H-1B Visa Senior Director Of Marketing Jobs
Senior Director of Marketing roles qualify as H-1B visa specialty occupations because they require a bachelor's degree or higher in marketing, business, or a related field. Large consumer brands, tech companies, and agencies sponsor H-1B regularly for this title, and the annual 85,000-cap lottery applies unless your employer holds cap-exempt status.
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Position Title:
Assistant Director of Career Events & Marketing
Time Type:
Full time
Position Summary:
The Assistant Director of Career Events & Marketing plays a critical role in increasing employer, student, and alumni engagement by executing high-impact events and targeted marketing strategies. This role is responsible for designing and leading the Career Center's marketing and branding strategies across digital and physical platforms to maximize student and employer participation in all events and programs. The Assistant Director is also responsible for the complete logistical planning, coordination, and execution of three to six large-scale Career Fairs annually, as well as on-campus recruiting activities (including Meet & Greet Tables, Information Sessions, and Career Chats) and interviews for undergraduate, graduate, and doctoral students and alumni. Additionally, the Assistant Director manages the logistics for all Career Center workshops and tabling events and trains and supervises a student Marketing Intern.
Note to applicants: Please submit both a cover letter and resume in the "Resume/CV and Support Materials" field. Do not submit your application until both documents are attached.
Essential Duties & Responsibilities:
Marketing, Content Creation & Promotion
- Marketing Strategy: Formulate and execute the Career Center’s multi-channel branding and communications strategy to drive student, alumni, and employer engagement in events and programs.
- Social Media & Content Creation: Build, manage, and maintain the Career Center's professional social media strategy, with a focus on Instagram and LinkedIn; oversee content calendars, schedule regular posts, and create engaging digital assets to maximize audience reach and social media presence.
- Visual Design: Create, design, and distribute high-quality visual materials using design platforms such as Canva to publicize Career Center programs, recruiting events, and resources.
- Digital & Physical Signage: Manage submissions to the University’s digital signage system and coordinate timely Handshake and University Calendar submissions for all major events, promotions, and workshops.
- Marketing Performance & Campaign Reporting: Monitor, analyze, and report on the performance of email marketing campaigns, social media outreach, and other digital promotions for Career Fairs and recruiting events to measure student and employer reach, evaluate engagement, and optimize future promotional strategies.
- Campus Promotion: Coordinate with SJU academic and administrative departments to create and execute cross-promotional strategies that raise student and faculty awareness of entry-level jobs, internships, and experiential learning programs.
- Office Branding: Coordinate sourcing and purchasing of branded promotional materials.
- Website Management: Oversee Career Center website content and updates for student, employer, faculty and alumni pages.
Event Planning & Logistics
- Career Fair Management: Plan, manage, and coordinate all event logistics for three to six major Career Fairs annually, serving as the primary point of contact for internal stakeholders.
- Campus Partnerships: Collaborate extensively with internal University departments—including Public Safety, Facilities, Conference & Event Services, Athletics, Alumni Relations, and Aramark—to ensure seamless event logistics, setup, catering, and security.
- On-Campus Recruiting Logistics: Oversee and implement coordination, spacing, and physical setup for on-campus recruiting activities and onsite interviews each school year (such as employer Meet & Greet Tables, Information Sessions, and Career Chats).
- Market and Cost Analysis: Conduct annual competitive analyses around on-campus recruiting event pricing, structures, and vendor costs to inform revenue generation and event budgeting strategies.
- Employer Event Consultations: Provide logistical support to employers that request on-campus recruiting events and interviews on Handshake. Coordinate strategic location and timing of events with employers to maximize their recruiting presence on campus.
- Career Center Program Management: Work with various members of the Career Center team to manage the logistics of all Career Center workshops and tabling events each semester.
Supervision & Office Operations
- Marketing Intern Supervision: Recruit, interview, hire, and supervise a dedicated Marketing Intern to support marketing campaigns and event coordination.
Secondary Duties & Responsibilities:
- Participate in staff professional development activities and meetings.
- Assist in staffing for a minimum of 3 major University events per academic year. Examples of events include Move In, August Orientation, Family Weekend, Commencement, etc.
- Other duties as assigned by the Associate Director of Employer Engagement.
Minimum Qualifications:
- Required
- Bachelor's degree in Communications, Marketing, English, Graphic Design or a related field.
- A minimum of 2 years of relevant professional experience, with demonstrated experience in event planning, communications, marketing, or related operations.
- Excellent written, oral, and interpersonal communication skills, including a proven ability to collaborate with diverse internal departments and external constituents.
- Proficiency with modern graphic design, website and content creation tools (such as Canva and Druple) and experience creating digital promotional assets.
- Proven direct or indirect experience with end-to-end planning, coordination, and execution of professional events of various sizes.
- Strong project management, prioritization, organizational, creative, problem-solving, and analytical reasoning skills.
- Proficiency with Microsoft Office Suite, Google Workspace, and Canva.
-
Ability to work both independently with minimal supervision and collaboratively within a cross-functional team environment.
-
Preferred
- Proven experience managing professional social media channels, particularly LinkedIn and Instagram.
- Experience with departmental management systems, such as Handshake.
- Experience generating reports and using data to guide marketing and event strategy.
- Experience and preference for working on a highly collaborative team.
- Experience supervising interns or other direct reports.
Physical Requirements & Unusual Work Hours:
- Mobility to move around campus
- Ability to lift 10-15 lbs.
- Occasional evening and weekend hours for University Events
Pay Transparency:
The estimated pay range for this position is $48,000-$55,000. Offered salary will be commensurate with work experience and educational background.
Notice to Out of State Applicants:
Saint Joseph’s University may only consider applicants from Pennsylvania, New Jersey, New York (not including New York City zip codes), and Delaware (Delaware residents must regularly be present for over 50% of work time on an SJU campus). If an employee must relocate to meet these conditions, financial assistance may be available but is not guaranteed.
Saint Joseph’s University is a private, Catholic, Jesuit institution and we expect members of our community to be knowledgeable about – and to make a positive contribution to – our mission. Saint Joseph’s University is an equal opportunity employer that seeks to recruit, develop and retain a talented and diverse workforce. The University is committed to the diversity of its faculty and staff so that our students, our disciplines and our community as a whole can benefit from the multiple perspectives it offers. The University seeks qualified candidates who share our commitment to equity, diversity and inclusion. EOE
Saint Joseph’s University prohibits discrimination on the basis of sex in its programs and activities, including admission and employment, in accordance with Title IX of the Education Amendments of 1972. The Title IX Coordinator is responsible for overseeing compliance with Title IX and other civil rights laws and regulations. To contact the Title IX Coordinator, e-mail titleix@sju.edu, visit Campion Student Center suite 243, or call 610-660-1145. To learn more about the University’s Title IX policies, the process for filing a report or formal complaint of sex discrimination, sexual harassment, or other form of sexual misconduct, and the University’s response to reports and/or formal complaints, please visit www.sju.edu/titleix. Inquiries may also be directed to the Federal agency responsible for enforcing Title IX, the U.S. Department of Education Office for Civil Rights.
Applicant Information & Disclosures
Please review this article of important information pertaining (but not limited) to: Background checks, the Form I-9, Equal Opportunity Employment (EOE), and Title IX.
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Get Access To All JobsTips for Finding H-1B Visa Sponsorship in Senior Director Of Marketing
Document your degree-to-role alignment
Your H-1B petition lives or dies on proving specialty occupation. Pull your official transcripts and map your marketing or business degree coursework directly to the strategic functions listed in the job description before you start applying.
Check employer LCA filings on Migrate Mate
Filter Senior Director of Marketing roles by employers with verified Labor Condition Application history on Migrate Mate. This shows which companies have already cleared DOL prevailing-wage certification for similar roles, not just which ones claim to sponsor.
Target cap-exempt institutions deliberately
Universities, nonprofits affiliated with higher education, and certain research organizations are exempt from the 85,000-cap lottery. A Senior Director of Marketing role at a university foundation or hospital system can start any time of year without waiting for the April registration window.
Request prevailing wage level before negotiating
Ask your recruiter which DOL wage level the employer intends to certify on the LCA before you finalize compensation. Level I or II certifications on a director-level title draw USCIS scrutiny; Level III or IV certifications better match the seniority and responsibilities of the role.
Negotiate premium processing into your offer
Standard H-1B adjudication can run several months after October 1. For a Senior Director role where a delayed start costs the employer real pipeline revenue, ask explicitly that premium processing fees be covered in your offer letter before you sign.
Use your 60-day grace period strategically
If you're between employers, USCIS allows a 60-day grace period after your last day. A Senior Director search typically runs longer than junior roles, so start your next employer's H-1B transfer filing before day 60, not after an offer is finalized.
H-1B Visa Senior Director Of Marketing: Frequently Asked Questions
Does a Senior Director of Marketing role qualify as an H-1B specialty occupation?
Yes, provided the employer can demonstrate the position normally requires at least a bachelor's degree in a specific field such as marketing, business administration, or communications. USCIS evaluates the actual duties, not just the title. Director-level roles that involve brand strategy, demand generation, or integrated campaign oversight typically satisfy this standard, but the employer must document it clearly in the petition.
How do I find companies that actually sponsor H-1B visas for marketing director roles?
Search Migrate Mate for Senior Director of Marketing positions filtered by employers with H-1B filing history. DOL Labor Condition Application records are public, so Migrate Mate surfaces which companies have certified wages for this title, giving you a concrete shortlist rather than guessing from job descriptions that mention sponsorship without proof.
Will the H-1B lottery affect when I can start a Senior Director of Marketing role?
If your target employer is cap-subject, your petition enters the annual lottery in March and, if selected, you can start October 1 at the earliest. Cap-exempt employers such as universities, nonprofit research institutions, and certain hospital systems can file and hire outside that window. For time-sensitive director-level hires, many employers absorb premium processing costs to compress the approval timeline once a petition is filed.
What prevailing wage level applies to a Senior Director of Marketing on an H-1B?
The DOL assigns prevailing wage levels I through IV based on experience, supervision, and complexity. A Senior Director of Marketing typically warrants Level III or IV because the role involves independent judgment, management of teams, and strategic accountability. The employer certifies the applicable level on the LCA using the OFLC Wage Search tool. Certifying at Level I or II for a director title can trigger a USCIS Request for Evidence challenging specialty occupation.
Can I transfer my H-1B to a new employer if my Senior Director role is eliminated?
Yes. An H-1B transfer, formally a portability filing, lets your new employer file a petition on your behalf while you remain authorized to work. You're covered from the moment USCIS receives the new petition, not from approval. The 60-day grace period after your last day gives you time to line up the new employer's filing, but the transfer petition must be received before that window closes.