Product Marketing Manager Visa Sponsorship Jobs in New York
New York is one of the most active markets for product marketing manager roles with visa sponsorship, driven by major tech companies, financial services firms, and media giants headquartered in Manhattan and the broader metro area. Employers like Google, Amazon, Salesforce, and IBM regularly sponsor international candidates for these positions across the state.
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Come join the QuickBooks Emerging Mid-Market Marketing Team as a Staff Product Marketing Manager focused on Onboarding. Intuit's Global Business Solutions Group (GBSG) is dedicated to delivering a portfolio of solutions that help businesses thrive at every stage of growth — from solopreneurs to mid-market — across accounting, payroll, time tracking, payments, bill pay, lending, and more.
The Emerging Mid-Market Marketing team is seeking a Staff Product Marketing Manager to own the onboarding experience for QuickBooks Advanced customers, in service of one of Intuit's 3 Big Bets: Disrupt the Small Business Mid-Market. A customer's first weeks on Advanced set the trajectory for retention, expansion, and lifetime value, and this role is responsible for making that experience as fast and effective as possible. The ideal candidate is a customer-obsessed marketer who combines strong execution with the ability to use data and customer insight to continually improve the onboarding journey, partnering closely with Product, Product Growth, Sales, and Customer Success to bring it to life.
Responsibilities
- Own the onboarding strategy: Define the end-to-end onboarding journey for new Advanced customers, from signup through first value, setting the strategic direction that Product, Product Growth, and Lifecycle teams build against
- Ground activation strategy in data: Continually mine customer and usage data to pinpoint where customers stall or drop off, and use those insights to define what the product and positioning need to solve
- Partner across Product and Product Growth teams: Work closely with Product Management and Product Growth to shape onboarding flows, in-product education, personalization, and setup experiences, bringing the customer and market perspective into every product decision that touches onboarding
- Define the onboarding narrative and value proposition: Own the positioning and value story customers hear from signup through first value, giving Sales, Customer Success, and Lifecycle Marketing the strategic foundation to build their messaging, assets, and playbooks against
- Measure and report on onboarding health: Define and track the key metrics that show whether onboarding is working, and use them as the evidence base for what to prioritize next
- Lead with experimentation: Bring a strong bias toward testing — treat onboarding as a living set of product and positioning hypotheses, and let results, not assumptions, determine which bets scale
Qualifications
- BA/BS required, MBA preferred
- 8+ years of experience in product marketing, product management, or a related customer-lifecycle role
- Proven ability to use customer and usage data to identify friction points and translate them into concrete improvements
- Demonstrated experience partnering cross-functionally with Product, Sales, and Customer Success to ship improvements to the customer experience
- Strong communication skills, with the ability to write clear, customer-facing messaging as well as align stakeholders internally
- Comfort working in ambiguity, with a bias toward testing and iterating rather than waiting for a perfect plan
- Fluent in a range of AI tools with demonstrable experience incorporating them into your workflow
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.
Compensation
- The expected base pay range for this position is:
Mountain View $169,000 - $229,000
New York $161,500 - $218,500
San Diego, CA $154,500 - $209,000
Overview
Come join the QuickBooks Emerging Mid-Market Marketing Team as a Staff Product Marketing Manager focused on Onboarding. Intuit's Global Business Solutions Group (GBSG) is dedicated to delivering a portfolio of solutions that help businesses thrive at every stage of growth — from solopreneurs to mid-market — across accounting, payroll, time tracking, payments, bill pay, lending, and more.
The Emerging Mid-Market Marketing team is seeking a Staff Product Marketing Manager to own the onboarding experience for QuickBooks Advanced customers, in service of one of Intuit's 3 Big Bets: Disrupt the Small Business Mid-Market. A customer's first weeks on Advanced set the trajectory for retention, expansion, and lifetime value, and this role is responsible for making that experience as fast and effective as possible. The ideal candidate is a customer-obsessed marketer who combines strong execution with the ability to use data and customer insight to continually improve the onboarding journey, partnering closely with Product, Product Growth, Sales, and Customer Success to bring it to life.
Responsibilities
- Own the onboarding strategy: Define the end-to-end onboarding journey for new Advanced customers, from signup through first value, setting the strategic direction that Product, Product Growth, and Lifecycle teams build against
- Ground activation strategy in data: Continually mine customer and usage data to pinpoint where customers stall or drop off, and use those insights to define what the product and positioning need to solve
- Partner across Product and Product Growth teams: Work closely with Product Management and Product Growth to shape onboarding flows, in-product education, personalization, and setup experiences, bringing the customer and market perspective into every product decision that touches onboarding
- Define the onboarding narrative and value proposition: Own the positioning and value story customers hear from signup through first value, giving Sales, Customer Success, and Lifecycle Marketing the strategic foundation to build their messaging, assets, and playbooks against
- Measure and report on onboarding health: Define and track the key metrics that show whether onboarding is working, and use them as the evidence base for what to prioritize next
- Lead with experimentation: Bring a strong bias toward testing — treat onboarding as a living set of product and positioning hypotheses, and let results, not assumptions, determine which bets scale
Qualifications
- BA/BS required, MBA preferred
- 8+ years of experience in product marketing, product management, or a related customer-lifecycle role
- Proven ability to use customer and usage data to identify friction points and translate them into concrete improvements
- Demonstrated experience partnering cross-functionally with Product, Sales, and Customer Success to ship improvements to the customer experience
- Strong communication skills, with the ability to write clear, customer-facing messaging as well as align stakeholders internally
- Comfort working in ambiguity, with a bias toward testing and iterating rather than waiting for a perfect plan
- Fluent in a range of AI tools with demonstrable experience incorporating them into your workflow
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.
Compensation
- The expected base pay range for this position is:
Mountain View $169,000 - $229,000
New York $161,500 - $218,500
San Diego, CA $154,500 - $209,000
Product Marketing Manager Job Roles in New York
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Search Product Marketing Manager Jobs in New YorkProduct Marketing Manager Jobs in New York: Frequently Asked Questions
Which companies sponsor visas for product marketing managers in New York?
Large tech companies with significant New York offices, including Google, Amazon, Salesforce, Microsoft, and Adobe, are among the most consistent sponsors for product marketing manager roles in the state. Financial technology firms, media companies, and enterprise software companies headquartered in Manhattan also sponsor international candidates regularly. Sponsorship is most common at companies with established HR and immigration infrastructure rather than early-stage startups.
Which visa types are most common for product marketing manager roles in New York?
The H-1B visa is the most common visa for product marketing managers in New York, as the role typically requires a bachelor's degree in marketing, business, or a related field, meeting the specialty occupation standard. Candidates from Australia may qualify for the E-3 visa, which has no lottery. Canadian and Mexican nationals can explore the TN visa under the USMCA. Those with extraordinary achievement may be considered for the O-1 visa.
How to find product marketing manager visa sponsorship jobs in New York?
Migrate Mate filters job listings specifically by visa sponsorship availability, making it straightforward to identify product marketing manager roles in New York where employers are actively willing to sponsor. Rather than sorting through general job boards and guessing at sponsorship intent, Migrate Mate surfaces roles from companies with a documented sponsorship history, saving significant time for international candidates targeting the New York market.
Which cities in New York have the most product marketing manager sponsorship jobs?
Manhattan concentrates the overwhelming majority of product marketing manager sponsorship opportunities in New York, particularly in Midtown and the Flatiron District where tech, media, and enterprise software companies cluster. Brooklyn's tech community, centered around DUMBO, offers a secondary market. Albany and Buffalo have a much smaller share of these roles, which skew heavily toward government or healthcare sectors rather than commercial product marketing.
Are there any New York-specific factors that affect visa sponsorship for product marketing managers?
New York's competitive hiring market means employers sponsoring product marketing managers typically have well-resourced legal and HR teams familiar with H-1B and other visa processes. The state's density of Fortune 500 headquarters also means many employers are large enough to be H-1B cap-exempt through university affiliations or have experience navigating the annual lottery cycle. Columbia, NYU, and Cornell Tech alumni networks are active pipelines into sponsored roles in the city.
What is the prevailing wage for sponsored product marketing manager jobs in New York?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.