Dealer Relations Manager Jobs in California
Dealer Relations Manager jobs in California are among the most active in the country, concentrated in automotive retail networks, powersports, RV, and heavy equipment sectors with demand from entry-level coordinator roles through senior director positions. The largest hiring markets are Los Angeles, the San Francisco Bay Area, and San Diego, where established employers like AutoNation, Sonic Automotive, and Cox Automotive maintain significant California operations. The most in-demand specialties are franchise dealer network development, dealer performance consulting, and OEM partnership management. Find a role that fits below and apply directly.
Find Dealer Relations Manager JobsOverview
Showing 5 of 27+ Dealer Relations Manager jobs
ABOUT WESTLAKE FINANCIAL
Westlake Financial is the largest privately held auto finance company in the United States with demonstrated growth year over year. We continue to expand our teams and diversify our business model. This leads to cementing us as a leader in the automotive lending industry.
Westlake continues to grow its market share within the Auto Industry with assets in excess of 20B. We have business relationships in all 50 states, including Puerto Rico. We are looking to acquire talented individuals as we expand our market share. Westlake Financial believes in PEOPLE with the PURPOSE and PASSION to assist our more than 25,000 dealer partners throughout North America.
JOB DESCRIPTION
Strategic Dealer Manager
Join an elite sales team dedicated to expanding business with large corporate franchise auto dealerships. As a Strategic Dealer Manager, you will play a key role in strengthening Westlake Financial’s presence at the dealer level while delivering white-glove service.
YOUR ROLE
You will work alongside National Account Executives, who manage corporate-level relationships, while you focus on building and maintaining dealer-level partnerships. Your primary responsibility is to drive consistent loan production, demonstrating the value of Westlake Financial as a trusted business partner.
WHAT WE’RE LOOKING FOR
We seek highly motivated professionals with strong communication skills and the ability to influence decision-makers. You thrive in a fast-paced, consultative sales environment and will become a walking encyclopedia of Westlake Financial’s offerings, ready to empower your dealer base with expert knowledge.
WHY JOIN US?
- Uncapped commission potential – your success directly impacts your earnings
- Full-time, office-based position with comprehensive benefits
- A dynamic, team-oriented environment where top performers excel
If you’re ready to take your sales career to the next level, apply today and become a key player in Westlake Financial’s continued growth.
WHAT IS IT LIKE TO BE PART OF THE WESTLAKE TEAM?
At Westlake Financial, we believe in People, Purpose, Passion. As a Strategic Account Representative, you’ll be part of a dynamic, supportive team in a production and growth-driven environment.
We provide comprehensive new hire training to ensure your success, as well as individual coaching with your manager, equipping you with the knowledge and skills needed to excel.
QUALITIES OF A SUCCESSFUL STRATEGIC DEALER MANAGER:
- Industry Experience: Background in Sales, Automotive, or Phone sales preferred
- Sales Track Record: 1-2 years of experience in a sales role with proven success
- Education: High School Diploma required; College degree preferred (or equivalent experience)
- Presentation Skills: Ability to understand and persuasively present Westlake’s value through digital communications
- Communication & Relationship Building: Strong interpersonal skills to engage and influence decision-makers
- Tech Savviness: Proficiency in CRM tools, phone management, and adaptability to new technology
- Goal-Oriented Mindset: Self-aware individual who will measure themselves for growth and improvement
If you are a high-energy, results-driven professional ready to take your career to the next level, we want to hear from you!
WHAT WILL YOU DO AS OUR STRATEGIC DEALER MANAGER?
- Build and maintain relationships with Strategic Franchise Dealerships to drive loan production and revenue growth
- Provide expert guidance via phone, email, and video meetings to train dealers on current programs and fast funding requirements
- Collaborate with dealer partners to provide solutions, rehash, and restructure vehicle loans for optimal approvals
- Review and identify opportunities for the dealership to find value in Westlake Financial
WHAT IS OUR PAY PLAN?
- Target first year income: $55,000.00 - $130,000.00
- Hourly position, $17.87/hr + performance-based commissions and bonuses
- 6-month compensation guarantee of $5,000.00 per month + commission and bonuses
- Average rep earnings after 1 year - $160,000.00
- Average earnings of the top 25% reps - $245,000.00
- Average earnings of the top 50 reps - $305,000.00
- This performance-driven compensation structure allows you to maximize your earnings with no cap on commissions—the more you achieve, the more you earn!
- The exact starting compensation to be offered will be determined at the time of selecting an applicant for hire and will be dependent on a wide range of factors, including but not limited to geographic location, skill set, experience, education, credentials, and licensure when applicable.
BENEFITS
Full Time Benefits:
- Medical, Dental, and Vision benefits
- Life Insurance and Long-term disability plans
- Flexible Spending Account
- 401K matching
- Employee Stock Ownership Program in a $20 Billion Company, plus company matching
- Wellness Programs
- Metro Tap Card and Metro-link Reimbursement (for Los Angeles, CA employees only)
- Career Path Opportunities
- Discounts on Parks, Museums, Movie Tickets, and Attractions
- Annual Flu Shot
- Paid Vacations Days
- Paid Sick days
- Paid holidays
- HGym (available in our Los Angeles, CA & Dallas, TX office)
- Rental Car Discounts, Dell Member Purchase Program
- UKG Wallet
ACKNOWLEDGEMENT
We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.
We are an equal opportunity employer and do not unlawfully discriminate in employment. No question on this application is used for the purpose of limiting or excluding any applicant from consideration for employment on a basis prohibited by local, state, or federal law. Equal access to employment, services, and programs is available to all persons. Those applicants requiring reasonable accommodation to the application and/or interview process should notify a representative.
PAY
$55,000.00 - $355,000.00 per year
WORK LOCATION
In person
ABOUT WESTLAKE FINANCIAL
Westlake Financial is the largest privately held auto finance company in the United States with demonstrated growth year over year. We continue to expand our teams and diversify our business model. This leads to cementing us as a leader in the automotive lending industry.
Westlake continues to grow its market share within the Auto Industry with assets in excess of 20B. We have business relationships in all 50 states, including Puerto Rico. We are looking to acquire talented individuals as we expand our market share. Westlake Financial believes in PEOPLE with the PURPOSE and PASSION to assist our more than 25,000 dealer partners throughout North America.
JOB DESCRIPTION
Strategic Dealer Manager
Join an elite sales team dedicated to expanding business with large corporate franchise auto dealerships. As a Strategic Dealer Manager, you will play a key role in strengthening Westlake Financial’s presence at the dealer level while delivering white-glove service.
YOUR ROLE
You will work alongside National Account Executives, who manage corporate-level relationships, while you focus on building and maintaining dealer-level partnerships. Your primary responsibility is to drive consistent loan production, demonstrating the value of Westlake Financial as a trusted business partner.
WHAT WE’RE LOOKING FOR
We seek highly motivated professionals with strong communication skills and the ability to influence decision-makers. You thrive in a fast-paced, consultative sales environment and will become a walking encyclopedia of Westlake Financial’s offerings, ready to empower your dealer base with expert knowledge.
WHY JOIN US?
- Uncapped commission potential – your success directly impacts your earnings
- Full-time, office-based position with comprehensive benefits
- A dynamic, team-oriented environment where top performers excel
If you’re ready to take your sales career to the next level, apply today and become a key player in Westlake Financial’s continued growth.
WHAT IS IT LIKE TO BE PART OF THE WESTLAKE TEAM?
At Westlake Financial, we believe in People, Purpose, Passion. As a Strategic Account Representative, you’ll be part of a dynamic, supportive team in a production and growth-driven environment.
We provide comprehensive new hire training to ensure your success, as well as individual coaching with your manager, equipping you with the knowledge and skills needed to excel.
QUALITIES OF A SUCCESSFUL STRATEGIC DEALER MANAGER:
- Industry Experience: Background in Sales, Automotive, or Phone sales preferred
- Sales Track Record: 1-2 years of experience in a sales role with proven success
- Education: High School Diploma required; College degree preferred (or equivalent experience)
- Presentation Skills: Ability to understand and persuasively present Westlake’s value through digital communications
- Communication & Relationship Building: Strong interpersonal skills to engage and influence decision-makers
- Tech Savviness: Proficiency in CRM tools, phone management, and adaptability to new technology
- Goal-Oriented Mindset: Self-aware individual who will measure themselves for growth and improvement
If you are a high-energy, results-driven professional ready to take your career to the next level, we want to hear from you!
WHAT WILL YOU DO AS OUR STRATEGIC DEALER MANAGER?
- Build and maintain relationships with Strategic Franchise Dealerships to drive loan production and revenue growth
- Provide expert guidance via phone, email, and video meetings to train dealers on current programs and fast funding requirements
- Collaborate with dealer partners to provide solutions, rehash, and restructure vehicle loans for optimal approvals
- Review and identify opportunities for the dealership to find value in Westlake Financial
WHAT IS OUR PAY PLAN?
- Target first year income: $55,000.00 - $130,000.00
- Hourly position, $17.87/hr + performance-based commissions and bonuses
- 6-month compensation guarantee of $5,000.00 per month + commission and bonuses
- Average rep earnings after 1 year - $160,000.00
- Average earnings of the top 25% reps - $245,000.00
- Average earnings of the top 50 reps - $305,000.00
- This performance-driven compensation structure allows you to maximize your earnings with no cap on commissions—the more you achieve, the more you earn!
- The exact starting compensation to be offered will be determined at the time of selecting an applicant for hire and will be dependent on a wide range of factors, including but not limited to geographic location, skill set, experience, education, credentials, and licensure when applicable.
BENEFITS
Full Time Benefits:
- Medical, Dental, and Vision benefits
- Life Insurance and Long-term disability plans
- Flexible Spending Account
- 401K matching
- Employee Stock Ownership Program in a $20 Billion Company, plus company matching
- Wellness Programs
- Metro Tap Card and Metro-link Reimbursement (for Los Angeles, CA employees only)
- Career Path Opportunities
- Discounts on Parks, Museums, Movie Tickets, and Attractions
- Annual Flu Shot
- Paid Vacations Days
- Paid Sick days
- Paid holidays
- HGym (available in our Los Angeles, CA & Dallas, TX office)
- Rental Car Discounts, Dell Member Purchase Program
- UKG Wallet
ACKNOWLEDGEMENT
We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.
We are an equal opportunity employer and do not unlawfully discriminate in employment. No question on this application is used for the purpose of limiting or excluding any applicant from consideration for employment on a basis prohibited by local, state, or federal law. Equal access to employment, services, and programs is available to all persons. Those applicants requiring reasonable accommodation to the application and/or interview process should notify a representative.
PAY
$55,000.00 - $355,000.00 per year
WORK LOCATION
In person
See All 27 Dealer Relations Manager Jobs in California
Find roles in California that match your experience and apply in just a few clicks.
Find Dealer Relations Manager JobsDealer Relations Manager Jobs by City in California
Where California roles are concentrated, by current openings.
Dealer Relations Manager Job Market in California
A snapshot from current California openings, updated as new roles post.
Who's Hiring
- Dealer Tire17
- Westlake Financial5
- Hyundai Capital America3
- Claims Services Group1
- Copart1
Top Industries Hiring
- Distribution & Wholesale17
- Banking & Financial Services8
- Automotive1
- Technology & Software1
What California Employers Look For
The qualifications that appear most often in dealer relations manager jobs across California.
- Bachelor's degree in business, marketing, or a related field preferred by California employers
- Three or more years of automotive dealership or dealer network experience required
- Proven ability to manage dealer relationships across a multi-location California territory
- Strong working knowledge of DMS platforms such as CDK Global or Reynolds and Reynolds
- Demonstrated experience with dealer performance metrics, incentive programs, and sales analysis
- Willingness to travel regularly within a California regional territory for dealer visits
Dealer Relations Manager Jobs in California: Frequently Asked Questions
How do you become a dealer relations manager in California?
Most California employers require a bachelor's degree in business, marketing, or a related field combined with direct experience inside an automotive dealership or with an OEM's dealer network. California does not issue a state license specific to dealer relations managers, but candidates who hold or have held a California DMV Dealer License gain a meaningful edge because they understand the regulatory environment dealers operate in. Starting as a dealer account coordinator, automotive sales consultant, or OEM field representative at a California dealership group or manufacturer is the most common path into the role.
How much do dealer relations managers make in California?
Dealer relations managers in California earn a median of about $134,910 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $64,430 for the lowest 10% to over $300,580 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire dealer relations managers in California?
Employers hiring dealer relations managers in California right now include Dealer Tire, Westlake Financial, and Hyundai Capital America, based on current listings on Migrate Mate as of June 2026. California's dense concentration of franchise dealership groups and major OEM regional offices makes it one of the most active states for this role year-round.
Which California cities have the most dealer relations manager jobs?
Irvine, Baldwin Park, and Escondido have the most dealer relations manager openings in California. Los Angeles anchors demand as the largest U.S. auto retail market, with major dealer groups and OEM regional headquarters concentrated there, while the Bay Area draws openings tied to fleet, technology, and EV-focused dealer networks, and San Diego adds volume through its large franchise dealer community along the I-5 and I-15 corridors.
Are there remote dealer relations manager jobs in California?
Yes, but they're limited. About 7% of dealer relations manager openings tied to California are remote or hybrid as of June 2026, reflecting how central in-person dealer visits are to the role. The parts of the work most likely to be done remotely are reporting, performance review calls, and internal training delivery, while territory coverage and dealer floor visits almost always require a physical presence.
How can I get hired as a dealer relations manager in California with little or no experience?
The most realistic entry path is starting in a dealership-facing support role such as automotive sales consultant, F&I coordinator, or dealer account representative at a large California dealer group like Galpin Motors, Hendrick Automotive's California locations, or a regional OEM field office. From there, lateral movement into a dealer relations coordinator or field support role is common. Pursuing a California DMV Dealer License or completing manufacturer-sponsored training programs offered by OEMs with California regional offices strengthens your candidacy before you have direct dealer network management experience.
Where can I find and apply to dealer relations manager jobs in California?
You can find and apply to dealer relations manager jobs in California on Migrate Mate, which lists current California openings from employers actively hiring. Find the roles that fit your experience and apply directly to the ones that match.
See All 27 Dealer Relations Manager Jobs in California
Find roles in California that match your experience and apply in just a few clicks.
Find Dealer Relations Manager Jobs