SEO Strategist Jobs
SEO Strategist jobs are open across agencies, in-house brand teams, e-commerce, SaaS, media, and healthcare, from junior and mid-level to senior and director, with specializations in technical SEO, content strategy, and enterprise and local search. Find a role that fits below and apply directly.
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EverCommerce (Nasdaq: EVCM) is a leading service commerce platform, providing vertically-tailored, integrated SaaS solutions that help more than 745,000 global service-based businesses accelerate growth, streamline operations, and increase retention. Its modern digital and mobile applications create predictable, informed, and convenient experiences between customers and their service professionals. With its EverPro, EverHealth, and EverWell brands specializing in Home, Health, and Wellness service industries, EverCommerce provides end-to-end business management software, embedded payment acceptance, marketing technology, and customer experience applications. Learn more at EverCommerce.com.
We are building an extraordinary company and looking for talented, energetic, and motivated people to join our team. You can learn more about our Company, Culture and Values here: https://www.evercommerce.com/about-us/careers/
EverPro, a business within EverCommerce, provides software and solutions designed to help home and field service businesses run and grow their companies with greater efficiency and confidence. EverPro brings together purpose-built tools across key trades—including field service, remodeling and roofing, landscaping, and pest and lawn—so service professionals can manage operations, engage customers, and drive long-term growth.
Our solutions support the full lifecycle of running a service business, from scheduling and dispatching work, to estimating, invoicing, and payments, to customer communication, reputation management, and business insights. Together, these connected solutions help service pros win more jobs, save time, and build stronger, more resilient businesses.
This is a product-led growth SEO role. You’ll own organic acquisition for our PLG brands, where search traffic converts directly to free-trial signups and app installs, and where every technical fix, template change, and content decision is measured in signups and activations rather than sessions and rankings.
You’ll be a hands-on technical practitioner who understands the full organic-to-activation funnel: how a high-intent query turns into a landing page visit, how that page converts, and what happens after signup. You’ll build organic programs around bottom-of-funnel demand, defend and grow traffic through site builds and migrations on WordPress, and make sure our brands are the ones ChatGPT, Perplexity, and Google AI Overviews recommend when a contractor asks which invoicing or estimating app to use.
This is an individual-contributor role with real ownership. You’ll be the primary SEO lead for named PLG brands, partner directly with web developers, CRO, content, and product growth teams, and help shape how the whole team approaches PLG SEO and AI visibility.
Responsibilities:
PLG organic growth
- Own organic acquisition for assigned PLG brands, with signups, activations, and paid conversions as your primary metrics
- Build and prioritize organic programs around high-intent, bottom-of-funnel demand: category, comparison, alternative, pricing, template, and tool queries that convert to trials
- Partner with CRO and product growth on landing page tests, signup-flow optimization, template changes, and conversion-focused content
- Identify and close gaps between organic landing pages and the in-product experience, and feed search intent data back to product and lifecycle teams
- Build the attribution and reporting that connects organic sessions to signups, activations, and revenue, and report in those terms to brand leadership
- Coordinate with mobile and app teams where web search and app-store discovery intersect, so web-to-install paths are measured and optimized
Technical SEO
- Own technical SEO health for your brands: crawlability, indexation, site architecture, internal linking, canonicalization, structured data, Core Web Vitals, and rendering
- Run full technical audits and translate findings into prioritized, developer-ready tickets with clear acceptance criteria
- Diagnose and resolve indexation and ranking issues using Google Search Console, log files, crawl data, and analytics
- Implement and maintain schema markup (Organization, SoftwareApplication, Product, FAQ, HowTo, Article, Review) and validate output across brands
- Monitor algorithm updates and SERP feature shifts, assess impact on signup volume, and recommend response plans
WordPress and site builds
- Act as the SEO lead on new site builds and redesigns on our standardized WordPress block system, from IA and URL structure through launch QA
- Partner with web developers on templates, page builders, plugin selection, and performance optimization
- Define and enforce SEO standards for WordPress implementations: metadata, heading hierarchy, image handling, pagination, programmatic and templated pages, and template-level schema
- Own the SEO configuration layer: SEO plugin setup, redirects, robots directives, XML sitemaps, and hreflang where applicable
Migrations and consolidations
- Lead the SEO workstream for site migrations, replatforms, domain consolidations, and brand merges
- Build and maintain redirect maps, crawl comparisons, pre- and post-launch checklists, and traffic- and signup-preservation plans
- Run post-migration monitoring and triage, and report on recovery against baseline
AI visibility (AEO/GEO)
- Measure and improve how our brands appear in AI search surfaces: Google AI Overviews and AI Mode, ChatGPT, Perplexity, Claude, Gemini, and Copilot
- Monitor AI citation share, brand mentions, and sentiment using enterprise AI visibility tracking platforms, and build the reporting cadence around it
- Identify which third-party sources LLMs cite in our categories and recommend content, PR, and listing strategies to earn those citations
- Optimize on-site content structure for extractability: answer-first formatting, entity clarity, structured data, and llms.txt or equivalent where appropriate
- Track AI referral traffic and signups in GA4 and attribute AI-driven acquisition alongside traditional organic
Strategy, reporting, and collaboration
- Own monthly performance reporting and quarterly roadmaps for your brands, framed around acquisition outcomes
- Contribute to team OKRs, SEO standards documentation, and the shared operating model
- Partner with content leads on topical authority maps, content briefs, and refresh programs tied to conversion intent
- Brief and manage external vendors (link-building, content, digital PR) on your brands
- Present findings and recommendations to brand GMs, growth leaders, and marketing leadership
Skills and Experience needed for success in this role:
- 5+ years of hands-on SEO experience with at least 3 years focused on technical SEO
- Direct experience owning organic acquisition for a product-led or self-serve SaaS product, where you were measured on signups or trials, not just traffic
- Demonstrated ability to connect organic performance to downstream metrics (signups, activations, conversions, revenue) and to build the reporting that proves it
- Deep WordPress expertise: themes, block-based editors and page builders, plugin ecosystems, performance tuning, and the SEO configuration layer
- Direct experience leading the SEO workstream on at least two site migrations, replatforms, or domain consolidations, with measurable traffic-preservation results
- Working knowledge of AI search and AEO/GEO: how LLMs select and cite sources, how to measure AI visibility, and how to optimize content for extraction
- Fluency with crawl tools, Google Search Console, GA4, and enterprise SEO and AI visibility platforms
- Strong understanding of structured data, JavaScript rendering, Core Web Vitals, log-file analysis, and crawl budget
- Ability to read HTML, CSS, and basic JavaScript, and to write clear technical tickets developers can act on without back-and-forth
- Strong analytical and communication skills; comfortable presenting to growth and product stakeholders who think in funnel metrics
Preferred
- Experience with CRO testing platforms and landing-page or signup-flow optimization
- Experience with programmatic or templated SEO at scale (tool pages, template libraries, comparison pages)
- Familiarity with headless or hybrid WordPress architectures and with CDN and edge configuration
- Basic SQL, Python, or BI dashboarding skills for pulling and visualizing funnel data
- Experience working across a portfolio or multi-brand environment
- Exposure to home-services, field-services, SMB, or vertical SaaS markets
- Experience briefing and managing SEO agencies
Where: US Remote
The EverCommerce team is distributed globally, with teams in the U.S., Canada, the U.K., New Zealand, and Australia. With a widely distributed team, we are used to working remotely across different time zones. This role can be based anywhere in the United States– if you’re close to one of our offices, we can set you up in-office or you can work 100% remotely. Please note that you must be eligible to work without sponsorship to qualify for this position, and this role may require travel to our Corporate Headquarters in Denver, Colorado, or to other office locations around North America.
Benefits and Perks
- Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid
- Day 1 access to a robust health and wellness benefits, including an annual wellness stipend
- 401k with up to a 4% match and immediate vesting
- Flexible and generous (FTO) time-off
- Employee Stock Purchase Program
Compensation: The target compensation for this position is $90,000 to $100,000 USD per year in most US locations. Final offer amounts are determined by multiple factors including location, local market variances, and candidate experience and expertise, and may vary from the amounts listed above.
EverCommerce is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender identity, sexual orientation, age, marital status, veteran status, or disability status. We look forward to reviewing your credentials and getting to know more about your experience!
EverCommerce uses approved artificial intelligence (“AI”) tools to support its business operations. Employees are encouraged to use authorized AI tools, when appropriate for their roles, to improve efficiency, quality, and innovation. All AI use must comply with company policies, including requirements concerning confidentiality, data security, intellectual property, accuracy, and human review. Employees remain responsible for reviewing and validating AI-assisted work.
EverCommerce (Nasdaq: EVCM) is a leading service commerce platform, providing vertically-tailored, integrated SaaS solutions that help more than 745,000 global service-based businesses accelerate growth, streamline operations, and increase retention. Its modern digital and mobile applications create predictable, informed, and convenient experiences between customers and their service professionals. With its EverPro, EverHealth, and EverWell brands specializing in Home, Health, and Wellness service industries, EverCommerce provides end-to-end business management software, embedded payment acceptance, marketing technology, and customer experience applications. Learn more at EverCommerce.com.
We are building an extraordinary company and looking for talented, energetic, and motivated people to join our team. You can learn more about our Company, Culture and Values here: https://www.evercommerce.com/about-us/careers/
EverPro, a business within EverCommerce, provides software and solutions designed to help home and field service businesses run and grow their companies with greater efficiency and confidence. EverPro brings together purpose-built tools across key trades—including field service, remodeling and roofing, landscaping, and pest and lawn—so service professionals can manage operations, engage customers, and drive long-term growth.
Our solutions support the full lifecycle of running a service business, from scheduling and dispatching work, to estimating, invoicing, and payments, to customer communication, reputation management, and business insights. Together, these connected solutions help service pros win more jobs, save time, and build stronger, more resilient businesses.
This is a product-led growth SEO role. You’ll own organic acquisition for our PLG brands, where search traffic converts directly to free-trial signups and app installs, and where every technical fix, template change, and content decision is measured in signups and activations rather than sessions and rankings.
You’ll be a hands-on technical practitioner who understands the full organic-to-activation funnel: how a high-intent query turns into a landing page visit, how that page converts, and what happens after signup. You’ll build organic programs around bottom-of-funnel demand, defend and grow traffic through site builds and migrations on WordPress, and make sure our brands are the ones ChatGPT, Perplexity, and Google AI Overviews recommend when a contractor asks which invoicing or estimating app to use.
This is an individual-contributor role with real ownership. You’ll be the primary SEO lead for named PLG brands, partner directly with web developers, CRO, content, and product growth teams, and help shape how the whole team approaches PLG SEO and AI visibility.
Responsibilities:
PLG organic growth
- Own organic acquisition for assigned PLG brands, with signups, activations, and paid conversions as your primary metrics
- Build and prioritize organic programs around high-intent, bottom-of-funnel demand: category, comparison, alternative, pricing, template, and tool queries that convert to trials
- Partner with CRO and product growth on landing page tests, signup-flow optimization, template changes, and conversion-focused content
- Identify and close gaps between organic landing pages and the in-product experience, and feed search intent data back to product and lifecycle teams
- Build the attribution and reporting that connects organic sessions to signups, activations, and revenue, and report in those terms to brand leadership
- Coordinate with mobile and app teams where web search and app-store discovery intersect, so web-to-install paths are measured and optimized
Technical SEO
- Own technical SEO health for your brands: crawlability, indexation, site architecture, internal linking, canonicalization, structured data, Core Web Vitals, and rendering
- Run full technical audits and translate findings into prioritized, developer-ready tickets with clear acceptance criteria
- Diagnose and resolve indexation and ranking issues using Google Search Console, log files, crawl data, and analytics
- Implement and maintain schema markup (Organization, SoftwareApplication, Product, FAQ, HowTo, Article, Review) and validate output across brands
- Monitor algorithm updates and SERP feature shifts, assess impact on signup volume, and recommend response plans
WordPress and site builds
- Act as the SEO lead on new site builds and redesigns on our standardized WordPress block system, from IA and URL structure through launch QA
- Partner with web developers on templates, page builders, plugin selection, and performance optimization
- Define and enforce SEO standards for WordPress implementations: metadata, heading hierarchy, image handling, pagination, programmatic and templated pages, and template-level schema
- Own the SEO configuration layer: SEO plugin setup, redirects, robots directives, XML sitemaps, and hreflang where applicable
Migrations and consolidations
- Lead the SEO workstream for site migrations, replatforms, domain consolidations, and brand merges
- Build and maintain redirect maps, crawl comparisons, pre- and post-launch checklists, and traffic- and signup-preservation plans
- Run post-migration monitoring and triage, and report on recovery against baseline
AI visibility (AEO/GEO)
- Measure and improve how our brands appear in AI search surfaces: Google AI Overviews and AI Mode, ChatGPT, Perplexity, Claude, Gemini, and Copilot
- Monitor AI citation share, brand mentions, and sentiment using enterprise AI visibility tracking platforms, and build the reporting cadence around it
- Identify which third-party sources LLMs cite in our categories and recommend content, PR, and listing strategies to earn those citations
- Optimize on-site content structure for extractability: answer-first formatting, entity clarity, structured data, and llms.txt or equivalent where appropriate
- Track AI referral traffic and signups in GA4 and attribute AI-driven acquisition alongside traditional organic
Strategy, reporting, and collaboration
- Own monthly performance reporting and quarterly roadmaps for your brands, framed around acquisition outcomes
- Contribute to team OKRs, SEO standards documentation, and the shared operating model
- Partner with content leads on topical authority maps, content briefs, and refresh programs tied to conversion intent
- Brief and manage external vendors (link-building, content, digital PR) on your brands
- Present findings and recommendations to brand GMs, growth leaders, and marketing leadership
Skills and Experience needed for success in this role:
- 5+ years of hands-on SEO experience with at least 3 years focused on technical SEO
- Direct experience owning organic acquisition for a product-led or self-serve SaaS product, where you were measured on signups or trials, not just traffic
- Demonstrated ability to connect organic performance to downstream metrics (signups, activations, conversions, revenue) and to build the reporting that proves it
- Deep WordPress expertise: themes, block-based editors and page builders, plugin ecosystems, performance tuning, and the SEO configuration layer
- Direct experience leading the SEO workstream on at least two site migrations, replatforms, or domain consolidations, with measurable traffic-preservation results
- Working knowledge of AI search and AEO/GEO: how LLMs select and cite sources, how to measure AI visibility, and how to optimize content for extraction
- Fluency with crawl tools, Google Search Console, GA4, and enterprise SEO and AI visibility platforms
- Strong understanding of structured data, JavaScript rendering, Core Web Vitals, log-file analysis, and crawl budget
- Ability to read HTML, CSS, and basic JavaScript, and to write clear technical tickets developers can act on without back-and-forth
- Strong analytical and communication skills; comfortable presenting to growth and product stakeholders who think in funnel metrics
Preferred
- Experience with CRO testing platforms and landing-page or signup-flow optimization
- Experience with programmatic or templated SEO at scale (tool pages, template libraries, comparison pages)
- Familiarity with headless or hybrid WordPress architectures and with CDN and edge configuration
- Basic SQL, Python, or BI dashboarding skills for pulling and visualizing funnel data
- Experience working across a portfolio or multi-brand environment
- Exposure to home-services, field-services, SMB, or vertical SaaS markets
- Experience briefing and managing SEO agencies
Where: US Remote
The EverCommerce team is distributed globally, with teams in the U.S., Canada, the U.K., New Zealand, and Australia. With a widely distributed team, we are used to working remotely across different time zones. This role can be based anywhere in the United States– if you’re close to one of our offices, we can set you up in-office or you can work 100% remotely. Please note that you must be eligible to work without sponsorship to qualify for this position, and this role may require travel to our Corporate Headquarters in Denver, Colorado, or to other office locations around North America.
Benefits and Perks
- Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid
- Day 1 access to a robust health and wellness benefits, including an annual wellness stipend
- 401k with up to a 4% match and immediate vesting
- Flexible and generous (FTO) time-off
- Employee Stock Purchase Program
Compensation: The target compensation for this position is $90,000 to $100,000 USD per year in most US locations. Final offer amounts are determined by multiple factors including location, local market variances, and candidate experience and expertise, and may vary from the amounts listed above.
EverCommerce is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender identity, sexual orientation, age, marital status, veteran status, or disability status. We look forward to reviewing your credentials and getting to know more about your experience!
EverCommerce uses approved artificial intelligence (“AI”) tools to support its business operations. Employees are encouraged to use authorized AI tools, when appropriate for their roles, to improve efficiency, quality, and innovation. All AI use must comply with company policies, including requirements concerning confidentiality, data security, intellectual property, accuracy, and human review. Employees remain responsible for reviewing and validating AI-assisted work.
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Find SEO Strategist JobsSEO Strategist Job Market
Who's Hiring
What Employers Look For
The qualifications that appear most often in SEO strategist jobs.
- Demonstrated experience growing organic search traffic through on-page and technical SEO
- Proficiency with industry-standard SEO tools such as Semrush, Ahrefs, or Moz
- Strong working knowledge of Google Search Console and analytics platforms
- Experience conducting technical site audits and translating findings into prioritized recommendations
- Ability to develop and execute keyword research and content strategies at scale
- Google Analytics or similar certification preferred, with a bachelor's degree in marketing or a related field
Tips for Your SEO Strategist Job Search
Tailor your resume to the funnel
SEO hiring managers look for outcome-led bullets that tie your work to organic traffic, ranking movement, or revenue. Reframe generic tasks as measurable results tied to specific channels, page types, or campaign phases so your resume reads as strategy, not maintenance.
Build a portfolio with real audits
A live or PDF case study showing a full site audit, your prioritization rationale, and the outcome beats a credentials list every time. Include one technical fix and one content play so reviewers see range across the two core skill areas hiring managers test for.
Target openings by seniority signal carefully
Job titles vary wildly across companies. A 'strategist' at one agency is a 'specialist' at another. Read the responsibilities, not the title, and check whether the role owns strategy or executes it. Applying to the wrong tier wastes both your time and the recruiter's.
Apply early to roles that fit
Migrate Mate lists seo strategist openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Prepare for a live SEO take-home test
Many SEO interviews include a timed audit or content brief exercise. Practice talking through your reasoning out loud, since interviewers care more about your diagnostic framework than your final answer. Treat the debrief call as part of the assessment, not an afterthought.
Negotiate with traffic data, not just titles
When discussing compensation, anchor your ask to the organic scope you will own: monthly sessions, number of markets, page-count scale. Framing your value in terms the business already tracks puts you in a stronger negotiating position than citing years of experience alone.
SEO Strategist Jobs: Frequently Asked Questions
Which companies are hiring the most seo strategists?
The most active employers for seo strategists right now are 97th Floor, EverTune, and Evercommerce, and the most openings are in Utah, New York, and Florida, based on current listings on Migrate Mate as of November 2026. Agency groups and large e-commerce brands tend to post the highest volume of openings consistently throughout the year.
How many seo strategist jobs are remote?
About 100% of seo strategist openings are fully remote or hybrid as of November 2026, reflecting how much of the role's core work happens in tools and documents rather than in person. Technical SEO and content strategy positions tend to be the most remote-friendly sub-areas, while local and enterprise SEO roles more often require on-site or hybrid presence.
How do you become a seo strategist?
Start by learning on-page fundamentals, keyword research, and how search engines crawl and index content, then practice with a real site, even a personal project. Build hands-on experience with industry tools and analytics platforms, document the results you drive, and develop a portfolio that shows strategic thinking. Most practitioners move from coordinator or specialist roles before stepping into a strategist title.
Can you get hired as a seo strategist with no experience?
Entry-level seo strategist roles do exist, particularly at agencies and content-heavy startups, but most require you to demonstrate practical skill rather than just familiarity with the concept. Building a personal site, running a content experiment, completing a free or paid SEO course with a certificate, and presenting a sample audit are concrete ways to signal readiness when your work history is thin.
What does the seo strategist interview process look like?
The process typically starts with a recruiter screen, followed by a hiring manager conversation covering your approach to audits, keyword strategy, and cross-functional collaboration. Many companies add a take-home assignment, often a mini-audit or content brief, then a panel or final round where you present your work and answer scenario questions. Some roles also include a technical walkthrough or analytics exercise.
Where can I find and apply to seo strategist jobs?
You can find and apply to seo strategist jobs on Migrate Mate, which lists current openings from across the United States in one place. Search the listings to find roles that match your experience level and specialization, then apply directly to each one that fits.
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