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INTRODUCTION

Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO) is a leading technology services and consulting company focused on building innovative solutions that address clients’ most complex digital transformation needs. Leveraging our holistic portfolio of capabilities in consulting, design, engineering, and operations, we help clients realize their boldest ambitions and build future-ready, sustainable businesses. With over 230,000 employees and business partners across 65 countries, we deliver on the promise of helping our customers, colleagues, and communities thrive in an ever-changing world.

We are seeking an experienced Global Social Marketing Manager to support Microsoft and strengthen the connection between corporate social strategy and regional execution.

ROLE AND RESPONSIBILITIES

This role sits at the intersection of global social strategy, editorial content, regional advocacy, analytics, and operational enablement. The GSM Manager will serve as a critical bridge between corporate and regional teams, ensuring regional priorities, audience needs, cultural insights, and market perspectives influence corporate planning while helping regional teams effectively activate and maximize global strategies, campaigns, and content.

This role is focused on partnership and enablement, not directing regional teams. Regional teams bring invaluable expertise about their markets, audiences, and cultural contexts. The GSM Manager will advocate for those perspectives within corporate planning and ensure regions have the information, content, context, tools, and resources needed to execute quickly and effectively.

The ideal candidate combines a strong editorial mindset, social media strategy expertise, analytical thinking, and proactive relationship management. They should be comfortable collaborating with corporate creative and social strategists, contributing to strategic discussions, translating global priorities into locally relevant opportunities, and advocating for the needs of regional teams.

• Serve as the strategic connection between Microsoft corporate social teams and regional stakeholders across the Americas, Canada, EMEA, Asia, and other global markets, ensuring regional perspectives influence corporate planning and execution.
• Build trusted relationships with regional teams to understand market performance, emerging audience needs, challenges, and areas requiring additional corporate support.
• Represent regional perspectives in discussions with corporate social, creative, and strategy teams, bringing regional considerations into planning early to make global strategies and content more relevant.
• Translate corporate priorities into clear, actionable guidance and opportunities while preserving regional ownership, cultural expertise, and market knowledge.
• Develop high-quality social content, editorial recommendations, and recurring strategy deliverables to support regional activation.
• Apply strong editorial judgment to prioritize topics, content pillars, and strategic themes based on business objectives, audience needs, and social performance.
• Ensure global content reflects regional and cultural considerations rather than being primarily optimized for U.S. audiences.
• Translate complex corporate concepts and internal terminology into clear, accessible guidance for global audiences, including teams where English may not be the first language.
• Support major moments including Microsoft Ignite, AI Tour, Transformation Tour, product launches, and campaigns by ensuring regional teams have current plans, content, guidance, and resources.
• Proactively gather information, anticipate regional questions, and connect teams with the appropriate corporate stakeholders and resources.
• Adapt effectively to rapidly changing priorities, organizational structures, and information.
• Evolve GSM measurement beyond traditional vanity metrics to demonstrate content quality, audience value, storytelling effectiveness, and business impact.
• Analyze social performance and regional reporting to identify trends, opportunities, and actionable recommendations.
• Establish, calculate, and continuously evolve meaningful social benchmarks, helping regional teams understand and evaluate their performance against them.
• Translate data into clear narratives explaining what happened, why it matters, and what should happen next.
• Align GSM reporting with Microsoft’s evolving measurement expectations and use insights to inform future content and regional strategy.
• Maintain organized, accessible resources that enable teams across global time zones to independently find the information and materials they need.
• Manage and update SharePoint resources while maintaining effective tagging, taxonomy, and reporting hygiene across social platforms.
• Proactively identify operational risks, content gaps, and reporting issues, and develop scalable processes that reduce dependency on individual team members.

BASIC QUALIFICATIONS

• 3+ years of relevant experience in social media, editorial, content marketing, global marketing, or a related field.
• Strong editorial judgment and content development skills, with experience translating strategy into actionable content, guidance, and recommendations.
• Demonstrated social media strategy expertise and understanding of how content performs across different platforms, audiences, regions, and markets.
• Strong analytical capabilities, including the ability to transform data into actionable insights and compelling performance narratives.
• Experience with social measurement, reporting, benchmarking, tagging, and taxonomy.
• Experience working within global, regional, and/or highly matrixed organizations and navigating diverse stakeholder needs.
• Ability to simplify and translate complex strategies and internal terminology into clear, accessible communications for broad global audiences.
• Excellent stakeholder and relationship-management skills, with strong written and verbal communication abilities.
• Exceptional organization, attention to detail, and follow-through, with the ability to successfully manage multiple priorities simultaneously.
• Highly proactive and resourceful, with a willingness to independently find answers, build relationships, and develop solutions without requiring detailed direction.
• Comfortable navigating ambiguity, evolving information, and rapidly changing priorities.

PREFERRED QUALIFICATIONS

Success in this role requires a proactive, highly communicative, organized, and independent professional who can effectively navigate teams, time zones, and organizational boundaries. The ideal candidate takes ownership of moving work forward, even when the appropriate answer, resource, or stakeholder is not immediately clear.

• Build trusted relationships quickly across corporate and regional teams.
• Communicate proactively, keeping stakeholders informed without waiting to be asked for updates.
• Take initiative to identify the right stakeholders, start conversations, find answers, and drive work forward.
• Bring a strong point of view while remaining collaborative, adaptable, and respectful of regional expertise.
• Balance immediate execution and delivery needs with longer-term strategic opportunities.
• Proactively identify risks, gaps, and potential issues before they escalate.
• Work independently while exercising sound judgment about when to involve teammates or escalate issues.
• Translate regional feedback and insights into clear, tangible actions and measurable outcomes.

DELIVER

No. Performance Parameter Measure

1. Customer Engagement and Delivery Management PCSAT, utilization % achievement, no. of leads generated from the business interaction, no. of errors/ gaps in documenting customer requirements, feedback from project manager, process flow diagrams (quality and timeliness), % of deal solutioning completed within timeline, velocity generated.

2. Knowledge Management No. of whitepapers/ research papers written, no. of user stories created, % of proposal documentation completed and uploaded into knowledge repository, No of reusable components developed for proposal during quarter.

Mandatory Skills: Social Media.

Experience: 5-8 Years.

COMPENSATION

The expected compensation for this role ranges from $60,000 to $148,500.

Final compensation will depend on various factors, including your geographical location, minimum wage obligations, skills, and relevant experience. Based on the position, the role is also eligible for Wipro's standard benefits including a full range of medical and dental benefits options, disability insurance, paid time off (inclusive of sick leave), other paid and unpaid leave options.

Applicants are advised that employment in some roles may be conditioned on successful completion of a post-offer drug screening, subject to applicable state law.

Wipro provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Applications from veterans and people with disabilities are explicitly welcome.

Reinvent your world. We are building a modern Wipro. We are an end-to-end digital transformation partner with the boldest ambitions. To realize them, we need people inspired by reinvention. Of yourself, your career, and your skills. We want to see the constant evolution of our business and our industry. It has always been in our DNA - as the world around us changes, so do we. Join a business powered by purpose and a place that empowers you to design your own reinvention.