OPT Customer Insights Analyst Jobs
Customer Insights Analyst roles sit squarely within specialty occupation territory, making them a strong fit for F-1 OPT work authorization. Most positions require a degree in market research, statistics, or a related field. Your 12-month OPT window (29 months with a STEM extension) gives you real runway to build experience and secure H-1B visa sponsorship.
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Get Access To All JobsAt Niagara, we’re looking for Team Members who want to be part of achieving our mission to provide our customers the highest quality most affordable bottled water.
Consider applying here, if you want to:
- Work in an entrepreneurial and dynamic environment with a chance to make an impact.
- Develop lasting relationships with great people.
- Have the opportunity to build a satisfying career.
We offer competitive compensation and benefits packages for our Team Members.
Sr. Customer Insights Analyst (Bentonville, AR)
The Sr. Customer Insights Analyst is responsible for Identifying and articulating fact-based business opportunities internally and externally, analyzing marketing metrics to identify cause-effect relationships between promotional actions and financial outcomes to increase profitability, and traveling to corporate headquarters and meetings as needed.
Essential Functions
- Support sales team with key marketing insights, sales trends and category data from Scintilla
- Identify and articulate fact-based business opportunities internally and externally
- Deliver well thought out and constructed business and shopper solutions in various beverage categories
- Lead discovery and dissemination of new shopper insights
- Build category management capabilities and expertise around merchandising, assortment, pricing and shelving
- Generate and analyze weekly, monthly and annual Walmart POS reporting to the Walmart team and the broader company
- Works with Nielsen Analyst for syndicated data pulls and utilizes other research tools as needed to help complete the selling story and business objectives for the Niagara sales team with a focus on Niagara brand and private brand opportunities
- Create POS and syndicated ad hoc reporting as needed
- Provide post-promotional analysis for Niagara and competitive promotional programs conducted at Walmart
- Analyze marketing metrics to identify cause-effect relationships between promotional actions and financial outcomes to increase profitability
- Manage market segmentation, targeting, and positioning exercises as needed
- Creates presentation friendly materials ranging from Scintilla reports to Excel worksheets and PowerPoint
- Makes strategic brand, pricing, assortment and merchandising recommendations to Regional Sales Managers, Sales Directors, VP’s and EVP of Sales & Marketing
- Ability to share customer insights with sales team and teach them how to share with the retailer
- Assist in building semiannual Business Reviews with Walmart across the different beverage categories
- Be the Customer Insights expert sharing knowledge with team and facilitating learning sessions to broaden the customer insights knowledge across the business
- Serve as the primary contact to the customer for all shopper marketing related activities such as: research, insights, and development and execution of shopper marketing plans.
- Develop customer-specific insights-based shopper solutions
- Work cross functional with partners in Sales, Marketing, Finance and Legal to implement customer specific plans
- Has a deep understanding of how shoppers behave in different channels, formats, and customers
- Active shopper insights to grow Niagara sales
- Develop strong relationships with customer(s) in order to understand the retailer’s core strategies and then build marketing plans that work to deliver both on customer and brand objectives
- Deliver Shopper programs that drive category growth by understand brand positions, category drivers and shopper insights
- Build marketing plans based on consumer/shopper insights and category insights
- Bring external thought to the team about best practices in shopper marketing
- Attend industry conferences
- Support development of plans to win in digital with the retailers through ecommerce, media and personalization
- Manage and optimize digital and in-store offers and campaigns and execute digital test and learns
Qualifications
- Minimum Qualifications:
- 4 Years – Experience in Field or similar manufacturing environment
- 4 Years – Experience in Position
- 0 Years – Experience managing people/projects
experience may include a combination of work experience and education
- Preferred Qualifications:
- 6 Years – Experience in Field or similar manufacturing environment
- 6 Years – Experience working in Position
- 2 Years – Experience managing people/projects
experience may include a combination of work experience and education
Competencies
This position embodies the values of Niagara’s LIFE competency model, focusing on the following key drivers of success:
- Lead Like an Owner
- Makes safety the number one priority
- Keeps alert for safety issues and escalates immediately
- Effectively prioritizes tasks based on department goals
- Shows respect to others and confronts interpersonal issues directly
- Prioritizes resolution of customer issues effectively
- Responds promptly and honors commitments to internal and external customers
- InnovACT
- Makes recommendations to continuously improve policies, methods, procedures, and/or products
- Demonstrates adaptability by reacting appropriately to unexpected changes in situations or circumstances
- Increases performance through greater efficiency
- Find a Way
- Seeks to develop technical knowledge through learning from other experts
- Understands interdepartmental impact of individual decisions and actions
- Seeks solutions rather than placing blame
-
Empowered to be Great
- Consistently looks for ways to improve one’s self through growth and development opportunities
- Communicates clearly and promptly up, down, and across
- Communicates effectively to manage expectations
-
Minimum of 5 years in category management and analytics
- Exceptional knowledge of analytics, sales and business processes
- Strong business writing, project management and reporting skills
- Ability to develop strong relationships and work with senior level management
- Exceptional written and verbal communication skills
- Solid business acumen, management, analytical and problem-solving skills
- Strong computer skills, including business intelligence and reporting software
- Effective time management, organizational and leadership skills
- Working knowledge of syndicated research tools including Nielsen and IRI
- Ability to handle multiple projects in a fast-paced work environment
- Exceptional attention to detail
- Strong organization and time management skills
- Must be able to conceptualize and execute in compliance with project direction
- Highly collaborative team player, able to work proactively with multiple stakeholders
- Strong written and verbal communication skills
- Passion for beverage industry and knowledgeable on industry trends
- Passion for fast paced, high growth environment
- Advanced Scintilla, Excel and PowerPoint skills
Education
- Minimum Required:
- Bachelor's Degree in Business, Marketing, or related field
- Preferred (Optimal Candidate):
- MBA in Business, Marketing, or related field
Certification/License:
- Required: N/A
- Preferred: N/A
Foreign Language
- Required: None Required
- Preferred: None Required
Typical Compensation Range
Pay Rate Type: Salary
$87,360.12 - $126,672.19 / Yearly
Benefits
Our Total Rewards package is thoughtfully designed to support both you and your family:
- Regular full-time team members are offered a comprehensive benefits package, while part-time, intern, and seasonal team members are offered a limited benefits package.
- Paid Time Off for holidays, sick time, and vacation time
- Paid parental and caregiver leaves
- Medical, including virtual care options
- Dental
- Vision
- 401(k) with company match
- Health Savings Account with company match
- Flexible Spending Accounts
- Expanded mental wellbeing benefits including free counseling sessions for all team members and household family members
- Family Building Benefits including enhanced fertility benefits for IVF and fertility preservation plus adoption, surrogacy, and Doula reimbursements
- Income protection including Life and AD&D, short and long-term disability, critical illness and an accident plan
- Special discount programs including pet plans, pre-paid legal services, identity theft, car rental, airport parking, etc.
- Tuition reimbursement, college savings plan and scholarship opportunities
- And more!
Los Angeles County applicants only
Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers, the California Fair Chance Act, and any other applicable local and state laws.
Any employment agency, person or entity that submits a résumé into this career site or to a hiring manager does so with the understanding that the applicant's résumé will become the property of Niagara Bottling, LLC. Niagara Bottling, LLC will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.
Employment agencies that have fee agreements with Niagara Bottling, LLC and have been engaged on a search shall submit résumé to the designated Niagara Bottling, LLC recruiter or, upon authorization, submit résumé into this career site to be eligible for placement fees.
Niagara Plant Name
CORP-OFFSITE
At Niagara, we’re looking for Team Members who want to be part of achieving our mission to provide our customers the highest quality most affordable bottled water.
Consider applying here, if you want to:
- Work in an entrepreneurial and dynamic environment with a chance to make an impact.
- Develop lasting relationships with great people.
- Have the opportunity to build a satisfying career.
We offer competitive compensation and benefits packages for our Team Members.
Sr. Customer Insights Analyst (Bentonville, AR)
The Sr. Customer Insights Analyst is responsible for Identifying and articulating fact-based business opportunities internally and externally, analyzing marketing metrics to identify cause-effect relationships between promotional actions and financial outcomes to increase profitability, and traveling to corporate headquarters and meetings as needed.
Essential Functions
- Support sales team with key marketing insights, sales trends and category data from Scintilla
- Identify and articulate fact-based business opportunities internally and externally
- Deliver well thought out and constructed business and shopper solutions in various beverage categories
- Lead discovery and dissemination of new shopper insights
- Build category management capabilities and expertise around merchandising, assortment, pricing and shelving
- Generate and analyze weekly, monthly and annual Walmart POS reporting to the Walmart team and the broader company
- Works with Nielsen Analyst for syndicated data pulls and utilizes other research tools as needed to help complete the selling story and business objectives for the Niagara sales team with a focus on Niagara brand and private brand opportunities
- Create POS and syndicated ad hoc reporting as needed
- Provide post-promotional analysis for Niagara and competitive promotional programs conducted at Walmart
- Analyze marketing metrics to identify cause-effect relationships between promotional actions and financial outcomes to increase profitability
- Manage market segmentation, targeting, and positioning exercises as needed
- Creates presentation friendly materials ranging from Scintilla reports to Excel worksheets and PowerPoint
- Makes strategic brand, pricing, assortment and merchandising recommendations to Regional Sales Managers, Sales Directors, VP’s and EVP of Sales & Marketing
- Ability to share customer insights with sales team and teach them how to share with the retailer
- Assist in building semiannual Business Reviews with Walmart across the different beverage categories
- Be the Customer Insights expert sharing knowledge with team and facilitating learning sessions to broaden the customer insights knowledge across the business
- Serve as the primary contact to the customer for all shopper marketing related activities such as: research, insights, and development and execution of shopper marketing plans.
- Develop customer-specific insights-based shopper solutions
- Work cross functional with partners in Sales, Marketing, Finance and Legal to implement customer specific plans
- Has a deep understanding of how shoppers behave in different channels, formats, and customers
- Active shopper insights to grow Niagara sales
- Develop strong relationships with customer(s) in order to understand the retailer’s core strategies and then build marketing plans that work to deliver both on customer and brand objectives
- Deliver Shopper programs that drive category growth by understand brand positions, category drivers and shopper insights
- Build marketing plans based on consumer/shopper insights and category insights
- Bring external thought to the team about best practices in shopper marketing
- Attend industry conferences
- Support development of plans to win in digital with the retailers through ecommerce, media and personalization
- Manage and optimize digital and in-store offers and campaigns and execute digital test and learns
Qualifications
- Minimum Qualifications:
- 4 Years – Experience in Field or similar manufacturing environment
- 4 Years – Experience in Position
- 0 Years – Experience managing people/projects
experience may include a combination of work experience and education
- Preferred Qualifications:
- 6 Years – Experience in Field or similar manufacturing environment
- 6 Years – Experience working in Position
- 2 Years – Experience managing people/projects
experience may include a combination of work experience and education
Competencies
This position embodies the values of Niagara’s LIFE competency model, focusing on the following key drivers of success:
- Lead Like an Owner
- Makes safety the number one priority
- Keeps alert for safety issues and escalates immediately
- Effectively prioritizes tasks based on department goals
- Shows respect to others and confronts interpersonal issues directly
- Prioritizes resolution of customer issues effectively
- Responds promptly and honors commitments to internal and external customers
- InnovACT
- Makes recommendations to continuously improve policies, methods, procedures, and/or products
- Demonstrates adaptability by reacting appropriately to unexpected changes in situations or circumstances
- Increases performance through greater efficiency
- Find a Way
- Seeks to develop technical knowledge through learning from other experts
- Understands interdepartmental impact of individual decisions and actions
- Seeks solutions rather than placing blame
-
Empowered to be Great
- Consistently looks for ways to improve one’s self through growth and development opportunities
- Communicates clearly and promptly up, down, and across
- Communicates effectively to manage expectations
-
Minimum of 5 years in category management and analytics
- Exceptional knowledge of analytics, sales and business processes
- Strong business writing, project management and reporting skills
- Ability to develop strong relationships and work with senior level management
- Exceptional written and verbal communication skills
- Solid business acumen, management, analytical and problem-solving skills
- Strong computer skills, including business intelligence and reporting software
- Effective time management, organizational and leadership skills
- Working knowledge of syndicated research tools including Nielsen and IRI
- Ability to handle multiple projects in a fast-paced work environment
- Exceptional attention to detail
- Strong organization and time management skills
- Must be able to conceptualize and execute in compliance with project direction
- Highly collaborative team player, able to work proactively with multiple stakeholders
- Strong written and verbal communication skills
- Passion for beverage industry and knowledgeable on industry trends
- Passion for fast paced, high growth environment
- Advanced Scintilla, Excel and PowerPoint skills
Education
- Minimum Required:
- Bachelor's Degree in Business, Marketing, or related field
- Preferred (Optimal Candidate):
- MBA in Business, Marketing, or related field
Certification/License:
- Required: N/A
- Preferred: N/A
Foreign Language
- Required: None Required
- Preferred: None Required
Typical Compensation Range
Pay Rate Type: Salary
$87,360.12 - $126,672.19 / Yearly
Benefits
Our Total Rewards package is thoughtfully designed to support both you and your family:
- Regular full-time team members are offered a comprehensive benefits package, while part-time, intern, and seasonal team members are offered a limited benefits package.
- Paid Time Off for holidays, sick time, and vacation time
- Paid parental and caregiver leaves
- Medical, including virtual care options
- Dental
- Vision
- 401(k) with company match
- Health Savings Account with company match
- Flexible Spending Accounts
- Expanded mental wellbeing benefits including free counseling sessions for all team members and household family members
- Family Building Benefits including enhanced fertility benefits for IVF and fertility preservation plus adoption, surrogacy, and Doula reimbursements
- Income protection including Life and AD&D, short and long-term disability, critical illness and an accident plan
- Special discount programs including pet plans, pre-paid legal services, identity theft, car rental, airport parking, etc.
- Tuition reimbursement, college savings plan and scholarship opportunities
- And more!
Los Angeles County applicants only
Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers, the California Fair Chance Act, and any other applicable local and state laws.
Any employment agency, person or entity that submits a résumé into this career site or to a hiring manager does so with the understanding that the applicant's résumé will become the property of Niagara Bottling, LLC. Niagara Bottling, LLC will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.
Employment agencies that have fee agreements with Niagara Bottling, LLC and have been engaged on a search shall submit résumé to the designated Niagara Bottling, LLC recruiter or, upon authorization, submit résumé into this career site to be eligible for placement fees.
Niagara Plant Name
CORP-OFFSITE
See all OPT Customer Insights Analyst Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new OPT Customer Insights Analyst Jobs.
Get Access To All JobsTips for Finding OPT Sponsorship as a Customer Insights Analyst
Target companies with established research functions
Large consumer brands, retail companies, and market research firms run dedicated insights teams and sponsor visas regularly. Smaller companies often lack the infrastructure to support OPT students through the H-1B visa process. Focus your search where sponsorship is already standard practice.
Quantify your analytical impact on your resume
Hiring managers for insights roles want to see numbers. Did your analysis influence a product decision or increase survey response rates? Specific results signal you can translate data into business value, which is exactly what justifies sponsorship investment from an employer's perspective.
Apply early in your OPT window
Employers weigh how much authorized work time you have remaining. Applying within the first three months of your OPT gives employers a full year before they need to consider an H-1B petition, which meaningfully reduces their hesitation about hiring you.
Lead with your STEM extension eligibility
If your degree is in statistics, data science, or a related STEM field, you qualify for a 24-month OPT extension. Mentioning this in your cover letter gives employers 29 total months of runway, which often covers a full H-1B lottery cycle and removes a major objection.
Emphasize platform and tool proficiency upfront
Customer Insights Analyst roles commonly require SQL, Tableau, SPSS, or survey platforms like Qualtrics. Listing these prominently signals immediate productivity. Employers sponsoring OPT students want confidence you can contribute from day one without a steep onboarding curve.
Build relationships with research and analytics managers directly
Sponsorship decisions often come from hiring managers, not HR. Connecting with insights leads and research directors at target companies before a role opens puts you on their radar early. A warm introduction significantly increases the likelihood a team will consider sponsoring your visa.
Customer Insights Analyst OPT: Frequently Asked Questions
Do Customer Insights Analyst roles qualify as specialty occupations for OPT and H-1B purposes?
Yes. Customer Insights Analyst positions typically require a bachelor's degree in market research, statistics, economics, psychology, or a related field, which meets the specialty occupation standard. USCIS has approved H-1B petitions for this role consistently when the position description ties specific degree requirements to the job duties. A generic job posting that says 'any bachelor's degree accepted' can weaken a petition, so look for roles with clear field-specific requirements.
Can I work as a Customer Insights Analyst on OPT while waiting for my H-1B to be processed?
Yes, as long as your OPT employment authorization is still valid and your employer filed your H-1B petition before your OPT expired. If you're covered by cap-gap, your work authorization extends automatically while the petition is pending. STEM OPT extension holders have more buffer here since the 24-month extension can bridge through an H-1B lottery cycle. Confirm your I-94 end date and cap-gap status with your DSO before your OPT expires.
What types of employers hire Customer Insights Analysts and are willing to sponsor OPT students?
Consumer goods companies, retail chains, market research firms, financial services companies, and large technology platforms regularly hire Customer Insights Analysts and have established visa sponsorship infrastructure. Companies with dedicated people analytics or consumer research teams are your best targets. You can browse Customer Insights Analyst roles filtered by sponsorship willingness on Migrate Mate, which focuses specifically on employers open to hiring F-1 OPT candidates.
Does my degree field affect whether I qualify for OPT as a Customer Insights Analyst?
Your OPT must be directly related to your degree field. If your degree is in statistics, data science, marketing analytics, psychology, or economics, you're in a strong position since those fields map directly to customer insights work. A degree in an unrelated field, such as hospitality or fine arts, would make it harder to establish the required connection between your studies and the role, and could create complications with your DSO authorization.
How does the STEM OPT extension apply to Customer Insights Analyst roles?
If your degree is in a STEM-designated field such as statistics, applied mathematics, data science, or computer science, you may qualify for a 24-month STEM OPT extension after your initial 12 months. This extends your total work authorization to 29 months. To use it, your employer must be enrolled in E-Verify and you must file the extension at least 90 days before your current OPT expires. Many customer insights roles at larger companies qualify because of the quantitative nature of the work.