Director of Brand Marketing Visa Sponsorship Jobs in Florida
Director of brand marketing roles in Florida draw sponsorship-active employers across Miami's Latin American headquarters belt, Orlando's hospitality and entertainment sector, and Tampa's growing financial services and tech scene. Companies like Carnival Corporation, Darden Restaurants, and Electronic Arts have Florida presences where senior marketing leadership roles have attracted international candidates through H-1B visa and green card pathways.
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Our company
At Teradata, we believe that people thrive when empowered with better information. Teradata Autonomous Knowledge Platform activates enterprise intelligence by unifying data, knowledge and business context to achieve tangible outcomes. With Teradata, organizations can provide agents with full context for impact when it matters. Our solution lets businesses connect and scale on premises, in the cloud, or through a hybrid approach. Teradata delivers real business value with AI.
Teradata is looking for a Manager, Field Marketing primarily focused on Latin America (LATAM), with additional responsibility for supporting North American markets (USA and Canada). This role will work directly with the LATAM sales teams and will carry a pipeline generation target. The role will execute high-impact ABM and demand generation programs that accelerate the sales cycle, generate net new pipeline, and strengthen customer preference for Teradata's solutions.
This is a hands-on execution role with the expectation to partner with key stakeholders to develop marketing plans aligned to business priorities across a diverse, multi-market geography. The ideal candidate understands both direct and indirect sales environments and can adapt programs accordingly — whether activating through Teradata's own sales teams or through channel and partner networks.
Essential Duties and Responsibilities
- Drive demand generation activity across the region through a mix of digital programs, field events, partner marketing, and content syndication — with clear pipeline ownership and contribution targets
- Coordinate asset and campaign delivery into ABM and marketing automation platforms (e.g. Influ2, Eloqua) ensuring content is correctly structured for account-level and industry-vertical targeting
- Work closely with regional sales leadership and SDR teams to align marketing activity to pipeline goals, and create field enablement materials, outreach templates, and call campaign assets that improve lead-to-meeting conversion
- Enable localized campaign execution, content adaptation, and industry and partner messaging suited to Spanish- and Portuguese-speaking markets across the region
- Design and execute ABM programs targeting named and cluster accounts across the region — including buying committee mapping, account-level content activation, and multi-touch digital sequences in both Spanish and Portuguese
- Plan and manage regional field and virtual events end-to-end, including Cvent build, promotion, and post-event asset management
- Provide social media support for local leaders and subject matter experts
- Coordinate stakeholder input for the regional marketing calendar, weekly Sales/SDR updates, and regular regional marketing performance reviews
- Proactively manage the regional marketing calendar and budget
- Take a data-driven approach to analysing full-funnel performance, from lead generation through to pipeline and closed business, diagnosing where conversion drops and adjusting programs accordingly
- Support channel and partner marketing activity, including co-branded campaigns and MDF utilization in indirect sales markets
- Support field marketing and demand generation activity in the USA and Canada alongside the North America team, as a secondary focus to the LATAM region
- Travel domestically and internationally as needed
Who You'll Work With
You will work closely with LATAM go-to-market teams, regional sales leadership, channel partners, North America marketing and sales colleagues for the USA and Canada, and local and global marketing colleagues to ensure consistent messaging and alignment across channels.
What Makes You a Qualified Candidate
- Bachelor's degree
- 5–8 years of experience in B2B marketing, with a focus on field marketing, demand generation, or ABM
- Regional marketing experience across Latin America, with an understanding of the diversity of the region's markets
- Experience in B2B enterprise software, data, analytics, or AI
- Strong organizational skills with experience managing field and virtual events
- Understanding of both direct and indirect (channel/partner) sales environments
- Data-driven and analytical mindset, comfortable diagnosing full-funnel marketing performance and turning insights into action
- Proficient in Salesforce, including campaign and pipeline reporting, and using CRM data to measure and improve funnel conversion
- Proactive, self-motivated, innovative, and collaborative mindset
- Fluent English and Spanish (spoken and written) required. Additional Portuguese language skills preferred.
What You'll Bring
- Proven track record of building and executing ABM programs for enterprise sales teams — including named account targeting, buying committee engagement, and account-level content strategies
- Hands-on demand generation experience: nurture cadences, intent data, content syndication, and digital campaign execution
- Experience working within or alongside indirect sales channels, including partner co-marketing and MDF management
- Familiarity with ABM and marketing automation platforms (Influ2, Eloqua, or equivalents)
- Experience building integrated marketing plans for a high-tech company; data, analytics, and AI background a plus
- Strong written and verbal communication skills across functions, in English, Spanish, and Portuguese
- Strong execution and project management skills with close attention to detail
- Experience managing in-person and virtual events across multiple markets
- Understanding of direct and indirect sales environments
Why We Think You'll Love Teradata
We prioritize a people-first culture because we know our people are at the very heart of our success. We embrace a flexible work model because we trust our people to make decisions about how, when, and where they work. We focus on well-being because we care about our people and their ability to thrive both personally and professionally. We are committed to actively working to foster an inclusive environment that celebrates people for all of who they are.
US Pay Rate: $111,800.00 - $139,800.00 - $167,700.00 Annually
Starting pay for the successful applicant will depend on geographic location, internal equity, job-related knowledge, skills, and candidate experience. Sales roles will be eligible for commission payments tied to quota achievement. All other permanent roles will be eligible for one of our annual incentive plans, which are based on company financial attainment and individual performance. Employees in this position are eligible to participate in the Company’s benefits programs, which generally include health care, life and disability insurance, retirement savings, and time-off programs. Benefit details vary by country and plan, including eligibility and available options, and will be shared during the hiring process. Additional information is available here: https://www.teradata.com/About-Us/Careers/Benefits Employees in this position are also eligible to participate in the Company’s comprehensive benefits programs, which include healthcare, life and disability insurance plans, a 401(k)-retirement savings plan, and time-off programs. Specific details of these benefits, including eligibility criteria and plan options, will be provided during the hiring process and can be reviewed here: https://www.teradata.com/About-Us/Careers/Benefits
Teradata is proud to be an equal opportunity employer. We do not discriminate based upon race, color, ancestry, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related conditions), national origin, sexual orientation, age, citizenship, marital status, disability, medical condition, genetic information, gender identity or expression, military and veteran status, or any other legally protected status. We welcome and encourage individuals from all backgrounds to apply and join our team, bringing their unique perspectives and experiences to help us innovate and grow. If you require accommodations during the interview process, please let your recruiter know and we will work with you to meet your needs.
Director of Brand Marketing Job Roles in Florida
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Search Director of Brand Marketing Jobs in FloridaDirector of Brand Marketing Jobs in Florida: Frequently Asked Questions
Which companies sponsor visas for director of brand marketing roles in Florida?
Florida employers with active sponsorship histories for senior marketing roles include Carnival Corporation and its cruise brands in Miami, Darden Restaurants in Orlando, and tech-adjacent firms in Tampa's growing corporate corridor. Miami's concentration of Latin American regional headquarters for global consumer goods and media companies also generates consistent demand for brand marketing leadership that qualifies for H-1B sponsorship.
Which visa types realistically fit director of brand marketing roles in Florida?
The H-1B is the most common pathway, as director of brand marketing qualifies as a specialty occupation requiring a bachelor's degree in marketing, communications, or a related field. An employer-sponsored EB-2 or EB-3 green card is a natural next step after H-1B approval. F-1 students may use OPT to work in a qualifying marketing role before transitioning to employer-sponsored status. TN visa does not cover this role.
Which cities in Florida have the most director of brand marketing sponsorship jobs?
Miami leads due to its density of multinational consumer brands, entertainment companies, and Latin American corporate offices that require senior marketing leadership. Orlando follows, driven by hospitality, theme park, and food service corporations headquartered there. Tampa has emerged as a secondary hub as financial services and health tech firms expand their Florida footprints and build out in-house brand functions.
How to find director of brand marketing visa sponsorship jobs in Florida?
Migrate Mate lists Florida employers with verified H-1B sponsorship histories for senior marketing roles, letting you search specifically for director of brand marketing positions rather than sorting through roles that have never sponsored internationally. Filtering by Florida city helps narrow results to Miami's multinational hub, Orlando's hospitality sector, or Tampa's expanding corporate market, so your outreach focuses on employers already familiar with the sponsorship process.
Are there any Florida-specific considerations for director of brand marketing candidates seeking sponsorship?
Florida's bilingual marketing environment, particularly in Miami, means candidates with Spanish-language brand strategy experience often find stronger employer interest at the director level. Orlando's hospitality and entertainment employers tend to run structured sponsorship programs tied to corporate HR cycles. Florida has no state income tax, which affects total compensation comparisons but does not change federal immigration requirements for H-1B specialty occupation eligibility.
What is the prevailing wage for sponsored director of brand marketing jobs in Florida?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.