Social Media Specialist Jobs in Boston, MA
Social Media Specialist jobs in Boston are concentrated in Back Bay, the Seaport District, and Kendall Square, across healthcare, higher education, tech, and consumer brands. Employers hiring right now include Gupta Media, Brand Capture, and XPO. Find a role that fits below and apply directly.
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Showing 4 of 52+ Social Media Specialist jobs
About the Opportunity
Job Summary
We are hiring a Director of Social Media to drive our global social media strategy. The person in this role is an innovative and creative leader who has the skills and vision to build our brand presence across all platforms with a highly data-informed and analytical approach. The Director of Social Media leads a global team with creators in multiple cities and two countries to develop and execute platform-specific strategies that promote Northeastern by growing audience engagement around various types of content.
Higher education experience is not needed.
The Director of Social Media is a superb content creator and strategist who is on top of the latest trends and understands how to leverage platforms and content to both inform and entertain, while building engaged communities. The person in this role lives and breathes social media, a superb data analyst, and has a track record of meeting ambitious goals.
The Director of Social Media has a track record of leveraging AI-powered tools to develop and execute the most innovative strategies and track progress toward clear goals.
The Director of Social Media is a key member of the External Affairs team, works closely with its senior leaders across the university, and collaborates with colleagues across divisions and locations.
As the leader of a global team, the Director of Social Media must work across time zones and set location-specific strategies that build Northeastern’s brand presence in-market and worldwide.
In addition to creating original and innovative content tailored to each platform, the Director of Social Media coordinates and collaborates on all social-first content creation, including photo and video production, and works with the editorial, photography, video and media relations teams to translate reporting by Northeastern Global News (NGN) to social networks.
A crucial piece of the university’s social media strategy is the 24/7 monitoring and analytics across all relevant platforms, including timely alerts to the appropriate stakeholders, and regular reports capturing critical moments and trends.
The Director of Social Media helps set brand standards and governance guidelines across the global university system and is experienced in social media monitoring for brand management, including the effective use of analytics tools like Sprinklr.
As social media never sleeps, the Director of Social Media must be responsive, fast, thoughtful and creative at a moment's notice regardless of the time of day or day of the week. Crisis and opportunities don't and can't wait. After-hours work, including weekends, holidays and events is routinely required.
The position is based on the Boston campus and is fully in-person.
Minimum Qualifications:
- 4-6 years setting and executing social strategy for brands — listening, analytics, and content creation across formats and platforms.
- Experience leading creator teams across platforms and time zones.
- A sharp, strategic command of data and analytics
- Real experience using AI-powered tools to build and execute standout brand strategy and track it against ambitious goals.
- A proven ability to grow and sustain engagement.
- A track record of setting and hitting measurable goals.
- Writing chops — you understand tone, voice, and the difference one word makes.
- Deep fluency in every major platform, and genuine curiosity about what's next.
- A bias toward using data to make decisions.
- Experience designing and running audience engagement campaigns with measurable results.
- A positive, high-energy attitude.
- Excellent communication skills — up, down, and across the organization.
- A relentless work ethic and obsessive attention to detail.
- The ability to multitask at speed without ever dropping the ball. Wit.
Key Accountabilities & responsibilities :
- Strategy and Execution
- 24/7 Reporting and Analytics
- Global Team Leadership and Collaboration
Position Type
Marketing and CommunicationsAdditional Information
Northeastern University considers factors such as candidate work experience, education and skills when extending an offer.
Northeastern has a comprehensive benefits package for benefit eligible employees. This includes medical, vision, dental, paid time off, tuition assistance, wellness & life, retirement- as well as commuting & transportation. Visit https://hr.northeastern.edu/benefits/ for more information.
All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, religion, color, national origin, age, sex, sexual orientation, disability status, or any other characteristic protected by applicable law.
Compensation Grade/Pay Type:
111SExpected Hiring Range:
$87,785.00 - $123,998.75With the pay range(s) shown above, the starting salary will depend on several factors, which may include your education, experience, location, knowledge and expertise, and skills as well as a pay comparison to similarly-situated employees already in the role. Salary ranges are reviewed regularly and are subject to change.
About the Opportunity
Job Summary
We are hiring a Director of Social Media to drive our global social media strategy. The person in this role is an innovative and creative leader who has the skills and vision to build our brand presence across all platforms with a highly data-informed and analytical approach. The Director of Social Media leads a global team with creators in multiple cities and two countries to develop and execute platform-specific strategies that promote Northeastern by growing audience engagement around various types of content.
Higher education experience is not needed.
The Director of Social Media is a superb content creator and strategist who is on top of the latest trends and understands how to leverage platforms and content to both inform and entertain, while building engaged communities. The person in this role lives and breathes social media, a superb data analyst, and has a track record of meeting ambitious goals.
The Director of Social Media has a track record of leveraging AI-powered tools to develop and execute the most innovative strategies and track progress toward clear goals.
The Director of Social Media is a key member of the External Affairs team, works closely with its senior leaders across the university, and collaborates with colleagues across divisions and locations.
As the leader of a global team, the Director of Social Media must work across time zones and set location-specific strategies that build Northeastern’s brand presence in-market and worldwide.
In addition to creating original and innovative content tailored to each platform, the Director of Social Media coordinates and collaborates on all social-first content creation, including photo and video production, and works with the editorial, photography, video and media relations teams to translate reporting by Northeastern Global News (NGN) to social networks.
A crucial piece of the university’s social media strategy is the 24/7 monitoring and analytics across all relevant platforms, including timely alerts to the appropriate stakeholders, and regular reports capturing critical moments and trends.
The Director of Social Media helps set brand standards and governance guidelines across the global university system and is experienced in social media monitoring for brand management, including the effective use of analytics tools like Sprinklr.
As social media never sleeps, the Director of Social Media must be responsive, fast, thoughtful and creative at a moment's notice regardless of the time of day or day of the week. Crisis and opportunities don't and can't wait. After-hours work, including weekends, holidays and events is routinely required.
The position is based on the Boston campus and is fully in-person.
Minimum Qualifications:
- 4-6 years setting and executing social strategy for brands — listening, analytics, and content creation across formats and platforms.
- Experience leading creator teams across platforms and time zones.
- A sharp, strategic command of data and analytics
- Real experience using AI-powered tools to build and execute standout brand strategy and track it against ambitious goals.
- A proven ability to grow and sustain engagement.
- A track record of setting and hitting measurable goals.
- Writing chops — you understand tone, voice, and the difference one word makes.
- Deep fluency in every major platform, and genuine curiosity about what's next.
- A bias toward using data to make decisions.
- Experience designing and running audience engagement campaigns with measurable results.
- A positive, high-energy attitude.
- Excellent communication skills — up, down, and across the organization.
- A relentless work ethic and obsessive attention to detail.
- The ability to multitask at speed without ever dropping the ball. Wit.
Key Accountabilities & responsibilities :
- Strategy and Execution
- 24/7 Reporting and Analytics
- Global Team Leadership and Collaboration
Position Type
Marketing and CommunicationsAdditional Information
Northeastern University considers factors such as candidate work experience, education and skills when extending an offer.
Northeastern has a comprehensive benefits package for benefit eligible employees. This includes medical, vision, dental, paid time off, tuition assistance, wellness & life, retirement- as well as commuting & transportation. Visit https://hr.northeastern.edu/benefits/ for more information.
All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, religion, color, national origin, age, sex, sexual orientation, disability status, or any other characteristic protected by applicable law.
Compensation Grade/Pay Type:
111SExpected Hiring Range:
$87,785.00 - $123,998.75With the pay range(s) shown above, the starting salary will depend on several factors, which may include your education, experience, location, knowledge and expertise, and skills as well as a pay comparison to similarly-situated employees already in the role. Salary ranges are reviewed regularly and are subject to change.
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Find Social Media Specialist JobsSocial Media Specialist Job Market in Boston
Who's Hiring
Top Industries Hiring
- Education
- Technology & Software
- Marketing & Advertising
- Banking & Financial Services
Social Media Specialist Jobs in Boston: Frequently Asked Questions
How do I get a social media specialist job in Boston?
The strongest entry point in Boston is targeting its dominant sectors: healthcare systems, universities, biotech and life sciences companies, and the consumer brands headquartered in and around the Seaport and Back Bay. Candidates who combine platform expertise with content strategy tend to stand out, since Boston employers increasingly expect social media specialists to own both execution and analytics. Building a portfolio that shows measurable results gives you a concrete edge in this market.
Which companies hire social media specialists in Boston?
Employers hiring social media specialists in Boston right now include Gupta Media, Brand Capture, and XPO, based on current listings on Migrate Mate as of September 2026. Boston's mix of major hospital networks, research universities, fintech firms, and consumer lifestyle brands means demand comes from a wide range of employer types across the city.
Are there remote social media specialist jobs in Boston?
Yes, though availability depends on the role: content strategy and analytics work tends to be remote-friendly, while roles tied to live events or on-site brand activations typically require in-person presence. About 57% of social media specialist openings tied to Boston are remote or hybrid as of September 2026, reflecting a market that leans hybrid rather than fully remote. Strategy and paid social roles offer the most location flexibility locally.
How can I get a social media specialist job in Boston with little or no experience?
The most realistic entry path in Boston is through internships or coordinator roles at one of the city's many universities, nonprofit organizations, or mid-size consumer brands, which tend to hire junior social media talent more actively than large corporations. Entry-level content coordinator and digital marketing assistant roles at Boston-area agencies in the Seaport and Newbury Street corridors often grow into specialist positions. A focused portfolio of real campaigns, even from student organizations or volunteer work, carries significant weight with Boston hiring managers.
Which industries hire the most social media specialists in Boston?
The sectors hiring the most social media specialists in Boston are Education, Technology & Software, and Marketing & Advertising, based on current listings on Migrate Mate as of September 2026. Boston's concentration of world-class medical institutions, leading research universities, and a growing fintech and life sciences corridor drives sustained demand for social media specialists who can communicate complex topics to broad audiences.
Related Jobs in Massachusetts
See All 52 Social Media Specialist Jobs in Boston
Find roles in Boston that match your experience and apply in just a few clicks.
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