Marketing and Public Relations Specialist Visa Sponsorship Jobs in Florida
Marketing and public relations specialist visa sponsorship jobs in Florida span Miami's multinational consumer brands, Orlando's hospitality and entertainment groups, and Tampa's growing healthcare marketing sector. Major employers including Royal Caribbean, Carnival Corporation, and Universal Parks have sponsored international marketing professionals, making Florida one of the more active states for this role category.
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Get Access To All JobsINTRODUCTION
Ready to make your next big professional move? Join us on our journey to achieve our big dream of building the most loved restaurant brands in the world.
Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories.
RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.
RBI is committed to growing the TIM HORTONS®, BURGER KING®, POPEYES® and FIREHOUSE SUBS® brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.
ROLE AND RESPONSIBILITIES
The Manager, Marketing Communications is responsible for supporting the development and execution of integrated communication strategies that strengthen brand awareness, engagement, and relevance with consumers. This role manages marketing communications initiatives across multiple channels, partnering closely with cross-functional teams, agencies, and other stakeholders to bring brand strategies and campaigns to life.
The Manager oversees a broad portfolio of communications initiatives, including brand-building campaigns, product launches, promotional initiatives, social media, and licensing partnerships. The role provides regional coordination and guidance to local markets, helping them adapt plans to their consumers and business needs while protecting Burger King’s brand standards.
A key responsibility is managing the regional licensing calendar and supporting the effective planning and activation of partnerships negotiated globally, regionally, or locally. The role also provides strategic guidance and follow-up on social media across LAC markets, helping teams deliver against their digital strategies and identify culturally relevant opportunities.
Success requires strong organization, creative judgment, and the ability to lead and influence stakeholders across markets and functions, including franchisees. The ideal candidate brings a strong understanding of Latin American consumers and culture, and consistently contributes new ideas and market perspectives to the region.
RBI follows a 5 day, in-office work schedule to support collaboration. Successful candidates will be expected to work onsite 5 days per week.
Brand & Communications Strategy
- Support the development and execution of integrated, 360° marketing communication plans aligned with broader brand and business objectives.
- Translate brand strategies into clear consumer-facing communications across digital, social media, television, influencer, and other relevant channels.
- Manage communications supporting product launches, promotional initiatives, and broader brand-building campaigns.
- Partner with Marketing and cross-functional teams to ensure communication plans effectively address consumer, business, and market needs.
- Ensure licensing and social media initiatives strengthen Burger King’s brand positioning and remain consistent with brand identity, tone of voice, and communication standards.
- Support other integrated marketing communications initiatives as needed.
Licensing Strategy & Calendar Leadership
- Lead the planning and management of the Burger King licensing calendar across LAC, partnering with innovation, Field Marketing, International, Legal, franchisees, and key stakeholders to support effective licensing activations.
- Track licensing plans, approvals, deliverables, timelines, and results across markets collaborating with field team to address risks or delays.
- Identify opportunities to strengthen the licensing portfolio and bring fresh, culturally relevant ideas to the calendar.
- Monitor licensing performance and share learnings and recommendations for future planning.
Regional Social Media Leadership
- Lead the social media agenda for Burger King across LAC, providing strategic direction and practical guidance to local market teams.
- Follow up on market plans and execution, helping teams deliver timely, relevant, and high-quality content.
- Review social media strategies and key materials, providing clear feedback to strengthen creative quality, brand consistency, and consumer engagement.
- Share successful market examples and recommendations across LAC to drive learning and improve execution.
- Monitor social media performance and trends, working with markets and agency partners to identify opportunities to improve results.
Stakeholder & Agency Management
- Serve as a key communications contact for local markets, franchisees, Global and regional teams, agencies, and cross-functional partners.
- Build effective working relationships and lead alignment across stakeholders with different priorities.
- Provide clear direction and feedback to agencies and partners throughout campaign development, specially PWK and execution.
- Influence teams across markets to move initiatives forward and deliver against agreed plans.
- Represent LAC perspectives in Global discussions and bring relevant global learnings back to the region.
- Facilitate collaboration and knowledge-sharing across markets.
- Build effective working relationships with cross-functional teams and external partners to ensure alignment on PWK calendar, timelines, and deliverables as well as social media strategy.
- Support partnerships, collaborations, sponsorships, and other initiatives that enhance brand visibility and consumer engagement, as applicable.
Insights & Performance
- Monitor consumer behavior, cultural trends, competitive activity, and emerging media and platform developments across Latin America.
- Analyze campaign, licensing, and social media performance with markets and agency partners.
- Translate performance data, consumer insights, and market feedback into practical recommendations.
- Share insights, results, and best practices with Marketing stakeholders to inform future plans.
SKILLS AND QUALIFICATIONS
- Education: Bachelor’s degree in marketing, Communications, Advertising, Business, or a related field.
- Experience: 2–4 years of relevant experience in marketing, brand communications, licensing or partnerships.
- Experience supporting the development and execution of integrated marketing campaigns across multiple communication channels.
- Experience working with creative, media, or other external agency partners preferred.
- Strong understanding of branding, social media, and consumer engagement principles.
- Strong project management and organizational skills, with the ability to manage multiple priorities and deadlines simultaneously.
- Strong analytical and problem-solving skills.
- Strong understanding of Latin American consumers and cultural dynamics; experience working across LAC markets preferred.
- Excellent written and verbal communication skills with strong attention to detail.
- Demonstrated ability to collaborate effectively across functions and influence internal and external stakeholders.
- Strong creative judgment and ability to balance brand consistency with evolving consumer and business needs.
BENEFITS
Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.
Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.
INTRODUCTION
Ready to make your next big professional move? Join us on our journey to achieve our big dream of building the most loved restaurant brands in the world.
Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories.
RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.
RBI is committed to growing the TIM HORTONS®, BURGER KING®, POPEYES® and FIREHOUSE SUBS® brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.
ROLE AND RESPONSIBILITIES
The Manager, Marketing Communications is responsible for supporting the development and execution of integrated communication strategies that strengthen brand awareness, engagement, and relevance with consumers. This role manages marketing communications initiatives across multiple channels, partnering closely with cross-functional teams, agencies, and other stakeholders to bring brand strategies and campaigns to life.
The Manager oversees a broad portfolio of communications initiatives, including brand-building campaigns, product launches, promotional initiatives, social media, and licensing partnerships. The role provides regional coordination and guidance to local markets, helping them adapt plans to their consumers and business needs while protecting Burger King’s brand standards.
A key responsibility is managing the regional licensing calendar and supporting the effective planning and activation of partnerships negotiated globally, regionally, or locally. The role also provides strategic guidance and follow-up on social media across LAC markets, helping teams deliver against their digital strategies and identify culturally relevant opportunities.
Success requires strong organization, creative judgment, and the ability to lead and influence stakeholders across markets and functions, including franchisees. The ideal candidate brings a strong understanding of Latin American consumers and culture, and consistently contributes new ideas and market perspectives to the region.
RBI follows a 5 day, in-office work schedule to support collaboration. Successful candidates will be expected to work onsite 5 days per week.
Brand & Communications Strategy
- Support the development and execution of integrated, 360° marketing communication plans aligned with broader brand and business objectives.
- Translate brand strategies into clear consumer-facing communications across digital, social media, television, influencer, and other relevant channels.
- Manage communications supporting product launches, promotional initiatives, and broader brand-building campaigns.
- Partner with Marketing and cross-functional teams to ensure communication plans effectively address consumer, business, and market needs.
- Ensure licensing and social media initiatives strengthen Burger King’s brand positioning and remain consistent with brand identity, tone of voice, and communication standards.
- Support other integrated marketing communications initiatives as needed.
Licensing Strategy & Calendar Leadership
- Lead the planning and management of the Burger King licensing calendar across LAC, partnering with innovation, Field Marketing, International, Legal, franchisees, and key stakeholders to support effective licensing activations.
- Track licensing plans, approvals, deliverables, timelines, and results across markets collaborating with field team to address risks or delays.
- Identify opportunities to strengthen the licensing portfolio and bring fresh, culturally relevant ideas to the calendar.
- Monitor licensing performance and share learnings and recommendations for future planning.
Regional Social Media Leadership
- Lead the social media agenda for Burger King across LAC, providing strategic direction and practical guidance to local market teams.
- Follow up on market plans and execution, helping teams deliver timely, relevant, and high-quality content.
- Review social media strategies and key materials, providing clear feedback to strengthen creative quality, brand consistency, and consumer engagement.
- Share successful market examples and recommendations across LAC to drive learning and improve execution.
- Monitor social media performance and trends, working with markets and agency partners to identify opportunities to improve results.
Stakeholder & Agency Management
- Serve as a key communications contact for local markets, franchisees, Global and regional teams, agencies, and cross-functional partners.
- Build effective working relationships and lead alignment across stakeholders with different priorities.
- Provide clear direction and feedback to agencies and partners throughout campaign development, specially PWK and execution.
- Influence teams across markets to move initiatives forward and deliver against agreed plans.
- Represent LAC perspectives in Global discussions and bring relevant global learnings back to the region.
- Facilitate collaboration and knowledge-sharing across markets.
- Build effective working relationships with cross-functional teams and external partners to ensure alignment on PWK calendar, timelines, and deliverables as well as social media strategy.
- Support partnerships, collaborations, sponsorships, and other initiatives that enhance brand visibility and consumer engagement, as applicable.
Insights & Performance
- Monitor consumer behavior, cultural trends, competitive activity, and emerging media and platform developments across Latin America.
- Analyze campaign, licensing, and social media performance with markets and agency partners.
- Translate performance data, consumer insights, and market feedback into practical recommendations.
- Share insights, results, and best practices with Marketing stakeholders to inform future plans.
SKILLS AND QUALIFICATIONS
- Education: Bachelor’s degree in marketing, Communications, Advertising, Business, or a related field.
- Experience: 2–4 years of relevant experience in marketing, brand communications, licensing or partnerships.
- Experience supporting the development and execution of integrated marketing campaigns across multiple communication channels.
- Experience working with creative, media, or other external agency partners preferred.
- Strong understanding of branding, social media, and consumer engagement principles.
- Strong project management and organizational skills, with the ability to manage multiple priorities and deadlines simultaneously.
- Strong analytical and problem-solving skills.
- Strong understanding of Latin American consumers and cultural dynamics; experience working across LAC markets preferred.
- Excellent written and verbal communication skills with strong attention to detail.
- Demonstrated ability to collaborate effectively across functions and influence internal and external stakeholders.
- Strong creative judgment and ability to balance brand consistency with evolving consumer and business needs.
BENEFITS
Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.
Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.
Marketing and Public Relations Specialist Job Roles in Florida
See all Marketing and Public Relations Specialist Jobs in Florida
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Search Marketing and Public Relations Specialist Jobs in FloridaMarketing and Public Relations Specialist Jobs in Florida: Frequently Asked Questions
Which companies in Florida sponsor visas for marketing and public relations specialists?
Florida-based employers with documented sponsorship history for marketing and communications roles include Royal Caribbean Group, Carnival Corporation, Universal Orlando, NextEra Energy, and Chewy. Miami's concentration of Latin American headquarters and multinational consumer brands creates additional opportunities, as does Tampa's healthcare marketing sector with employers like BayCare Health System and AdventHealth.
Which visa types realistically apply to marketing and public relations specialist roles in Florida?
H-1B visa is the primary path, since marketing and public relations specialist roles qualify as specialty occupations requiring a bachelor's degree in marketing, communications, or a related field. Employers file a Labor Condition Application and I-129 petition with USCIS. F-1 students may work under OPT while seeking sponsorship. Australian nationals can pursue the E-3 visa. Chilean and Singaporean nationals may qualify for the H-1B1 visa.
Which cities in Florida have the most marketing and public relations specialist sponsorship jobs?
Miami leads by volume, driven by its role as a regional hub for Latin American operations of global consumer, hospitality, and financial brands. Orlando follows due to its entertainment, tourism, and convention-industry employers. Tampa has grown notably through healthcare marketing and technology companies. Fort Lauderdale and Jacksonville also have pockets of activity tied to logistics, insurance, and regional corporate headquarters.
How to find marketing and public relations specialist visa sponsorship jobs in Florida?
Migrate Mate lists Florida employers with verified visa sponsorship history specifically for marketing and public relations specialist roles, so you can search by city and avoid applying to companies with no track record of sponsoring this role type. Filtering by Florida gives you a focused list of Miami, Orlando, and Tampa employers whose LCA filing history confirms they have sponsored roles in this occupation category.
Are there any Florida-specific factors that affect visa sponsorship for marketing and public relations specialists?
Florida's bilingual marketing economy is a meaningful factor. Miami employers frequently seek Spanish-English fluent marketing professionals for Latin American campaigns, and international candidates with that background can be strong fits for sponsorship. Florida also has no state income tax, which affects offer competitiveness. University pipelines from the University of Florida and University of Miami feed marketing talent into local agencies and corporate communications teams.
What is the prevailing wage for sponsored marketing and public relations specialist jobs in Florida?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.