Social Media Director Visa Sponsorship Jobs in North Carolina
Social media director roles in North Carolina are concentrated in Charlotte's financial and corporate sector, Raleigh-Durham's tech corridor, and the Research Triangle's agency scene. Major employers including Bank of America, Red Ventures, and SAS have established marketing teams that sponsor skilled international professionals for senior digital roles.
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GENERAL INFORMATION
Req #
WD00108324
Career area:
Marketing
Country/Region:
United States of America
State:
North Carolina
City:
Morrisville
Date:
Wednesday, November 11, 2026
Working time:
Full-time
ADDITIONAL LOCATIONS:
* United States of America - North Carolina - Morrisville
WHY WORK AT LENOVO
We are Lenovo. We do what we say. We own what we do. We WOW our customers.
Lenovo is a US$83 billion revenue global technology powerhouse, ranked #153 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY).
This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere.
DESCRIPTION AND REQUIREMENTS
Lenovo’s North America Marketing organization is seeking a Marketing Manager for Lenovo Express Programs (Lenovo Top Choice Express and Lenovo AI Express) to lead the region marketing strategy and activation. This role reports to the Sr. Manager, NA ISG Marketing, and plays an integral role supporting and shaping the geography marketing programs for Lenovo Infrastructure Solutions Group for enterprise, small and medium businesses (ISG ESMB).
As the central North America marketing owner, this role works with the territory/region field and channel marketing managers and/or local ecommerce ISG marketing (where applicable) to translate go-to-market strategy into a full-funnel marketing plan, supporting all routes to market across transactional self-serve journeys and sales-assisted journeys to drive demand creation and customer growth.
KEY RESPONSIBILITIES
- Serve as the Geography Express Programs marketing subject matter expert, acting as a primary support resource for regional marketing teams and key liaison to the Express Programs Global Marketing Manager.
- Partner with the Global Marketing Manager to identify market trends, surface marketing insights, share best practices, and influence program design based on geography marketing needs.
- Build and optimize regional marketing programs across self-serve and sales-assisted motions, aligning marketing to offer categories and funnel stage.
- Turn ISG Commercial strategy and Global ISG Marketing priorities into quarterly/annual marketing plans, working with the marketing managers in local markets.
- Own the consolidated Express Programs marketing for all routes to market. Collaborate on promotion and activation programs with Geo and Field Marketing teams to drive awareness and demand by supporting and shaping geography marketing programs for Lenovo Infrastructure Solutions Group across enterprise and small segments, through Lenovo and channel partner distributors and resellers.
- Run Express marketing programs end-to-end from planning and budget to execution and results reporting.
- Partner with ISG global marketing and regional marketing to scale marketing and enablement, including adapting and collaborating on localizing global content with field markets.
- Measure and report results across routes to market with readouts to Geo Marketing and Global ISG Marketing teams, tracking marketing activities aligned to measurable pipeline and revenue.
- Create strong feedback loops with Global Marketing and Geography Marketing, using lead quality, pipeline progression, and customer insights to improve marketing program performance.
BASIC QUALIFICATIONS
- 8+ years of B2B marketing in field, channel or partner marketing managing demand generation and integrated marketing.
- Experience turning strategic business plans into marketing programs, ideally for enterprise infrastructure solutions and data center technologies.
- Working knowledge of IT infrastructure sales models and multiple routes-to-market.
- Ability to lead through influence: align peer marketing managers and partner relationship managers without direct authority.
- Excellent stakeholder management and communication skills, a test-and-learn mindset, and comfort operating in fast-moving environments and adopting AI-enabled workflows.
PREFERRED QUALIFICATIONS
- B2B marketing experience within IT infrastructure and technology solutions including servers, storage and software and related AI/digital transformation.
- Experience leading matrixed virtual teams that create and execute strategic programs.
- Experience with employing marketing strategies to acquire new customers, nurture leads, drive adoption and accelerate growth.
- Understanding of omnichannel marketing and channel partner marketing.
- Experience leading strategic Go-to-Market growth programs.
- Experience operating in complex cross-functional initiatives from strategy development through implementation.
- Experience developing executive-level presentations and delivering recommendations to senior leaders.
- Proficiency in Microsoft PowerPoint and Excel.
- Excellent communication, stakeholder management, and influencing skills.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.
ADDITIONAL LOCATIONS:
* United States of America - North Carolina - Morrisville
* United States of America
* United States of America - North Carolina
* United States of America - North Carolina - Morrisville
Social Media Director Job Roles in North Carolina
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Search Social Media Director Jobs in North CarolinaSocial Media Director Jobs in North Carolina: Frequently Asked Questions
Which companies in North Carolina sponsor visas for social media directors?
Charlotte-based corporations such as Bank of America, Lowe's, and Red Ventures have sponsored senior marketing professionals through H-1B visa petitions. In the Research Triangle, companies like SAS Institute, Lenovo's North American headquarters, and various healthcare systems including Duke Health have filed for marketing leadership roles. Technology and media firms in Raleigh increasingly seek experienced social media directors with international backgrounds.
Which visa types realistically apply to social media director roles in North Carolina?
Social media director positions typically qualify as specialty occupations under the H-1B, requiring a bachelor's degree in marketing, communications, or a related field. The EB-2 and EB-3 employment-based green card categories are also viable for permanent sponsorship through the PERM labor certification process. F-1 students may use OPT to work in social media director roles while pursuing longer-term sponsorship. The E-3 visa applies to Australian nationals, and the H-1B1 visa applies to Chilean and Singaporean nationals in qualifying specialty occupations.
Which North Carolina cities offer the most social media director sponsorship opportunities?
Charlotte leads for corporate-side social media director roles, driven by its concentration of financial services, retail, and media companies. Raleigh and Durham follow closely, supported by the Research Triangle's technology and life sciences employers who build in-house marketing teams. Greensboro and Winston-Salem offer smaller but active markets through manufacturing conglomerates and university-affiliated organizations that occasionally sponsor senior marketing talent.
How to find social media director visa sponsorship jobs in North Carolina?
Migrate Mate lists North Carolina employers with verified visa sponsorship history for social media director roles, letting you focus on companies that have already filed for marketing positions rather than approaching cold contacts. Filtering by role and state surfaces active opportunities in Charlotte, Raleigh, and the Research Triangle. Reviewing employer filing history through Migrate Mate helps you identify which organizations treat international sponsorship as a standard part of their hiring process.
Are there North Carolina-specific factors that affect visa sponsorship for social media directors?
North Carolina's Research Triangle produces a steady pipeline of marketing graduates from UNC-Chapel Hill, NC State, and Duke, which means employers have access to local talent but also recognize specialized international expertise. The state's growing fintech and healthcare sectors increasingly need social media directors who can manage regulated industries' digital presence, a specialization that can strengthen a specialty occupation argument in an H-1B petition. North Carolina has no state-level immigration restrictions affecting private employer sponsorship decisions.
What is the prevailing wage for sponsored social media director jobs in North Carolina?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.