Head of Brand Visa Sponsorship Jobs in New York
Head of brand roles in New York put you at the center of the country's most competitive marketing market, with major employers across media, fashion, fintech, and consumer goods concentrated in Manhattan, Brooklyn, and the Hudson Valley. Companies including Estée Lauder, Peloton, and ViacomCBS have historically built significant brand leadership teams here.
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Get Access To All JobsINTRODUCTION
Lafayette 148 is seeking a strategic and visionary content leader to shape the brand's editorial voice, seasonal storytelling, and campaign narratives across all customer touchpoints.
Reporting to the CMO, this role serves as the connective link between Design, Merchandising, Marketing, and Creative Production, translating product strategy and design vision into compelling stories, campaigns, and content experiences. The role will oversee Creative Production, with the potential for its remit to evolve over time to include additional creative functions such as Graphic Design and Creative Services as the brand’s content and creative operating model continues to develop.
Responsibilities
- Define the brand’s editorial direction, seasonal narrative, and storytelling priorities.
- Partner with Merchandising and Design to translate product strategy into compelling customer-facing stories.
- Develop integrated campaign concepts and content plans across digital, social, retail, events, and editorial channels.
- Oversee Creative Production, ensuring photoshoots, campaign assets, and content deliverables are aligned, on-brand, and executed to a high standard.
- Guide photoshoot planning, including creative concepts, shot lists, messaging needs, and storytelling requirements.
- Set the social content strategy and ensure it supports broader brand and business objectives.
DESIRED BACKGROUND
- Bachelor’s degree in related field.
- 10+ years of experience in luxury fashion, premium lifestyle, editorial, content, or brand marketing.
SKILLS
- Proven success developing editorial strategies, seasonal campaigns, and brand storytelling programs.
- Strong understanding of merchandising, product storytelling, and the luxury fashion customer.
- Experience collaborating with design, creative, marketing, and cross-functional business teams.
- Exceptional communication, leadership, and stakeholder management skills.
BASE SALARY RANGE
The base salary range for this position is $180,000 - $200,000. Base pay offered may vary depending on skills, experience, and location.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
INTRODUCTION
Lafayette 148 is seeking a strategic and visionary content leader to shape the brand's editorial voice, seasonal storytelling, and campaign narratives across all customer touchpoints.
Reporting to the CMO, this role serves as the connective link between Design, Merchandising, Marketing, and Creative Production, translating product strategy and design vision into compelling stories, campaigns, and content experiences. The role will oversee Creative Production, with the potential for its remit to evolve over time to include additional creative functions such as Graphic Design and Creative Services as the brand’s content and creative operating model continues to develop.
Responsibilities
- Define the brand’s editorial direction, seasonal narrative, and storytelling priorities.
- Partner with Merchandising and Design to translate product strategy into compelling customer-facing stories.
- Develop integrated campaign concepts and content plans across digital, social, retail, events, and editorial channels.
- Oversee Creative Production, ensuring photoshoots, campaign assets, and content deliverables are aligned, on-brand, and executed to a high standard.
- Guide photoshoot planning, including creative concepts, shot lists, messaging needs, and storytelling requirements.
- Set the social content strategy and ensure it supports broader brand and business objectives.
DESIRED BACKGROUND
- Bachelor’s degree in related field.
- 10+ years of experience in luxury fashion, premium lifestyle, editorial, content, or brand marketing.
SKILLS
- Proven success developing editorial strategies, seasonal campaigns, and brand storytelling programs.
- Strong understanding of merchandising, product storytelling, and the luxury fashion customer.
- Experience collaborating with design, creative, marketing, and cross-functional business teams.
- Exceptional communication, leadership, and stakeholder management skills.
BASE SALARY RANGE
The base salary range for this position is $180,000 - $200,000. Base pay offered may vary depending on skills, experience, and location.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Head of Brand Job Roles in New York
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Search Head of Brand Jobs in New YorkHead of Brand Jobs in New York: Frequently Asked Questions
Which companies sponsor visas for head of brand roles in New York?
Large consumer brands, media conglomerates, and technology companies headquartered in New York have active histories of sponsoring work visas for senior marketing and brand leadership positions. Names such as Estée Lauder, Pfizer, NBCUniversal, Peloton, and major financial services firms have filed Labor Condition Applications for brand-related roles. Sponsorship activity is strongest at publicly traded companies and well-funded growth-stage startups with dedicated HR and legal teams.
What visa types realistically cover head of brand jobs in New York?
The H-1B visa is the most common path for head of brand roles, as the position typically requires a bachelor's degree in marketing, communications, or a related field, satisfying the specialty occupation standard. Australian nationals can pursue the E-3 visa, which shares the same specialty occupation requirement but has no lottery. Chilean and Singaporean nationals may qualify under H-1B1 visa. F-1 students can work via OPT while pursuing full-time employment. An employment-based green card through the EB-2 or EB-3 category is a longer-term option for qualified candidates.
Which cities in New York have the most head of brand sponsorship jobs?
Manhattan accounts for the overwhelming majority of head of brand sponsorship opportunities in New York, driven by its concentration of corporate headquarters in industries such as media, luxury goods, finance, and technology. Brooklyn has grown as a hub for direct-to-consumer brands and creative agencies that occasionally sponsor senior brand roles. Outside New York City, Albany and Buffalo have limited activity, with sponsorship there mostly limited to healthcare systems and regional employers.
How to find head of brand visa sponsorship jobs in New York?
Migrate Mate lists head of brand roles at New York employers with verified visa sponsorship histories, letting you focus on companies that have demonstrated willingness to sponsor rather than applying speculatively. The platform is particularly useful for filtering by role type and location across New York City's varied industry clusters, from fashion and media in Manhattan to consumer brands expanding out of Brooklyn.
Are there any New York-specific factors that affect visa sponsorship for head of brand roles?
New York's density of global brand headquarters means more sponsoring employers than most U.S. states, but competition for senior brand roles is also intense. Many New York employers are familiar with H-1B and E-3 processes because they hire internationally across multiple functions. Fashion Week, advertising agency culture, and the city's media industry create recurring demand for brand leadership talent with global experience, which can work in favor of internationally trained candidates.
What is the prevailing wage for sponsored head of brand jobs in New York?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.