Marketing Analytics Manager Jobs in USA with Visa Sponsorship
Marketing Analytics Manager roles qualify for H-1B visa and O-1 visa sponsorship as specialty occupations requiring a bachelor's degree or higher in statistics, marketing, data science, or a related quantitative field. Employers routinely sponsor candidates with strong analytical backgrounds and demonstrated experience with data-driven decision-making. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsWho We Are
Through our service brands Hyundai Motor Finance, Genesis Finance, and Kia Finance, Hyundai Capital America offers a wide range of financial products tailored to meet the needs of Hyundai, Genesis, and Kia customers and dealerships. We provide vehicle financing, leasing, subscription, and insurance solutions to over 3 million consumers and businesses. Embodying our commitment to grow, innovate, and diversify, we strive to reimagine the customer and dealer experience and launch innovative new products that broaden our market reach. We believe that success comes from within and are proud to support our team members through skill development and career advancement. Hyundai Capital America is an Equal Opportunity Employer committed to creating a diverse and inclusive culture for our workforce. We are a values-driven company dedicated to supporting both internal and external communities through volunteering, philanthropy, and the empowerment of our Employee Resource Groups. Together, we strive to be the leader in financing freedom of movement.
We Take Care of Our People
Along with competitive pay, as an employee of HCA, you are eligible for:
- Medical, dental, and vision plans with no-cost and low-cost options
- Annual employer HSA contribution
- 401(k) matching and immediate vesting
- Vehicle purchase and lease discounts, plus monthly vehicle allowances by job level:
- Associate / Sr. Associate: $350
- Manager / Sr. Manager: $600
- Director: $800
- Executive Director: $900
- VP or Above: $1,000
- 100% employer-paid life and disability insurance
- No-cost health and wellbeing programs, including a gym benefit
- Six weeks of paid parental leave
- Paid Volunteer Time Off, plus a company donation to a charity of your choice
What to Expect
The Marketing Analytics Manager is responsible for delivering actionable insights that drive lifecycle marketing effectiveness, personalization, and performance optimization across owned digital channels. This role partners closely with Marketing, Digital, Product, Finance, and OEM stakeholders to translate complex data into actionable insights that improve customer acquisition, retention, and lifetime value.
What You Will Do
- Cross-Platform Marketing Analytics & Insights
- Lead and execute end-to-end measurement strategies for digital marketing programs, across Salesforce Marketing Cloud and Adobe Experience Cloud.
- Define and manage KPIs, dashboards, and scorecards for lifecycle marketing, including conversion, retention, renewal, and cross-sell.
-
Analyze campaign performance to identify optimization opportunities and inform ongoing digital marketing strategies.
-
Journey Analytics & Attribution
- Analyze end-to-end customer journeys by integrating Adobe behavioral data with Salesforce campaign and journey execution data.
- Design and manage attribution models (e.g., multi-touch, data-driven) to assess marketing impact across channels and touchpoints.
- Apply advanced analytics techniques (segmentation, cohort analysis, LTV modeling, propensity scoring) to support targeting and personalization strategies.
- Align Adobe Analytics data with Salesforce Marketing Cloud reporting to quantify marketing impact and downstream financial outcomes.
-
Partner with marketing and UX teams to optimize journey design, cadence, messaging, and experience strategy.
-
Data & Marketing Technology Enablement
- Partner with experience teams to ensure reliable data pipelines across platforms such as CRM, web analytics, media platforms, and enterprise data warehouses.
- Serve as an analytics stakeholder in marketing technology initiatives (e.g., Salesforce, Adobe, CDPs).
-
Ensure analytics solutions scale across multiple brands, products, and OEM requirements.
-
Cross-Functional & Executive Partnership
- Translate complex cross-platform data into clear insights, narratives, and recommendations tailored to executive, marketing, and operational audiences.
- Support marketing investment decisions, lifecycle strategy, and digital experience optimization efforts.
- Support strategic initiatives such as new product launches, dealer programs, UX enhancements, and digital transformation efforts.
- Act as a trusted advisor to marketing leadership on performance trends, risks, and investment decisions.
Qualifications
What You Will Bring
- Minimum 5-7 years of progressive experience in marketing analytics, digital analytics, or CRM analytics.
- Experience with Salesforce and Adobe technology stacks.
- Experience with content marketing, email marketing, and SEO marketing.
- Automotive or financial services industries preferred.
- Bachelor’s degree in Marketing, Analytics, Business, Statistics or related discipline.
- Salesforce or Adobe certification(s) a plus.
- MBA a plus.
- Strong working knowledge of Salesforce Marketing Cloud, including customer data activation, journey performance, segmentation effectiveness, and attribution across channels.
- SQL proficiency with the ability to query, join, and analyze large datasets across enterprise data warehouses and marketing platforms.
- Exceptional attention to detail and quality.
- Ability to work autonomously and in a team environment.
- Excellent verbal and written communication, including presentation skills.
- Excellent interpersonal skills to successfully collaborate with cross functional departments.
- Strong orientation toward results coupled with reputation for integrity, creativity and good judgment.
- Must have the ability to challenge, when appropriate, existing practices.
- Proficient in Microsoft 365 Suite (Word, Excel, PowerPoint, Outlook, Teams, Copilot).
Work Environment
Employees in this class are subject to extended periods of sitting, standing, and walking, vision to monitor and moderate noise levels. Work is performed in an at home and office environment.
The posted salary range for this job takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; geographic location, and other business and organizational needs. Successful candidates may be hired anywhere in the salary range based on these factors. It is uncommon to hire candidates at or near the top of the range.
Primary Location: United States-California-Irvine
Work Locations: Headquarters 1 3161 Michelson Dr. Ste 1900 Irvine 92612
Job: Digital Strategy
Job Type: Regular
Overtime Status: Exempt
Schedule: Full-time
Minimum Salary: $88,000.00
Maximum Salary: $136,400.00
Job Posting: Apr 8, 2026
California Privacy Notice
This notice only applies to our applicants who reside in the State of California. Privacy Policy provides you with notice, at or before the point of collection, about the categories of personal information to be collected from you, the purposes for which your personal information is collected or used, and whether that information is sold or shared, so that you can exercise meaningful control over our use of your personal information. We are providing this notice to comply with the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020 (“CCPA”). If you have any questions about CCPA regarding California residents or HCA team members, please contact the Privacy Team at Privacy2@hcs.com.
Who We Are
Through our service brands Hyundai Motor Finance, Genesis Finance, and Kia Finance, Hyundai Capital America offers a wide range of financial products tailored to meet the needs of Hyundai, Genesis, and Kia customers and dealerships. We provide vehicle financing, leasing, subscription, and insurance solutions to over 3 million consumers and businesses. Embodying our commitment to grow, innovate, and diversify, we strive to reimagine the customer and dealer experience and launch innovative new products that broaden our market reach. We believe that success comes from within and are proud to support our team members through skill development and career advancement. Hyundai Capital America is an Equal Opportunity Employer committed to creating a diverse and inclusive culture for our workforce. We are a values-driven company dedicated to supporting both internal and external communities through volunteering, philanthropy, and the empowerment of our Employee Resource Groups. Together, we strive to be the leader in financing freedom of movement.
We Take Care of Our People
Along with competitive pay, as an employee of HCA, you are eligible for:
- Medical, dental, and vision plans with no-cost and low-cost options
- Annual employer HSA contribution
- 401(k) matching and immediate vesting
- Vehicle purchase and lease discounts, plus monthly vehicle allowances by job level:
- Associate / Sr. Associate: $350
- Manager / Sr. Manager: $600
- Director: $800
- Executive Director: $900
- VP or Above: $1,000
- 100% employer-paid life and disability insurance
- No-cost health and wellbeing programs, including a gym benefit
- Six weeks of paid parental leave
- Paid Volunteer Time Off, plus a company donation to a charity of your choice
What to Expect
The Marketing Analytics Manager is responsible for delivering actionable insights that drive lifecycle marketing effectiveness, personalization, and performance optimization across owned digital channels. This role partners closely with Marketing, Digital, Product, Finance, and OEM stakeholders to translate complex data into actionable insights that improve customer acquisition, retention, and lifetime value.
What You Will Do
- Cross-Platform Marketing Analytics & Insights
- Lead and execute end-to-end measurement strategies for digital marketing programs, across Salesforce Marketing Cloud and Adobe Experience Cloud.
- Define and manage KPIs, dashboards, and scorecards for lifecycle marketing, including conversion, retention, renewal, and cross-sell.
-
Analyze campaign performance to identify optimization opportunities and inform ongoing digital marketing strategies.
-
Journey Analytics & Attribution
- Analyze end-to-end customer journeys by integrating Adobe behavioral data with Salesforce campaign and journey execution data.
- Design and manage attribution models (e.g., multi-touch, data-driven) to assess marketing impact across channels and touchpoints.
- Apply advanced analytics techniques (segmentation, cohort analysis, LTV modeling, propensity scoring) to support targeting and personalization strategies.
- Align Adobe Analytics data with Salesforce Marketing Cloud reporting to quantify marketing impact and downstream financial outcomes.
-
Partner with marketing and UX teams to optimize journey design, cadence, messaging, and experience strategy.
-
Data & Marketing Technology Enablement
- Partner with experience teams to ensure reliable data pipelines across platforms such as CRM, web analytics, media platforms, and enterprise data warehouses.
- Serve as an analytics stakeholder in marketing technology initiatives (e.g., Salesforce, Adobe, CDPs).
-
Ensure analytics solutions scale across multiple brands, products, and OEM requirements.
-
Cross-Functional & Executive Partnership
- Translate complex cross-platform data into clear insights, narratives, and recommendations tailored to executive, marketing, and operational audiences.
- Support marketing investment decisions, lifecycle strategy, and digital experience optimization efforts.
- Support strategic initiatives such as new product launches, dealer programs, UX enhancements, and digital transformation efforts.
- Act as a trusted advisor to marketing leadership on performance trends, risks, and investment decisions.
Qualifications
What You Will Bring
- Minimum 5-7 years of progressive experience in marketing analytics, digital analytics, or CRM analytics.
- Experience with Salesforce and Adobe technology stacks.
- Experience with content marketing, email marketing, and SEO marketing.
- Automotive or financial services industries preferred.
- Bachelor’s degree in Marketing, Analytics, Business, Statistics or related discipline.
- Salesforce or Adobe certification(s) a plus.
- MBA a plus.
- Strong working knowledge of Salesforce Marketing Cloud, including customer data activation, journey performance, segmentation effectiveness, and attribution across channels.
- SQL proficiency with the ability to query, join, and analyze large datasets across enterprise data warehouses and marketing platforms.
- Exceptional attention to detail and quality.
- Ability to work autonomously and in a team environment.
- Excellent verbal and written communication, including presentation skills.
- Excellent interpersonal skills to successfully collaborate with cross functional departments.
- Strong orientation toward results coupled with reputation for integrity, creativity and good judgment.
- Must have the ability to challenge, when appropriate, existing practices.
- Proficient in Microsoft 365 Suite (Word, Excel, PowerPoint, Outlook, Teams, Copilot).
Work Environment
Employees in this class are subject to extended periods of sitting, standing, and walking, vision to monitor and moderate noise levels. Work is performed in an at home and office environment.
The posted salary range for this job takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; geographic location, and other business and organizational needs. Successful candidates may be hired anywhere in the salary range based on these factors. It is uncommon to hire candidates at or near the top of the range.
Primary Location: United States-California-Irvine
Work Locations: Headquarters 1 3161 Michelson Dr. Ste 1900 Irvine 92612
Job: Digital Strategy
Job Type: Regular
Overtime Status: Exempt
Schedule: Full-time
Minimum Salary: $88,000.00
Maximum Salary: $136,400.00
Job Posting: Apr 8, 2026
California Privacy Notice
This notice only applies to our applicants who reside in the State of California. Privacy Policy provides you with notice, at or before the point of collection, about the categories of personal information to be collected from you, the purposes for which your personal information is collected or used, and whether that information is sold or shared, so that you can exercise meaningful control over our use of your personal information. We are providing this notice to comply with the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020 (“CCPA”). If you have any questions about CCPA regarding California residents or HCA team members, please contact the Privacy Team at Privacy2@hcs.com.
See all 254+ Marketing Analytics Manager jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Marketing Analytics Manager roles.
Get Access To All JobsTips for Finding Visa Sponsorship as a Marketing Analytics Manager
Target employers with H-1B filing history
Companies that have previously filed H-1B petitions for analytics roles are far more likely to sponsor again. Focus your search on mid-size to enterprise firms with dedicated data and marketing intelligence teams, where sponsorship is already an established HR process.
Align your degree to the specialty occupation standard
USCIS requires your degree field to match the role. A statistics, marketing, economics, or data science degree strengthens your petition significantly. If your degree is adjacent, document how your coursework directly applies to marketing analytics responsibilities to reduce RFE risk.
Quantify your impact in your resume and petition
Petitions supported by concrete results, such as revenue influenced, conversion rates improved, or attribution models built, demonstrate specialty-level work. Generic analytics experience is harder to defend as a specialty occupation than documented, high-complexity analytical contributions with measurable business outcomes.
Prepare for prevailing wage scrutiny
Your employer's Labor Condition Application must certify a wage meeting the Department of Labor's prevailing wage for your location and role level. Marketing analytics roles in major metros carry higher prevailing wages, so confirm the offered compensation structure is LCA-compliant before your employer files.
Flag tools and methodologies in your documentation
Expertise in platforms like Google Analytics, SQL, Python, or Tableau reinforces the specialized nature of the role. Including these in your job description and support letter helps establish that the position requires theoretical and practical application of a body of highly specialized knowledge.
Understand the H-1B cap and timing implications
Most marketing analytics roles at for-profit companies are cap-subject, meaning you must enter the lottery in March for an October 1 start. Cap-exempt employers, including universities and nonprofits, can file year-round, which is worth considering if your OPT or current status has flexibility.
Marketing Analytics Manager jobs are hiring across the US. Find yours.
Find Marketing Analytics Manager JobsFrequently Asked Questions
Does a Marketing Analytics Manager role qualify as an H-1B specialty occupation?
Yes, provided the position genuinely requires a bachelor's degree or higher in a specific field such as statistics, marketing, economics, or data science. USCIS evaluates whether the degree requirement is a real hiring standard for the role, not just a preference. Positions that accept any bachelor's degree regardless of field face higher RFE rates, so the job description and offer letter should specify the required discipline clearly.
What degree do I need for an employer to sponsor my H-1B as a Marketing Analytics Manager?
A bachelor's degree in statistics, data science, marketing, economics, mathematics, or a closely related quantitative field is the strongest foundation. Computer science degrees are also accepted when paired with relevant experience. If your degree is in an unrelated field, three years of specialized work experience can substitute for each year of missing education under USCIS equivalency rules, but this requires careful documentation and carries more petition risk.
How likely is my H-1B petition to be approved for a Marketing Analytics Manager role?
Approval likelihood depends heavily on how well the petition establishes specialty occupation. Analytics roles that involve advanced statistical modeling, machine learning applications, or multi-channel attribution work are approved more consistently than generalist marketing coordinator roles relabeled as analytics. USCIS issued RFEs on roughly 20% of H-1B petitions in FY2024, with specialty occupation questions being the leading reason. A strong support letter from the employer and detailed job description significantly reduce this risk.
Can I find Marketing Analytics Manager roles that offer visa sponsorship in one place?
Migrate Mate curates sponsorship-open roles specifically for visa-dependent candidates, including Marketing Analytics Manager positions at employers with active H-1B filing histories. Filtering by sponsorship willingness upfront saves significant time compared to applying broadly and discovering late in the process that a company won't sponsor. The platform is designed for candidates in your situation and surfaces roles where immigration support is already part of the hiring conversation.
Can I switch to a Marketing Analytics Manager role from a different job title while on an H-1B?
Yes, but your new employer must file an H-1B transfer petition before you begin work. The new petition must independently satisfy specialty occupation requirements for the analytics manager title, which means a new LCA at the correct prevailing wage for the new location and role level. If you're moving from a related analytics or data role, the transition is typically straightforward. Moving from an unrelated field may require more extensive documentation of how your background supports the new position.
What is the prevailing wage requirement for sponsored Marketing Analytics Manager jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.
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