OPT Campaign Manager Jobs
Campaign Manager roles are a strong fit for OPT students with degrees in marketing, communications, or political science. Most positions qualify as specialty occupations, supporting H-1B visa sponsorship down the line. Your 12-month OPT window, extendable to 36 months with a STEM extension if your degree qualifies, gives you real runway to build campaign experience.
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Get Access To All JobsINTRODUCTION
The Digital Campaign Manager is responsible for the end-to-end orchestration of marketing campaigns across email, digital, and direct mail channels. This role involves planning, executing, and optimizing campaigns across various platforms. The Campaign Manager liaises with clients and internal teams to ensure seamless communication and coordination. They work with external partners to support execution and ensure the timely delivery of all campaign components. The Digital Campaign Manager must think strategically—beyond task execution—to drive meaningful results.
ROLE AND RESPONSIBILITIES:
The Digital Campaign Manager oversees Acxiom’s campaign delivery, owning the end-to-end process. This process usually involves several steps.
- Establish campaign plans with timelines, deliverables, and responsibilities.
- Coordinate responsibilities with all stakeholders.
- Coordination of task completion and handoffs across internal/external participants.
- Perform quality control to ensure inputs, creatives, and response data meet campaign requirements.
- Resolve issues in timing, quality, performance, etc. and escalate as necessary.
- Email campaigns involve file management, creative assets, HTML coding and testing between partners and clients for marketing and analytics.
- Digital campaigns involve utilizing various onboarders, transformation of data, distribution of data files to partners for clients to engage in marketing and analytics.
BASIC QUALIFICATIONS:
- Bachelor’s degree and/or professional certification and a minimum of 2 years of relevant experience.
- Strong verbal and written communication and presentation skills, with both internal colleagues and external clients.
- Proficient in Acxiom platforms and internet technologies, with a strong desire to enhance technical knowledge.
- Extremely proactive, highly organized, with proven ability to manage multiple tasks.
- Ability to prioritize and focus, with strict attention to detail.
- An understanding and interest in the practical application of email and digital marketing.
- Experience with HTML and basic coding skills.
- Sound knowledge of productivity tools such as MS Office, Word, Excel, and PowerPoint, as well as collaboration and project management tools.
- Sound knowledge of database structure and management practices.
- Great team player, know when to lead and when to follow.
- Extended work hours may be required to complete deliverables.
- Flexibility for multitasking on many occasions.
PREFERRED QUALIFICATIONS:
- Digital Marketing Experience.
- Email Marketing Experience.
- Onboarder Platforms or CDP Experience.
LOCATION:
Primary Location City/State: Homebased - Conway, Arkansas
ADDITIONAL LOCATIONS (if applicable):
Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.
Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here.
Attention Colorado, California, Connecticut, Maryland, Nevada, New Jersey, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact recruit@acxiom.com.
INTRODUCTION
The Digital Campaign Manager is responsible for the end-to-end orchestration of marketing campaigns across email, digital, and direct mail channels. This role involves planning, executing, and optimizing campaigns across various platforms. The Campaign Manager liaises with clients and internal teams to ensure seamless communication and coordination. They work with external partners to support execution and ensure the timely delivery of all campaign components. The Digital Campaign Manager must think strategically—beyond task execution—to drive meaningful results.
ROLE AND RESPONSIBILITIES:
The Digital Campaign Manager oversees Acxiom’s campaign delivery, owning the end-to-end process. This process usually involves several steps.
- Establish campaign plans with timelines, deliverables, and responsibilities.
- Coordinate responsibilities with all stakeholders.
- Coordination of task completion and handoffs across internal/external participants.
- Perform quality control to ensure inputs, creatives, and response data meet campaign requirements.
- Resolve issues in timing, quality, performance, etc. and escalate as necessary.
- Email campaigns involve file management, creative assets, HTML coding and testing between partners and clients for marketing and analytics.
- Digital campaigns involve utilizing various onboarders, transformation of data, distribution of data files to partners for clients to engage in marketing and analytics.
BASIC QUALIFICATIONS:
- Bachelor’s degree and/or professional certification and a minimum of 2 years of relevant experience.
- Strong verbal and written communication and presentation skills, with both internal colleagues and external clients.
- Proficient in Acxiom platforms and internet technologies, with a strong desire to enhance technical knowledge.
- Extremely proactive, highly organized, with proven ability to manage multiple tasks.
- Ability to prioritize and focus, with strict attention to detail.
- An understanding and interest in the practical application of email and digital marketing.
- Experience with HTML and basic coding skills.
- Sound knowledge of productivity tools such as MS Office, Word, Excel, and PowerPoint, as well as collaboration and project management tools.
- Sound knowledge of database structure and management practices.
- Great team player, know when to lead and when to follow.
- Extended work hours may be required to complete deliverables.
- Flexibility for multitasking on many occasions.
PREFERRED QUALIFICATIONS:
- Digital Marketing Experience.
- Email Marketing Experience.
- Onboarder Platforms or CDP Experience.
LOCATION:
Primary Location City/State: Homebased - Conway, Arkansas
ADDITIONAL LOCATIONS (if applicable):
Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.
Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here.
Attention Colorado, California, Connecticut, Maryland, Nevada, New Jersey, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact recruit@acxiom.com.
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Get Access To All JobsTips for Finding OPT Sponsorship as a Campaign Manager
Target employers with H-1B sponsorship history
Advertising agencies, political consulting firms, and tech companies with in-house marketing teams regularly sponsor H-1B visas. Search OFLC disclosure data to verify which employers have filed Labor Condition Applications for Campaign Manager or marketing roles before applying.
Frame your degree as a specialty occupation match
Campaign Manager roles require strategic planning, data analysis, and communications expertise. Emphasize how your degree in marketing, communications, or a related field directly supports these responsibilities. This connection strengthens your case for specialty occupation status during H-1B sponsorship.
Start your OPT application 90 days before graduation
USCIS recommends filing your OPT application no earlier than 90 days before your program end date. Campaign Manager hiring cycles can run four to eight weeks, so starting early ensures your EAD arrives before your first day of employment.
Document every campaign you manage with measurable outcomes
Employers filing H-1B petitions need evidence that your role requires specialized knowledge. Keeping records of campaign ROI, audience growth, and budget managed builds a professional portfolio that supports future sponsorship petitions and strengthens job applications simultaneously.
Check whether your degree qualifies for STEM OPT extension
Marketing and communications degrees are not typically STEM-designated, but degrees in data analytics, information science, or statistics may qualify. Confirm your Classification of Instructional Programs code with your DSO to determine whether you can extend OPT to 36 months.
Report any changes in employer or role to your DSO immediately
OPT requires that your employment is directly related to your degree field. If your Campaign Manager role shifts significantly in scope or you change employers, notify your Designated School Official promptly to keep your SEVIS record accurate and your status compliant.
Campaign Manager OPT: Frequently Asked Questions
Can I work as a Campaign Manager on OPT?
Yes, as long as the role is directly related to your degree field. A Campaign Manager position tied to a marketing, communications, or political science degree generally satisfies the OPT employment requirement. Your work must align with your major, so review the job description carefully against your degree before accepting an offer.
Do Campaign Manager employers typically sponsor H-1B visas?
Many do, particularly larger advertising agencies, political consulting firms, and technology companies with in-house marketing teams. Sponsorship is less common at small startups or nonprofits with limited legal budgets. You can browse OPT-friendly Campaign Manager roles on Migrate Mate, which filters for employers open to visa sponsorship so you can focus your search on realistic opportunities.
Does a Campaign Manager role qualify as a specialty occupation for H-1B purposes?
Campaign Manager positions generally qualify when the employer can demonstrate the role requires a bachelor's degree or higher in a specific field such as marketing, communications, or business. Roles involving advanced analytics, digital strategy, or multi-channel budget management tend to present a stronger specialty occupation argument than generalist campaign coordination roles.
What happens to my OPT if I move from one Campaign Manager job to another?
You can change employers on OPT without filing any new application, but you must report the change to your DSO within 10 days so your SEVIS record is updated. The new role must still be directly related to your degree field. There is no grace period for unemployment exceeding 90 cumulative days across your entire OPT period, so minimize gaps between positions.
Can I work as a freelance or contract Campaign Manager on OPT?
Yes, USCIS permits self-employment and contract work on OPT as long as the work relates to your degree. You would need to demonstrate that you have an active business entity or a contract arrangement, and you must report this to your DSO. Freelance campaign consulting can qualify, but document your projects carefully in case your authorization is ever reviewed.