OPT Campaign Manager Jobs
Campaign Manager roles are a strong fit for OPT students with degrees in marketing, communications, or political science. Most positions qualify as specialty occupations, supporting H-1B visa sponsorship down the line. Your 12-month OPT window, extendable to 36 months with a STEM extension if your degree qualifies, gives you real runway to build campaign experience.
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INTRODUCTION
About the Team
The commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and affiliates. You've seen the virality and impact of #TikTokMadeMeBuyIt. Come join the team that is helping scale that phenomenon, and pioneer Content & Creator commerce in the US. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the leading, on-trend commerce platform of choice for brands, creators, and shoppers. We are an entrepreneurial team, passionate about shaping the future of shopping. The TikTok Shop US operation team aims to deliver high quality products together with a unique customer experience via TikTok. The team is responsible for building the TikTok Ecommerce partnership for the TikTok e-commerce business in the US. With more than 1 billion loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join us to build an e-commerce ecosystem that is innovative, secure and intuitive for our users together. We are looking for talented individuals to join our team. As a graduate, you will get opportunities to pursue bold ideas, tackle complex challenges, and unlock limitless growth. Successful candidates must be able to commit to an onboarding date by the end of the year. Please state your availability and graduation date clearly in your resume. Candidates can apply to a maximum of two positions and will be considered for jobs in the order you apply. The application limit is applicable to TikTok and its affiliates' jobs globally. Applications will be reviewed on a rolling basis. We encourage you to apply as early as possible.
Responsibilities:
- Assist in following up on the execution of various campaigns of TikTok Shop, such as Category Campaigns, Brand Campaigns, etc.
- Participate in online resource allocation, merchant communication, and marketing planning.
- Coordinate internal and external resources to promote the implementation of activities.
- Optimize the process management of the campaign SOP.
- Participate in the formulation of Campaign business planning, continuously gain insight into the performance of operations through data analysis and research, and provide support for business decisions.
- Participate in the design of campaign marketing gameplay, assist in project management, promote internal and external cooperation and overall implementation.
- Support cross-team communication of key modules of special campaigns, involving multi-team collaboration such as industry operations/experts/UG/product teams, assist in project management, and promote implementation.
MINIMUM QUALIFICATIONS:
- Individuals who are completing or have recently completed an MBA degree.
- Good communication and problem-solving skills.
- Strong data awareness, proficient in Excel formulas, plus points for using design software.
- Strong internal and external communication, project management skills, strong self-motivation, and a sense of responsibility.
PREFERRED QUALIFICATIONS:
- Experience in e-commerce company-related activities and marketing.
- Master statistical tools.
For TikTok
By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy
COMPENSATION DESCRIPTION (ANNUALLY)
The base salary range for this position in the selected city is $102600 - $143640 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units. Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
FOR LOS ANGELES COUNTY (UNINCORPORATED) CANDIDATES:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
- Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
- Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
- Exercising sound judgment.
ABOUT TIKTOK
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
WHY JOIN US
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
DIVERSITY & INCLUSION
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TIKTOK ACCOMMODATION
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request
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Get Access To All JobsTips for Finding OPT Sponsorship as a Campaign Manager
Target employers with H-1B sponsorship history
Advertising agencies, political consulting firms, and tech companies with in-house marketing teams regularly sponsor H-1B visas. Search OFLC disclosure data to verify which employers have filed Labor Condition Applications for Campaign Manager or marketing roles before applying.
Frame your degree as a specialty occupation match
Campaign Manager roles require strategic planning, data analysis, and communications expertise. Emphasize how your degree in marketing, communications, or a related field directly supports these responsibilities. This connection strengthens your case for specialty occupation status during H-1B sponsorship.
Start your OPT application 90 days before graduation
USCIS recommends filing your OPT application no earlier than 90 days before your program end date. Campaign Manager hiring cycles can run four to eight weeks, so starting early ensures your EAD arrives before your first day of employment.
Document every campaign you manage with measurable outcomes
Employers filing H-1B petitions need evidence that your role requires specialized knowledge. Keeping records of campaign ROI, audience growth, and budget managed builds a professional portfolio that supports future sponsorship petitions and strengthens job applications simultaneously.
Check whether your degree qualifies for STEM OPT extension
Marketing and communications degrees are not typically STEM-designated, but degrees in data analytics, information science, or statistics may qualify. Confirm your Classification of Instructional Programs code with your DSO to determine whether you can extend OPT to 36 months.
Report any changes in employer or role to your DSO immediately
OPT requires that your employment is directly related to your degree field. If your Campaign Manager role shifts significantly in scope or you change employers, notify your Designated School Official promptly to keep your SEVIS record accurate and your status compliant.
Campaign Manager OPT: Frequently Asked Questions
Can I work as a Campaign Manager on OPT?
Yes, as long as the role is directly related to your degree field. A Campaign Manager position tied to a marketing, communications, or political science degree generally satisfies the OPT employment requirement. Your work must align with your major, so review the job description carefully against your degree before accepting an offer.
Do Campaign Manager employers typically sponsor H-1B visas?
Many do, particularly larger advertising agencies, political consulting firms, and technology companies with in-house marketing teams. Sponsorship is less common at small startups or nonprofits with limited legal budgets. You can browse OPT-friendly Campaign Manager roles on Migrate Mate, which filters for employers open to visa sponsorship so you can focus your search on realistic opportunities.
Does a Campaign Manager role qualify as a specialty occupation for H-1B purposes?
Campaign Manager positions generally qualify when the employer can demonstrate the role requires a bachelor's degree or higher in a specific field such as marketing, communications, or business. Roles involving advanced analytics, digital strategy, or multi-channel budget management tend to present a stronger specialty occupation argument than generalist campaign coordination roles.
What happens to my OPT if I move from one Campaign Manager job to another?
You can change employers on OPT without filing any new application, but you must report the change to your DSO within 10 days so your SEVIS record is updated. The new role must still be directly related to your degree field. There is no grace period for unemployment exceeding 90 cumulative days across your entire OPT period, so minimize gaps between positions.
Can I work as a freelance or contract Campaign Manager on OPT?
Yes, USCIS permits self-employment and contract work on OPT as long as the work relates to your degree. You would need to demonstrate that you have an active business entity or a contract arrangement, and you must report this to your DSO. Freelance campaign consulting can qualify, but document your projects carefully in case your authorization is ever reviewed.