Marketing Visa Sponsorship Jobs in California
Marketing visa sponsorship jobs in California are concentrated in the San Francisco Bay Area, Los Angeles, and San Diego, where companies like Google, Meta, Salesforce, and Adobe regularly hire international marketing talent. From brand strategy and performance marketing to product marketing and content, California's tech and entertainment industries create consistent demand for sponsored roles.
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At Teradata, we believe that people thrive when empowered with better information. Teradata Autonomous Knowledge Platform activates enterprise intelligence by unifying data, knowledge and business context to achieve tangible outcomes. With Teradata, organizations can provide agents with full context for impact when it matters. Our solution lets businesses connect and scale on premises, in the cloud, or through a hybrid approach. Teradata delivers real business value with AI.
Teradata is looking for a Sr. Field Marketing Manager to drive pipeline creation and acceleration for a defined set of industry verticals within North America. This role sits within the Global Field Marketing & Demand Generation organization and partners directly with sales leadership to design and execute account-based marketing programs, vertical demand generation, and executive engagement strategies that contribute measurable sourced and accelerated pipeline. Travel of approximately 25% is expected.
- Own sourced and accelerated pipeline targets for assigned industry verticals, in partnership with sales leadership and Revenue Operations.
- Develop and execute integrated, always-on ABM programs targeting named accounts, spanning events, paid media, content, email, and executive engagement channels.
- Build and maintain account-level buying committee maps for priority accounts, identifying and engaging economic buyers, technical evaluators, and business sponsors.
- Plan and execute field programs including executive roundtables, industry events, trade shows, and virtual programs. Select and measure event investments based on target account attendance and pipeline ROI.
- Partner with sales teams on account planning, pipeline reviews, and quarterly business reviews as a named contributor to deal strategy.
- Work cross-functionally with Product Marketing, Brand, Partner Marketing and Revenue Operations to align messaging, attribution, and program execution.
- Measure, analyze, and report on pipeline contribution and program performance; continuously optimize based on data and field feedback.
Who You'll Work With
Our Global Field Marketing and Demand Generation team sits within the Global Revenue organization and is organized around Teradata's global sales units. Field marketers work as direct partners to sales leadership, owning pipeline targets for their verticals and operating as an integrated part of the Revenue team. This is a pipeline-accountable role, and success is measured by sourced and accelerated pipeline.
- Reports to: Sr. Director, Worldwide Field Marketing & Demand Generation
- Primary partners: Americas sales unit leaders and their account executive teams
- Cross-functional partners: Product Marketing, Revenue Operations, Brand, and Partner Marketing
What Makes You a Qualified Candidate
- 7+ years of B2B enterprise field marketing or demand generation experience with demonstrated ownership of a sourced pipeline target.
- Hands-on ABM experience: named account list development, buying committee mapping, multi-channel program execution, and intent data interpretation.
- Proven track record of partnering with field sales teams, participating in account planning, QBRs, and deal strategy, not just providing marketing support.
- Deep familiarity with at least one of Teradata's core verticals: Financial Services, Healthcare & Life Sciences, Telecommunications, Manufacturing, Retail, or Public Sector.
What You'll Bring
- Experience with ABM and intent data platforms such as Demandbase, 6sense, or equivalent.
- Proficient in using CRM and marketing analytics reporting to measure program ROI, track pipeline contribution, and inform future investment decisions; partners effectively with Revenue Operations to interpret attribution data and optimize campaign performance.
- Familiarity with enterprise data, analytics, AI, cloud infrastructure or other SaaS platforms targeting technically sophisticated enterprise buyers.
- Strong project management and cross-functional collaboration skills; comfortable managing multiple programs across multiple stakeholders simultaneously.
- Bachelor's degree in Marketing, Business, or a related field, or equivalent experience.
Why We Think You'll Love Teradata
We prioritize a people-first culture because we know our people are at the very heart of our success. We embrace a flexible work model because we trust our people to make decisions about how, when, and where they work. We focus on well-being because we care about our people and their ability to thrive both personally and professionally. We are committed to actively working to foster an inclusive environment that celebrates people for all of who they are.
Our Company
At Teradata, we believe that people thrive when empowered with better information. Teradata Autonomous Knowledge Platform activates enterprise intelligence by unifying data, knowledge and business context to achieve tangible outcomes. With Teradata, organizations can provide agents with full context for impact when it matters. Our solution lets businesses connect and scale on premises, in the cloud, or through a hybrid approach. Teradata delivers real business value with AI.
Teradata is looking for a Sr. Field Marketing Manager to drive pipeline creation and acceleration for a defined set of industry verticals within North America. This role sits within the Global Field Marketing & Demand Generation organization and partners directly with sales leadership to design and execute account-based marketing programs, vertical demand generation, and executive engagement strategies that contribute measurable sourced and accelerated pipeline. Travel of approximately 25% is expected.
- Own sourced and accelerated pipeline targets for assigned industry verticals, in partnership with sales leadership and Revenue Operations.
- Develop and execute integrated, always-on ABM programs targeting named accounts, spanning events, paid media, content, email, and executive engagement channels.
- Build and maintain account-level buying committee maps for priority accounts, identifying and engaging economic buyers, technical evaluators, and business sponsors.
- Plan and execute field programs including executive roundtables, industry events, trade shows, and virtual programs. Select and measure event investments based on target account attendance and pipeline ROI.
- Partner with sales teams on account planning, pipeline reviews, and quarterly business reviews as a named contributor to deal strategy.
- Work cross-functionally with Product Marketing, Brand, Partner Marketing and Revenue Operations to align messaging, attribution, and program execution.
- Measure, analyze, and report on pipeline contribution and program performance; continuously optimize based on data and field feedback.
Who You'll Work With
Our Global Field Marketing and Demand Generation team sits within the Global Revenue organization and is organized around Teradata's global sales units. Field marketers work as direct partners to sales leadership, owning pipeline targets for their verticals and operating as an integrated part of the Revenue team. This is a pipeline-accountable role, and success is measured by sourced and accelerated pipeline.
- Reports to: Sr. Director, Worldwide Field Marketing & Demand Generation
- Primary partners: Americas sales unit leaders and their account executive teams
- Cross-functional partners: Product Marketing, Revenue Operations, Brand, and Partner Marketing
What Makes You a Qualified Candidate
- 7+ years of B2B enterprise field marketing or demand generation experience with demonstrated ownership of a sourced pipeline target.
- Hands-on ABM experience: named account list development, buying committee mapping, multi-channel program execution, and intent data interpretation.
- Proven track record of partnering with field sales teams, participating in account planning, QBRs, and deal strategy, not just providing marketing support.
- Deep familiarity with at least one of Teradata's core verticals: Financial Services, Healthcare & Life Sciences, Telecommunications, Manufacturing, Retail, or Public Sector.
What You'll Bring
- Experience with ABM and intent data platforms such as Demandbase, 6sense, or equivalent.
- Proficient in using CRM and marketing analytics reporting to measure program ROI, track pipeline contribution, and inform future investment decisions; partners effectively with Revenue Operations to interpret attribution data and optimize campaign performance.
- Familiarity with enterprise data, analytics, AI, cloud infrastructure or other SaaS platforms targeting technically sophisticated enterprise buyers.
- Strong project management and cross-functional collaboration skills; comfortable managing multiple programs across multiple stakeholders simultaneously.
- Bachelor's degree in Marketing, Business, or a related field, or equivalent experience.
Why We Think You'll Love Teradata
We prioritize a people-first culture because we know our people are at the very heart of our success. We embrace a flexible work model because we trust our people to make decisions about how, when, and where they work. We focus on well-being because we care about our people and their ability to thrive both personally and professionally. We are committed to actively working to foster an inclusive environment that celebrates people for all of who they are.
Marketing Job Roles in California
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Search Marketing Jobs in CaliforniaMarketing Jobs in California: Frequently Asked Questions
Which companies sponsor visas for marketing roles in California?
Large technology companies are the most consistent sponsors for marketing roles in California. Google, Meta, Apple, Salesforce, Adobe, and Netflix have established immigration programs and regularly file Labor Condition Applications for marketing positions. Consumer brands with major California offices, including Hulu and Snap, also sponsor marketing talent. Sponsorship is more common at larger companies with dedicated HR and immigration infrastructure than at early-stage startups.
Which visa types are most common for marketing roles in California?
The H-1B visa is the most common visa for marketing professionals in California, provided the role qualifies as a specialty occupation, meaning it requires at least a bachelor's degree in a specific field such as marketing, communications, or business. O-1A visas are an option for marketers with demonstrated extraordinary achievement. Australians may qualify for the E-3 visa, which has no lottery and is available year-round, making it a practical alternative for eligible candidates.
Which cities in California have the most marketing sponsorship jobs?
San Francisco and the broader Bay Area generate the highest volume of sponsored marketing roles, driven by the concentration of technology companies in the region. Los Angeles follows closely, with strong demand in entertainment, streaming, gaming, and direct-to-consumer brands. San Diego has a smaller but active market, particularly in biotech, defense technology, and software companies that hire marketing professionals with technical domain knowledge.
How to find marketing visa sponsorship jobs in California?
Migrate Mate is built specifically for international job seekers and filters marketing roles in California by visa sponsorship willingness, so you can search without sorting through companies that don't sponsor. The platform covers roles across the Bay Area, Los Angeles, and San Diego from employers with documented sponsorship histories. Filtering by role type, including brand, product marketing, and growth, helps narrow results to positions that match your background.
Are there any California-specific considerations for marketing visa sponsorship?
California's prevailing wage requirements for H-1B roles are set based on the specific metropolitan area, and wages in the Bay Area and Los Angeles are among the highest in the country for marketing positions. California's strong university pipeline, including programs at UCLA, USC, and UC Berkeley, means employers are familiar with hiring international graduates on OPT before transitioning to H-1B sponsorship. Competition for sponsored roles is high given the volume of qualified international applicants in the state.
What is the prevailing wage for sponsored marketing jobs in California?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.