Social Media Content Jobs in Tennessee
Social Media Content jobs in Tennessee are in strong demand, with active hiring across Nashville's entertainment and healthcare marketing sectors, Memphis's logistics and regional retail brands, and Knoxville's growing tech and university-affiliated organizations, covering roles from entry-level content coordinators through senior content strategists. Major employers with lasting Tennessee footprints include HCA Healthcare, Vanderbilt University Medical Center, and Dollar General, all of which maintain in-house social media and content teams. The most sought-after specialties include short-form video production, platform analytics, and brand storytelling for healthcare and consumer audiences. Find a role that fits below and apply directly.
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Showing 5 of 81+ Social Media Content jobs
About Johnston & Murphy
Since 1850, Johnston & Murphy has been a symbol of American craftsmanship and timeless style. What began as a heritage footwear brand has evolved into a lifestyle label offering apparel, shoes, and accessories designed for the modern professional. We take pride in our legacy—and in our forward-thinking approach to creativity, innovation, and connection.
We’re looking for a Social Media Content Creator who can bring the J&M story to life across platforms—someone who not only creates great content but also helps build programs that turn our community and partners into brand advocates.
The Ideal Candidate
The Social Media Content Creator will develop and execute content strategies that elevate the J&M brand, drive engagement, and expand earned media impact. This role is both creative and strategic—responsible for creating compelling visual content, identifying partnership opportunities, and fostering organic brand love through community and influencer relationships.
Areas of Influence
- Marketing Collaboration: Work closely with the marketing team to align on brand voice, campaign objectives, and performance insights that inform creative strategy.
- Content Creation: Concept, produce, and publish high-quality photo, video, and written content optimized for each platform (Instagram, TikTok, Facebook, YouTube, LinkedIn).
- Trendspotting & Innovation: Monitor culture, fashion, and platform trends to keep J&M ahead of the curve with relevant, shareable, and earned-media-worthy content.
- On-Set & Field Production: Plan, style, and shoot engaging content in studio, retail, and lifestyle settings, maintaining visual consistency with brand standards.
- Community Engagement: Activate real-time storytelling during launches, events, and collaborations to encourage reposts, shares, and other engagement.
- Performance Analysis: Track performance metrics, engagement rates, and earned media value (EMV) to measure impact and refine future content and outreach strategies.
How You Will Make an Impact
- Own the end-to-end creation of social-first content — from concepting and capturing to editing and delivery.
- Create both iPhone and camera-based content, including quick-turn videos, polished stills, and behind the scenes content.
- Edit short-form video with a strong sense of timing, pacing, audio, and platform-specific style (TikTok, Reels, Shorts etc.)
- Attend brand shoot days to capture BTS, product details, movement-focused footage, and supplemental campaign content.
- Translate creative briefs and campaign ideas into engaging, high-performing social video concepts.
- Stay tapped into short-form video trends, editing techniques, trending audio, and creator culture.
- Contribute fresh, trend-aware ideas in brainstorms and help shape the content calendar with original concepts.
- Support CRM and paid media teams by producing versatile visual assets adapted from organic content.
- Ensure all content aligns with the brand's visual identity and is optimized for performance across platforms.
- Apply light color correction and basic retouching to maintain quality and consistency across all deliverables.
- Maintain organized content libraries for consistent brand output and quick asset retrieval.
Experience and Skills You'll Need to Have
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field (or equivalent work experience).
- 2–4 years of experience in social media content creation, influencer engagement, or brand storytelling—ideally within lifestyle, fashion, or retail industries.
- Proven ability to create visually compelling content that drives engagement and earned media amplification.
- Deep understanding of current social media trends, creator ecosystems, and community-building best practices.
- Strong photo/video production and editing skills (Adobe Creative Suite, CapCut, Lightroom, etc.).
- Excellent communication, organizational, and cross-functional collaboration skills.
- Passion for fashion, design, and creative storytelling.
How to Apply
Please submit your résumé, portfolio, and 2–3 examples of social media or influencer content that demonstrate your ability to drive engagement and earned media results.
Why You’ll Love Working Here
- Be part of an iconic American brand that’s redefining modern style.
- Work with a creative, passionate team shaping the next era of J&M.
- Hybrid schedule with flexibility and collaboration built in.
- Competitive compensation, full benefits, and employee discounts.
LI-JS2
About Johnston & Murphy
Since 1850, Johnston & Murphy has been a symbol of American craftsmanship and timeless style. What began as a heritage footwear brand has evolved into a lifestyle label offering apparel, shoes, and accessories designed for the modern professional. We take pride in our legacy—and in our forward-thinking approach to creativity, innovation, and connection.
We’re looking for a Social Media Content Creator who can bring the J&M story to life across platforms—someone who not only creates great content but also helps build programs that turn our community and partners into brand advocates.
The Ideal Candidate
The Social Media Content Creator will develop and execute content strategies that elevate the J&M brand, drive engagement, and expand earned media impact. This role is both creative and strategic—responsible for creating compelling visual content, identifying partnership opportunities, and fostering organic brand love through community and influencer relationships.
Areas of Influence
- Marketing Collaboration: Work closely with the marketing team to align on brand voice, campaign objectives, and performance insights that inform creative strategy.
- Content Creation: Concept, produce, and publish high-quality photo, video, and written content optimized for each platform (Instagram, TikTok, Facebook, YouTube, LinkedIn).
- Trendspotting & Innovation: Monitor culture, fashion, and platform trends to keep J&M ahead of the curve with relevant, shareable, and earned-media-worthy content.
- On-Set & Field Production: Plan, style, and shoot engaging content in studio, retail, and lifestyle settings, maintaining visual consistency with brand standards.
- Community Engagement: Activate real-time storytelling during launches, events, and collaborations to encourage reposts, shares, and other engagement.
- Performance Analysis: Track performance metrics, engagement rates, and earned media value (EMV) to measure impact and refine future content and outreach strategies.
How You Will Make an Impact
- Own the end-to-end creation of social-first content — from concepting and capturing to editing and delivery.
- Create both iPhone and camera-based content, including quick-turn videos, polished stills, and behind the scenes content.
- Edit short-form video with a strong sense of timing, pacing, audio, and platform-specific style (TikTok, Reels, Shorts etc.)
- Attend brand shoot days to capture BTS, product details, movement-focused footage, and supplemental campaign content.
- Translate creative briefs and campaign ideas into engaging, high-performing social video concepts.
- Stay tapped into short-form video trends, editing techniques, trending audio, and creator culture.
- Contribute fresh, trend-aware ideas in brainstorms and help shape the content calendar with original concepts.
- Support CRM and paid media teams by producing versatile visual assets adapted from organic content.
- Ensure all content aligns with the brand's visual identity and is optimized for performance across platforms.
- Apply light color correction and basic retouching to maintain quality and consistency across all deliverables.
- Maintain organized content libraries for consistent brand output and quick asset retrieval.
Experience and Skills You'll Need to Have
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field (or equivalent work experience).
- 2–4 years of experience in social media content creation, influencer engagement, or brand storytelling—ideally within lifestyle, fashion, or retail industries.
- Proven ability to create visually compelling content that drives engagement and earned media amplification.
- Deep understanding of current social media trends, creator ecosystems, and community-building best practices.
- Strong photo/video production and editing skills (Adobe Creative Suite, CapCut, Lightroom, etc.).
- Excellent communication, organizational, and cross-functional collaboration skills.
- Passion for fashion, design, and creative storytelling.
How to Apply
Please submit your résumé, portfolio, and 2–3 examples of social media or influencer content that demonstrate your ability to drive engagement and earned media results.
Why You’ll Love Working Here
- Be part of an iconic American brand that’s redefining modern style.
- Work with a creative, passionate team shaping the next era of J&M.
- Hybrid schedule with flexibility and collaboration built in.
- Competitive compensation, full benefits, and employee discounts.
LI-JS2
See All 81 Social Media Content Jobs in Tennessee
Find roles in Tennessee that match your experience and apply in just a few clicks.
Find Social Media Content JobsSocial Media Content Jobs by City in Tennessee
Where Tennessee roles are concentrated, by current openings.
Social Media Content Job Market in Tennessee
A snapshot from current Tennessee openings, updated as new roles post.
Who's Hiring
- State Farm24
- Corpay5
- C Spire2
- White Cap2
- Amazon2
Top Industries Hiring
- Insurance29
- Banking & Financial Services7
- Healthcare & Medical Services6
- Consulting & Professional Services4
- Music3
What Tennessee Employers Look For
The qualifications that appear most often in social media content jobs across Tennessee.
- Bachelor's degree in communications, marketing, journalism, or a related field
- Demonstrated portfolio of published social media content across major platforms
- Proficiency with social media management and scheduling tools such as Hootsuite or Sprout Social
- Experience creating short-form video content for platforms including TikTok, Instagram, and YouTube
- Strong copywriting skills with an ability to adapt voice and tone for different brand audiences
- Familiarity with content analytics tools to track engagement, reach, and audience growth
Social Media Content Jobs in Tennessee: Frequently Asked Questions
How do you become a social media content in Tennessee?
Tennessee does not require a state-issued license to work in social media content. Most employers in Nashville, Memphis, and Knoxville look for a bachelor's degree in communications, marketing, or a related field combined with a portfolio of real published work. Building experience through internships at Tennessee media companies, healthcare systems, or regional brands, and earning platform certifications from Meta or Google, gives candidates a concrete edge in the local job market.
How much do social media contents make in Tennessee?
Social media contents in Tennessee earn a median of about $69,790 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $39,480 for the lowest 10% to over $134,740 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire social media contents in Tennessee?
Employers hiring social media contents in Tennessee right now include State Farm, Corpay, and C Spire, based on current listings on Migrate Mate as of June 2026. Tennessee's concentration of healthcare systems, entertainment labels, and regional retail headquarters means in-house content roles are widely distributed beyond a single industry.
Which Tennessee cities have the most social media content jobs?
Nashville, Memphis, and Knoxville account for the largest share of social media content openings in Tennessee. Nashville drives the bulk of demand thanks to its headquarters-dense economy in healthcare, music, and hospitality, while Memphis and Knoxville add volume through logistics firms, university-affiliated institutions, and regional consumer brands that maintain active content teams.
Are there remote social media content jobs in Tennessee?
Yes, and more than most fields. About 15% of social media content openings tied to Tennessee are remote or hybrid as of June 2026, reflecting how naturally suited the work is to distributed teams. Roles focused on copywriting, content scheduling, and analytics tend to be the most remote-friendly, while positions requiring on-site video shoots or in-person brand activations are typically hybrid or fully on-site.
How can I get hired as a social media content in Tennessee with little or no experience?
The most realistic entry path is building a public portfolio before applying. Create and manage content for a local nonprofit, campus organization, or small Tennessee business to demonstrate measurable results. Large Tennessee employers like HCA Healthcare and Vanderbilt University post coordinator and associate content roles suited to candidates with limited work history. Lateral moves from customer service, journalism, or graphic design roles are also common, and earning a free platform certification from Meta or Google strengthens an otherwise thin resume.
Where can I find and apply to social media content jobs in Tennessee?
You can find and apply to social media content jobs in Tennessee on Migrate Mate, which lists current Tennessee openings from employers across the state. Find the roles that fit your experience and location, then apply directly to each one.
See All 81 Social Media Content Jobs in Tennessee
Find roles in Tennessee that match your experience and apply in just a few clicks.
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