Senior Level Social Media Specialist Jobs
Senior level social media specialist jobs put experienced professionals in charge of platform strategy, content direction, and the campaigns or teams that bring it to life. Openings concentrate in Technology & Software, Retail, and Staffing & Recruiting, with a mix of on-site, remote, and hybrid positions available, and employers like Abridge, JPMorganChase, and 24 Seven Talent hiring at this level now.
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Showing 5 of 12+ Senior Level Social Media Specialist jobs
INTRODUCTION
We are seeking a Director of Social Media to lead the social strategy for a fast-growing, digitally native fashion brand and shape how it shows up across culture, fashion, and digital platforms. This leader will drive audience growth, brand relevance, engagement, and customer acquisition while building a best-in-class social presence for a Gen Z audience. The ideal candidate is a creative and strategic leader who understands fashion culture, moves quickly with emerging trends, and knows how to translate social-first storytelling into measurable business results. You will lead Social Managers and Content Creators while partnering closely with Creative, Influencer Marketing, E-commerce, Retail, and Paid Media teams.
KEY RESPONSIBILITIES
Social Strategy & Brand Growth:
- Own the overall social media strategy across TikTok, Instagram, YouTube, Pinterest, Snapchat, and emerging platforms.
- Develop annual, quarterly, and monthly strategies aligned with brand and business objectives.
- Drive audience growth, engagement, video views, traffic, customer acquisition, and brand awareness.
- Identify emerging trends, platform shifts, and cultural moments that create opportunities for the brand to lead conversations.
- Establish content pillars and storytelling frameworks that balance brand building with business performance.
- Translate product launches, seasonal campaigns, store openings, and key brand moments into social-first strategies.
Content & Creative Leadership:
- Lead the development of culturally relevant, platform-native content across all social channels.
- Direct and develop a team of Social Managers and Content Creators, providing clear creative guidance and actionable feedback.
- Guide content concepts, hooks, storytelling, filming approaches, editing styles, and platform-specific execution.
- Partner with Creative Directors, Art Directors, Stylists, and Production teams to deliver compelling, on-brand content.
- Balance trend-driven, creator-led, editorial, product-focused, and lifestyle content.
- Champion experimentation with new formats, creative concepts, and platform features.
- Establish efficient content calendars, workflows, and production processes to support high-volume execution.
Team & Cross-Functional Leadership:
- Mentor and develop a high-performing social team, fostering creativity, accountability, and continuous improvement.
- Partner with Influencer Marketing, E-commerce, Retail, Paid Media, PR, and Merchandising to ensure social is integrated into major brand initiatives.
- Collaborate with Paid Media and Growth teams to identify and amplify high-performing organic content.
- Serve as the voice of the social audience internally, sharing cultural insights and opportunities that inform broader brand decisions.
- Identify future team needs and opportunities to scale the social organization.
Analytics & Performance:
- Own social reporting, KPI development, and performance analysis across all channels.
- Monitor content performance and translate insights into actionable recommendations.
- Identify winning formats and scale successful content strategies across platforms.
- Measure the impact of social on engagement, audience growth, traffic, conversion, and customer acquisition.
- Present performance recaps and strategic recommendations to executive leadership.
QUALIFICATIONS
- 8+ years of experience in social media, digital marketing, content strategy, or brand marketing, preferably within fashion, beauty, lifestyle, or consumer brands.
- 3+ years of experience managing and developing social media teams and Content Creators.
- Proven success leading social strategy for a fast-growing consumer brand.
- Deep understanding of Gen Z audiences, fashion culture, creators, and emerging social trends.
- Strong expertise across TikTok, Instagram, YouTube, Pinterest, Snapchat, and emerging platforms.
- Demonstrated ability to grow social audiences, increase engagement, and drive measurable business results.
- Strong understanding of short-form video, content production, storytelling, and platform-specific best practices.
- Experience developing and directing creator-led content strategies.
- Analytical mindset with the ability to turn performance data into strategic action.
- Strong leadership, communication, and cross-functional collaboration skills.
- Ability to thrive in a fast-paced, trend-driven environment.
INTRODUCTION
We are seeking a Director of Social Media to lead the social strategy for a fast-growing, digitally native fashion brand and shape how it shows up across culture, fashion, and digital platforms. This leader will drive audience growth, brand relevance, engagement, and customer acquisition while building a best-in-class social presence for a Gen Z audience. The ideal candidate is a creative and strategic leader who understands fashion culture, moves quickly with emerging trends, and knows how to translate social-first storytelling into measurable business results. You will lead Social Managers and Content Creators while partnering closely with Creative, Influencer Marketing, E-commerce, Retail, and Paid Media teams.
KEY RESPONSIBILITIES
Social Strategy & Brand Growth:
- Own the overall social media strategy across TikTok, Instagram, YouTube, Pinterest, Snapchat, and emerging platforms.
- Develop annual, quarterly, and monthly strategies aligned with brand and business objectives.
- Drive audience growth, engagement, video views, traffic, customer acquisition, and brand awareness.
- Identify emerging trends, platform shifts, and cultural moments that create opportunities for the brand to lead conversations.
- Establish content pillars and storytelling frameworks that balance brand building with business performance.
- Translate product launches, seasonal campaigns, store openings, and key brand moments into social-first strategies.
Content & Creative Leadership:
- Lead the development of culturally relevant, platform-native content across all social channels.
- Direct and develop a team of Social Managers and Content Creators, providing clear creative guidance and actionable feedback.
- Guide content concepts, hooks, storytelling, filming approaches, editing styles, and platform-specific execution.
- Partner with Creative Directors, Art Directors, Stylists, and Production teams to deliver compelling, on-brand content.
- Balance trend-driven, creator-led, editorial, product-focused, and lifestyle content.
- Champion experimentation with new formats, creative concepts, and platform features.
- Establish efficient content calendars, workflows, and production processes to support high-volume execution.
Team & Cross-Functional Leadership:
- Mentor and develop a high-performing social team, fostering creativity, accountability, and continuous improvement.
- Partner with Influencer Marketing, E-commerce, Retail, Paid Media, PR, and Merchandising to ensure social is integrated into major brand initiatives.
- Collaborate with Paid Media and Growth teams to identify and amplify high-performing organic content.
- Serve as the voice of the social audience internally, sharing cultural insights and opportunities that inform broader brand decisions.
- Identify future team needs and opportunities to scale the social organization.
Analytics & Performance:
- Own social reporting, KPI development, and performance analysis across all channels.
- Monitor content performance and translate insights into actionable recommendations.
- Identify winning formats and scale successful content strategies across platforms.
- Measure the impact of social on engagement, audience growth, traffic, conversion, and customer acquisition.
- Present performance recaps and strategic recommendations to executive leadership.
QUALIFICATIONS
- 8+ years of experience in social media, digital marketing, content strategy, or brand marketing, preferably within fashion, beauty, lifestyle, or consumer brands.
- 3+ years of experience managing and developing social media teams and Content Creators.
- Proven success leading social strategy for a fast-growing consumer brand.
- Deep understanding of Gen Z audiences, fashion culture, creators, and emerging social trends.
- Strong expertise across TikTok, Instagram, YouTube, Pinterest, Snapchat, and emerging platforms.
- Demonstrated ability to grow social audiences, increase engagement, and drive measurable business results.
- Strong understanding of short-form video, content production, storytelling, and platform-specific best practices.
- Experience developing and directing creator-led content strategies.
- Analytical mindset with the ability to turn performance data into strategic action.
- Strong leadership, communication, and cross-functional collaboration skills.
- Ability to thrive in a fast-paced, trend-driven environment.
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Find JobsSenior Level Social Media Specialist Job Market
Who's Hiring
Top Industries Hiring
- Technology & Software
- Retail
- Staffing & Recruiting
- Fintech
- Insurance
Senior Level Social Media Specialist Jobs: Frequently Asked Questions
How do I get a senior level social media specialist job?
Employers at this level look for candidates who have owned results across multiple platforms, not just executed tasks. Demonstrable experience setting content strategy, managing or mentoring junior team members, and tying social performance to business outcomes carries the most weight. A portfolio showing growth metrics, crisis response, or paid and organic campaign leadership gives a strong edge over applicants who list responsibilities without results.
Which companies hire senior level social media specialists?
Companies hiring senior level social media specialists right now include Abridge, JPMorganChase, and 24 Seven Talent, based on current listings on Migrate Mate as of November 2026. Hiring at this level tends to come from mid-to-large organizations with established marketing functions that need someone to own the social channel, not just manage a content calendar.
Are there remote senior level social media specialist jobs?
Yes, remote and hybrid options are widely available at this experience level. About 40% of senior level social media specialist openings are remote or hybrid as of November 2026, reflecting how normalized distributed work has become for strategic marketing roles. On-site roles still exist, typically at organizations that prioritize in-person collaboration for brand and creative teams.
What makes a social media specialist role senior level?
Senior level roles are defined by ownership and scope. Rather than executing a content calendar under direction, a senior social media specialist sets platform strategy, owns performance outcomes, and makes decisions on channel investment and voice. These roles often include mentoring junior specialists, partnering with creative and brand teams, and reporting results directly to marketing leadership.
Which industries hire the most senior level social media specialists?
Senior level social media specialist roles concentrate in Technology & Software, Retail, and Staffing & Recruiting, based on current listings on Migrate Mate as of November 2026. These sectors tend to have mature marketing operations with dedicated social functions, creating demand for experienced professionals who can lead strategy rather than simply produce content.