Trade Marketing Manager Jobs in USA with Visa Sponsorship
Trade Marketing Managers coordinate campaigns between brands and retail partn visaers, a role that qualifies as a specialty occupation for H-1B visa and E-3 visas. Most sponsoring employers are consumer goods companies, retail chains, and agency groups that regularly hire international candidates with marketing degrees. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsJOB SUMMARY:
The Trade Marketing Manager develops and executes marketing and program strategies to support distributor partners, to achieve sales–out growth targets. This role collaborates with dealer partners, creates compelling marketing materials and programs to drive performance. Additionally, the Trade Marketing Manager leads with a data‑driven approach, synthesizing ROI, sell‑out, market share, and budget variance insights to guide and refine strategic decisions.
PRIMARY DUTIES AND RESPONSIBILITIES:
- Develop and execute marketing strategies by devising and implementing marketing plans and programs, to support distributor partners in achieving sales-out growth targets.
- Collaborate with dealer partners by conducting regular meetings with sales and marketing leaders of dealer partners to ensure effective marketing funnel execution and explore opportunities for sales expansion.
- Manage the creation and development of marketing deliverables, including creative content, sales aids, and promotional content.
- Deploy the channel marketing & program budget to maximize ROI and drive sell-out growth.
- Monitor and report on key performance metrics, such as sales, ROI, and market share.
- Establish and maintain strong relationships with key contacts within distributor marketing and product management departments.
- Coordinate and participate in distributor trade shows and other marketing events organized by distributors.
- Gather Voice of Customer (VOC) feedback on industry trends and best practices through competitive analysis, focusing on price positioning, new product launches, and marketing activities.
- Ensure that all marketing activities comply with regulatory and legal requirements.
- Conduct training sessions for both internal sales teams and dealer partners’ sales and marketing teams, focusing on current and new products. Highlight key selling points, value propositions, and differentiators.
PREFERRED SKILLS & EXPERIENCE:
- In-depth understanding of marketing principles, including digital marketing, branding, and sales enablement.
- Strong project management skills with a track record of successful marketing campaign execution.
- Analytical mindset with the ability to interpret and modify data in Excel to make informed decisions.
- Strong commercial skills with a high sales orientation, resulting in the ability to present information clearly to various audiences.
- Proven track record with downstream marketing delivering sales growth.
- Familiar with continuous improvement tools such as Kaizen, Problem Solving, and others.
- Ability to manage ambiguity, solve complex operational problems, and implement sustainable solutions.
- Highly organized, detail‑oriented, and capable of working independently to manage multiple priorities in a fast‑paced environment.
- Ability to read, analyze and interpret market data to inform decisions.
Job Requirements:
Qualifications
- Bachelor's Degree or 4+ years’ experience interacting with distribution partners in a marketing or equivalent capacity in lieu of education.
- 3+ years of Marketing experience within distribution.
- Advanced Experience in MS Office, Tableau or other BI or data tools.
- Willingness to travel up to 15% domestically to meet with distributor partners and attend industry events.
- Must reside within a commutable distance to Brea, CA/Pomona, CA. This is not a hybrid or remote opportunity.
Preferred Skills:
- Familiar with EBS tools (Kaizens, PSP, Growth room, PSI).
- Strong understanding of marketing principles, including digital marketing, branding, and sales enablement.
- Exceptional project management skills with a track record of successful marketing campaign execution.
- Analytical mindset with the ability to interpret and modify data in Excel to make informed decisions.
- Ability to work independently and as part of a team in a fast-paced environment.
- Strong commercial skills as well as high sales orientation.
- Proven track record with downstream marketing delivering sales growth.
- Excellent time management and organizational skills.
- Professional expertise in digital marketing (web/staged campaigns/advertising) and public relations.
- Ability to read, analyze and interpret market data.
- Ability to present information to top management, public groups, etc.
- Ability to effectively work under tight deadlines and manage multiple projects independently.
Target Market Salary Range:
$86,400 - $129,500
Actual compensation packages take into account a wide range of factors that are unique to each candidate, including but not limited to geographic location; skill sets; relevant education and certifications; depth of experience; performance; and other business and organizational needs. The disclosed reasonable estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Envista, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. The total compensation package for this position may also include an annual performance bonus, medical/dental/vision benefits, 401K match, and/or other applicable compensation plans.
Kerr
Envista and all Envista Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The “EEO is the Law” poster is available at: http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf.
Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate. Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes. An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening. Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.
JOB SUMMARY:
The Trade Marketing Manager develops and executes marketing and program strategies to support distributor partners, to achieve sales–out growth targets. This role collaborates with dealer partners, creates compelling marketing materials and programs to drive performance. Additionally, the Trade Marketing Manager leads with a data‑driven approach, synthesizing ROI, sell‑out, market share, and budget variance insights to guide and refine strategic decisions.
PRIMARY DUTIES AND RESPONSIBILITIES:
- Develop and execute marketing strategies by devising and implementing marketing plans and programs, to support distributor partners in achieving sales-out growth targets.
- Collaborate with dealer partners by conducting regular meetings with sales and marketing leaders of dealer partners to ensure effective marketing funnel execution and explore opportunities for sales expansion.
- Manage the creation and development of marketing deliverables, including creative content, sales aids, and promotional content.
- Deploy the channel marketing & program budget to maximize ROI and drive sell-out growth.
- Monitor and report on key performance metrics, such as sales, ROI, and market share.
- Establish and maintain strong relationships with key contacts within distributor marketing and product management departments.
- Coordinate and participate in distributor trade shows and other marketing events organized by distributors.
- Gather Voice of Customer (VOC) feedback on industry trends and best practices through competitive analysis, focusing on price positioning, new product launches, and marketing activities.
- Ensure that all marketing activities comply with regulatory and legal requirements.
- Conduct training sessions for both internal sales teams and dealer partners’ sales and marketing teams, focusing on current and new products. Highlight key selling points, value propositions, and differentiators.
PREFERRED SKILLS & EXPERIENCE:
- In-depth understanding of marketing principles, including digital marketing, branding, and sales enablement.
- Strong project management skills with a track record of successful marketing campaign execution.
- Analytical mindset with the ability to interpret and modify data in Excel to make informed decisions.
- Strong commercial skills with a high sales orientation, resulting in the ability to present information clearly to various audiences.
- Proven track record with downstream marketing delivering sales growth.
- Familiar with continuous improvement tools such as Kaizen, Problem Solving, and others.
- Ability to manage ambiguity, solve complex operational problems, and implement sustainable solutions.
- Highly organized, detail‑oriented, and capable of working independently to manage multiple priorities in a fast‑paced environment.
- Ability to read, analyze and interpret market data to inform decisions.
Job Requirements:
Qualifications
- Bachelor's Degree or 4+ years’ experience interacting with distribution partners in a marketing or equivalent capacity in lieu of education.
- 3+ years of Marketing experience within distribution.
- Advanced Experience in MS Office, Tableau or other BI or data tools.
- Willingness to travel up to 15% domestically to meet with distributor partners and attend industry events.
- Must reside within a commutable distance to Brea, CA/Pomona, CA. This is not a hybrid or remote opportunity.
Preferred Skills:
- Familiar with EBS tools (Kaizens, PSP, Growth room, PSI).
- Strong understanding of marketing principles, including digital marketing, branding, and sales enablement.
- Exceptional project management skills with a track record of successful marketing campaign execution.
- Analytical mindset with the ability to interpret and modify data in Excel to make informed decisions.
- Ability to work independently and as part of a team in a fast-paced environment.
- Strong commercial skills as well as high sales orientation.
- Proven track record with downstream marketing delivering sales growth.
- Excellent time management and organizational skills.
- Professional expertise in digital marketing (web/staged campaigns/advertising) and public relations.
- Ability to read, analyze and interpret market data.
- Ability to present information to top management, public groups, etc.
- Ability to effectively work under tight deadlines and manage multiple projects independently.
Target Market Salary Range:
$86,400 - $129,500
Actual compensation packages take into account a wide range of factors that are unique to each candidate, including but not limited to geographic location; skill sets; relevant education and certifications; depth of experience; performance; and other business and organizational needs. The disclosed reasonable estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Envista, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. The total compensation package for this position may also include an annual performance bonus, medical/dental/vision benefits, 401K match, and/or other applicable compensation plans.
Kerr
Envista and all Envista Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The “EEO is the Law” poster is available at: http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf.
Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate. Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes. An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening. Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.
See all 12+ Trade Marketing Manager jobs
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Get Access To All JobsTips for Finding Visa Sponsorship as a Trade Marketing Manager
Lead with brand and channel experience
Trade marketing sits at the intersection of brand strategy and retail execution. Emphasize experience managing shopper marketing programs, category management, or promotional campaigns with named retail partners. This specificity signals specialty occupation eligibility to visa-sponsoring employers.
Target consumer goods companies first
FMCG companies like beverage, personal care, and packaged food brands sponsor trade marketing roles more consistently than retail employers. These organizations have established immigration counsel and recurring international hiring, which makes the sponsorship process faster and more predictable.
Frame your degree as directly relevant
H-1B and E-3 specialty occupation approval requires your degree field to match the role. A marketing, business, or communications degree supports most trade marketing applications. If your degree is in another field, document relevant coursework and professional training carefully.
Prepare to explain the specialty occupation case
Some employers hesitate on sponsorship because trade marketing sounds broad. Come prepared to explain that the role requires a specific marketing degree and advanced analytical skills, distinguishing it from general sales or coordinator positions that may not qualify as specialty occupations.
Australians should ask about E-3 specifically
Australian citizens can use the E-3 visa instead of entering the H-1B lottery. The E-3 has no annual cap and can be filed at a U.S. consulate in Australia without waiting for an October start date, giving you a significant scheduling advantage over H-1B candidates.
Document cross-functional impact in your resume
Trade marketing managers work across sales, supply chain, and brand teams. Quantifying outcomes from joint business planning, sell-in campaigns, or retailer partnerships demonstrates the complexity employers need to justify sponsorship and supports the specialty occupation classification with USCIS.
Trade Marketing Manager jobs are hiring across the US. Find yours.
Find Trade Marketing Manager JobsFrequently Asked Questions
Does a Trade Marketing Manager role qualify as a specialty occupation for H-1B sponsorship?
Yes, trade marketing manager positions generally qualify as specialty occupations when the job requires a bachelor's degree or higher in marketing, business administration, or a related field. USCIS looks at whether a specific degree is a standard entry requirement for the role, not just a preference. Job descriptions that list a degree as required rather than preferred significantly strengthen the petition. Roles emphasizing category management, shopper insights, and strategic planning carry the strongest cases.
Which employers are most likely to sponsor a Trade Marketing Manager?
Consumer packaged goods companies, beverage manufacturers, personal care brands, and large retail agency groups sponsor trade marketing roles most consistently. These employers have dedicated HR infrastructure and immigration counsel accustomed to H-1B and E-3 filings. Smaller brands or regional distributors may be willing but lack internal experience with sponsorship. Browse Migrate Mate to filter specifically for trade marketing roles at verified sponsoring employers, which saves significant time in your search.
Can I get an H-1B for a Trade Marketing Manager role if my degree is not in marketing?
It depends on how closely your degree relates to the position. USCIS accepts degrees in business administration, communications, or consumer behavior as supporting specialty occupation status for trade marketing roles. If your degree is in an unrelated field, you can supplement with a combination of coursework and progressive work experience, though the petition faces higher scrutiny. An immigration attorney can assess whether a three-for-one experience substitution applies to your situation.
What is the H-1B approval rate for marketing roles, and does trade marketing face more scrutiny?
Marketing occupations see moderate USCIS approval rates, generally in the range of 80 to 90 percent when petitions are well-documented. Trade marketing can attract additional scrutiny if USCIS determines the duties overlap with non-specialty sales or coordinator work. The strongest petitions clearly distinguish strategic responsibilities, such as joint business planning, promotional ROI analysis, and cross-functional campaign management, from execution-level tasks that a non-degree holder could perform.
How long does H-1B sponsorship take for a Trade Marketing Manager starting a new job?
For cap-subject H-1B petitions, the standard timeline runs from lottery registration in March to an October 1 start date, assuming selection. Premium processing shortens USCIS adjudication to 15 business days but does not accelerate the October start. If you are already in H-1B status and changing employers, your new employer can file an H-1B transfer and you can begin work once USCIS receives the petition, with no need to wait for approval.
What is the prevailing wage requirement for sponsored Trade Marketing Manager jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.
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