Senior Crm Manager Jobs in California
Senior Crm Manager jobs in California sit in one of the most active markets in the country, with demand concentrated in technology, e-commerce, financial services, and entertainment across the full spectrum from mid-level CRM specialists to senior director roles. The heaviest hiring is in Los Angeles, San Francisco, and San Diego, where companies like Salesforce, Adobe, and Intuit maintain major operations and regularly bring on senior crm managers. The most in-demand specialties are lifecycle marketing automation, customer data platform management, and retention strategy. Find a role that fits below and apply directly.
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Zeta Global helps brands build stronger customer relationships through data-driven marketing. Zeta’s Marketing Platform (ZMP) is an AI-enabled Martech solution that supports customer acquisition, retention, and growth through personalized engagement.
The platform supports use cases across messaging, loyalty, and customer experience, with solutions designed to scale for enterprise and mid-market organizations. Zeta works with brands across North America, Europe, and Asia-Pacific to deliver measurable marketing performance.
The Sr Technical Project Manager specializes in managing CRM marketing service technical initiatives. The candidate will work closely with cross functional. Technical Services and Engineering teams (among others) on both the internal, and client side to effectively manage resources and schedules while ensuring quality standards of data driven technical solution. He/she will be supporting key client accounts within a client portfolio, working in close partnership with identified clients, and client services counterparts. He/she should have exceptional project management skills, Technical Database and data integration understanding, and leadership in both client facing and technical roles contributing to building successful, profitable client deliverables.
The experienced Senior Project Manager (PM) is responsible for leading the end-to-end delivery of client-facing projects, ensuring execution against scope, schedule, budget, and quality expectations. The Senior Project Manager establishes project governance, drives cross-functional planning and coordination, and manages stakeholder communication and risk. As the primary day-to-day owner of delivery, the PM ensures timely decision-making, clear accountability, and successful project outcomes from initiation through closeout.
Responsibilities:
- Project Planning and Management– Define project scope, work breakdown structure, and schedule while focusing on regular and timely delivery of value; organize and lead project status and working meetings; prepare and distribute progress reports; manage risks, dependencies, and issues; correct deviations from plans; and perform delivery planning for assigned projects.
- Team Management– Assist in team development while holding teams accountable for their commitments, removing roadblocks to their work; leveraging organizational resources to improve capacity for project work; and mentoring and developing team members
- Product Owner Support– Support the Product Owner in managing customer expectations for project deliverables, managing stakeholder communications, and helping to implement an effective system of project governance.
- Process Management and Improvement– Define and manage a well-defined project management process and champion ongoing process improvement initiatives to implement best practices for Agile Project Management
- Team building– promote empowerment of the team, ensure that each team member is fully engaged in the project and making a meaningful contribution, and encourage a sustainable pace with high-levels of quality for the team
Job Requirements:
- Lead fact-gathering sessions to capture current state and future state processes as well as to capture and mitigate areas of risk.
- Manage project documentation and capture requirements from all functional stakeholders.
- Lead cross-functional meetings, provide project status and drive open issues to resolution.
- Present status updates on portfolio of initiatives and own issue resolution for initiatives.
- Analyze, recommend, and drive process and program improvements across functional teams.
- Manage projects for on-budget deliveries.
- Manage project escalations and drive project issue resolution to ensure timely and successful project launches.
- Proactively manage client pod delivery programs, communicates status, issues and risks to client services, clients and internal teams.
- Responsible for project management core practices: change request, issue logs, risk mitigation plans, escalation management, decision tracking, postmortems
- Ensures group adherence to agreed upon delivery methodologies (by function) minimizing overall project risks.
Essential Skills & Experience (Qualifications):
- Solid understanding of software development life cycle models as well as expert knowledge of both Agile and traditional project management principles and practices and the ability to blend them together in the right proportions to fit a project and business environment.
- Experience /understanding of CRM, Email, SMS and CDP, Enterprise-Level PPM software (Jira, Grenhopper, Rally, VersionOne, Resource Guru, etc.), Microsoft Project, Visio, and all Office Tools and dashboard tools.
- Operations and technical project delivery experience with a database agency or technology company.
- Strong communication skills. Must have the ability to grasp complex issues and translate them into easily understandable terms.
- Strong initiative and the ability to simultaneously manage multiple projects throughout various stages of the project life-cycle.
- Exceptional interpersonal skills focused on the ability to educate, coordinate and lead interdisciplinary teams through projects of short and long durations.
- Demonstrated experience in developing and rolling out business and operational processes.
- Ability to interface effectively with team members from all functional disciplines as well as senior management without always relying on hardline project management tools.
- Ability to set expectations among internal and external groups regarding scope, timeline and quality of deliverables.
- Creative approach to problem-solving with the ability to focus on details while maintaining the “big picture” view
- BA or BS or equivalent experience is required; MA or MS is a plus
- Excellent oral and written communications skills and experience interacting with both business and IT individuals at all levels including senior level.
BENEFITS & PERKS
- Unlimited PTO
- Excellent medical, dental, and vision coverage
- Employee Equity
- Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!
SALARY RANGE
The total compensation range for this role is $140,000 - $200,000, depending on location and experience.
PEOPLE & CULTURE AT ZETA
Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.
We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/
ZETA IN THE NEWS!
https://zetaglobal.com/press/?cat=press-releases
#LI-DD1
See All 11 Senior Crm Manager Jobs in California
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Find Senior Crm Manager JobsSenior Crm Manager Jobs by City in California
Where California roles are concentrated, by current openings.
Senior Crm Manager Job Market in California
A snapshot from current California openings, updated as new roles post.
Who's Hiring



Top Industries Hiring
- Technology & Software
What California Employers Look For
The qualifications that appear most often in senior crm manager jobs across California.
- Five or more years of hands-on CRM platform experience including Salesforce or HubSpot
- Bachelor's degree in marketing, business, or a closely related field required
- Demonstrated experience leading cross-functional teams and managing direct reports
- Proficiency in marketing automation tools, segmentation, and lifecycle campaign strategy
- Strong analytical skills including comfort with A/B testing and CRM performance reporting
- Experience integrating CRM systems with data warehouses, CDPs, or analytics platforms
Senior Crm Manager Jobs in California: Frequently Asked Questions
How do you become a senior crm manager in California?
Most senior crm managers in California move into the role after several years in CRM coordinator, marketing operations, or marketing analyst positions. California employers at large tech, fintech, and media companies typically expect a bachelor's degree in marketing or business, hands-on platform experience with Salesforce or a comparable tool, and a portfolio of measurable retention or lifecycle campaign results. No state-issued license is required, but Salesforce certifications are widely recognized as a strong differentiator in California hiring processes.
How much do senior crm managers make in California?
Senior crm managers in California earn a median of about $167,230 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $72,800 for the lowest 10% to over $321,360 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire senior crm managers in California?
Employers hiring senior crm managers in California right now include Zeta Global, Amgen, and Inkitt, based on current listings on Migrate Mate as of August 2026. California's dense concentration of technology headquarters, direct-to-consumer brands, and financial services firms means senior crm manager openings appear regularly across a wide range of well-established companies.
Which California cities have the most senior crm manager jobs?
San Francisco, California, and Irvine post the most senior crm manager openings in California. Los Angeles drives volume through its large entertainment, media, and DTC e-commerce sectors, while San Francisco and the surrounding Bay Area reflect the concentration of enterprise software and fintech headquarters that rely heavily on sophisticated CRM programs. San Diego contributes openings from its growing biotech and defense-adjacent technology companies.
Are there remote senior crm manager jobs in California?
Yes, and more than most fields. Senior crm manager work is largely strategic and digital, making it well suited to remote or hybrid arrangements. About 80% of senior crm manager openings tied to California are remote or hybrid as of August 2026, reflecting broad employer acceptance of distributed CRM leadership. The parts of the role most commonly done remotely include campaign planning, data analysis, and platform configuration.
How can I get hired as a senior crm manager in California with little or no experience?
The most realistic entry path is through a CRM coordinator or marketing operations associate role at a California technology or consumer brand, where you can build direct platform experience. Large California-based employers in e-commerce and SaaS regularly post associate marketing operations roles that serve as a direct pipeline. Earning a Salesforce Administrator certification before applying signals practical readiness, and building a portfolio of even volunteer or contract lifecycle campaigns strengthens a candidacy against more experienced applicants.
Where can I find and apply to senior crm manager jobs in California?
You can find and apply to senior crm manager jobs in California on Migrate Mate, which lists current California openings. Search the listings to find roles that match your experience and location, then apply directly to the ones that fit.
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