Campaign Manager Jobs for OPT Students
Campaign Manager roles are a strong fit for OPT students with degrees in marketing, communications, or political science. Most positions qualify as specialty occupations, supporting H-1B sponsorship down the line. Your 12-month OPT window, extendable to 36 months with a STEM extension if your degree qualifies, gives you real runway to build campaign experience.
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Get Access To All JobsOB TITLE: Summit Campaign Manager
LOCATION: Onsite in Portland, OR, or Seattle, WA
DURATION: 7 months with potential extension
PAY RANGE: $30 - $40/hour
TOP 3 SKILLS:
- B2B Marketing Campaign Management (5+ years)
- Cross-Functional Project Management & Stakeholder Coordination (3+ years)
- Data-Driven Campaign Optimization (3+ years)
Description:
Lead end-to-end demand generation for AWS Summit events with responsibility for strategy, execution, and results. You'll own high-impact campaigns across a global event portfolio, orchestrating collaboration with cross-functional marketers while driving registration, attendance, and engagement goals.
What You'll Own:
Strategic Campaign Leadership:
- Drive complete demand generation strategy for assigned Summits, from planning through post-event analysis
- Own Livestream program strategy and execution, developing digital-first approaches that maximize virtual engagement
- Make data-driven decisions on tactical approach, channel mix, content strategy, and optimization
- Partner with Channel Leads to execute and optimize integrated campaigns across email, paid media, social, web, and search
- Work with content, event, and ABM teams to develop compelling campaign content and messaging tailored to regional audiences
Cross-Functional Orchestration:
- Coordinate work across Channel Leads, Digital Strategists, Content teams, Program Management, Analytics, and Lead Management
- Partner with regional Summit teams, Global Events, ABM, and Field Marketing
- Drive content customization strategy, managing asset review and approval processes
- Ensure alignment across organizational boundaries and manage dependencies
Performance & Optimization:
- Monitor real-time performance and make data-driven optimization decisions
- Analyze registration trends, channel performance, and engagement metrics
- Conduct A/B testing to continuously improve conversion rates
- Lead post-event retrospectives and contribute to global process improvement
Daily Schedule:
- Participate in daily stand-ups to surface risks/blockers and coordinate with the team
- Monitor campaign performance in real-time across assigned Summits, reviewing registration data, email metrics, and channel performance
- Coordinate with content, events, and ABM teams on asset development, reviewing proofs and providing feedback within 2-business-day SLAs
- Partner with Channel Leads (Email, Web, Paid Media, Social, Search) on campaign execution and optimization
- Conduct weekly stakeholder syncs with regional Summit teams and ABM marketers
- Manage Workfront tasks and timelines, updating project status and identifying at-risk deliverables
- Respond to urgent requests and troubleshoot execution issues as they arise
High-Impact, High-Visibility Work:
Your campaigns drive attendance for AWS's most important customer-facing events, directly contributing to CMO-level goals and both global and regional business outcomes. You'll see the immediate impact of your work through registration numbers, attendance metrics, and lead and pipeline generation.
True Ownership & Autonomy:
This isn't a junior execution role - you'll have full decision-making authority over your assigned programs, from strategy to optimization. You'll operate independently while being supported by experienced Campaign Managers and leadership.
Global Scale & Collaboration:
Work across regions, cultures, and markets, collaborating with teams worldwide. You'll orchestrate work with cross-functional marketers without direct reporting lines, building influence through collaboration and results.
Cutting-Edge Marketing Operations:
Experience a best-in-class Agile marketing organization with sophisticated tools (Workfront, Marketo, Salesforce, QuickSight), standardized frameworks, and continuous improvement culture.
Professional Growth:
Develop deep expertise in demand generation, event marketing, multi-channel campaign orchestration, and cross-functional leadership. Work alongside experienced marketing leaders who actively mentor and share knowledge.
Innovation Opportunity:
The team is in a transformation phase, moving from regional to global orchestration. You'll have opportunities to contribute to process development, test new tactics, and shape how the program scales.
What You'll Gain:
- Experience managing complex, high-stakes marketing campaigns at global scale
- Expertise in Agile marketing methodologies and sprint-based execution
- Deep knowledge of demand generation best practices across multiple channels
- Proven ability to influence and coordinate without direct authority
- Portfolio of measurable results driving business impact
Education and Experience:
5+ years in B2B marketing campaign management, with demonstrated experience in demand generation and event marketing
Bachelor's degree in Marketing, Business, Communications, or related field preferred but not required, with equivalent experience
Advanced Technical Knowledge:
None required. Experience with project management tools is preferred.
Must-Have Skills:
- B2B Marketing Campaign Management (5+ years)
- Must have hands-on experience planning and executing multi-channel demand generation campaigns, including email, paid media, web, and events.
- Experience coordinating with channel teams and managing campaign performance required.
- Cross-Functional Project Management & Stakeholder Coordination (3+ years)
- Must be proficient with project management tools (Workfront preferred) and have demonstrated ability to orchestrate work with cross-functional team members without direct authority. Should understand dependency management, timeline coordination, and stakeholder communication.
- Experience managing complex projects with multiple concurrent workstreams required.
- Data-Driven Campaign Optimization (3+ years)
- Must have experience analyzing campaign performance metrics, conducting A/B testing, and making data-driven optimization decisions.
- Should be comfortable with analytics tools and presenting performance insights to stakeholders.
Best Candidate:
- Thrives in ambiguity and makes confident decisions as a "first mover."
- Proactively identifies and resolves blockers before they impact timelines
- Builds strong cross-functional relationships quickly and influences without authority
- Demonstrates strategic thinking while executing flawlessly on tactical details
- Brings an optimization mindset and continuously improves processes
- Communicates clearly and concisely with all levels of stakeholders
Average Candidate:
- Executes tasks as assigned but requires more direction on approach
- Waits for guidance when facing ambiguous situations
- Focuses primarily on tactical execution without strategic context
- Manages stakeholder relationships adequately but doesn't proactively build partnerships
OB TITLE: Summit Campaign Manager
LOCATION: Onsite in Portland, OR, or Seattle, WA
DURATION: 7 months with potential extension
PAY RANGE: $30 - $40/hour
TOP 3 SKILLS:
- B2B Marketing Campaign Management (5+ years)
- Cross-Functional Project Management & Stakeholder Coordination (3+ years)
- Data-Driven Campaign Optimization (3+ years)
Description:
Lead end-to-end demand generation for AWS Summit events with responsibility for strategy, execution, and results. You'll own high-impact campaigns across a global event portfolio, orchestrating collaboration with cross-functional marketers while driving registration, attendance, and engagement goals.
What You'll Own:
Strategic Campaign Leadership:
- Drive complete demand generation strategy for assigned Summits, from planning through post-event analysis
- Own Livestream program strategy and execution, developing digital-first approaches that maximize virtual engagement
- Make data-driven decisions on tactical approach, channel mix, content strategy, and optimization
- Partner with Channel Leads to execute and optimize integrated campaigns across email, paid media, social, web, and search
- Work with content, event, and ABM teams to develop compelling campaign content and messaging tailored to regional audiences
Cross-Functional Orchestration:
- Coordinate work across Channel Leads, Digital Strategists, Content teams, Program Management, Analytics, and Lead Management
- Partner with regional Summit teams, Global Events, ABM, and Field Marketing
- Drive content customization strategy, managing asset review and approval processes
- Ensure alignment across organizational boundaries and manage dependencies
Performance & Optimization:
- Monitor real-time performance and make data-driven optimization decisions
- Analyze registration trends, channel performance, and engagement metrics
- Conduct A/B testing to continuously improve conversion rates
- Lead post-event retrospectives and contribute to global process improvement
Daily Schedule:
- Participate in daily stand-ups to surface risks/blockers and coordinate with the team
- Monitor campaign performance in real-time across assigned Summits, reviewing registration data, email metrics, and channel performance
- Coordinate with content, events, and ABM teams on asset development, reviewing proofs and providing feedback within 2-business-day SLAs
- Partner with Channel Leads (Email, Web, Paid Media, Social, Search) on campaign execution and optimization
- Conduct weekly stakeholder syncs with regional Summit teams and ABM marketers
- Manage Workfront tasks and timelines, updating project status and identifying at-risk deliverables
- Respond to urgent requests and troubleshoot execution issues as they arise
High-Impact, High-Visibility Work:
Your campaigns drive attendance for AWS's most important customer-facing events, directly contributing to CMO-level goals and both global and regional business outcomes. You'll see the immediate impact of your work through registration numbers, attendance metrics, and lead and pipeline generation.
True Ownership & Autonomy:
This isn't a junior execution role - you'll have full decision-making authority over your assigned programs, from strategy to optimization. You'll operate independently while being supported by experienced Campaign Managers and leadership.
Global Scale & Collaboration:
Work across regions, cultures, and markets, collaborating with teams worldwide. You'll orchestrate work with cross-functional marketers without direct reporting lines, building influence through collaboration and results.
Cutting-Edge Marketing Operations:
Experience a best-in-class Agile marketing organization with sophisticated tools (Workfront, Marketo, Salesforce, QuickSight), standardized frameworks, and continuous improvement culture.
Professional Growth:
Develop deep expertise in demand generation, event marketing, multi-channel campaign orchestration, and cross-functional leadership. Work alongside experienced marketing leaders who actively mentor and share knowledge.
Innovation Opportunity:
The team is in a transformation phase, moving from regional to global orchestration. You'll have opportunities to contribute to process development, test new tactics, and shape how the program scales.
What You'll Gain:
- Experience managing complex, high-stakes marketing campaigns at global scale
- Expertise in Agile marketing methodologies and sprint-based execution
- Deep knowledge of demand generation best practices across multiple channels
- Proven ability to influence and coordinate without direct authority
- Portfolio of measurable results driving business impact
Education and Experience:
5+ years in B2B marketing campaign management, with demonstrated experience in demand generation and event marketing
Bachelor's degree in Marketing, Business, Communications, or related field preferred but not required, with equivalent experience
Advanced Technical Knowledge:
None required. Experience with project management tools is preferred.
Must-Have Skills:
- B2B Marketing Campaign Management (5+ years)
- Must have hands-on experience planning and executing multi-channel demand generation campaigns, including email, paid media, web, and events.
- Experience coordinating with channel teams and managing campaign performance required.
- Cross-Functional Project Management & Stakeholder Coordination (3+ years)
- Must be proficient with project management tools (Workfront preferred) and have demonstrated ability to orchestrate work with cross-functional team members without direct authority. Should understand dependency management, timeline coordination, and stakeholder communication.
- Experience managing complex projects with multiple concurrent workstreams required.
- Data-Driven Campaign Optimization (3+ years)
- Must have experience analyzing campaign performance metrics, conducting A/B testing, and making data-driven optimization decisions.
- Should be comfortable with analytics tools and presenting performance insights to stakeholders.
Best Candidate:
- Thrives in ambiguity and makes confident decisions as a "first mover."
- Proactively identifies and resolves blockers before they impact timelines
- Builds strong cross-functional relationships quickly and influences without authority
- Demonstrates strategic thinking while executing flawlessly on tactical details
- Brings an optimization mindset and continuously improves processes
- Communicates clearly and concisely with all levels of stakeholders
Average Candidate:
- Executes tasks as assigned but requires more direction on approach
- Waits for guidance when facing ambiguous situations
- Focuses primarily on tactical execution without strategic context
- Manages stakeholder relationships adequately but doesn't proactively build partnerships
How to Get Visa Sponsorship as a Campaign Manager
Target employers with H-1B sponsorship history
Advertising agencies, political consulting firms, and tech companies with in-house marketing teams regularly sponsor H-1B visas. Search OFLC disclosure data to verify which employers have filed Labor Condition Applications for Campaign Manager or marketing roles before applying.
Frame your degree as a specialty occupation match
Campaign Manager roles require strategic planning, data analysis, and communications expertise. Emphasize how your degree in marketing, communications, or a related field directly supports these responsibilities. This connection strengthens your case for specialty occupation status during H-1B sponsorship.
Document every campaign you manage with measurable outcomes
Employers filing H-1B petitions need evidence that your role requires specialized knowledge. Keeping records of campaign ROI, audience growth, and budget managed builds a professional portfolio that supports future sponsorship petitions and strengthens job applications simultaneously.
Check whether your degree qualifies for STEM OPT extension
Marketing and communications degrees are not typically STEM-designated, but degrees in data analytics, information science, or statistics may qualify. Confirm your Classification of Instructional Programs code with your DSO to determine whether you can extend OPT to 36 months.
Report any changes in employer or role to your DSO immediately
OPT requires that your employment is directly related to your degree field. If your Campaign Manager role shifts significantly in scope or you change employers, notify your Designated School Official promptly to keep your SEVIS record accurate and your status compliant.
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Get Access To All JobsFrequently Asked Questions
Can I work as a Campaign Manager on OPT?
Yes, as long as the role is directly related to your degree field. A Campaign Manager position tied to a marketing, communications, or political science degree generally satisfies the OPT employment requirement. Your work must align with your major, so review the job description carefully against your degree before accepting an offer.
Do Campaign Manager employers typically sponsor H-1B visas?
Many do, particularly larger advertising agencies, political consulting firms, and technology companies with in-house marketing teams. Sponsorship is less common at small startups or nonprofits with limited legal budgets. You can browse OPT-friendly Campaign Manager roles on Migrate Mate, which filters for employers open to visa sponsorship so you can focus your search on realistic opportunities.
Does a Campaign Manager role qualify as a specialty occupation for H-1B purposes?
Campaign Manager positions generally qualify when the employer can demonstrate the role requires a bachelor's degree or higher in a specific field such as marketing, communications, or business. Roles involving advanced analytics, digital strategy, or multi-channel budget management tend to present a stronger specialty occupation argument than generalist campaign coordination roles.
What happens to my OPT if I move from one Campaign Manager job to another?
You can change employers on OPT without filing any new application, but you must report the change to your DSO within 10 days so your SEVIS record is updated. The new role must still be directly related to your degree field. There is no grace period for unemployment exceeding 90 cumulative days across your entire OPT period, so minimize gaps between positions.
Can I work as a freelance or contract Campaign Manager on OPT?
Yes, USCIS permits self-employment and contract work on OPT as long as the work relates to your degree. You would need to demonstrate that you have an active business entity or a contract arrangement, and you must report this to your DSO. Freelance campaign consulting can qualify, but document your projects carefully in case your authorization is ever reviewed.
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