Entry Level Lifecycle Marketing Manager Jobs
New grad lifecycle marketing manager jobs are open to recent graduates and entry level candidates with zero to two years of experience, where a strong portfolio or internship work can matter more than a long resume. Most openings are on-site, remote, and hybrid roles across Technology & Software, E-Commerce & Online Marketplaces, and Retail, with employers like Amazon, Waymo, and Whoop hiring at this level now.
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At WHOOP, we're on a mission to unlock human performance. We empower members to perform at their highest potential by providing deeper insights into their bodies and daily lives. How and when we communicate with our members is critical to driving engagement, retention, and long-term value.
We are seeking a Business Analyst II to partner closely with the Lifecycle Marketing team to drive data-driven decisions aimed at optimizing how WHOOP communicates with its members. This role focuses on leveraging data to measure and improve communications driving engagement, monetization, and retention efforts across the member lifecycle. By identifying actionable insights and informing messaging strategy, you'll play a direct role in shaping the member experience and driving sustainable growth.
RESPONSIBILITIES:
Lifecycle Analytics: Analyze member communication performance across channels, segments, and lifecycle stages to identify trends and provide actionable insights that inform messaging strategy.
Strategic Partnership with LCM: Collaborate directly with Lifecycle Marketing stakeholders to answer business questions, surface opportunities, and recommend strategies grounded in data.
Testing & Experimentation: Design and analyze experiments (e.g., A/B testing) to evaluate the effectiveness of lifecycle campaigns and inform roadmap decisions around targeting, timing, and content.
Reporting & Communication: Build and maintain dashboards and reports to track key lifecycle metrics, providing the LCM team with real-time visibility into campaign performance and member behavior.
Data Modeling: Develop and maintain models that connect member communication data with behavioral and engagement metrics, enabling consistent and accurate lifecycle reporting.
Proactive Insights: Generate forward-looking recommendations to optimize lifecycle strategy, presenting findings and actionable next steps to LCM leadership and cross-functional partners.
QUALIFICATIONS:
2+ years of experience as a Business Analyst or in a similar role, preferably within a growth, lifecycle, or product-focused environment.
Bachelor's degree in Statistics, Business, Economics, Data Science, or a related field.
Have a creative approach to problem-solving - demonstrated ability to distill complex data into clear, actionable insights and effectively communicate them to stakeholders.
Self-starting, fast-moving, and collaborative approach to problem-solving.
Strong technical and analytical skills; SQL skills required.
Proficiency with data visualization tools such as Sigma or similar.
Excellent attention to detail with the ability to handle multiple tasks efficiently.
This role is based in the WHOOP office located in Boston, MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.
Interested in the role, but don’t meet every qualification? We encourage you to still apply! At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply.
WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility
The WHOOP compensation philosophy is designed to attract, motivate, and retain exceptional talent by offering competitive base salaries, meaningful equity, and consistent pay practices that reflect our mission and core values.
At WHOOP, we view total compensation as the combination of base salary, equity, and benefits, with equity serving as a key differentiator that aligns our employees with the long-term success of the company and allows every member of our corporate team to own part of WHOOP and share in the company’s long-term growth and success.
The U.S. base salary range for this full-time position is $100,000 - $125,000. Salary ranges are determined by role, level, and location. Within each range, individual pay is based on factors such as job-related skills, experience, performance, and relevant education or training.
In addition to the base salary, the successful candidate will also receive benefits and a generous equity package.
These ranges may be modified in the future to reflect evolving market conditions and organizational needs. While most offers will typically fall toward the starting point of the range, total compensation will depend on the candidate’s specific qualifications, expertise, and alignment with the role’s requirements.
At WHOOP, we're on a mission to unlock human performance. We empower members to perform at their highest potential by providing deeper insights into their bodies and daily lives. How and when we communicate with our members is critical to driving engagement, retention, and long-term value.
We are seeking a Business Analyst II to partner closely with the Lifecycle Marketing team to drive data-driven decisions aimed at optimizing how WHOOP communicates with its members. This role focuses on leveraging data to measure and improve communications driving engagement, monetization, and retention efforts across the member lifecycle. By identifying actionable insights and informing messaging strategy, you'll play a direct role in shaping the member experience and driving sustainable growth.
RESPONSIBILITIES:
Lifecycle Analytics: Analyze member communication performance across channels, segments, and lifecycle stages to identify trends and provide actionable insights that inform messaging strategy.
Strategic Partnership with LCM: Collaborate directly with Lifecycle Marketing stakeholders to answer business questions, surface opportunities, and recommend strategies grounded in data.
Testing & Experimentation: Design and analyze experiments (e.g., A/B testing) to evaluate the effectiveness of lifecycle campaigns and inform roadmap decisions around targeting, timing, and content.
Reporting & Communication: Build and maintain dashboards and reports to track key lifecycle metrics, providing the LCM team with real-time visibility into campaign performance and member behavior.
Data Modeling: Develop and maintain models that connect member communication data with behavioral and engagement metrics, enabling consistent and accurate lifecycle reporting.
Proactive Insights: Generate forward-looking recommendations to optimize lifecycle strategy, presenting findings and actionable next steps to LCM leadership and cross-functional partners.
QUALIFICATIONS:
2+ years of experience as a Business Analyst or in a similar role, preferably within a growth, lifecycle, or product-focused environment.
Bachelor's degree in Statistics, Business, Economics, Data Science, or a related field.
Have a creative approach to problem-solving - demonstrated ability to distill complex data into clear, actionable insights and effectively communicate them to stakeholders.
Self-starting, fast-moving, and collaborative approach to problem-solving.
Strong technical and analytical skills; SQL skills required.
Proficiency with data visualization tools such as Sigma or similar.
Excellent attention to detail with the ability to handle multiple tasks efficiently.
This role is based in the WHOOP office located in Boston, MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.
Interested in the role, but don’t meet every qualification? We encourage you to still apply! At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply.
WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility
The WHOOP compensation philosophy is designed to attract, motivate, and retain exceptional talent by offering competitive base salaries, meaningful equity, and consistent pay practices that reflect our mission and core values.
At WHOOP, we view total compensation as the combination of base salary, equity, and benefits, with equity serving as a key differentiator that aligns our employees with the long-term success of the company and allows every member of our corporate team to own part of WHOOP and share in the company’s long-term growth and success.
The U.S. base salary range for this full-time position is $100,000 - $125,000. Salary ranges are determined by role, level, and location. Within each range, individual pay is based on factors such as job-related skills, experience, performance, and relevant education or training.
In addition to the base salary, the successful candidate will also receive benefits and a generous equity package.
These ranges may be modified in the future to reflect evolving market conditions and organizational needs. While most offers will typically fall toward the starting point of the range, total compensation will depend on the candidate’s specific qualifications, expertise, and alignment with the role’s requirements.
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Find JobsEntry Level Lifecycle Marketing Manager Job Market
Who's Hiring
- Amazon2
- Waymo1
- Whoop1
- Dabble1
- PRADCO1
Top Industries Hiring
- Technology & Software4
- E-Commerce & Online Marketplaces3
- Retail2
- Manufacturing2
- Fintech1
Entry Level Lifecycle Marketing Manager Jobs: Frequently Asked Questions
How do I get an entry level lifecycle marketing manager job?
At the entry level, employers look for hands-on experience with email platforms, marketing automation tools, or customer journey mapping, even from internships, coursework projects, or self-taught work. A portfolio showing a real campaign you built or optimized gives you a concrete edge. Tailor your resume to show segmentation logic, A/B testing, or retention thinking, since those skills signal readiness for lifecycle work.
Which companies hire entry level lifecycle marketing managers?
Companies hiring entry level lifecycle marketing managers right now include Amazon, Waymo, and Whoop, based on current listings on Migrate Mate as of July 2026. At this level, hiring is spread across growth-stage startups, direct-to-consumer brands, and established technology companies that run large email or CRM programs and need junior support to execute campaigns.
Are there remote entry level lifecycle marketing manager jobs?
Yes, though availability varies by employer and team. About 57% of entry level lifecycle marketing manager openings are remote or hybrid as of July 2026, making it one of the more flexible marketing disciplines to break into. On-site roles still exist, particularly at companies that prefer junior marketers to work closely with senior team members during onboarding.
Are these new grad lifecycle marketing manager jobs?
Yes, these listings include new grad, recent graduate, and junior lifecycle marketing manager roles. A posting is new-grad friendly when it welcomes zero to two years of experience, counts internships or academic projects toward requirements, or mentions that a strong portfolio can substitute for full-time work history. Look for language like 'entry level,' 'junior,' or 'recent graduates encouraged to apply' in the job description.
Which industries hire the most entry level lifecycle marketing managers?
Entry Level lifecycle marketing manager roles concentrate in Technology & Software, E-Commerce & Online Marketplaces, and Retail, based on current listings on Migrate Mate as of July 2026. These sectors tend to drive hiring at this level because they run high-volume customer communication programs, rely heavily on retention and re-engagement campaigns, and need junior marketers to support execution across email, SMS, and in-app channels.