Prevailing Wage for Advertising and Promotions Managers

Prevailing wages for Advertising and Promotions Managers (SOC 11-2011) are set by DOL and apply to every H-1B, E-3, and green card sponsorship in this occupation. Whether your title is Advertising Manager, Account Executive, or Communications Director, DOL assigns four experience levels, and the wage floor shifts significantly by city.

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Level 1Entry
National median
$72K
$34.78/hr

Entry-level candidates with limited experience who perform routine advertising or promotions tasks under close supervision. Typically recent graduates or professionals new to the U.S. market with fewer than two years in the occupation.

Level 2Qualified
National median
$97K
$46.70/hr

Professionals with moderate experience handling defined campaigns or accounts with some independence. Level 2 is the most common filing level for Advertising and Promotions Managers, reflecting mid-career hires who need limited oversight.

Level 3Experienced
National median
$125K
$60.16/hr

Experienced managers who independently direct complex advertising programs, manage budgets, and mentor junior staff. Typically six or more years in the field with a demonstrated record of leading multi-channel campaigns.

Level 4Fully Competent
National median
$151K
$72.43/hr

Senior or lead professionals who set department-wide strategy, oversee large teams, and serve as primary decision-makers. Often Directors or VPs of Advertising with extensive cross-functional authority and a broad client or business portfolio.

Prevailing Wage for Advertising and Promotions Managers by OES area

Each shape is a DOL OES area, the unit prevailing wage is published for.

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$26K/yr$134K/yr

What’s an OES area?

The Department of Labor publishes prevailing wages for geographic zones called OES areas. Every U.S. county belongs to exactly one, and the wage floor applies across the whole area. A worker in Oakland gets the San Francisco metro wage, not a separate Oakland wage.

Top 10 cities · Level 1

1
New York, NY
New York-Newark-Jersey City, NY-NJ metro
$132K$63.27/hr
2
Seattle, WA
Seattle-Tacoma-Bellevue, WA metro
$124K$59.63/hr
3
Boulder, CO
Boulder, CO metro
$124K$59.41/hr
4
Milwaukee, WI
Milwaukee-Waukesha, WI metro
$113K$54.56/hr
5
San Francisco, CA
San Francisco-Oakland-Fremont, CA metro
$112K$53.85/hr
6
Bridgeport, CT
Bridgeport-Stamford-Danbury, CT metro
$105K$50.27/hr
7
Sacramento, CA
Sacramento-Roseville-Folsom, CA metro
$100K$47.98/hr
8
Los Angeles, CA
Los Angeles-Long Beach-Anaheim, CA metro
$97K$46.71/hr
9
Minneapolis, MN
Minneapolis-St. Paul-Bloomington, MN-WI metro
$94K$45.19/hr
10
Greenville, SC
Greenville-Anderson-Greer, SC metro
$88K$42.10/hr

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Prevailing Wage Guide for Advertising and Promotions Managers

Verify your title maps to SOC 11-2011

Titles like Communications Manager or Ad Sales Manager can be filed under broader management SOC codes, missing the Advertising and Promotions Managers wage floor entirely. Confirm your LCA cites SOC 11-2011 before the petition is submitted.

Account for bonus exclusions in agency roles

Advertising agencies frequently structure compensation with performance bonuses and client-retention incentives. DOL counts only guaranteed base wages toward prevailing wage compliance, so a strong total package may still leave the base below the floor.

Compare in-house versus agency filing patterns

In-house brand teams at large tech or consumer companies typically file at Level 2 or 3, while boutique agencies often file at Level 1. Knowing your employer category helps you gauge whether the offered level matches your actual scope.

Find sponsors with Advertising Manager history on Migrate Mate

Migrate Mate shows which employers have historically sponsored Advertising and Promotions Managers, so you can focus your search on companies already familiar with this SOC rather than educating a first-time sponsor.

Jobs for Advertising and Promotions Managers are hiring across the US. Find yours.

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Prevailing Wage by Reported Job Title

DOL classifies these titles under SOC 11-2011.00 alongside Advertising and Promotions Managers, so the same four-tier wage schedule applies to each. Tap a title to see the full breakdown.

Account Executive Prevailing Wage

Account Executive positions fall under SOC 11-2011.00 (Advertising and Promotions Managers). DOL OFLC publishes one four-tier prevailing wage schedule for the entire classification; employers filing H-1B, E-3, or PERM petitions for this title use the levels below.

Level 1
Entry
$72K
$34.78/hr
Level 2
Qualified
$97K
$46.70/hr
Level 3
Experienced
$125K
$60.16/hr
Level 4
Fully Competent
$151K
$72.43/hr

Advertising Manager (Ad Manager) Prevailing Wage

When a U.S. employer sponsors a Advertising Manager (Ad Manager) for a work visa or green card, DOL applies the prevailing wage schedule for SOC 11-2011.00 (Advertising and Promotions Managers). Wage level reflects the role's experience and responsibility, not the title itself.

Level 1
Entry
$72K
$34.78/hr
Level 2
Qualified
$97K
$46.70/hr
Level 3
Experienced
$125K
$60.16/hr
Level 4
Fully Competent
$151K
$72.43/hr

Advertising Sales Manager (Ad Sales Manager) Prevailing Wage

Advertising Sales Manager (Ad Sales Manager) is an O*NET-reported job title within SOC 11-2011.00 (Advertising and Promotions Managers). All roles in this SOC share the same prevailing wage tiers. The level an employer files at depends on what the role requires, not which title is used.

Level 1
Entry
$72K
$34.78/hr
Level 2
Qualified
$97K
$46.70/hr
Level 3
Experienced
$125K
$60.16/hr
Level 4
Fully Competent
$151K
$72.43/hr

Classified Advertising Manager (Classified Ad Manager) Prevailing Wage

Classified Advertising Manager (Classified Ad Manager) positions fall under SOC 11-2011.00 (Advertising and Promotions Managers). DOL OFLC publishes one four-tier prevailing wage schedule for the entire classification; employers filing H-1B, E-3, or PERM petitions for this title use the levels below.

Level 1
Entry
$72K
$34.78/hr
Level 2
Qualified
$97K
$46.70/hr
Level 3
Experienced
$125K
$60.16/hr
Level 4
Fully Competent
$151K
$72.43/hr

Communications Director Prevailing Wage

When a U.S. employer sponsors a Communications Director for a work visa or green card, DOL applies the prevailing wage schedule for SOC 11-2011.00 (Advertising and Promotions Managers). Wage level reflects the role's experience and responsibility, not the title itself.

Level 1
Entry
$72K
$34.78/hr
Level 2
Qualified
$97K
$46.70/hr
Level 3
Experienced
$125K
$60.16/hr
Level 4
Fully Competent
$151K
$72.43/hr

Communications Manager Prevailing Wage

Communications Manager is an O*NET-reported job title within SOC 11-2011.00 (Advertising and Promotions Managers). All roles in this SOC share the same prevailing wage tiers. The level an employer files at depends on what the role requires, not which title is used.

Level 1
Entry
$72K
$34.78/hr
Level 2
Qualified
$97K
$46.70/hr
Level 3
Experienced
$125K
$60.16/hr
Level 4
Fully Competent
$151K
$72.43/hr

Creative Services Director Prevailing Wage

Creative Services Director positions fall under SOC 11-2011.00 (Advertising and Promotions Managers). DOL OFLC publishes one four-tier prevailing wage schedule for the entire classification; employers filing H-1B, E-3, or PERM petitions for this title use the levels below.

Level 1
Entry
$72K
$34.78/hr
Level 2
Qualified
$97K
$46.70/hr
Level 3
Experienced
$125K
$60.16/hr
Level 4
Fully Competent
$151K
$72.43/hr

Marketing and Promotions Manager Prevailing Wage

When a U.S. employer sponsors a Marketing and Promotions Manager for a work visa or green card, DOL applies the prevailing wage schedule for SOC 11-2011.00 (Advertising and Promotions Managers). Wage level reflects the role's experience and responsibility, not the title itself.

Level 1
Entry
$72K
$34.78/hr
Level 2
Qualified
$97K
$46.70/hr
Level 3
Experienced
$125K
$60.16/hr
Level 4
Fully Competent
$151K
$72.43/hr

Promotions Director Prevailing Wage

Promotions Director is an O*NET-reported job title within SOC 11-2011.00 (Advertising and Promotions Managers). All roles in this SOC share the same prevailing wage tiers. The level an employer files at depends on what the role requires, not which title is used.

Level 1
Entry
$72K
$34.78/hr
Level 2
Qualified
$97K
$46.70/hr
Level 3
Experienced
$125K
$60.16/hr
Level 4
Fully Competent
$151K
$72.43/hr

Promotions Manager Prevailing Wage

Promotions Manager positions fall under SOC 11-2011.00 (Advertising and Promotions Managers). DOL OFLC publishes one four-tier prevailing wage schedule for the entire classification; employers filing H-1B, E-3, or PERM petitions for this title use the levels below.

Level 1
Entry
$72K
$34.78/hr
Level 2
Qualified
$97K
$46.70/hr
Level 3
Experienced
$125K
$60.16/hr
Level 4
Fully Competent
$151K
$72.43/hr

Frequently Asked Questions

How does DOL set the prevailing wage for Advertising and Promotions Managers?

DOL derives prevailing wages for Advertising and Promotions Managers from Occupational Employment and Wage Statistics surveys collected by the Bureau of Labor Statistics. OFLC converts those survey results into four wage levels for each metropolitan area and publishes them in the Foreign Labor Certification Data Center. Employers cite the applicable level on the Labor Condition Application when sponsoring an H-1B or E-3.

What do the four wage levels mean, and how do I know which one applies to my offer?

The four levels reflect increasing experience and independence: Level 1 covers entry-level tasks under close supervision, Level 2 reflects qualified professionals working with moderate guidance, Level 3 applies to experienced managers operating independently, and Level 4 covers fully competent senior leaders. Match your level to the actual duties and supervision described in the job offer, not just the job title, since USCIS reviews the underlying role description.

Why does the prevailing wage for the same role vary so much from city to city?

OFLC sets wages using regional labor market data from BLS surveys, so the floor reflects local employer competition and cost of labor. An Advertising Manager role in New York or San Francisco draws from a much higher regional wage distribution than the same role in a smaller market. The LCA must list the actual worksite location, and the employer must pay at least the prevailing wage for that specific metro, not a national average.

What happens if an employer offers a salary below the prevailing wage for a sponsored position?

An LCA filed with a wage below the applicable prevailing wage level will not be certified by DOL. If a certification slips through and USCIS later audits the petition, the employer faces back-wage liability and potential debarment from future sponsorships. For the candidate, a non-compliant LCA puts the entire petition at risk. DOL's Wage and Hour Division enforces these requirements for H-1B and E-3 filings.

How do I find and verify the prevailing wage for Advertising and Promotions Managers in a specific U.S. city?

Use the OFLC Wage Search tool to look up current prevailing wages by SOC code 11-2011 and metropolitan area. Select the wage year matching your employer's intended filing period, since DOL updates wage tables annually. For sponsored job searches, Migrate Mate lists employers with a history of sponsoring this occupation, letting you see which companies actively file for Advertising and Promotions Managers before you begin salary negotiations.

See which employers are hiring and sponsoring visas for Advertising and Promotions Managers right now.

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