Marketing Operations Specialist Jobs in Kentucky
Marketing Operations Specialist jobs in Kentucky are open across Louisville, Lexington, and Pikeville and other Kentucky metros, with employers like University Of Pikeville, Churchill Downs, and Tempur + Sealy hiring at every experience level. Find a role that fits below and apply directly.
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Job Summary
We are seeking a dynamic and results-driven Online Marketing Specialist to elevate our digital presence and drive impactful marketing campaigns. In this role, you will develop and execute innovative online marketing strategies across multiple channels, optimize digital content for maximum engagement, and analyze performance metrics to refine our approach. Your expertise will help us reach targeted audiences, increase brand awareness, and boost online conversions. This paid position offers an exciting opportunity to be at the forefront of digital marketing innovation within a vibrant team committed to growth and excellence.
Duties
- Develop comprehensive digital marketing campaigns utilizing SEO, SEM (Search Engine Marketing), and social media platforms to attract and engage target audiences.
- Conduct keyword research and implement SEO best practices using SEO tools to improve website visibility and organic search rankings.
- Manage content creation, including writing compelling copy, designing graphics with Adobe Creative Suite, and editing images in Adobe Photoshop for various digital channels.
- Oversee social media management across platforms such as Facebook, Instagram, LinkedIn, and Twitter to foster community engagement and brand loyalty.
- Optimize landing pages and website content using WordPress, HTML, CSS, JavaScript, and content management systems to enhance user experience and conversion rates.
- Utilize Google Analytics, Google Ads (formerly Google AdWords), and marketing automation tools to monitor campaign performance, analyze data trends, and generate actionable insights.
- Implement performance marketing strategies focused on e-commerce growth through targeted advertising campaigns on Google Ads and Facebook Advertising.
- Collaborate with cross-functional teams on email marketing initiatives, content calendar planning, and B2B marketing efforts to expand outreach efforts.
Requirements
- Proven experience with SEO tools such as SEMrush, Ahrefs, or Moz; familiarity with keyword research techniques is essential.
- Strong understanding of SEO principles, including on-page optimization, link building strategies, and technical SEO practices.
- Hands-on experience with social media marketing platforms and management tools like Hootsuite or Buffer.
- Proficiency in Adobe Photoshop, Adobe Creative Suite (Photoshop, Illustrator), WordPress, HTML, CSS, JavaScript, SQL for data analysis or website customization is highly desirable.
- Knowledge of Google Analytics, Google Ads (Google AdWords), Facebook Advertising platforms, and marketing automation software.
- Excellent copywriting skills combined with creative graphic design abilities for compelling content creation.
- Familiarity with digital marketing concepts such as performance marketing, conversion optimization techniques, B2B marketing strategies, and e-commerce platforms.
- Ability to analyze data trends using analytics tools to refine campaigns continuously; strong project management skills are a plus. Join us as an Online Marketing Specialist where your innovative ideas will shape our digital future! We’re dedicated to fostering a vibrant work environment that values creativity, collaboration, and continuous learning—all while supporting your professional growth in the exciting world of digital marketing!
Job Type: Full-time
Pay: $47,633.29 - $57,364.82 per year
Benefits:
- 401(k)
- Dental insurance
- Flexible schedule
Work Location: In person
See All 28 Marketing Operations Specialist Jobs in Kentucky
Find roles in Kentucky that match your experience and apply in just a few clicks.
Find JobsMarketing Operations Specialist Jobs by City in Kentucky
Where Kentucky roles are concentrated, by current openings.
Marketing Operations Specialist Job Market in Kentucky
A snapshot from current Kentucky openings, updated as new roles post.
Who's Hiring
- University Of Pikeville4

- Churchill Downs2

- Tempur + Sealy2

- Alltech1

- Anywhere Real Estate1

Top Industries Hiring
- Education6
- Construction & Real Estate4
- Technology & Software4
- Consumer Goods2
- Healthcare & Medical Services2
What Kentucky Employers Look For
The qualifications that appear most often in marketing operations specialist jobs across Kentucky.
- Hands-on experience with marketing automation platforms such as Marketo, HubSpot, or Pardot
- Proficiency in CRM administration, most commonly Salesforce or HubSpot CRM
- Experience building and managing email campaigns, nurture programs, and lead-scoring models
- Ability to analyze campaign performance data using tools like Tableau, Looker, or Google Analytics
- Familiarity with data hygiene practices including deduplication, segmentation, and list management
- Bachelor's degree in marketing, business, or a related field, or equivalent hands-on experience
Marketing Operations Specialist Jobs in Kentucky: Frequently Asked Questions
How many marketing operations specialist jobs are there in Kentucky?
There are 28+ marketing operations specialist openings in Kentucky on Migrate Mate as of June 2026, with the most roles in Louisville, Lexington, and Pikeville. New positions post regularly as employers across Kentucky hire.
How much do marketing operations specialists make in Kentucky?
Marketing operations specialists in Kentucky earn a median of about $61,480 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $37,970 for the lowest 10% to over $103,300 for the top 10%. Pay rises with experience, specialty, and employer.
Which Kentucky cities have the most marketing operations specialist jobs?
Louisville, Lexington, and Pikeville have the most marketing operations specialist openings in Kentucky right now, with additional roles spread across smaller metros statewide.
Which companies hire marketing operations specialists in Kentucky?
Employers hiring marketing operations specialists in Kentucky include University Of Pikeville, Churchill Downs, and Tempur + Sealy, based on current listings on Migrate Mate as of June 2026.
Are there remote marketing operations specialist jobs in Kentucky?
Yes. About 14% of marketing operations specialist openings tied to Kentucky are remote or hybrid as of June 2026. The rest are on-site roles based in Kentucky metros.
How do I apply for marketing operations specialist jobs in Kentucky?
You can apply to marketing operations specialist jobs in Kentucky directly on Migrate Mate. Search the listings above, find roles that match your experience and preferred Kentucky location, then apply to each one that fits.
See All 28 Marketing Operations Specialist Jobs in Kentucky
Find roles in Kentucky that match your experience and apply in just a few clicks.
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