Web Analyst Jobs
Web Analyst jobs are open across e-commerce, financial services, healthcare, media, and retail, from entry-level to senior and lead, with specializations in digital analytics, conversion rate optimization, and tag management. Scan the live roles below and apply to whichever ones fit.
Find Web Analyst JobsOverview
Showing 5 of 22+ Web Analyst jobs
Purchasing Power is a leading employee purchase program that helps people buy the products and services they need through the convenience of payroll deduction. As part of PROG Holdings (NYSE: PRG), a FinTech holding company with more than 20 years of experience, we’re focused on building simple, responsible financial solutions that put people first. PROG Holdings’ portfolio includes Progressive Leasing, a market leader in lease‑to‑own solutions, Purchasing Power, and Four, a Buy Now Pay Later (BNPL) platform — all united by a commitment to innovation, access, and meaningful impact.
We are currently hiring a Senior Web Analyst – eCommerce to help grow our company and ensure our mission is achieved! This role owns web and conversion analysis across the eCommerce journey and partners with business and technical teams to define measurement strategies. You will translate complex findings into practical recommendations that help leaders prioritize the eCommerce roadmap and investment decisions.
Employee Value Proposition (EVP): PROG is dedicated to providing people with opportunity; opportunity for inclusive collaboration, opportunity for innovation, and opportunity for development.
WE ARE:
A team of analysts, technologists, and business partners who turn digital behavior and business data into clear, actionable insights that improve the online customer experience and drive profitable growth across our eCommerce business.
YOU ARE:
A strategic, curious analytics leader who thrives on turning complex data into decisions. You bring deep web and conversion analysis expertise, enjoy partnering across business and technical teams, and communicate findings clearly to leaders and delivery teams alike. You take ownership, set high standards for data quality, and raise the bar for analytics across the organization.
YOUR DAY-TO-DAY:
- Analyze customer behavior across the eCommerce funnel, including acquisition, product discovery, product detail engagement, cart, checkout, and post-purchase experiences.
- Build and maintain dashboards, recurring reports, and self-service analytics that clearly communicate performance, trends, risks, and opportunities.
- Define key performance indicators and measurement plans for site enhancements, campaigns, merchandising initiatives, product launches, and customer experience improvements.
- Partner with eCommerce, Product, Marketing, Merchandising, UX, Engineering, Finance, and Operations teams to translate business questions into analytical approaches and actionable recommendations.
- Evaluate conversion rate, revenue, average order value, engagement, retention, and other commercial metrics by channel, device, customer segment, category, and journey stage.
- Lead deep-dive analyses to identify friction points, emerging trends, and the underlying drivers of performance.
- Support experimentation by developing hypotheses, sizing opportunities, defining test metrics, evaluating results, and recommending next steps.
- Validate analytics implementations and data quality; document tracking requirements and partner with technical teams to resolve gaps or inconsistencies.
- Create forecasts, benchmarks, and business cases that help prioritize the eCommerce roadmap and investment decisions.
- Present concise, decision-ready insights to senior leaders and influence action through clear data storytelling.
- Establish analytical standards, reusable methodologies, and best practices while mentoring analysts and business partners.
YOU’LL BRING:
- Hybrid – 3 days onsite | Atlantic Station Office
- Bachelor’s degree in analytics, business, economics, statistics, marketing, information systems, or a related field, or equivalent practical experience.
- 5 or more years of experience in digital, web, product, customer, or eCommerce analytics.
- Advanced experience with web analytics platforms such as Adobe Analytics, Full Story, and/or Google Analytics.
- Strong SQL skills and experience working with large, complex datasets.
- Proficiency with data visualization tools such as Tableau.
- Demonstrated experience analyzing conversion funnels, customer journeys, digital merchandising, and campaign performance.
- Working knowledge of tagging, data layers, event taxonomies, identity resolution, and analytics quality assurance.
- Strong statistical reasoning, including experience with experimentation, significance, segmentation, forecasting, or predictive analysis.
- Ability to communicate complex findings clearly to technical and non-technical audiences.
- Strong business judgment, intellectual curiosity, attention to detail, and the ability to manage multiple priorities in a fast-paced environment.
- AI-enabled tools are already part of how work gets done across our organization, and their use will continue to expand over time. We value people who are curious, adaptable, and open to learning as roles and workflows evolve
PREFERRED QUALIFICATIONS:
- Experience in retail, marketplace, financial services, or a high-volume transactional eCommerce environment.
- Experience with customer data platforms, tag management systems, digital experience platforms, or cloud data warehouses.
- Experience measuring personalization, search, recommendations, promotions, or loyalty programs.
- Understanding of data governance, privacy, consent management, and responsible use of customer data.
WE OFFER:
- Competitive Compensation
- Full Health Benefits; Medical/Dental/Vision/Life Insurance + Paid Parental Leave
- Company Matched 401k
- Paid Time Off + Paid Holidays + Paid Volunteer Time
- Diversity Alliance Resource Groups
- Employee Stock Purchase Program
- Tuition Reimbursement
- Charitable Gift Matching
- Job Required Equipment & Services Will Be Provided
Purchasing Power welcomes and encourages diversity in the workplace. We do not discriminate in any aspect of employment on the basis of race, color, religion, national origin, ancestry, gender, sexual orientation, gender identity and/or expression, age, veteran status, disability, or any other characteristic protected by federal, state, or local employment discrimination laws where Purchasing Power does business.
Purchasing Power is a leading employee purchase program that helps people buy the products and services they need through the convenience of payroll deduction. As part of PROG Holdings (NYSE: PRG), a FinTech holding company with more than 20 years of experience, we’re focused on building simple, responsible financial solutions that put people first. PROG Holdings’ portfolio includes Progressive Leasing, a market leader in lease‑to‑own solutions, Purchasing Power, and Four, a Buy Now Pay Later (BNPL) platform — all united by a commitment to innovation, access, and meaningful impact.
We are currently hiring a Senior Web Analyst – eCommerce to help grow our company and ensure our mission is achieved! This role owns web and conversion analysis across the eCommerce journey and partners with business and technical teams to define measurement strategies. You will translate complex findings into practical recommendations that help leaders prioritize the eCommerce roadmap and investment decisions.
Employee Value Proposition (EVP): PROG is dedicated to providing people with opportunity; opportunity for inclusive collaboration, opportunity for innovation, and opportunity for development.
WE ARE:
A team of analysts, technologists, and business partners who turn digital behavior and business data into clear, actionable insights that improve the online customer experience and drive profitable growth across our eCommerce business.
YOU ARE:
A strategic, curious analytics leader who thrives on turning complex data into decisions. You bring deep web and conversion analysis expertise, enjoy partnering across business and technical teams, and communicate findings clearly to leaders and delivery teams alike. You take ownership, set high standards for data quality, and raise the bar for analytics across the organization.
YOUR DAY-TO-DAY:
- Analyze customer behavior across the eCommerce funnel, including acquisition, product discovery, product detail engagement, cart, checkout, and post-purchase experiences.
- Build and maintain dashboards, recurring reports, and self-service analytics that clearly communicate performance, trends, risks, and opportunities.
- Define key performance indicators and measurement plans for site enhancements, campaigns, merchandising initiatives, product launches, and customer experience improvements.
- Partner with eCommerce, Product, Marketing, Merchandising, UX, Engineering, Finance, and Operations teams to translate business questions into analytical approaches and actionable recommendations.
- Evaluate conversion rate, revenue, average order value, engagement, retention, and other commercial metrics by channel, device, customer segment, category, and journey stage.
- Lead deep-dive analyses to identify friction points, emerging trends, and the underlying drivers of performance.
- Support experimentation by developing hypotheses, sizing opportunities, defining test metrics, evaluating results, and recommending next steps.
- Validate analytics implementations and data quality; document tracking requirements and partner with technical teams to resolve gaps or inconsistencies.
- Create forecasts, benchmarks, and business cases that help prioritize the eCommerce roadmap and investment decisions.
- Present concise, decision-ready insights to senior leaders and influence action through clear data storytelling.
- Establish analytical standards, reusable methodologies, and best practices while mentoring analysts and business partners.
YOU’LL BRING:
- Hybrid – 3 days onsite | Atlantic Station Office
- Bachelor’s degree in analytics, business, economics, statistics, marketing, information systems, or a related field, or equivalent practical experience.
- 5 or more years of experience in digital, web, product, customer, or eCommerce analytics.
- Advanced experience with web analytics platforms such as Adobe Analytics, Full Story, and/or Google Analytics.
- Strong SQL skills and experience working with large, complex datasets.
- Proficiency with data visualization tools such as Tableau.
- Demonstrated experience analyzing conversion funnels, customer journeys, digital merchandising, and campaign performance.
- Working knowledge of tagging, data layers, event taxonomies, identity resolution, and analytics quality assurance.
- Strong statistical reasoning, including experience with experimentation, significance, segmentation, forecasting, or predictive analysis.
- Ability to communicate complex findings clearly to technical and non-technical audiences.
- Strong business judgment, intellectual curiosity, attention to detail, and the ability to manage multiple priorities in a fast-paced environment.
- AI-enabled tools are already part of how work gets done across our organization, and their use will continue to expand over time. We value people who are curious, adaptable, and open to learning as roles and workflows evolve
PREFERRED QUALIFICATIONS:
- Experience in retail, marketplace, financial services, or a high-volume transactional eCommerce environment.
- Experience with customer data platforms, tag management systems, digital experience platforms, or cloud data warehouses.
- Experience measuring personalization, search, recommendations, promotions, or loyalty programs.
- Understanding of data governance, privacy, consent management, and responsible use of customer data.
WE OFFER:
- Competitive Compensation
- Full Health Benefits; Medical/Dental/Vision/Life Insurance + Paid Parental Leave
- Company Matched 401k
- Paid Time Off + Paid Holidays + Paid Volunteer Time
- Diversity Alliance Resource Groups
- Employee Stock Purchase Program
- Tuition Reimbursement
- Charitable Gift Matching
- Job Required Equipment & Services Will Be Provided
Purchasing Power welcomes and encourages diversity in the workplace. We do not discriminate in any aspect of employment on the basis of race, color, religion, national origin, ancestry, gender, sexual orientation, gender identity and/or expression, age, veteran status, disability, or any other characteristic protected by federal, state, or local employment discrimination laws where Purchasing Power does business.
Web Analyst Jobs by Experience Level
See All 22 Web Analyst Jobs
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Find Web Analyst JobsWeb Analyst Job Market
Who's Hiring
Top Industries Hiring
- Investment & Asset Management
What Employers Look For
The qualifications that appear most often in web analyst jobs.
- Proficiency in Google Analytics 4 or Adobe Analytics for traffic and behavior reporting
- Experience with SQL for querying web event data from data warehouses or databases
- Hands-on knowledge of tag management systems such as Google Tag Manager
- Ability to build and maintain dashboards in tools like Tableau, Looker, or Power BI
- Understanding of conversion tracking, funnel analysis, and A/B test interpretation
- Bachelor's degree in marketing, statistics, information systems, or a related field
Tips for Your Web Analyst Job Search
Quantify your analytics impact concretely
Hiring managers want numbers, not narratives. For every project on your resume, state the metric you owned, what changed, and by how much. Web analyst resumes that show funnel improvement percentages or session quality shifts get more callbacks than those listing tools alone.
List your tag management and tracking setup skills
Many web analyst postings screen for hands-on experience configuring and debugging tracking implementations, not just reading dashboards. Call out your direct experience with tag containers, data layer schemas, and QA processes so recruiters don't have to guess.
Apply early to roles that fit
Migrate Mate lists web analyst openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Filter openings by analytics stack, not just title
Job titles for this role vary wildly across companies. When searching, also look for digital analyst, marketing analyst, and site analytics roles, then read the tools section to confirm the stack matches your experience before you apply.
Prepare a walk-through of one real analysis
Most web analyst interviews include a technical screen where you explain your process from data pull to recommendation. Practice walking through one real project end to end: the business question, your data sources, the method, and what action the stakeholder took.
Negotiate scope alongside compensation
Web analysts at the same salary can have dramatically different day-to-day ownership depending on whether they control instrumentation decisions or just pull reports. During offer conversations, ask directly who owns tracking implementation and whether the role has a seat at roadmap discussions.
Web Analyst Jobs: Frequently Asked Questions
Which companies are hiring the most web analysts?
Spectrum, Two Harbors Investment, and Visa are hiring the most web analysts right now, with openings concentrated in Texas, Georgia, and Florida, based on current listings on Migrate Mate as of November 2026. Demand is particularly strong at e-commerce companies and financial services firms with large digital properties.
How many web analyst jobs are remote?
About 89% of web analyst openings are fully remote or hybrid as of November 2026, reflecting how central this role is to distributed digital teams. Roles focused on reporting and dashboard delivery tend to be the most remote-friendly, while positions tied to on-site experimentation or in-person stakeholder workshops are more likely to require a physical presence.
How do you become a web analyst?
Start by building fluency in a major analytics platform, then learn SQL so you can pull data without depending on engineers. Practice connecting behavioral data to business outcomes by working through publicly available datasets or auditing a site you manage yourself. A portfolio showing one complete analysis, from question to recommendation, carries more weight than certifications alone when you apply.
Can you get hired as a web analyst with little experience?
Yes, but you need to close the proof gap before you apply. Build a portfolio project using a free analytics account on a site you control or a public dataset, document the full analysis, and publish it. Employers at the entry level are looking for evidence you can frame a business question, pull the right data, and explain what it means, not just that you passed a certification exam.
What does the web analyst interview process look like?
Most processes run three to four stages. An initial recruiter screen is followed by a hiring manager conversation focused on past projects and analytical approach. A technical round typically involves a take-home or live exercise where you analyze a dataset and present findings. Final rounds often include a stakeholder or cross-functional interview to assess how clearly you communicate data-driven recommendations to non-technical audiences.
Where can I find and apply to web analyst jobs?
You can find and apply to web analyst jobs on Migrate Mate, which lists current openings from companies across the United States. Search the roles available, find the ones that match your experience and the analytics stack you work in, and apply directly to each listing that fits.
See All 22 Web Analyst Jobs
Find roles that match your experience and apply in just a few clicks.
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