Brand Marketing Jobs
Brand Marketing jobs are open across consumer goods, retail, tech, and agency environments, at every level from coordinator to VP, with specializations in brand strategy, content marketing, and integrated campaigns. Find a role that fits below and apply directly.
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About us
David Yurman is a celebrated American jewelry company founded in New York by David Yurman, a sculptor, and his wife, Sybil, a painter and ceramicist. When the artists began collaborating, their goal was simply to make beautiful objects to wear. Led today by their son Evan, David Yurman creates timeless, yet contemporary collections for women and men defined by inspiration, innovation, consummate craftsmanship and cable – the brand’s artistic signature. David Yurman collections are available at retail stores throughout the United States, Canada, Hong Kong and France and at locations worldwide, through their exclusive authorized fine jewelry and timepiece network of retailers.
Our Values
At David Yurman, creativity, innovation and impeccable craftsmanship are at the core of everything we do. Fueled by the energy of our hometown, New York City, artistic passion informs each and every jewelry design. The Yurman family’s guiding vision continually defines and redefines what it means to be the preeminent American luxury jewelry brand. We are committed to responsible business and social practices and to the protection and advancement of human rights. We believe in partnering with others who share these values and understand their importance.
Job Description
Manager, Brand Marketing
Role Overview
The Brand Marketing & Content function is central to how David Yurman brings product to market—seamlessly connecting paid, owned, and earned channels to deliver cohesive, high-impact campaigns.
The Manager, Brand Marketing – Men’s will lead end-to-end go-to-market strategy for the Men’s category—driving campaigns that elevate brand equity while delivering commercial performance. This role serves as a key cross-functional connector, translating brand strategy into campaign vision, content, and full-funnel execution across all consumer touchpoints.
Key Responsibilities
Brand Strategy
- Develop and execute 360° campaign strategies for Men’s product launches and key business moments
- Define objectives, audience, messaging, and channel approach to maximize reach, engagement, and conversion
Integrated Campaign Leadership
- Lead end-to-end campaign execution across paid, owned, and earned channels (media, social, site, CRM, retail, VIC)
- Drive cross-functional alignment across Marketing, Creative, eCommerce, Retail, Product, and Visual teams
- Manage timelines, deliverables, and in-flight optimization to ensure best-in-class execution with cross functional partners including launch plans & recaps
Content Strategy & Briefing
- Own development of campaign content strategies and creative briefs for all key moments
- Partner closely with Creative teams to guide asset development across formats and channels
- Ensure content is optimized by channel, informed by performance insights, and reflective of David Yurman’s brand codes
Full-Funnel Media Oversight
- Provide strategic oversight of media plans across awareness, consideration, and conversion in partnership with media team
- Partner with Media and Analytics teams to ensure alignment between campaign strategy, investment, and performance goals
- Guide optimization strategies based on real-time performance and audience insights
Product Storytelling & Brand Guardianship
- Partner with Brand Strategy and Insights to craft compelling narratives for Men’s collections
- Ensure all campaign outputs reflect David Yurman’s standards of craftsmanship, innovation, and timeless design
- Maintain consistency and excellence across all consumer touchpoints
Men’s Category Expertise
- Build deep understanding of the Men’s luxury consumer, competitive landscape, and category dynamics
- Identify growth opportunities and support expansion across key markets
Insights & Performance
- Define KPIs and measure campaign success across channels
- Partner with Analytics to deliver actionable insights and continuous optimization
- Lead test-and-learn initiatives to improve creative, audience, and channel effectiveness
- Establish brand media measurement frameworks, KPIs, and reporting methodologies to evaluate media effectiveness and ROI
- Analyze media performance data, provide insights, and make data-driven recommendations for optimization with media team
- Continuously monitor brand media campaigns, conduct A/B testing, and iterate to enhance performance and impact
- Prepare regular reports and presentations to communicate brand performance, trends, and recommendations to key stakeholders
Qualifications
- 6–8+ years of experience in brand marketing, preferably in luxury, fashion, or consumer goods
- Proven experience leading integrated campaigns and developing content briefs
- Strong understanding of full-funnel media strategy and performance marketing
- Demonstrated cross-functional leadership and project management skills
- Strategic, analytical thinker with strong storytelling capabilities
- Deep understanding of consumer behavior within the luxury market, with a focus on Men’s category
Location: New York, NY (Tribeca)
Working Mode: Hybrid
Travel: N/A
Estimate Salary Range: $115,000–$130,000
Base pay is one component of David Yurman’s total compensation package, which may also include the following for eligible employees: access to healthcare benefits, 401(k) plan, bonus, employee discounts, Summer Fridays (corporate roles), generous paid time off, sick time, and more.
Diversity, Equity & Inclusion at David Yurman
As a company founded by artists, David Yurman champions self-expression in everything we do. We are committed to fostering a culture of openness and creative collaboration within our entire community, and we cherish the diversity of our employees’ backgrounds and perspectives. We will always advocate for equity and inclusion for all.
David Yurman is an Equal Employment Opportunity employer and provides equal opportunities to all employees and applicants without regard to an individual’s age, race, creed, color, religion, national origin, sex (including pregnancy, sexual orientation, gender).
About us
David Yurman is a celebrated American jewelry company founded in New York by David Yurman, a sculptor, and his wife, Sybil, a painter and ceramicist. When the artists began collaborating, their goal was simply to make beautiful objects to wear. Led today by their son Evan, David Yurman creates timeless, yet contemporary collections for women and men defined by inspiration, innovation, consummate craftsmanship and cable – the brand’s artistic signature. David Yurman collections are available at retail stores throughout the United States, Canada, Hong Kong and France and at locations worldwide, through their exclusive authorized fine jewelry and timepiece network of retailers.
Our Values
At David Yurman, creativity, innovation and impeccable craftsmanship are at the core of everything we do. Fueled by the energy of our hometown, New York City, artistic passion informs each and every jewelry design. The Yurman family’s guiding vision continually defines and redefines what it means to be the preeminent American luxury jewelry brand. We are committed to responsible business and social practices and to the protection and advancement of human rights. We believe in partnering with others who share these values and understand their importance.
Job Description
Manager, Brand Marketing
Role Overview
The Brand Marketing & Content function is central to how David Yurman brings product to market—seamlessly connecting paid, owned, and earned channels to deliver cohesive, high-impact campaigns.
The Manager, Brand Marketing – Men’s will lead end-to-end go-to-market strategy for the Men’s category—driving campaigns that elevate brand equity while delivering commercial performance. This role serves as a key cross-functional connector, translating brand strategy into campaign vision, content, and full-funnel execution across all consumer touchpoints.
Key Responsibilities
Brand Strategy
- Develop and execute 360° campaign strategies for Men’s product launches and key business moments
- Define objectives, audience, messaging, and channel approach to maximize reach, engagement, and conversion
Integrated Campaign Leadership
- Lead end-to-end campaign execution across paid, owned, and earned channels (media, social, site, CRM, retail, VIC)
- Drive cross-functional alignment across Marketing, Creative, eCommerce, Retail, Product, and Visual teams
- Manage timelines, deliverables, and in-flight optimization to ensure best-in-class execution with cross functional partners including launch plans & recaps
Content Strategy & Briefing
- Own development of campaign content strategies and creative briefs for all key moments
- Partner closely with Creative teams to guide asset development across formats and channels
- Ensure content is optimized by channel, informed by performance insights, and reflective of David Yurman’s brand codes
Full-Funnel Media Oversight
- Provide strategic oversight of media plans across awareness, consideration, and conversion in partnership with media team
- Partner with Media and Analytics teams to ensure alignment between campaign strategy, investment, and performance goals
- Guide optimization strategies based on real-time performance and audience insights
Product Storytelling & Brand Guardianship
- Partner with Brand Strategy and Insights to craft compelling narratives for Men’s collections
- Ensure all campaign outputs reflect David Yurman’s standards of craftsmanship, innovation, and timeless design
- Maintain consistency and excellence across all consumer touchpoints
Men’s Category Expertise
- Build deep understanding of the Men’s luxury consumer, competitive landscape, and category dynamics
- Identify growth opportunities and support expansion across key markets
Insights & Performance
- Define KPIs and measure campaign success across channels
- Partner with Analytics to deliver actionable insights and continuous optimization
- Lead test-and-learn initiatives to improve creative, audience, and channel effectiveness
- Establish brand media measurement frameworks, KPIs, and reporting methodologies to evaluate media effectiveness and ROI
- Analyze media performance data, provide insights, and make data-driven recommendations for optimization with media team
- Continuously monitor brand media campaigns, conduct A/B testing, and iterate to enhance performance and impact
- Prepare regular reports and presentations to communicate brand performance, trends, and recommendations to key stakeholders
Qualifications
- 6–8+ years of experience in brand marketing, preferably in luxury, fashion, or consumer goods
- Proven experience leading integrated campaigns and developing content briefs
- Strong understanding of full-funnel media strategy and performance marketing
- Demonstrated cross-functional leadership and project management skills
- Strategic, analytical thinker with strong storytelling capabilities
- Deep understanding of consumer behavior within the luxury market, with a focus on Men’s category
Location: New York, NY (Tribeca)
Working Mode: Hybrid
Travel: N/A
Estimate Salary Range: $115,000–$130,000
Base pay is one component of David Yurman’s total compensation package, which may also include the following for eligible employees: access to healthcare benefits, 401(k) plan, bonus, employee discounts, Summer Fridays (corporate roles), generous paid time off, sick time, and more.
Diversity, Equity & Inclusion at David Yurman
As a company founded by artists, David Yurman champions self-expression in everything we do. We are committed to fostering a culture of openness and creative collaboration within our entire community, and we cherish the diversity of our employees’ backgrounds and perspectives. We will always advocate for equity and inclusion for all.
David Yurman is an Equal Employment Opportunity employer and provides equal opportunities to all employees and applicants without regard to an individual’s age, race, creed, color, religion, national origin, sex (including pregnancy, sexual orientation, gender).
Brand Marketing Jobs by Experience Level
Top Cities Hiring Brand Marketings
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Who's Hiring
- Bath & Cabinet Experts14
- Intuit6
- Ralph Lauren6
- Apple5
- ARCHKEY SOLUTIONS5
Top Industries Hiring
- Technology & Software
- Retail
- Biotechnology & Pharmaceuticals
- Consulting & Professional Services
- Medical Devices
What Employers Look For
The qualifications that appear most often in brand marketing jobs.
- Bachelor's degree in marketing, communications, or a related field
- Experience developing and executing integrated brand campaigns
- Proficiency with design collaboration tools such as Figma or Adobe Creative Suite
- Strong copywriting and brand voice development skills
- Experience managing agency relationships and creative briefing processes
- Familiarity with brand measurement frameworks including awareness and sentiment tracking
Tips for Your Brand Marketing Job Search
Tailor your resume to brand KPIs
Brand marketing hiring managers want to see how your work moved brand awareness, share of voice, or consideration scores. Replace task-based bullets with outcome-based ones tied to specific brand metrics, not just campaign delivery.
Show a portfolio of brand work
A resume alone rarely wins brand marketing interviews. Pull together two or three campaign case studies that show your brief, your creative direction decisions, and the results. Even side projects or agency spec work counts.
Apply early to roles that fit
Migrate Mate lists brand marketing openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Read the brand guidelines before applying
When you apply to an in-house brand role, research the company's current visual identity and messaging tone. Referencing a specific brand consistency issue or recent campaign evolution in your cover letter signals genuine brand fluency.
Prepare a positioning hypothesis for the interview
Brand marketing interviews often include a live exercise asking how you'd reposition a product or respond to a competitor's move. Walk in with a rough positioning hypothesis for the company's flagship product so you're not starting from scratch.
Negotiate with brand-building scope in mind
Before accepting an offer, clarify how much of the role is campaign execution versus long-term brand strategy. Titles can be misleading, so ask how success is measured and whether you'll own brand architecture decisions or execute briefs from above.
Brand Marketing Jobs: Frequently Asked Questions
Which companies are hiring the most brand marketings?
The most active employers for brand marketings right now are Bath & Cabinet Experts, Intuit, and Ralph Lauren, and the most openings are in California, New York, and Pennsylvania, based on current listings on Migrate Mate as of September 2026. Consumer goods companies, retail brands, and mid-size tech firms tend to post the most brand marketing roles consistently.
How many brand marketing jobs are remote?
About 70% of brand marketing openings are fully remote or hybrid as of September 2026, though availability varies by seniority and function. Content-focused and digital brand roles tend to offer the most remote flexibility, while roles tied to in-store, experiential, or agency partnership work are more likely to require on-site presence.
How do you become a brand marketing?
Start with a degree in marketing or communications, then build hands-on experience through internships or junior roles focused on campaign execution and brand asset management. Develop a portfolio of real or spec brand work, learn to write creative briefs, and practice articulating brand positioning. Moving into brand strategy typically requires first proving yourself in execution roles.
How do you get hired in brand marketing with little experience?
Focus on roles with titles like brand coordinator, brand associate, or marketing coordinator at companies with established brand teams. Build spec campaigns for brands you follow and include them in a simple portfolio. Demonstrating that you understand brand voice, positioning, and visual consistency matters more than years of experience at the entry level.
What does the brand marketing interview process look like?
Most brand marketing interview processes include an initial recruiter screen, followed by a hiring manager conversation focused on your campaign experience and brand thinking. Later rounds often include a case study or take-home exercise asking you to develop a brand strategy, respond to a competitive challenge, or write a creative brief. Final rounds typically involve cross-functional stakeholders.
Where can I find and apply to brand marketing jobs?
You can find and apply to brand marketing jobs on Migrate Mate, which lists current openings from across the United States. Search the available roles to find positions that match your experience level and specialization, then apply directly to each listing that fits.
See All 399+ Brand Marketing Jobs
Find roles that match your experience and apply in just a few clicks.
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