CPT Marketing Data Analyst Jobs
Marketing Data Analyst roles sit at the intersection of campaign performance and statistical modeling, making them a strong CPT fit for students in marketing analytics, data science, or business intelligence programs. Your DSO must authorize CPT before your start date, and the work must directly fulfill a curricular requirement tied to your degree plan.
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Title: Marcom Intern, Digital Marketing - Sr
Career at Bourns:
If working for an organization with a long history of technological innovation and high advancement potential in a supportive, collaborative, and positive work environment are top considerations for your next career move, then you need to look at the opportunities at Bourns.
Bourns was founded 75 years ago with the guiding principles of providing breakthrough technology solutions, high-quality products, responsive service, and exceptional value. Those principles still hold true today and have instilled a culture that is committed to excellence and ethical operations. As a leading provider of advanced components for power conversion, circuit protection, and motion control sensing solutions, Bourns employs more than 9,000 people in 21 countries and operates 17 manufacturing centers and 15 R&D facilities. Our customers and partners rely on Bourns to meet strict design requirements and satisfy international standards in a broad range of industries and applications. We achieve this stature because Bourns employees excel in the development of new products and continuous improvement processes that keep the company a global leader in delivering outstanding service.
Job Description:
SUMMARY OF POSITION:
The Digital Marketing Intern will support the measurement, analysis, and reporting of Bourns' website performance. Working within the Marketing Communications (MarCom) team, the intern will build and maintain Looker Studio dashboards that draw data from Google Analytics 4 (GA4), Google Search Console, Microsoft Webmaster Tools, and social media properties. The intern will also implement and manage event tracking in GA4 via Google Tag Manager, helping the team understand user behavior and identify opportunities to improve the Bourns.com experience.
SPECIFIC DUTIES:
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Build and maintain Looker Studio reporting dashboards that visualize website performance data from GA4, Google Search Console, and Microsoft Webmaster Tools; design reports for multiple audiences, including marketing leadership and technical stakeholders.
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Implement and manage event tracking in GA4 using Google Tag Manager; configure triggers and tags to capture user interactions such as clicks, form submissions, downloads, and page scroll depth.
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Conduct ongoing analysis of website traffic, user behavior, and search performance data; identify trends, surface actionable findings, and present results in clear, structured reports.
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Audit existing GA4 configurations for accuracy and completeness; document the current tracking setup and recommend improvements to ensure data reliability.
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Support the development of a standardized web analytics reporting process, including report templates, data dictionaries, and documentation of metric definitions.
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Collaborate with the MarCom team and web development stakeholders to align tracking implementation with website content structure and campaign goals.
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Organize and maintain supporting data in Microsoft Excel or Google Sheets, including campaign performance tracking, data exports, and ad hoc analysis.
BASIC JOB REQUIREMENTS:
INTERPERSONAL SKILLS: Demonstrates initiative, attention to detail, and the ability to manage multiple tasks with overlapping deadlines. Communicates clearly with both technical and non-technical team members. Shows curiosity about digital marketing data and a willingness to learn new tools and workflows, including AI-assisted productivity tools from Microsoft.
COMMUNICATIONS: Ability to communicate clearly and professionally with marketing team members, including discussing project status, presenting data findings, and asking clarifying questions about reporting requirements. Ability to document information clearly and accurately, including dashboard logic, event tracking configurations, metric definitions, and analytical summaries.
Education: Currently pursuing a Bachelor's degree in Marketing, Computer Engineering, or Computer Science and entering the junior or senior year of study.
Experience:
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Google Analytics 4 (GA4) — ability to navigate property structure, create explorations, and interpret key metrics, including sessions, engagement rate, conversion events, and traffic source breakdowns.
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Google Tag Manager — ability to create and publish tags, triggers, and variables; experience configuring event tracking for common user interactions.
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Looker Studio — ability to build reports using multiple data connectors, create calculated fields, and design charts and scorecards for non-technical audiences.
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Microsoft Excel or Google Sheets — proficiency with data organization, filtering, pivot tables, and basic formulas used in marketing analysis.
EQUIPMENT OPERATED: Computer, Microsoft Office (Outlook, Word, Excel), Google Workspace tools (Looker Studio, Google Sheets, Google Tag Manager, GA4), and internal digital tools for managing website analytics and marketing reporting.
PHYSICAL EFFORT: The physical demands described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
WORKING ENVIRONMENT: Primarily an office environment at the Bourns worldwide headquarters in Riverside, CA.
ADDITIONAL INFORMATION: This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee.
COMPENSATION:
- $22 hourly
Bourns is an equal opportunity employer. At Bourns, we are committed to treating all Applicants and Employees fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law. Qualified candidates must be able to perform the essential functions of this position satisfactorily with or without reasonable accommodation. Disclaimer: this job post is not necessarily an exhaustive list of all essential responsibilities, skills, tasks, or requirements associated with this position. While this is intended to be an accurate reflection of the position posted, the Company reserves the right to modify or change the essential functions of the job based on business necessity.
Equal Opportunity Employer: Minority/Female/Disability/Veteran
If you are results-oriented, have the drive to find industry-leading ways to meet ongoing technological challenges, and go the extra mile to maximize customer relationships, then we invite you to apply to join the Bourns team.
LOCATION: Riverside, CA
Nearest Secondary Market: Los Angeles
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Get Access To All JobsMarketing Data Analyst CPT: Frequently Asked Questions
Does a Marketing Data Analyst internship qualify for CPT authorization?
Yes, if the role is integral to your program of study and your school authorizes it before your start date. Marketing Data Analyst work typically qualifies for students enrolled in marketing analytics, data science, statistics, or business intelligence programs. Your DSO will evaluate the job description against your enrolled coursework to confirm the academic connection before issuing CPT on your I-20.
Can I work full-time as a Marketing Data Analyst on CPT during the semester?
Full-time CPT during an active semester requires your school to certify the work is a mandatory curricular component, such as a co-op or required practicum, not an elective. Many programs limit full-time CPT to summer or co-op terms. If you use 12 or more months of full-time CPT, you forfeit OPT eligibility, so coordinate carefully with your DSO before committing to a full-time engagement.
What should I look for in an employer before requesting CPT authorization?
Confirm the employer can provide a formal offer letter with a specific start date, end date, and job title before your DSO can authorize CPT. For Marketing Data Analyst roles, verify the job description references analytical responsibilities tied to your coursework, such as campaign attribution, A/B testing, or data pipeline work. Employers enrolled in E-Verify are preferable if you plan to pursue STEM OPT after graduation.
How do I find Marketing Data Analyst employers who have sponsored work visas before?
Migrate Mate lets you browse Marketing Data Analyst roles filtered by employers with Labor Condition Application filing history, which you can view by occupation code through DOL disclosure data. Employers who have filed LCAs for analytics roles are familiar with work authorization requirements and more likely to support CPT students through the hiring process without complications around documentation or start-date flexibility.
Does CPT for a Marketing Data Analyst role count toward STEM OPT eligibility later?
CPT itself does not count against or toward STEM OPT, but the duration matters. Using less than 12 months of full-time CPT preserves your full 12-month OPT period plus a 24-month STEM extension if your program qualifies. Marketing analytics, data science, and statistics degrees are commonly on the STEM-designated degree program list, but confirm your specific CIP code with your DSO to be certain before planning your post-graduation timeline.
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