Senior Level Digital Coach Jobs
Senior level digital coach jobs put experienced professionals in charge of digital learning strategy, program outcomes, and the teams or initiatives that drive adoption across an organization. Openings are concentrated in Technology & Software, Consulting & Professional Services, and Electronics & Hardware, with 39% of roles offered remotely or hybrid, and employers like Alvarez & Marsal, Databricks, and PsiQuantum hiring at this level now.
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Manager, Digital Performance Marketing
W2 Contract, min of 12 months
ONSITE out of Plano, TX
Target W2 $78-81/hr
Performance Media Strategy & Execution
- Oversee lower-funnel performance marketing initiatives across paid search, Google Shopping (PLA), Performance Max, display, and retargeting.
- Develop and execute data-driven media strategies focused on revenue growth, conversions, customer acquisition, and efficient traffic generation to S.com.
- Manage and optimize performance campaigns across platforms including Google Ads, Microsoft Advertising, and other relevant performance media channels.
- Partner with media agencies to ensure effective campaign execution, budget allocation, optimization, and performance against established KPIs.
- Identify opportunities to improve media efficiency and maximize ROAS through audience targeting, bidding strategies, campaign structure, and channel investment decisions.
Lower-Funnel Optimization & Revenue Growth
- Drive performance strategies focused on conversion, remarketing, product consideration, and purchase intent.
- Optimize campaign performance through audience segmentation, keyword strategy, product feed optimization, and retargeting initiatives.
- Evaluate channel performance to identify opportunities to improve customer acquisition costs, conversion rates, and overall return on media investment.
- Collaborate with e-commerce and digital teams to improve the customer journey and maximize conversion opportunities.
- Support promotional periods, product launches, and seasonal campaigns with performance-focused media strategies.
Cross-Functional Collaboration & Business Alignment
- Partner with Lines of Business, Category Marketing, and Demand Generation teams to align performance media activities with product launches, promotions, and commercial priorities.
- Work closely with Digital Product, E-commerce, Creative Services, and UX teams to improve landing page performance and conversion opportunities.
- Coordinate with HQ and regional marketing teams to ensure alignment on performance marketing best practices and strategic priorities.
- Collaborate with agency partners to translate business objectives into effective media plans and measurable outcomes.
- Support product feed management, audience strategy, and campaign tagging to ensure optimal performance and accurate measurement.
Testing, Innovation & Growth
- Identify and implement opportunities to test new audience strategies, ad formats, bidding approaches, and performance marketing solutions.
- Develop structured testing plans across performance media channels to improve conversion efficiency and campaign effectiveness.
- Explore emerging performance media capabilities, including automation, AI-powered optimization, and platform innovations.
- Continuously assess channel performance and recommend opportunities to improve campaign efficiency, scale, and long-term business growth.
Qualifications
- Top Skills: Performance Media Strategy, Cross-Functional Collaboration
- Bachelors degree in Marketing, Advertising, Business, Communications, or a related field.
- 9+ years of experience in performance marketing and media management, preferably within a large brand, agency, or e-commerce environment.
- Strong experience across lower-funnel performance media, including paid search, Google Shopping, Performance Max, display, and retargeting.
- Demonstrated ability to manage performance-focused media campaigns with revenue, conversion, and ROAS objectives.
- Working knowledge of platforms including Google Ads, Microsoft Advertising, Google Merchant Center, and Google Analytics 4.
- Strong analytical skills with the ability to interpret campaign data, identify trends, and translate insights into actionable optimization strategies.
- Experience managing media agencies, campaign budgets, and cross-functional stakeholder relationships.
- Familiarity with attribution, conversion tracking, product feeds, and e-commerce performance measurement.
- Experience developing campaign reports and communicating performance results to marketing leadership.
- Ability to navigate a complex organization, manage multiple priorities, and collaborate effectively across teams.
- Strong organizational, communication, and problem-solving skills with a proactive, results-oriented mindset.
Preferred Additional Experience
- Experience supporting enterprise-level e-commerce or direct-to-consumer businesses.
- Familiarity with Performance Max, automated bidding, dynamic product advertising, and multi-channel attribution.
- Experience working across multiple product categories and managing integrated performance media campaigns.
- Knowledge of SEO and its relationship to paid search and broader digital acquisition strategies.
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Who's Hiring



Top Industries Hiring
- Technology & Software22
- Consulting & Professional Services20
- Electronics & Hardware12
- Manufacturing5
- Biotechnology & Pharmaceuticals5
Senior Level Digital Coach Jobs: Frequently Asked Questions
How do I get a senior level digital coach job?
Employers hiring at the senior level look for candidates who have led end-to-end digital learning programs, not just delivered individual sessions. Demonstrating ownership over measurable outcomes, such as adoption rates or learner performance improvements, sets strong candidates apart. Experience mentoring other coaches or instructional designers and the ability to advise stakeholders on digital transformation strategy are consistently valued at this stage.
Which companies hire senior level digital coachs?
Companies hiring senior level digital coachs right now include Alvarez & Marsal, Databricks, and PsiQuantum, based on current listings on Migrate Mate as of November 2026. Hiring at this level tends to come from large enterprises, consulting firms, and organizations running significant digital upskilling or change management initiatives.
Are there remote senior level digital coach jobs?
Yes, remote and hybrid availability is strong at the senior level. About 39% of senior level digital coach openings are remote or hybrid as of November 2026, reflecting how many organizations have built distributed learning and coaching functions that operate effectively without a fixed office presence.
What makes a digital coach role senior level?
Senior level digital coach roles are defined by scope, ownership, and influence rather than task execution. Professionals at this stage own program design and outcomes, set the strategic direction for digital adoption or capability building, and mentor junior coaches or learning team members. They engage directly with leadership stakeholders and are expected to connect coaching work to measurable business results.
Which industries hire the most senior level digital coachs?
Senior Level digital coach roles concentrate in Technology & Software, Consulting & Professional Services, and Electronics & Hardware, based on current listings on Migrate Mate as of November 2026. These sectors tend to drive hiring at this level because they are actively managing large-scale digital transformation, workforce upskilling, or technology adoption programs that require experienced coaching leadership.