Senior Director Of Marketing Jobs in USA with Visa Sponsorship
Senior Director of Marketing roles attract strong H-1B visa sponsorship from tech, healthcare, and consumer brands. Most employers require a bachelor's degree in marketing or a related field, and many sponsor green cards through the EB-2 or EB-3 pathway for proven marketing leaders. For detailed occupation requirements, see the O*NET profile.
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If you are interested in this position, please apply on Twitch's Career site.
About Twitch
Twitch is the world's biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It's where millions of people come together to chat, interact, and make their own entertainment.
We're about community, inside and out. You'll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We're on a quest to empower live communities, so if this sounds good to you, see what we're up to on LinkedIn and Twitter, get interviewing tips on Instagram, and discover projects we're solving on our Blog.
ABOUT THE ROLE
Twitch is looking for a Director, Head of Product Marketing to build, lead, and elevate our global PMM function from the ground up. Reporting directly to the Chief Marketing Officer (CMO), your mandate is to establish Product Marketing as a proactive, high-velocity marketing engine and strategic driver.
In this role, you will define the core value proposition of Twitch’s product ecosystem for creators and viewers alike. You will act as the crucial connective tissue between Marketing and teams across Product, Engineering, Data Science, Commerce and the broader Go-To-Market teams. You understand that the best marketing on a platform feels like a feature, not a bug. You’ll build systems that move beyond one-off "launch day hype,” anchoring your strategy in continuous lifecycle adoption and creator unit economics. You’ll ensure that our community understands the deep why behind our tools before the what even ships.
YOU WILL
- Architect the Global PMM Discipline: Lead, coach, and scale a world-class team of product marketers, establishing operational rigor, written strategy briefs and clear accountability loops that prioritize high-impact bets over busywork.
- Define the Value Translation for Creators: Translate complex technical roadmaps and platform mechanics into transparent, compelling creator value narratives. Demonstrate how Twitch’s breadth of monetization tools can be a meaningful driver of creator earnings, giving creators more ways to build income.
- Partner on the Core Discovery & Product Roadmap: Act as a strategic peer to Product, Design, and Engineering leadership to help solve platform-wide discovery challenges.
- Bridge Product to Partnerships & BD: Partner closely with teams across the business to ensure new platform features, onboarding pathways, and retention mechanics directly recruitment and retention goals.
- Champion Data-Backed Market & Audience Insights: Unearth deep audience affinities and user research to help the platform bridge the gap between our core gaming foundation and expanding lifestyle, sports, and creative verticals.
- Turn Marketing into a Native Platform Feature: Ensure that every user-facing message, in-product promo, and CRM touchpoint delivers immediate community value and respects the sacred relationship between streamers and their viewers.
PERKS
- Medical, Dental, Vision & Disability Insurance
- 401(k)
- Maternity & Parental Leave
- Flexible PTO
- Amazon Employee Discount
BASIC QUALIFICATIONS
- Experience managing teams
- 10+ years of relevant experience in a high-growth consumer tech, creator economy platforms, social networks, or two-sided marketplaces, with 5+ years experience managing and scaling high-performing, integrated teams.
- Radical Empathy for Creators & Communities: A deep, instinctive understanding of digital subcultures, streamer dynamics, and the unvarnished reality of building an audience online. You know how to talk with creators, not just at them.
- Demonstrated Mastery of Two-Sided Platform Economics: A deep understanding of creator unit economics, digital commerce, patronage models, and how product features directly influence creator retention (LTV) and viewer habituation.
- Exceptional Written and Narrative Rigor: The ability to distill complex, highly technical
- Operational Courage: High agency, bias for action, and the comfort to say "no" to low-impact feature launches in order to protect team focus and prioritize company-defining bets.
PREFERRED QUALIFICATIONS
- Experience in inter-team working skills to develop partnership with partner, tech team and operating at leadership levels.
Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.
LOCATION
USA, CA, Culver City - 187,000.00 - 252,900.00 USD annually
USA, CA, IRVINE - 187,000.00 - 252,900.00 USD annually
USA, CA, SAN FRANCISCO - 205,700.00 - 278,200.00 USD annually
USA, NY, New York - 205,700.00 - 278,200.00 USD annually
USA, WA, Seattle - 187,000.00 - 252,900.00 USD annually
DESCRIPTION
If you are interested in this position, please apply on Twitch's Career site.
About Twitch
Twitch is the world's biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It's where millions of people come together to chat, interact, and make their own entertainment.
We're about community, inside and out. You'll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We're on a quest to empower live communities, so if this sounds good to you, see what we're up to on LinkedIn and Twitter, get interviewing tips on Instagram, and discover projects we're solving on our Blog.
ABOUT THE ROLE
Twitch is looking for a Director, Head of Product Marketing to build, lead, and elevate our global PMM function from the ground up. Reporting directly to the Chief Marketing Officer (CMO), your mandate is to establish Product Marketing as a proactive, high-velocity marketing engine and strategic driver.
In this role, you will define the core value proposition of Twitch’s product ecosystem for creators and viewers alike. You will act as the crucial connective tissue between Marketing and teams across Product, Engineering, Data Science, Commerce and the broader Go-To-Market teams. You understand that the best marketing on a platform feels like a feature, not a bug. You’ll build systems that move beyond one-off "launch day hype,” anchoring your strategy in continuous lifecycle adoption and creator unit economics. You’ll ensure that our community understands the deep why behind our tools before the what even ships.
YOU WILL
- Architect the Global PMM Discipline: Lead, coach, and scale a world-class team of product marketers, establishing operational rigor, written strategy briefs and clear accountability loops that prioritize high-impact bets over busywork.
- Define the Value Translation for Creators: Translate complex technical roadmaps and platform mechanics into transparent, compelling creator value narratives. Demonstrate how Twitch’s breadth of monetization tools can be a meaningful driver of creator earnings, giving creators more ways to build income.
- Partner on the Core Discovery & Product Roadmap: Act as a strategic peer to Product, Design, and Engineering leadership to help solve platform-wide discovery challenges.
- Bridge Product to Partnerships & BD: Partner closely with teams across the business to ensure new platform features, onboarding pathways, and retention mechanics directly recruitment and retention goals.
- Champion Data-Backed Market & Audience Insights: Unearth deep audience affinities and user research to help the platform bridge the gap between our core gaming foundation and expanding lifestyle, sports, and creative verticals.
- Turn Marketing into a Native Platform Feature: Ensure that every user-facing message, in-product promo, and CRM touchpoint delivers immediate community value and respects the sacred relationship between streamers and their viewers.
PERKS
- Medical, Dental, Vision & Disability Insurance
- 401(k)
- Maternity & Parental Leave
- Flexible PTO
- Amazon Employee Discount
BASIC QUALIFICATIONS
- Experience managing teams
- 10+ years of relevant experience in a high-growth consumer tech, creator economy platforms, social networks, or two-sided marketplaces, with 5+ years experience managing and scaling high-performing, integrated teams.
- Radical Empathy for Creators & Communities: A deep, instinctive understanding of digital subcultures, streamer dynamics, and the unvarnished reality of building an audience online. You know how to talk with creators, not just at them.
- Demonstrated Mastery of Two-Sided Platform Economics: A deep understanding of creator unit economics, digital commerce, patronage models, and how product features directly influence creator retention (LTV) and viewer habituation.
- Exceptional Written and Narrative Rigor: The ability to distill complex, highly technical
- Operational Courage: High agency, bias for action, and the comfort to say "no" to low-impact feature launches in order to protect team focus and prioritize company-defining bets.
PREFERRED QUALIFICATIONS
- Experience in inter-team working skills to develop partnership with partner, tech team and operating at leadership levels.
Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.
LOCATION
USA, CA, Culver City - 187,000.00 - 252,900.00 USD annually
USA, CA, IRVINE - 187,000.00 - 252,900.00 USD annually
USA, CA, SAN FRANCISCO - 205,700.00 - 278,200.00 USD annually
USA, NY, New York - 205,700.00 - 278,200.00 USD annually
USA, WA, Seattle - 187,000.00 - 252,900.00 USD annually
See all 7,568+ Senior Director Of Marketing Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Senior Director Of Marketing roles.
Get Access To All JobsTips for Finding Senior Director Of Marketing Jobs
Target companies with a sponsorship track record
Large enterprises in tech, pharma, and financial services sponsor Senior Director of Marketing roles most consistently. Companies with dedicated HR and legal teams are far more equipped to navigate H-1B and green card processes than smaller organizations.
Lead with business impact, not just credentials
Sponsoring a senior hire is a significant investment. Quantify your results: revenue influenced, pipeline generated, team size managed. Employers weighing sponsorship costs need clear evidence that your marketing leadership delivers measurable, repeatable business outcomes.
Understand the specialty occupation standard for this role
H-1B eligibility requires the position to be a specialty occupation. Senior Director of Marketing qualifies when a bachelor's degree in marketing, business, or communications is a stated requirement. Generalist roles without a specific degree requirement can face USCIS scrutiny.
Raise green card sponsorship early in negotiations
At the Senior Director level, EB-2 green card sponsorship is a realistic ask. Bring it up during the offer stage, not after you've signed. Companies that sponsor H-1Bs often have PERM processes in place and expect senior hires to raise this.
Consider the O-1A if your profile is exceptional
Senior marketing leaders with industry awards, major media coverage, high compensation relative to peers, or a history of speaking at industry conferences may qualify for the O-1A visa, which has no lottery and no annual cap.
Use Migrate Mate to find roles open to sponsorship
Not every job posting discloses sponsorship willingness upfront. Migrate Mate surfaces Senior Director of Marketing roles from employers actively open to visa sponsorship, saving you from applying to positions that will screen you out at the offer stage.
Frequently Asked Questions
Can a Senior Director of Marketing qualify for H-1B sponsorship?
Yes, Senior Director of Marketing roles typically qualify as H-1B visa specialty occupations when the employer requires a bachelor's degree or higher in marketing, business, communications, or a closely related field. Roles where any bachelor's degree is acceptable regardless of field are more vulnerable to USCIS challenges, so the job description's degree language matters significantly.
Which visa types are most common for Senior Director of Marketing positions?
H-1B is the most common path. Australians may also pursue the E-3 visa, which has no lottery and is faster to obtain. Candidates with a strong track record of industry recognition, media coverage, or peer-level compensation may qualify for the O-1A. At the senior director level, employers often initiate EB-2 green card sponsorship through PERM once you're established in the role.
Do I need an MBA to get H-1B sponsorship as a Senior Director of Marketing?
An MBA is not required, but it strengthens your case. USCIS requires a bachelor's degree in a relevant field for H-1B specialty occupation status. A bachelor's in marketing, business, or communications satisfies this. An MBA helps if your undergraduate degree is in an unrelated field, since it demonstrates the specialized knowledge the role demands.
How likely is green card sponsorship for a Senior Director of Marketing?
It's realistic at companies with established immigration programs. Most Senior Director of Marketing roles qualify under EB-2 (advanced degree or exceptional ability) or EB-3 (skilled worker). The PERM labor certification process typically takes one to two years before an I-140 petition can be filed. Indian and Chinese nationals face significant priority date backlogs, so timing varies widely by country of birth.
Where can I find Senior Director of Marketing jobs that sponsor visas?
Migrate Mate lists Senior Director of Marketing roles specifically from employers open to visa sponsorship. Most general job boards don't filter by sponsorship willingness, which means you can spend weeks applying to roles that disqualify international candidates at the offer stage. Migrate Mate removes that guesswork by focusing exclusively on sponsorship-friendly employers.
What is the prevailing wage requirement for sponsored Senior Director Of Marketing jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.