Manage and Challenge the Agency
- Lead the external agency responsible for current TikTok Shop execution
- Set clear KPIs, priorities, deliverables, and performance expectations
- Challenge agency recommendations using internal data and commercial insights
- Ensure strong execution across merchandising, promotions, creator affiliates, livestreams, content, and storefront operations
- Maintain internal ownership and knowledge of the business rather than relying solely on agency expertise
Be a Hands On TikTok Shop Operator
- Understand and be capable of directly managing TikTok Shop operations, including catalog, merchandising, promotions, campaigns, affiliates, creators, livestream commerce, and platform tools
- Diagnose performance issues and identify opportunities across the entire commerce funnel
- Partner with content, media, creators, and brand teams to improve traffic and conversion
- Stay current on TikTok Shop capabilities, platform changes, and emerging social commerce models
Lead Through Analytics
- Own reporting and performance analytics for TikTok Shop
- Analyze traffic, conversion, AOV, GMV, creator performance, affiliate performance, ROAS, CAC, margin, and profitability
- Build dashboards and performance reviews that identify what is driving the business
- Establish test and learn frameworks and measure incremental impact
- Use data to determine where to invest, optimize, or change direction
Build and Transition the Capability In House
- Build internal TikTok Shop expertise while the agency operates the channel
- Develop the processes, playbooks, technology, data, and operating model required for internal management
- Determine which capabilities should transition in house as the business reaches sufficient scale
- Lead the transition from agency managed execution to an internally operated model when appropriate
- Ultimately have the capability to directly operate and scale TikTok Shop as an internal business
Qualifications
What We’re Looking For:
- 8+ years of eCommerce, marketplace, social commerce, or digital growth experience, at least 3 years on TIkTok
- Hands on experience operating TikTok Shop or a comparable marketplace or social commerce platform strongly preferred
- Demonstrated commercial ownership of revenue and business performance
- Strong analytical skills and ability to turn data into commercial actions
- Experience managing agencies or external partners while retaining internal business ownership
- Strong understanding of GMV, conversion, AOV, ROAS, CAC, margin, and profitability
- Experience with creator commerce, affiliates, livestreaming, and social content
- Demonstrated ability to build and scale new digital capabilities
- Comfortable moving between strategy, analytics, partner management, and hands on execution
Additional Information
Don’t meet every single requirement? At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or other roles. Join Mattel's Talent Community and start receiving exciting updates about our company, our employees, and our culture. Also, interested in signing up for job alerts? Do so here!
How We Work:
We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:
- We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
- We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
- We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.
Our Approach to Flexible Work:
This role is an in-office role Monday-Thursday, and work from home on Fridays. We embrace a flexible work model designed to empower a culture of growth, optimism, and wellbeing, where every employee can reach their full potential. Combining purposeful in-person collaboration with flexibility, our focus is to optimize performance and drive connection for moments that matter.
Who We Are:
Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.
Mattel’s award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.
Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.
Beware of recruiting scams: Mattel will only contact you through official @mattel.com or @smartrecruiters.com email addresses and will never ask for payment or sensitive personal information during the hiring process.
Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.
Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.
The pay range for this position is between $126,000 and $150,000 annual. The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate’s work location, skills and experience. Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.
Videos to watch:
The Culture at Mattel
Corporate Philanthropy
CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
Job Description
The Opportunity:
The Manager, TikTok Shop will own the growth and performance of TikTok Shop as an emerging commerce channel.
As the channel scales, this individual must have the hands on TikTok Shop and eCommerce capabilities to progressively bring channel management in house and ultimately operate the business directly.
We are looking for a strong commercial operator who can both manage partners and execute. The ideal candidate combines deep eCommerce and social commerce expertise, strong analytical capabilities, commercial acumen, and an entrepreneurial mindset.
What Your Impact Will Be:
Own the Business
- Own TikTok Shop revenue, growth, conversion, AOV, profitability, and overall channel performance
- Develop forecasts, commercial plans, targets, assortment strategies, promotions, and launch plans
- Plan sales and forecast appropriate inventory levels by SKU.
- Identify opportunities to grow revenue, acquire new customers, and improve profitability
- Translate performance data into clear actions and commercial decisions
Manage and Challenge the Agency
- Lead the external agency responsible for current TikTok Shop execution
- Set clear KPIs, priorities, deliverables, and performance expectations
- Challenge agency recommendations using internal data and commercial insights
- Ensure strong execution across merchandising, promotions, creator affiliates, livestreams, content, and storefront operations
- Maintain internal ownership and knowledge of the business rather than relying solely on agency expertise
Be a Hands On TikTok Shop Operator
- Understand and be capable of directly managing TikTok Shop operations, including catalog, merchandising, promotions, campaigns, affiliates, creators, livestream commerce, and platform tools
- Diagnose performance issues and identify opportunities across the entire commerce funnel
- Partner with content, media, creators, and brand teams to improve traffic and conversion
- Stay current on TikTok Shop capabilities, platform changes, and emerging social commerce models
Lead Through Analytics
- Own reporting and performance analytics for TikTok Shop
- Analyze traffic, conversion, AOV, GMV, creator performance, affiliate performance, ROAS, CAC, margin, and profitability
- Build dashboards and performance reviews that identify what is driving the business
- Establish test and learn frameworks and measure incremental impact
- Use data to determine where to invest, optimize, or change direction
Build and Transition the Capability In House
- Build internal TikTok Shop expertise while the agency operates the channel
- Develop the processes, playbooks, technology, data, and operating model required for internal management
- Determine which capabilities should transition in house as the business reaches sufficient scale
- Lead the transition from agency managed execution to an internally operated model when appropriate
- Ultimately have the capability to directly operate and scale TikTok Shop as an internal business
Qualifications
What We’re Looking For:
- 8+ years of eCommerce, marketplace, social commerce, or digital growth experience, at least 3 years on TIkTok
- Hands on experience operating TikTok Shop or a comparable marketplace or social commerce platform strongly preferred
- Demonstrated commercial ownership of revenue and business performance
- Strong analytical skills and ability to turn data into commercial actions
- Experience managing agencies or external partners while retaining internal business ownership
- Strong understanding of GMV, conversion, AOV, ROAS, CAC, margin, and profitability
- Experience with creator commerce, affiliates, livestreaming, and social content
- Demonstrated ability to build and scale new digital capabilities
- Comfortable moving between strategy, analytics, partner management, and hands on execution
Additional Information
Don’t meet every single requirement? At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or other roles. Join Mattel's Talent Community and start receiving exciting updates about our company, our employees, and our culture. Also, interested in signing up for job alerts? Do so here!
How We Work:
We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:
- We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
- We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
- We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.
Our Approach to Flexible Work:
This role is an in-office role Monday-Thursday, and work from home on Fridays. We embrace a flexible work model designed to empower a culture of growth, optimism, and wellbeing, where every employee can reach their full potential. Combining purposeful in-person collaboration with flexibility, our focus is to optimize performance and drive connection for moments that matter.
Who We Are:
Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.
Mattel’s award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.
Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.
Beware of recruiting scams: Mattel will only contact you through official @mattel.com or @smartrecruiters.com email addresses and will never ask for payment or sensitive personal information during the hiring process.
Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.
Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.
The pay range for this position is between $126,000 and $150,000 annual. The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate’s work location, skills and experience. Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.
Videos to watch:
The Culture at Mattel
Corporate Philanthropy
See All 11 Remote Shop Lead Jobs
Find roles that match your experience and apply in just a few clicks.
Find Remote Shop Lead JobsRemote Shop Lead Job Market
Who's Hiring
What Employers Look For
The qualifications that appear most often in remote shop lead jobs.
- One to three years of retail, production, or trades floor experience in a lead or senior role
- Demonstrated ability to supervise, train, and schedule a team of hourly associates
- Proficiency with point-of-sale systems, inventory management software, or production tracking tools
- Strong working knowledge of loss prevention, safety compliance, and opening and closing procedures
- High school diploma or equivalent required, with preference for relevant vocational or associate credentials
- Forklift certification or relevant equipment certification for manufacturing and warehouse shop lead roles
Tips for Your Remote Shop Lead Job Search
Apply early to remote roles that fit
Migrate Mate lists remote shop lead openings from across the U.S. in one place, so you can find roles that match your background and apply directly without sorting through unrelated postings. Early applicants often move through screening faster before a role fills.
Show async communication skills up front
Remote shop leads coordinate vendors, track inventory, and report to managers entirely through written channels. Highlight experience with tools like Slack, Notion, or project management platforms in your resume and cover letter so hiring managers see you can operate without in-person check-ins.
Prove self-direction with concrete examples
Remote employers screen hard for candidates who can prioritize and execute without daily supervision. Lead with specific examples of projects you owned end-to-end, decisions you made independently, and outcomes you delivered with a distributed or remote team.
Prepare for remote-first interview formats
Many remote shop lead interviews include async video responses or written scenario questions before a live call. Practice describing your operations and coordination process clearly in writing, and have a quiet, professional setup ready for video interviews on short notice.
Remote Shop Lead Jobs: Frequently Asked Questions
How do I get a remote shop lead job?
Start by targeting companies that already run distributed operations, such as e-commerce brands, subscription box businesses, and remote-first consumer product companies. Remote employers screen for self-direction, clear written communication, and the ability to coordinate vendors or fulfillment partners without in-person oversight. Demonstrating experience with async tools like Slack, project management software, and digital inventory systems gives you a concrete edge over candidates without remote work history.
Which companies hire remote shop leads?
Remote shop lead roles are posted by Worley, Ritual, and L'Oréal and others right now, based on current remote listings on Migrate Mate as of November 2026. These tend to be remote-first consumer brands, e-commerce operations, and distributed product companies that manage shop functions across multiple locations or entirely online.
Can you get a remote shop lead job with no experience?
Yes, but remote entry-level shop lead roles are harder to land because employers expect you to work independently from day one with minimal supervision. Your best path is targeting smaller e-commerce brands or remote-first startups that are willing to train, while showing concrete examples of self-managed projects, familiarity with inventory or fulfillment tools, and strong written communication skills that substitute for in-person presence.
Do you need a degree for remote shop lead jobs?
Not always. Remote employers in this role consistently weigh demonstrated operations experience, familiarity with shop management or fulfillment workflows, and results over formal credentials. A portfolio of relevant work, certifications in e-commerce or operations platforms, and evidence of coordinating distributed teams or vendor relationships will carry more weight with most hiring managers than a degree on its own.
See All 11 Remote Shop Lead Jobs
Find roles that match your experience and apply in just a few clicks.
Find Remote Shop Lead Jobs