Sales and Leasing Specialist Jobs
Sales and Leasing Specialist jobs are open across automotive dealerships, real estate, and equipment rental, covering specializations in residential leasing, vehicle sales, and commercial property, at every level from entry-level to senior consultant. Find a role that fits below and apply directly.
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Portfolio Leasing and Marketing Manager
Job description
Four Star Realty is a Colorado based property management company, managing multi-family and student housing assets throughout the Colorado Front Range. We are an organization with a high performing and supportive culture that believes a company can create an environment where our team can wake up inspired, feel safe and appreciated at work, and return home fulfilled at the end of the day. We are always looking to add like-minded individuals to our teams.
The Portfolio Leasing and Marketing Manager owns the data, marketing and reporting behind leasing for a portfolio of student housing communities in Boulder and Fort Collins. This is a hands-on, data-driven role. You’ll build the trackers, own the lead-to-lease funnel, manage digital marketing and listings, and connect every signed lease back to the channel and dollar that produced it.
Our ownership partners expect every property to run on one standard: the same tracking, the same reports, accurate listings and fast lead response. You’ll set that standard, report against it to ownership, and use the data to direct leasing teams across the portfolio. You are accountable for the portfolio’s leasing goals, including filling spring beds before CU and CSU classes start and pre-leasing for the next fall.
We’re looking for an analytical marketer with real multifamily or student housing experience. You should be comfortable in Entrata and spreadsheets, fluent in digital marketing and tracking, and able to turn numbers into decisions.
Responsibilities
Data, Tracking and Reporting
- Build and keep up a portfolio-wide leasing tracker. It shows each property’s leased %, open beds by floor plan, upcoming move-outs, pre-leasing, renewals, traffic and conversion against goal.
- Send a daily lead report to ownership: leads, tours, applications and leases, by property and lead source.
- Run a weekly leasing review in one standard format for all properties. It covers the tracker, leads by source, response times, marketing spend, cost per lease and action-plan status.
- Pull and analyze Entrata leasing, lead-source and rent-roll reports. Make sure the numbers match across reports so everyone works from one agreed figure for leased % and occupancy.
- Track the full funnel (lead to tour to application to lease) by property, source and agent. Set leasing pace targets for each property.
- Spot properties falling behind goal and find out why (pricing, traffic, conversion, unit condition or staffing). Then build and carry out a recovery plan with deadlines.
- Present performance, risks and recovery plans to Asset Management and ownership. Recommend moving budget toward the properties furthest from goal.
Attribution, Analytics and Lead Tracking
- Make sure each signed lease in Entrata can be traced to the marketing channel that produced it (tracking links, call tracking and correct lead-source setup).
- Work with ownership’s digital team and agencies to keep analytics, tag management, conversion tracking and call tracking consistent on every property website.
- Keep one official phone number per property and channel under a single call-tracking setup, and keep the phone numbers and lead routing current.
- Test every lead path regularly (forms, phone numbers, chat and listing inquiries) and fix anything broken or routed to the wrong place.
- Keep an up-to-date record of each property’s marketing accounts, vendors, contracts, costs and phone numbers. Accounts stay owned by ownership, and new access goes through the proper owner.
Digital Marketing and Budget
- Plan and oversee paid search, paid social, programmatic and listing-site spend with internal marketing, agencies and ownership. Make sure campaigns cover every property with open beds.
- Make sure paid social ads follow fair housing rules, including running them in Meta’s housing ad category.
- rack spending against each property’s marketing budget, report cost per lead and cost per lease, and move spend based on results.
- Help build annual marketing budgets for each property.
- Lead a monthly social content plan for every property, and coordinate websites, email, video shoots, signage and promotional items.
- Keep property websites current with specials, availability, correct social links and up-to-date photos. Retire old-season pages, and work with the web agency on SEO and site improvements.
Pricing and Market Intelligence
- Track competitor pricing and specials weekly in both markets.
- Propose pricing, concessions, move-in specials and renewal offers using that data, and get them approved by ownership.
- Run quarterly market surveys and support brand development projects.
Listings and Reputation
- Keep every property accurate everywhere it appears online: one official name, address, phone number and social handle per property. Remove old names, outdated management details and duplicate listings.
- Manage and optimize listing sites, including Zillow, Apartments.com/CoStar
- Manage Google Business Profiles, Yelp and ApartmentRatings. Run a review program: ask for reviews after move-in and completed work orders, and reply to reviews within 2 business days.
Lead Response and Conversion
- Make sure every lead gets a reply within 5 minutes during office hours and within 1 hour after hours.
- Manage the AI leasing assistant (EliseAI) and its reporting, support self-scheduled tours, and use mystery-shop results to improve conversion.
- Run renewal campaigns and backfill plans, and reach mid-year renters through CU and CSU off-campus housing offices
Team Leadership
- Lead leasing teams across several properties. Coach on tours, conversion and standards through regular site visits and weekly metric reviews.
- Plan staffing around lease expirations and lead volume. Manage schedules, time off and timecards.
- Act as the link with property managers on unit readiness and tour feedback.
Basic Requirements and Work Experience
- Must be authorized to work in the United States for any employer.
- High School Diploma or equivalent is required. Associates degree or above is preferred.
- Must have valid driver's license and reliable transportation for regular travel between Boulder and Fort Collins.
- Minimum of 3 years in multifamily or student housing marketing and leasing, including hands-on digital marketing.
- Advanced Excel or Google Sheets skillset including: formulas, pivot tables, look ups and building trackers from scratch.
- Entrata experience is highly preferred, including running and analyzing leasing, lead source and rent roll reports.
- Experience managing ILS listings (Zillow Rental Manager, Apartments.com/CoStar) and online reputation (Google Business Profile, Yelp).
- Experience managing a marketing budget and reporting cost per lead and cost per lease.
- Experience presenting results to ownership or asset management.
- Experience managing leasing teams, ideally across multiple properties.
- Off-campus student housing experience strongly preferred.
- Experience with EliseAI or similar AI leasing tools, WordPress, Digible and dashboarding tools such as Looker Studio or Power BI preferred.
- Working knowledge of Colorado landlord-tenant law and fair housing, including fair housing rules for advertising.
- Strong communication, negotiation and sales skills.
- Proven ability to analyze leasing data, build trackers and reports, and turn findings into action plans.
- A willingness to come in every day and help us find a way to improve upon the previous day.
Physical Requirements
- Ability to stand, sit and walk for extended periods of time.
- Ability to lift 25 pounds occasionally.
- May require driving between company locations.
Compensation and Benefits
Competitive Salary starting at $100,000 per year
Benefits Packages will include:
- Paid Time Off
- Full health coverage options including Medical/Dental/Vision
- 401(K) Matching
- Flexible Spending Account
- Health Savings Account
- Parental Leave
- Great office environment, collaborative company culture, and fun team building events
Four Star Realty is an equal opportunity employer. We are committed to considering all candidates without regard to race, religion, sexual orientation, gender identity, national origin, and veteran or disability status. We encourage you to apply and come grow with us.
Job Type: Full-time
Pay: From $100,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Education:
- High school or equivalent (Preferred)
Experience:
- property marketing: 2 years (Required)
- Entrata software: 1 year (Required)
Ability to Commute:
- Boulder, CO 80302 (Required)
Work Location: In person
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Who's Hiring

Top Industries Hiring
- Medical Devices
- Sports & Recreation
What Employers Look For
The qualifications that appear most often in sales and leasing specialist jobs.
- Proven experience closing sales or lease agreements in automotive, real estate, or equipment sectors
- Strong knowledge of financing options, lease terms, and contract documentation
- Proficiency with CRM software for tracking leads, follow-ups, and deal pipelines
- Valid driver's license and clean driving record for automotive or fleet roles
- High school diploma or equivalent required, with an associate or bachelor's degree preferred
- Familiarity with Fair Housing Act compliance for residential leasing positions
Tips for Your Sales and Leasing Specialist Job Search
Quantify your close rate and volume
Hiring managers in this field want numbers, not descriptions. Pull your average monthly units sold, lease agreements signed, or renewal rate from past roles and put them front and center on your resume instead of listing duties.
Tailor your resume to the product type
A resume built for automotive sales reads differently than one for apartment leasing or equipment rental. Swap in product-specific language, deal structures, and customer types that match the vertical you're targeting before you apply.
Apply early to roles that fit
Migrate Mate lists sales and leasing specialist openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Search by commission structure not just title
Sales and leasing specialist roles vary widely in how compensation is structured. When targeting openings, filter for roles where the commission model, draw policy, or lease incentive structure aligns with how you've performed best historically.
Prepare a walk-the-lot or property-tour answer
Interviewers in automotive and real estate leasing consistently ask you to demonstrate how you'd walk a prospect through inventory or a unit. Prepare a concrete, step-by-step answer that shows your discovery and objection-handling process, not just enthusiasm.
Follow up with a deal-specific thank-you note
Generic thank-you emails get ignored after sales interviews. Reference a specific product discussed, a customer scenario you talked through, or a market condition you both mentioned to signal you're already thinking like someone on the floor.
Sales and Leasing Specialist Jobs: Frequently Asked Questions
Which companies are hiring the most sales and leasing specialists?
The companies hiring the most sales and leasing specialists right now include EDGEWOOD PROPERTIES, Max Home Furnishings, and Vivmark Residential, with the largest share of openings in California, Texas, and New Jersey, based on current listings on Migrate Mate as of November 2026. Activity shifts frequently, so checking current listings gives you the most accurate picture of where demand is concentrated.
How many sales and leasing specialist jobs are remote?
About 13% of sales and leasing specialist openings are fully remote or hybrid as of November 2026, which is lower than many sales roles because a significant portion of the work involves showing physical inventory or properties. The sub-areas with the most remote flexibility tend to be lead generation, inbound phone sales, and lease renewal coordination rather than floor or lot-based roles.
How do you become a sales and leasing specialist?
Start by applying to entry-level sales or leasing consultant roles, which typically require a high school diploma and no prior industry experience. Most employers provide product training on-site. Getting familiar with CRM tools, learning the basics of financing and lease structures, and practicing objection-handling conversations will accelerate your readiness before your first interview.
Can you get hired as a sales and leasing specialist with little or no experience?
Yes, many dealerships, apartment communities, and equipment rental companies hire candidates with no direct experience as long as you can demonstrate strong communication skills and a willingness to learn their product and process. Customer-facing retail, hospitality, or service roles translate well. Emphasizing any experience where you influenced a purchase decision or handled objections helps your application stand out.
What does the sales and leasing specialist interview process look like?
Most employers start with a phone screen focused on your sales background and availability, followed by an in-person or video interview where you'll often be asked to walk through how you'd handle a specific customer scenario. Some automotive and real estate employers add a role-play exercise. Final rounds may include a conversation with a sales manager or general manager before an offer is extended.
Where can I find and apply to sales and leasing specialist jobs?
You can find and apply to sales and leasing specialist jobs on Migrate Mate, which lists current openings from across the United States. Search the listings to find roles that match your experience, preferred industry, and location, then apply directly to each listing that fits.
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