Brand Marketing Specialist Visa Sponsorship Jobs in Wisconsin
Brand marketing specialist visa sponsorship jobs in Wisconsin are concentrated among the state's major consumer brands, healthcare systems, and manufacturing companies. Milwaukee-area employers like Kohl's, Johnson Controls, and Harley-Davidson, along with Madison's growing tech and health sector, regularly hire marketing talent. International candidates pursuing H-1B visa or green card sponsorship will find Wisconsin's brand-driven industries a practical starting point.
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Get Access To All JobsINTRODUCTION
Accelerate the possible by joining a winning Amcor team that’s transforming the packaging industry and improving lives around the world. At Amcor, we unpack possibility through our innovative and responsible packaging to provide solutions that benefit our customers, our people and our planet. More than 10,000 consumers worldwide encounter our products every second and rely on us for safe access to food, medicine and other goods. We value their trust by making safety our guiding principle. It’s our core value and integral to how we do business.
Beyond this core principle, our shared values and behaviors unite us as we work together to elevate customers, shape lives and protect the future. We champion our customers and help them succeed. We play to win – adapting quickly in an everchanging world – and make smart choices to safeguard our business, our communities and the people we serve for generations to come. And we invest in our world-class team, empowering our colleagues to unpack their potential, because we believe when our people grow, so does our business.
JOB DESCRIPTION
The Marketing Manager develops and executes the strategy for the market space they lead to drive profitable growth for the organization. This role will develop a full understanding of the market needs in the packaging segments and develop the winning value propositions. The Marketing Manager will be responsible for understanding current and future trends for innovation to ensure ongoing marketplace advantage. The role will be responsible for establishing growth targets based on market dynamics, such as customer penetration, and develop short and long-term plans to deliver on these targets. Responsible for position and promotion of market solutions within industry through trade shows, trade associations and other external promotion. They will lead direct and extended teams to execute on the plans.
WHAT YOU GET TO DO
Develop and execute growth strategy for assigned packaging market
- Define the opportunity in the market, including customer makeup and opportunity sizing
- Define promotional activities and pipeline for products based on strategy, including tradeshows and promotional materials
- Inform organization how to win in the assigned market, including definitions around product and pricing needs and geographic & specific end-market definition
- Determine financial targets and marketing mix Key Performance Indicators (KPIs) to deliver against targets
- Lead and execute all aspects of business development strategy for new and emerging technologies or products.
Collaboratively guide product marketing management
- Inform Product Marketing Management teams on long-term capacity and technology platform needs
- Lead and collaborate across functions to develop right-to-win spaces
- Ensure ongoing marketplace advantage across criteria informed by strategic focus, delivering competitive advantage, and customer-defined winning performance characteristics
Guide marketing strategies and plans
- Define leading marketing prospects
- Leverage and lead internal resources to ensure demand generation driven market projects.
- Collaboratively lead engagement of customers with the Sales team and project the differentiated value proposition developed for the market
- Collaboratively develop customer-specific selling collateral with Marketing communications
- Collaboratively develop customer specific strategies, tactical plans, and capacity needs with Sales, Service, Operations, and Research & Development
- Collaboratively lead development of bid pricing and contract negotiation pricing and terms with Pricing Development; drive contract negotiation through Amcor Flexibles North America contract processing, to include timely partnership with stakeholders where appropriate
Inform market-based innovation pipeline development
- Develop product innovation trends based on marketplace and competitive analysis
- Collaboratively partner with Marketing Product Management on R&D innovation pipeline development, and ensure marketing and financial discipline against that pipeline
- Partners with Sales Leadership and Account Managers to gain AFNA approval for key deal reviews and proposals.
- Lead R&D resources prioritization with Senior R&D Managers to achieve short and long-term goals.
- Commercial Leader for Plant Profit teams
Capability building and specific deliverables
- Closely monitor and understand consumer, retail and customer landscape to identify trends in each of these components
- Understand Global Amcor capabilities and global trends
- Understand Commercial guidance on desired new and existing business decisions in support of new opportunities.
- Leads communication of key trends after translating trends into market needs which can be delivered through flexible and rigid, polymer-based packaging
- Monitor and summarize ongoing strategic moves of main competitors
- Develop and lead marketing value proposition development
- Align and lead Amcor brand strategy and communications plan to drive enhanced brand equity and differentiation
- Drive and lead marketing strategy - marketing research, financial analysis, and new concept development to deliver profitable growth
WHAT WE VALUE
- Business Acumen
- Drive for Results
- Strategic Agility
- Functional/Technical Skills
WHAT WE WANT FROM YOU
- A four-year degree required with an emphasis on marketing, economics, business administration, finance, or chemical engineering preferred. MBA preferred
- 12+ years of packaging industry experience in marketing
- External marketing experience required, including advertising, trade shows, and industry events. Ability to analyze external market trends, develop recommendations, and guide internal teams on appropriate actions based on those trends.
- Comfort and experience with advanced analytical techniques, market and competitive research
- Ability to influence others across an organization, including direct and indirect reporting lines
- Excellent manager and coach of people
- Ability to synthesize information from multiple sources to deliver concrete recommendations and plans
OUR EXPECTATIONS
We expect our people to be guided by The Amcor Way and demonstrate our Values every day to enable the business to win. We are winning when:
- Our people are engaged and developing as part of a high-performing Amcor team
- Our customers grow and prosper from Amcor’s quality, service, and innovation
- Our investors benefit from Amcor’s consistent growth and superior returns
- The environment is better off because of Amcor’s leadership and products
Equal Opportunity Employer/Minorities/Females/Disabled/Veterans/Sexual Orientation/Gender Identity
Amcor is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
If you would like more information about your EEO rights as an applicant under the law, please click on the "Know Your Rights: Workplace Discrimination is Illegal" Poster. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please call 224-313-7000 and let us know the nature of your request and your contact information.
E-Verify
We verify the identity and employment authorization of individuals hired for employment in the United States.
COMPENSATION
The starting salary for this position is expected to be between $129,200 to $177,650 depending on job-related knowledge, skills, and experience. Base pay information is based on national averages and a geographic differential may be applied based on work location. Position may also be eligible for Amcor’s Management Incentive Plan / Sales Incentive Plan, which is an annual bonus program based on business and individual performance, as well as medical coverage and other health and welfare benefits. The salary range provided reflects the anticipated starting salary base pay for this role at the time of this posting and does not necessarily reflect full earning potential over the course of employment. This range is applicable to positions performed in jurisdictions with pay transparency requirements, including CA, CO, CT, HI, IL, MD, MA, MN, NV, NJ, NY, RI, VT, WA, Washington DC, as well as remote roles that may be performed in these locations. Compensation for roles performed outside of these jurisdictions may vary. The Company reserves the right to modify this range at any time.
BENEFITS
When you join Amcor, you will have access to a comprehensive benefits and compensation package that includes:
- Medical, dental and vision plans
- Flexible time off, starting at 80 hours paid time per year for full-time salaried employees
- Company-paid holidays starting at 8 days per year and may vary by location
- Wellbeing program & Employee Assistance Program
- Health Savings Account/Flexible Spending Account
- Life insurance, AD&D, short-term & long-term disability, and voluntary benefits
- Paid Parental Leave
- Retirement Savings Plan with company match
- Tuition Reimbursement (dependent upon approval)
- Discretionary annual bonus program (initial eligibility dependent upon hire date)
INTRODUCTION
Accelerate the possible by joining a winning Amcor team that’s transforming the packaging industry and improving lives around the world. At Amcor, we unpack possibility through our innovative and responsible packaging to provide solutions that benefit our customers, our people and our planet. More than 10,000 consumers worldwide encounter our products every second and rely on us for safe access to food, medicine and other goods. We value their trust by making safety our guiding principle. It’s our core value and integral to how we do business.
Beyond this core principle, our shared values and behaviors unite us as we work together to elevate customers, shape lives and protect the future. We champion our customers and help them succeed. We play to win – adapting quickly in an everchanging world – and make smart choices to safeguard our business, our communities and the people we serve for generations to come. And we invest in our world-class team, empowering our colleagues to unpack their potential, because we believe when our people grow, so does our business.
JOB DESCRIPTION
The Marketing Manager develops and executes the strategy for the market space they lead to drive profitable growth for the organization. This role will develop a full understanding of the market needs in the packaging segments and develop the winning value propositions. The Marketing Manager will be responsible for understanding current and future trends for innovation to ensure ongoing marketplace advantage. The role will be responsible for establishing growth targets based on market dynamics, such as customer penetration, and develop short and long-term plans to deliver on these targets. Responsible for position and promotion of market solutions within industry through trade shows, trade associations and other external promotion. They will lead direct and extended teams to execute on the plans.
WHAT YOU GET TO DO
Develop and execute growth strategy for assigned packaging market
- Define the opportunity in the market, including customer makeup and opportunity sizing
- Define promotional activities and pipeline for products based on strategy, including tradeshows and promotional materials
- Inform organization how to win in the assigned market, including definitions around product and pricing needs and geographic & specific end-market definition
- Determine financial targets and marketing mix Key Performance Indicators (KPIs) to deliver against targets
- Lead and execute all aspects of business development strategy for new and emerging technologies or products.
Collaboratively guide product marketing management
- Inform Product Marketing Management teams on long-term capacity and technology platform needs
- Lead and collaborate across functions to develop right-to-win spaces
- Ensure ongoing marketplace advantage across criteria informed by strategic focus, delivering competitive advantage, and customer-defined winning performance characteristics
Guide marketing strategies and plans
- Define leading marketing prospects
- Leverage and lead internal resources to ensure demand generation driven market projects.
- Collaboratively lead engagement of customers with the Sales team and project the differentiated value proposition developed for the market
- Collaboratively develop customer-specific selling collateral with Marketing communications
- Collaboratively develop customer specific strategies, tactical plans, and capacity needs with Sales, Service, Operations, and Research & Development
- Collaboratively lead development of bid pricing and contract negotiation pricing and terms with Pricing Development; drive contract negotiation through Amcor Flexibles North America contract processing, to include timely partnership with stakeholders where appropriate
Inform market-based innovation pipeline development
- Develop product innovation trends based on marketplace and competitive analysis
- Collaboratively partner with Marketing Product Management on R&D innovation pipeline development, and ensure marketing and financial discipline against that pipeline
- Partners with Sales Leadership and Account Managers to gain AFNA approval for key deal reviews and proposals.
- Lead R&D resources prioritization with Senior R&D Managers to achieve short and long-term goals.
- Commercial Leader for Plant Profit teams
Capability building and specific deliverables
- Closely monitor and understand consumer, retail and customer landscape to identify trends in each of these components
- Understand Global Amcor capabilities and global trends
- Understand Commercial guidance on desired new and existing business decisions in support of new opportunities.
- Leads communication of key trends after translating trends into market needs which can be delivered through flexible and rigid, polymer-based packaging
- Monitor and summarize ongoing strategic moves of main competitors
- Develop and lead marketing value proposition development
- Align and lead Amcor brand strategy and communications plan to drive enhanced brand equity and differentiation
- Drive and lead marketing strategy - marketing research, financial analysis, and new concept development to deliver profitable growth
WHAT WE VALUE
- Business Acumen
- Drive for Results
- Strategic Agility
- Functional/Technical Skills
WHAT WE WANT FROM YOU
- A four-year degree required with an emphasis on marketing, economics, business administration, finance, or chemical engineering preferred. MBA preferred
- 12+ years of packaging industry experience in marketing
- External marketing experience required, including advertising, trade shows, and industry events. Ability to analyze external market trends, develop recommendations, and guide internal teams on appropriate actions based on those trends.
- Comfort and experience with advanced analytical techniques, market and competitive research
- Ability to influence others across an organization, including direct and indirect reporting lines
- Excellent manager and coach of people
- Ability to synthesize information from multiple sources to deliver concrete recommendations and plans
OUR EXPECTATIONS
We expect our people to be guided by The Amcor Way and demonstrate our Values every day to enable the business to win. We are winning when:
- Our people are engaged and developing as part of a high-performing Amcor team
- Our customers grow and prosper from Amcor’s quality, service, and innovation
- Our investors benefit from Amcor’s consistent growth and superior returns
- The environment is better off because of Amcor’s leadership and products
Equal Opportunity Employer/Minorities/Females/Disabled/Veterans/Sexual Orientation/Gender Identity
Amcor is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
If you would like more information about your EEO rights as an applicant under the law, please click on the "Know Your Rights: Workplace Discrimination is Illegal" Poster. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please call 224-313-7000 and let us know the nature of your request and your contact information.
E-Verify
We verify the identity and employment authorization of individuals hired for employment in the United States.
COMPENSATION
The starting salary for this position is expected to be between $129,200 to $177,650 depending on job-related knowledge, skills, and experience. Base pay information is based on national averages and a geographic differential may be applied based on work location. Position may also be eligible for Amcor’s Management Incentive Plan / Sales Incentive Plan, which is an annual bonus program based on business and individual performance, as well as medical coverage and other health and welfare benefits. The salary range provided reflects the anticipated starting salary base pay for this role at the time of this posting and does not necessarily reflect full earning potential over the course of employment. This range is applicable to positions performed in jurisdictions with pay transparency requirements, including CA, CO, CT, HI, IL, MD, MA, MN, NV, NJ, NY, RI, VT, WA, Washington DC, as well as remote roles that may be performed in these locations. Compensation for roles performed outside of these jurisdictions may vary. The Company reserves the right to modify this range at any time.
BENEFITS
When you join Amcor, you will have access to a comprehensive benefits and compensation package that includes:
- Medical, dental and vision plans
- Flexible time off, starting at 80 hours paid time per year for full-time salaried employees
- Company-paid holidays starting at 8 days per year and may vary by location
- Wellbeing program & Employee Assistance Program
- Health Savings Account/Flexible Spending Account
- Life insurance, AD&D, short-term & long-term disability, and voluntary benefits
- Paid Parental Leave
- Retirement Savings Plan with company match
- Tuition Reimbursement (dependent upon approval)
- Discretionary annual bonus program (initial eligibility dependent upon hire date)
Brand Marketing Specialist Job Roles in Wisconsin
See all Brand Marketing Specialist Jobs in Wisconsin
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Search Brand Marketing Specialist Jobs in WisconsinBrand Marketing Specialist Jobs in Wisconsin: Frequently Asked Questions
Which companies in Wisconsin sponsor visas for brand marketing specialists?
Wisconsin's largest brand-focused employers include Kohl's and Northwestern Mutual in Milwaukee, American Family Insurance and Epic Systems in Madison, and SC Johnson in Racine. These companies have established HR infrastructure and history of H-1B and employment-based green card filings for professional roles including marketing. Mid-sized consumer goods and healthcare companies in the state also periodically sponsor qualified candidates.
Which visa types realistically apply to brand marketing specialist roles in Wisconsin?
Brand marketing specialist roles typically qualify as specialty occupations requiring a bachelor's degree in marketing, communications, or a related field, making H-1B the most common path. Employers file a Labor Condition Application and an I-129 petition with USCIS. EB-2 and EB-3 employment-based green cards are available for longer-term sponsorship. F-1 students may work via OPT while seeking a full sponsoring employer. TN visa does not cover this role.
How to find brand marketing specialist visa sponsorship jobs in Wisconsin?
Migrate Mate is the most direct way to find brand marketing specialist roles in Wisconsin with verified visa sponsorship history. The platform shows employers with confirmed H-1B and employment-based filing records specific to marketing roles, letting you focus your applications on companies already comfortable with the sponsorship process rather than those encountering it for the first time.
Which Wisconsin cities have the most brand marketing specialist sponsorship jobs?
Milwaukee is Wisconsin's primary market for brand marketing sponsorship roles, driven by its concentration of Fortune 500 headquarters and financial services firms. Madison is a strong secondary market, particularly for candidates with backgrounds in health tech, software, or university-adjacent industries. Green Bay and Racine offer more limited but real opportunities through regional consumer brands and manufacturing companies with dedicated marketing teams.
Are there any Wisconsin-specific factors brand marketing specialists should know when seeking visa sponsorship?
Wisconsin's sponsoring employers skew toward consumer brands, insurance, healthcare, and manufacturing rather than tech, so marketing roles here often involve traditional brand management, product marketing, or campaign strategy rather than growth or performance marketing. The University of Wisconsin system produces a large local talent pool, so international candidates benefit from highlighting specialized expertise or bilingual capabilities that differentiate their applications with Wisconsin-based hiring managers.
What is the prevailing wage for sponsored brand marketing specialist jobs in Wisconsin?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.