Performance Marketing Specialist Visa Sponsorship Jobs in Virginia
Performance marketing specialist jobs in Virginia are concentrated around Northern Virginia's technology and defense corridor, with employers like Booz Allen Hamilton, Leidos, and Capital One actively hiring. Agencies and SaaS companies in Arlington, McLean, and Reston also sponsor roles. International candidates can pursue H-1B visa or green card sponsorship through Virginia's deep base of large-company employers.
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Exceptional Hospitality Starts with You
This role is based at one of our corporate offices in McLean, VA or Dallas, TX, or Remote (California or Atlanta preferred)
You will be a Manager on Hilton's Americas Marketing team - reporting into our Director, Hotel Level Marketing Agency Solutions. You will be part of the broader Commercial Services organization collaborating with revenue management, sales, and analytics - the core of Hilton's commercial engine, to deliver profitable growth.
Join our newly launched in-house marketing agency, where creativity meets performance. You will help shape our transformation by leading multi-channel marketing campaigns with the goal of driving commercial performance.
This strategic role blends creativity, digital marketing expertise, data-driven execution, and hotel partnership together. You will manage a portfolio of hotels, improve paid media strategies, and ensure engagement in our Hotel Level Marketing Program.
What you'll do during a typical day:
- Strategic Partner to Hotels in High-Revenue Markets and Key Assets: You will oversee the digital media performance for a portfolio of hotels in high-revenue markets and key assets. You will be the primary marketing advisor and craft tailored paid media marketing strategies.
- Campaign Strategy and Optimization: You will provide budget and investment recommendations, translate commercial performance data into insights, and lead the strategy of multi-channel marketing campaigns. This includes the execution of paid search, paid social, metasearch, and more.
- Data Analysis: You will analyze commercial performance data using analysis tools and storytelling performance to hotels and Sr. Leadership.
How you'll collaborate with others:
- You will meet with the hotels in your assigned portfolio and communicate campaign performance, risks, and opportunities.
- You will be the central liaison between the hotel, agency partners, and Enterprise partner teams.
- You will have direct-line reports, serving in a leadership role.
Projects you'll take ownership of:
- Program Innovation & Advocacy: Understand hotel needs and identify opportunities for program evolution and advancement.
- Testing & Growth: Lead proactive media testing opportunities.
- Core Focus Area: You will oversee subject matter and act as the central resource and lead projects related to this subject matter expertise.
What It Takes to Make the Stay
You have these minimum qualifications:
- Five (5) years of professional work experience
- Expertise in Meta and Google Ads, including campaign strategy and optimization across Search, Display, and Video, with an understanding of audience targeting, bidding strategies, and performance measurement
- Willing to travel up to 20%
It would be useful if you have:
- Bachelor's degree in marketing, advertising, or a related field
- Experience working within Salesforce and Adobe Analytics
- Professional certifications from Google and Meta
- Experience analyzing data and using data analysis tools to guide strategic decisions
- People leadership and experience mentoring others
- A marketing or media agency background, including client-facing account management experience
How We'll Help You Thrive
At Hilton, the hospitality we're known for doesn't end with our guests. We proudly invest in our Team Members' wellbeing, supporting you through all of life's moments. When you join Hilton, our exceptional care extends to you with unmatched perks and benefits, including*:
- Incredible travel perks – Enjoy 110 nights of deeply discounted travel, with room rates as low as $40/night at our world-class hotels through our Go Hilton travel program
- Own a piece of Hilton – Through our employee stock purchase program (ESPP), you can invest in Hilton shares at a 15% discount to help build your financial future
- Paid parental leave – Because family matters. We offer paid leave for eligible Team Members, including partners and adoptive parents
- Personalized caregiving support – Access dedicated caregiving concierge services to help navigate caregiving for yourself and your loved ones
- Crisis concierge – In times of loss, our Crisis Concierge offers a single, compassionate point of contact for both practical support and emotional care
- Mental health resources – Your wellbeing comes first. Eligible Team Members can access free counseling and support through our best-in-class Employee Assistance Program (EAP)
- Generous paid time off (PTO) – Recharge, relax, and take time for what matters most
- Health & welfare benefits – From checkups to dental cleanings to new glasses, we offer a variety of health plans that keep you and your family covered
- Financial security for your future – Our retirement plans make it easier to save for what's next
Benefits availability may vary depending on Team Member's location as well as terms and conditions of employment and are subject to the terms and conditions of each specific program/plan.
Hilton offers its eligible team members a comprehensive benefits package to support their mental and physical well-being, so they can Thrive personally and professionally. The pay range for this role is $77,500 – $100,000 and is determined based on applicable and specialized experience and location. Subject to plan terms and conditions, you will be eligible to participate in the Hilton Annual Incentive (Bonus) Plan, consistent with other team members at the same level and/or position within the Company.
LI-REMOTE
Join an Award-Winning Workplace Culture
At Hilton, we don’t just deliver exceptional experiences for our guests—we build an exceptional workplace for the Team Members who make it all possible. As a global leader in hospitality, we’ve welcomed more than 3 billion guests worldwide, all while staying true to our founding vision: to fill the earth with the light and warmth of hospitality. Our award-winning culture has earned us repeated recognition on the World’s Best Workplaces list by Great Place to Work and Fortune. With our suite of world-class brands, and a company-wide commitment to providing the best stay for every guest, we’re setting new standards for the future of travel. Whether you’re starting your career or exploring something new, Hilton supports your journey every step of the way. Come for the job, stay for the career—and help us make every stay a little more magical. Curious about life at Hilton? Explore our Careers Blog to see why we’re more than a great place to stay—we’re a great place to work.
Performance Marketing Specialist Job Roles in Virginia
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Search Performance Marketing Specialist Jobs in VirginiaPerformance Marketing Specialist Jobs in Virginia: Frequently Asked Questions
Which companies sponsor visas for performance marketing specialists in Virginia?
Large technology and professional services firms in Northern Virginia are among the most active sponsors for performance marketing roles. Companies such as Capital One, Booz Allen Hamilton, Leidos, and AWS have filed Labor Condition Applications for marketing and analytics positions. Mid-size SaaS companies and digital agencies based in Arlington, Reston, and Tysons Corner also sponsor H-1B petitions, particularly for specialists with paid search, programmatic, or attribution experience.
Which visa types realistically fit performance marketing specialist roles in Virginia?
Performance marketing specialist roles typically qualify as specialty occupations requiring a bachelor's degree in marketing, communications, statistics, or a related field, making H-1B the most common visa path. Employers file a Labor Condition Application with DOL and an I-129 petition with USCIS. EB-2 and EB-3 employment-based green cards are available for longer-term sponsorship. F-1 students may use OPT to work in the role before transitioning to employer-sponsored status.
Which cities in Virginia have the most performance marketing specialist sponsorship jobs?
Northern Virginia dominates, with Arlington, McLean, Reston, and Tysons Corner accounting for the majority of sponsored performance marketing roles. The concentration of federal contractors, cloud computing firms, and financial services companies in this corridor drives consistent demand. Richmond has a smaller but growing presence through financial services and healthcare marketing teams. Remote-friendly Virginia employers may also list roles without a single office location.
How to find performance marketing specialist visa sponsorship jobs in Virginia?
Migrate Mate lists performance marketing specialist roles at Virginia employers with verified H-1B and LCA sponsorship history, so you can focus on companies already familiar with the sponsorship process. Search by role and state to filter for Virginia-specific openings across Northern Virginia's technology corridor and beyond. Confirming an employer's prior LCA filings is a practical first step before investing time in an application.
Are there any Virginia-specific factors that affect visa sponsorship for performance marketing specialists?
Northern Virginia's density of federal contractors and technology firms creates a comparatively deep pool of H-1B-experienced employers for marketing roles. Many of these companies maintain in-house immigration counsel and have established sponsorship workflows. However, some federal contractor roles require security clearances that non-U.S. citizens cannot immediately obtain, so confirming clearance requirements early in the process is important before pursuing those specific positions.
What is the prevailing wage for sponsored performance marketing specialist jobs in Virginia?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.