Product Marketing Manager Visa Sponsorship Jobs in New York
New York is one of the most active markets for product marketing manager roles with visa sponsorship, driven by major tech companies, financial services firms, and media giants headquartered in Manhattan and the broader metro area. Employers like Google, Amazon, Salesforce, and IBM regularly sponsor international candidates for these positions across the state.
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Get Access To All JobsINTRODUCTION
The Publisher Ads Marketing team is dedicated to helping media-owners, publishers, and buyers create sustainable businesses with advertising. We do this by helping our partners get the most out of Google’s ad platforms by educating them about advanced features to buy and sell ads, deliver unique insights to help them make better business decisions, and help them navigate the changing advertising ecosystem. In today’s rapidly changing advertising ecosystem, reaching people effectively has become incredibly complex, time consuming and inefficient for buyers.
As a Product Marketing Manager (PMM) for Google Ad Manager’s buying solutions, you'll advocate the future of the programmatic advertising ecosystem by empowering partners to maximize the ROI of their campaigns while supporting a growing, sustainable, ad-supported open internet.
In this role, you will showcase how our advanced buying solutions strengthen advertisers’ connections to the top publishers, arm them with AI-powered intelligence and insights, and empower buyers with the visibility, control, and perspective they need to achieve the best results for their campaigns.
You’ll be responsible for developing and executing product-marketing initiatives, crafting core messaging, market positioning, and thought leadership for Google Ad Manager’s buying solutions, serving the world's largest Demand Side Platforms (DSPs), agencies, and media buying organizations. Your specific focus will be to support our product and sales teams to cultivate and expand relationships with media agencies and key ad buying platforms (online marketplaces where ad inventory is bought and sold programmatically), driving adoption of Google Ad Manager's latest features (Authorized Buyers, Open Bidding, Direct Agreements) and maximizing their success within the programmatic advertising ecosystem. Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems—from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can—changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
ROLE AND RESPONSIBILITIES
- Be responsible for marketing Google Ad Manager's buying solutions and its value-proposition to our key buyer and bidder customers, a crucial segment for the growth and success of our publisher-business.
- Design and execute marketing campaigns to drive deeper integration and utilization of Google Ad Manager’s features among media agencies, DSPs, and exchanges, working closely with product and partner-management teams to develop product strategy, positioning, and messaging that resonates with these partners.
- Develop aimed messaging and marketing programs, including content like blog-posts, case-studies, presentations, and creative assets (e.g., videos, infographics) tailored to the specific needs of media agencies, DSPs, and exchanges and their business-models.
- Help inform the development of new product features based on partner feedback and market insights.
- Develop industry-leading narratives and thought-leadership content-focused on programmatic advertising and the evolving exchange-landscape.
BASIC QUALIFICATIONS
- Bachelor's degree or equivalent practical experience.
- 6 years of experience in product marketing, digital advertising or marketing communications.
- 2 years of experience in B2B marketing.
- Experience managing cross-functional or cross-team projects.
- Experience in product positioning, narrative development, and assets/collateral creation.
PREFERRED QUALIFICATIONS
- Experience working with product teams and representing needs of the user through insights.
- Experience creating engaging collateral that clearly articulates complex product features and exceptional written communication skills.
- Strong understanding of media buying in the advertising ecosystem and how agencies use programmatic buying tools.
- Strong understanding of the programmatic advertising landscape, including real-time bidding, header bidding, auction mechanics, and data connectivity.
- Proven ability to collaborate effectively with global teams and drive impactful initiatives through regional partnerships.
- Strong organizational skills, ability to self-manage, hit deadlines, prioritize effectively.
The US base salary range for this full-time position is $142,000-$205,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
INTRODUCTION
The Publisher Ads Marketing team is dedicated to helping media-owners, publishers, and buyers create sustainable businesses with advertising. We do this by helping our partners get the most out of Google’s ad platforms by educating them about advanced features to buy and sell ads, deliver unique insights to help them make better business decisions, and help them navigate the changing advertising ecosystem. In today’s rapidly changing advertising ecosystem, reaching people effectively has become incredibly complex, time consuming and inefficient for buyers.
As a Product Marketing Manager (PMM) for Google Ad Manager’s buying solutions, you'll advocate the future of the programmatic advertising ecosystem by empowering partners to maximize the ROI of their campaigns while supporting a growing, sustainable, ad-supported open internet.
In this role, you will showcase how our advanced buying solutions strengthen advertisers’ connections to the top publishers, arm them with AI-powered intelligence and insights, and empower buyers with the visibility, control, and perspective they need to achieve the best results for their campaigns.
You’ll be responsible for developing and executing product-marketing initiatives, crafting core messaging, market positioning, and thought leadership for Google Ad Manager’s buying solutions, serving the world's largest Demand Side Platforms (DSPs), agencies, and media buying organizations. Your specific focus will be to support our product and sales teams to cultivate and expand relationships with media agencies and key ad buying platforms (online marketplaces where ad inventory is bought and sold programmatically), driving adoption of Google Ad Manager's latest features (Authorized Buyers, Open Bidding, Direct Agreements) and maximizing their success within the programmatic advertising ecosystem. Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems—from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can—changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
ROLE AND RESPONSIBILITIES
- Be responsible for marketing Google Ad Manager's buying solutions and its value-proposition to our key buyer and bidder customers, a crucial segment for the growth and success of our publisher-business.
- Design and execute marketing campaigns to drive deeper integration and utilization of Google Ad Manager’s features among media agencies, DSPs, and exchanges, working closely with product and partner-management teams to develop product strategy, positioning, and messaging that resonates with these partners.
- Develop aimed messaging and marketing programs, including content like blog-posts, case-studies, presentations, and creative assets (e.g., videos, infographics) tailored to the specific needs of media agencies, DSPs, and exchanges and their business-models.
- Help inform the development of new product features based on partner feedback and market insights.
- Develop industry-leading narratives and thought-leadership content-focused on programmatic advertising and the evolving exchange-landscape.
BASIC QUALIFICATIONS
- Bachelor's degree or equivalent practical experience.
- 6 years of experience in product marketing, digital advertising or marketing communications.
- 2 years of experience in B2B marketing.
- Experience managing cross-functional or cross-team projects.
- Experience in product positioning, narrative development, and assets/collateral creation.
PREFERRED QUALIFICATIONS
- Experience working with product teams and representing needs of the user through insights.
- Experience creating engaging collateral that clearly articulates complex product features and exceptional written communication skills.
- Strong understanding of media buying in the advertising ecosystem and how agencies use programmatic buying tools.
- Strong understanding of the programmatic advertising landscape, including real-time bidding, header bidding, auction mechanics, and data connectivity.
- Proven ability to collaborate effectively with global teams and drive impactful initiatives through regional partnerships.
- Strong organizational skills, ability to self-manage, hit deadlines, prioritize effectively.
The US base salary range for this full-time position is $142,000-$205,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Product Marketing Manager Job Roles in New York
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Search Product Marketing Manager Jobs in New YorkProduct Marketing Manager Jobs in New York: Frequently Asked Questions
Which companies sponsor visas for product marketing managers in New York?
Large tech companies with significant New York offices, including Google, Amazon, Salesforce, Microsoft, and Adobe, are among the most consistent sponsors for product marketing manager roles in the state. Financial technology firms, media companies, and enterprise software companies headquartered in Manhattan also sponsor international candidates regularly. Sponsorship is most common at companies with established HR and immigration infrastructure rather than early-stage startups.
Which visa types are most common for product marketing manager roles in New York?
The H-1B visa is the most common visa for product marketing managers in New York, as the role typically requires a bachelor's degree in marketing, business, or a related field, meeting the specialty occupation standard. Candidates from Australia may qualify for the E-3 visa, which has no lottery. Canadian and Mexican nationals can explore the TN visa under the USMCA. Those with extraordinary achievement may be considered for the O-1 visa.
How to find product marketing manager visa sponsorship jobs in New York?
Migrate Mate filters job listings specifically by visa sponsorship availability, making it straightforward to identify product marketing manager roles in New York where employers are actively willing to sponsor. Rather than sorting through general job boards and guessing at sponsorship intent, Migrate Mate surfaces roles from companies with a documented sponsorship history, saving significant time for international candidates targeting the New York market.
Which cities in New York have the most product marketing manager sponsorship jobs?
Manhattan concentrates the overwhelming majority of product marketing manager sponsorship opportunities in New York, particularly in Midtown and the Flatiron District where tech, media, and enterprise software companies cluster. Brooklyn's tech community, centered around DUMBO, offers a secondary market. Albany and Buffalo have a much smaller share of these roles, which skew heavily toward government or healthcare sectors rather than commercial product marketing.
Are there any New York-specific factors that affect visa sponsorship for product marketing managers?
New York's competitive hiring market means employers sponsoring product marketing managers typically have well-resourced legal and HR teams familiar with H-1B and other visa processes. The state's density of Fortune 500 headquarters also means many employers are large enough to be H-1B cap-exempt through university affiliations or have experience navigating the annual lottery cycle. Columbia, NYU, and Cornell Tech alumni networks are active pipelines into sponsored roles in the city.
What is the prevailing wage for sponsored product marketing manager jobs in New York?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.