Marketing Analytics Manager Jobs in USA with Visa Sponsorship
Marketing Analytics Manager roles qualify for H-1B visa and O-1 visa sponsorship as specialty occupations requiring a bachelor's degree or higher in statistics, marketing, data science, or a related quantitative field. Employers routinely sponsor candidates with strong analytical backgrounds and demonstrated experience with data-driven decision-making. For detailed occupation requirements, see the O*NET profile.
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Requisition ID: 16774
Job Location(s):
Broomfield, CO, US, 80021
Time in Office: Hybrid
At Crocs, Inc., every career offers a chance to make a real impact. No two journeys look the same. And that's exactly how we like it. Whether you’re welcoming customers into our stores, collaborating with global teams at our headquarters, or keeping operations moving at our distribution centers, your impact is real and valued. At Crocs, Inc. you’re not expected to fit a mold. You’re encouraged to break it and create something better.
Overview
We are seeking a Manager, Brand Marketing Analytics to build and own the marketing measurement and analytics capability for the Crocs brand across Global and Tier 1 markets. Reporting into the Director of Brand Marketing Strategy, you'll be at the center of how we understand marketing impact. This involves owning brand tracking, assessment of activation efforts, and go-to-market analytics that turn data into clear, strategic action. You'll partner closely with Regional & Channel Marketing, Demand Planning, Corporate Consumer Insights, and cross-functional teams to connect marketing investment to business results, while encouraging AI-enabled tools and modern analytics practices.
- Own and improve the ecosystem for marketing data insights, including brand efficiency monitoring, activation measurement, and campaign performance analysis
- Using insights to share long-term brand strategy and in-season go-to-market decisions throughout worldwide and top-tier markets
- Lead the setup and ongoing management of a new brand impact tracking portal with 3rd-party partners, establishing the measurement infrastructure that connects marketing activities to brand health and business outcomes
- Proactively surface trends, opportunities, and risks through marketing data — including media mix efficiency, campaign return on investment, and driven benchmarking — translating findings into clear, actionable recommendations for leadership
- Serve as a key collaborator and trusted analytics partner to demand planning, corporate consumer insights, and other metric measurement functions, embedding marketing performance data into enterprise-wide planning and decision-making
- Support go-to-market strategy through meticulous measurement of all brand activations, including experimentation methods (A/B testing, market experiments) that optimize marketing spend and creative efficiency
- Foster the use of AI-enabled tools and modern analytics platforms to continuously improve how marketing impact is collected, analyzed, visualized, and activated across the organization
- Serve as the central point of contact for marketing analytics and performance reporting, building dashboards, reporting cadences, and self-service tools that drive adoption, transparency, and data-driven decision-making across brand marketing teams
- Drive continuous improvement in measurement methodologies, data accuracy, and analytics guidelines — ensuring the marketing analytics function evolves alongside the brand's global growth ambitions
What You'll Bring to the Table
- Bachelor's degree in marketing, business, statistics, data science, or a related field — or equivalent years of relevant and related experience
- At least 5+ years of experience in marketing analytics, marketing measurement, or marketing insights, preferably within a consumer brand, retail, or footwear environment
- Proven expertise with AI-enabled analytics tools and platforms (e.g., generative AI for insights, machine learning for predictive modeling, AI-powered dashboards) alongside proficiency in visualization tools such as Tableau, Power BI, or similar
- Deep experience with brand tracking, media measurement, campaign analytics, and test-and-learn frameworks (A/B testing, incremental studies, marketing mix modeling)
- Strong ability to transform sophisticated, multi-market data into clear, compelling insights and strategic recommendations that influence senior leaders and cross-functional partners
- Experience leading 3rd-party research and analytics vendors — ensuring strong methodologies, high data quality, and timely delivery of actionable outputs
- Self-starter with a bias for action — takes ownership, moves work forward, and navigates ambiguity with confidence in a fast-paced, global environment
- Strong collaborator and communicator who can partner successfully across marketing, demand planning, market research, and commercial teams to embed analytics into everyday decision-making
Title: Manager, Global Brand Marketing Analytics
Salary or Pay Range: $115,000-$125,000
Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.
At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona.
This organization participates in E-Verify.
This position is eligible to participate in a company incentive program.
This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.
The application window is 45 days, but applicants are encouraged to apply as soon as possible after the posting date in order to ensure optimal consideration. The posting will be removed if the job is filled before the application window deadline.
Job Category: Corporate
Nearest Major Market: Denver
The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment. We accept applications on an ongoing basis.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law.
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Get Access To All JobsTips for Finding Visa Sponsorship as a Marketing Analytics Manager
Target employers with H-1B filing history
Companies that have previously filed H-1B petitions for analytics roles are far more likely to sponsor again. Focus your search on mid-size to enterprise firms with dedicated data and marketing intelligence teams, where sponsorship is already an established HR process.
Align your degree to the specialty occupation standard
USCIS requires your degree field to match the role. A statistics, marketing, economics, or data science degree strengthens your petition significantly. If your degree is adjacent, document how your coursework directly applies to marketing analytics responsibilities to reduce RFE risk.
Quantify your impact in your resume and petition
Petitions supported by concrete results, such as revenue influenced, conversion rates improved, or attribution models built, demonstrate specialty-level work. Generic analytics experience is harder to defend as a specialty occupation than documented, high-complexity analytical contributions with measurable business outcomes.
Prepare for prevailing wage scrutiny
Your employer's Labor Condition Application must certify a wage meeting the Department of Labor's prevailing wage for your location and role level. Marketing analytics roles in major metros carry higher prevailing wages, so confirm the offered compensation structure is LCA-compliant before your employer files.
Flag tools and methodologies in your documentation
Expertise in platforms like Google Analytics, SQL, Python, or Tableau reinforces the specialized nature of the role. Including these in your job description and support letter helps establish that the position requires theoretical and practical application of a body of highly specialized knowledge.
Understand the H-1B cap and timing implications
Most marketing analytics roles at for-profit companies are cap-subject, meaning you must enter the lottery in March for an October 1 start. Cap-exempt employers, including universities and nonprofits, can file year-round, which is worth considering if your OPT or current status has flexibility.
Frequently Asked Questions
Does a Marketing Analytics Manager role qualify as an H-1B specialty occupation?
Yes, provided the position genuinely requires a bachelor's degree or higher in a specific field such as statistics, marketing, economics, or data science. USCIS evaluates whether the degree requirement is a real hiring standard for the role, not just a preference. Positions that accept any bachelor's degree regardless of field face higher RFE rates, so the job description and offer letter should specify the required discipline clearly.
What degree do I need for an employer to sponsor my H-1B as a Marketing Analytics Manager?
A bachelor's degree in statistics, data science, marketing, economics, mathematics, or a closely related quantitative field is the strongest foundation. Computer science degrees are also accepted when paired with relevant experience. If your degree is in an unrelated field, three years of specialized work experience can substitute for each year of missing education under USCIS equivalency rules, but this requires careful documentation and carries more petition risk.
How likely is my H-1B petition to be approved for a Marketing Analytics Manager role?
Approval likelihood depends heavily on how well the petition establishes specialty occupation. Analytics roles that involve advanced statistical modeling, machine learning applications, or multi-channel attribution work are approved more consistently than generalist marketing coordinator roles relabeled as analytics. USCIS issued RFEs on roughly 20% of H-1B visa petitions in FY2024, with specialty occupation questions being the leading reason. A strong support letter from the employer and detailed job description significantly reduce this risk.
Can I find Marketing Analytics Manager roles that offer visa sponsorship in one place?
Migrate Mate curates sponsorship-open roles specifically for visa-dependent candidates, including Marketing Analytics Manager positions at employers with active H-1B filing histories. Filtering by sponsorship willingness upfront saves significant time compared to applying broadly and discovering late in the process that a company won't sponsor. The platform is designed for candidates in your situation and surfaces roles where immigration support is already part of the hiring conversation.
Can I switch to a Marketing Analytics Manager role from a different job title while on an H-1B?
Yes, but your new employer must file an H-1B transfer petition before you begin work. The new petition must independently satisfy specialty occupation requirements for the analytics manager title, which means a new LCA at the correct prevailing wage for the new location and role level. If you're moving from a related analytics or data role, the transition is typically straightforward. Moving from an unrelated field may require more extensive documentation of how your background supports the new position.
What is the prevailing wage requirement for sponsored Marketing Analytics Manager jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.