Mid Level Brand Marketing Lead Jobs
Mid level brand marketing lead jobs go to marketers ready to own campaigns end to end, guide junior team members, and make strategic decisions with limited day-to-day oversight. Openings run across Technology & Software, Human Resources, and Media & Entertainment, with a mix of on-site, remote, and hybrid settings, and employers like Jobot, TikTok, and ektello hiring at this level now.
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Showing 5 of 7+ Mid Level Brand Marketing Lead jobs
INTRODUCTION
Brand Marketing Communications - Home Entertainment Integrated Marketing
W2 contract, min of 12 months
ONSITE out of Plano, TX
W2 $52-57/hr
The Manager, Brand Marketing Communications - Home Entertainment (HE), is an execution-focused creative brand partner responsible for bringing product positioning, messaging, brand guidelines, and creative best practices to life across all HE categories including TV, audio, memory, and monitor. Reporting into the Sr. Manager of Brand Marketing Communications, this role is embedded in the day-to-day launch and campaign process - serving as a critical cross-functional partner to the GTM and paid media teams to ensure all creative assets meet brand standards, messaging requirements, and quality benchmarks before reaching consumers. The Manager is responsible for hands-on execution across toolkit development, localization coordination, legal review tracking, and QA, helping to uphold the creative integrity and consistency of the full HE portfolio.
ROLE AND RESPONSIBILITIES
Product Messaging Execution & Maintenance
- Execute product messaging across HE launches and campaigns in alignment with the positioning frameworks and messaging architecture set by the Sr. Manager, writing and refining consumer-facing copy including headlines, feature callouts, and product descriptions
- Partner with the GTM team to validate that messaging deliverables align with go-to-market strategy, launch timing, and channel-specific requirements
- Maintain a master messaging document for each HE product line, tracking approved copy, claim status, and version history as the cross-functional source of truth
Brand Guidelines Application & Governance
- Apply and enforce brand guidelines across all HE creative assets, serving as a day-to-day brand steward for the integrated marketing team
- Review creative executions from internal teams and agency partners for adherence to global brand standards and HE-specific guidance, flagging inconsistencies and coordinating revisions through to resolution
- Support the Sr. Manager in cascading brand guideline updates to relevant teams and documenting HE-specific brand application rules
Localization Execution & Quality Control
- Manage day-to-day execution of localization workflows for HE marketing assets, coordinating with translation vendors, regional teams, and the IM Team to ensure on-time, accurate delivery
- Review localized assets against source files to confirm messaging intent, visual standards, and brand voice are preserved across all markets and languages
- Maintain organized records of localization scope, status, and approvals across all active HE launches and campaigns
Creative Standards, Toolkit & Governance
- Apply established creative best practices to asset briefs, creative reviews, and production feedback - maintaining and updating the HE best practices library with new learnings from campaign performance and platform updates
- Support the development and ongoing management of product launch and campaign toolkits, ensuring assets are brand-aligned, messaging-approved, version-controlled, and inclusive of all required components before distribution
- Coordinate the day-to-day legal review process for HE creative assets - tracking submission status, ensuring approved language is accurately reflected in final deliverables, and flagging claims requiring re-review - while conducting thorough QA checks across all asset types before publication or distribution
BASIC QUALIFICATIONS
- Bachelor's degree in Marketing, Communications, Advertising, or a related field
- 4+ years of experience in brand marketing, content strategy, creative operations, or integrated marketing
- Strong copywriting and messaging skills with demonstrated ability to translate product features into brand-consistent, consumer-relevant content
- Solid understanding of brand guidelines with hands-on experience applying and enforcing visual and verbal brand standards across multiple asset types
- Experience coordinating legal review processes and managing compliance documentation for marketing assets
- Highly organized and detail-oriented, with the ability to manage multiple concurrent workstreams across different product lines and campaigns
- Comfortable working cross-functionally with GTM, paid media, legal, and creative teams in a fast-paced environment
PREFERRED QUALIFICATIONS
- Experience in consumer electronics, tech, or a related category
- Familiarity with eCommerce content workflows, including PDP execution
- Experience managing or supporting localization workflows across multiple markets
- Exposure to DAM systems and creative production pipelines
- Experience building or maintaining toolkits, creative best practice libraries, or brand resource hubs
- Background working with or alongside HQ or global brand teams in a subsidiary or regional marketing structure
INTRODUCTION
Brand Marketing Communications - Home Entertainment Integrated Marketing
W2 contract, min of 12 months
ONSITE out of Plano, TX
W2 $52-57/hr
The Manager, Brand Marketing Communications - Home Entertainment (HE), is an execution-focused creative brand partner responsible for bringing product positioning, messaging, brand guidelines, and creative best practices to life across all HE categories including TV, audio, memory, and monitor. Reporting into the Sr. Manager of Brand Marketing Communications, this role is embedded in the day-to-day launch and campaign process - serving as a critical cross-functional partner to the GTM and paid media teams to ensure all creative assets meet brand standards, messaging requirements, and quality benchmarks before reaching consumers. The Manager is responsible for hands-on execution across toolkit development, localization coordination, legal review tracking, and QA, helping to uphold the creative integrity and consistency of the full HE portfolio.
ROLE AND RESPONSIBILITIES
Product Messaging Execution & Maintenance
- Execute product messaging across HE launches and campaigns in alignment with the positioning frameworks and messaging architecture set by the Sr. Manager, writing and refining consumer-facing copy including headlines, feature callouts, and product descriptions
- Partner with the GTM team to validate that messaging deliverables align with go-to-market strategy, launch timing, and channel-specific requirements
- Maintain a master messaging document for each HE product line, tracking approved copy, claim status, and version history as the cross-functional source of truth
Brand Guidelines Application & Governance
- Apply and enforce brand guidelines across all HE creative assets, serving as a day-to-day brand steward for the integrated marketing team
- Review creative executions from internal teams and agency partners for adherence to global brand standards and HE-specific guidance, flagging inconsistencies and coordinating revisions through to resolution
- Support the Sr. Manager in cascading brand guideline updates to relevant teams and documenting HE-specific brand application rules
Localization Execution & Quality Control
- Manage day-to-day execution of localization workflows for HE marketing assets, coordinating with translation vendors, regional teams, and the IM Team to ensure on-time, accurate delivery
- Review localized assets against source files to confirm messaging intent, visual standards, and brand voice are preserved across all markets and languages
- Maintain organized records of localization scope, status, and approvals across all active HE launches and campaigns
Creative Standards, Toolkit & Governance
- Apply established creative best practices to asset briefs, creative reviews, and production feedback - maintaining and updating the HE best practices library with new learnings from campaign performance and platform updates
- Support the development and ongoing management of product launch and campaign toolkits, ensuring assets are brand-aligned, messaging-approved, version-controlled, and inclusive of all required components before distribution
- Coordinate the day-to-day legal review process for HE creative assets - tracking submission status, ensuring approved language is accurately reflected in final deliverables, and flagging claims requiring re-review - while conducting thorough QA checks across all asset types before publication or distribution
BASIC QUALIFICATIONS
- Bachelor's degree in Marketing, Communications, Advertising, or a related field
- 4+ years of experience in brand marketing, content strategy, creative operations, or integrated marketing
- Strong copywriting and messaging skills with demonstrated ability to translate product features into brand-consistent, consumer-relevant content
- Solid understanding of brand guidelines with hands-on experience applying and enforcing visual and verbal brand standards across multiple asset types
- Experience coordinating legal review processes and managing compliance documentation for marketing assets
- Highly organized and detail-oriented, with the ability to manage multiple concurrent workstreams across different product lines and campaigns
- Comfortable working cross-functionally with GTM, paid media, legal, and creative teams in a fast-paced environment
PREFERRED QUALIFICATIONS
- Experience in consumer electronics, tech, or a related category
- Familiarity with eCommerce content workflows, including PDP execution
- Experience managing or supporting localization workflows across multiple markets
- Exposure to DAM systems and creative production pipelines
- Experience building or maintaining toolkits, creative best practice libraries, or brand resource hubs
- Background working with or alongside HQ or global brand teams in a subsidiary or regional marketing structure
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Who's Hiring
Top Industries Hiring
- Technology & Software
- Human Resources
- Media & Entertainment
- Staffing & Recruiting
- Biotechnology & Pharmaceuticals
Mid Level Brand Marketing Lead Jobs: Frequently Asked Questions
How do I get a mid level brand marketing lead job?
Position your existing experience around ownership and outcomes, not just tasks. Highlight campaigns you led from brief to execution, results you influenced directly, and any cross-functional collaboration you drove. Tailor your resume to show brand judgment and independent decision-making. Hiring managers at this level want to see that you can run a project without constant direction, so lead with evidence of that in every application.
Which companies hire mid level brand marketing leads?
Companies hiring mid level brand marketing leads right now include Jobot, TikTok, and ektello, based on current listings on Migrate Mate as of November 2026. Hiring at this level comes from a wide range of employers, including growth-stage startups building out their brand function and established consumer and enterprise companies expanding existing teams.
Are there remote mid level brand marketing lead jobs?
Yes, though availability varies by employer and industry. About 25% of mid level brand marketing lead openings are remote or hybrid as of November 2026, reflecting how many marketing functions have shifted to flexible arrangements. On-site roles still appear, particularly at companies where close collaboration with creative and product teams is a priority.
How do I move up to a mid level brand marketing lead role?
The path from entry level to mid level comes from accumulating progressively more ownership over time. That means moving from executing tasks assigned to you toward pitching and running your own projects, developing a point of view on brand strategy, and demonstrating measurable impact. Building a portfolio that shows the full arc of a campaign and gathering cross-functional experience both accelerate that progression.
Which industries hire the most mid level brand marketing leads?
Mid Level brand marketing lead roles concentrate in Technology & Software, Human Resources, and Media & Entertainment, based on current listings on Migrate Mate as of November 2026. These sectors tend to invest heavily in brand differentiation and customer-facing storytelling, which creates sustained demand for marketers who can operate with meaningful independence at this experience level.