Social Media Marketing Visa Sponsorship Jobs in Florida
Florida's social media marketing sector spans tourism brands in Orlando, hospitality and entertainment companies in Miami, and tech-driven agencies across Tampa. Major employers including Carnival Corporation, NBCUniversal, and Royal Caribbean have sponsored international marketing talent. The state's year-round events industry and bilingual consumer market make it a strong destination for social media professionals seeking visa sponsorship.
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Get Access To All JobsINTRODUCTION
The Social Media Marketing Specialist is responsible for day-to-day management of the company’s national and local social media platforms. The applicant should be an organized, creative type with an understanding of, and appreciation for, effective marketing and advertising. In this role, you will have the opportunity to create engaging social media strategies that turn followers into ambassadors. You will ensure the content is representative of a best-in-class healthcare provider to each of its unique audiences, including medical partners, job seekers, patients, families, and volunteers. You will collaborate with team members across our Employee Communications and Brand, Business Development, Recruitment, Field programs, and external agencies to identify business objectives and implement creative social campaigns to achieve those goals through compelling stories, videos, photos, infographics, polls, and more. Must be able to work on-site in our Corporate Miramar, Florida office. Hybrid schedule. This role does not offer relocation assistance.
ROLE AND RESPONSIBILITIES
- Maintain, manage, and optimize branded pages on all major social media and recruiting platforms, including but not limited to: Facebook, LinkedIn, Twitter, Instagram, and Glassdoor
- Create and manage timely and engaging content optimized for specific social platforms and intended audiences, increasing followers and engagement
- Assist in executing and developing unique and goal-driven social media strategies for each platform to optimize conversion rate
- Take ownership of social platforms’ content to ensure correctness, accuracy, and adherence to brand guidelines
- Assist in developing and managing the strategic content calendar, which includes implementing short-term and long-term social media strategies
- Listen, engage, and respond to social followers and engage in online conversations on social channels and other platforms
- Identify and analyze social media trends; stay up to date with changes in all social platforms ensuring maximum effectiveness
- Serves as a central support and field staff resource, providing cross-functional support to various teams as needed
- Project manage work in the team's work management tool: Workfront
- Participate in a variety of internal and external marketing programs and projects
- Assist with public relations efforts and online reputation management, including:
- Responding to third party online reviews through management software
- Producing quarterly and ad hoc reputation performance reports
- Monitoring social media for brand mentions and route service recovery opportunities
- Monitoring social media as needed for crisis-related communications
BASIC QUALIFICATIONS
- 3+ years’ experience in social media marketing and/or digital marketing
- Must have strong organizational skills and proven track record of being able to manage multiple projects with competing deadlines and prioritize accordingly
- Ability to manage relationships with key stakeholders, writers, designers, and multimedia creators
- Must be extremely detail-oriented, intellectually curious, and able to build effective working relationships
- Creative and innovative thinker
- Must be able to work independently as needed
- Strong editorial instincts and complete command of the English language
- Experience with healthcare industry strongly preferred
- Required proficiency in: Microsoft 365 services (Word, PowerPoint, Excel, SharePoint & Teams)
- Some familiarity with Photoshop (preferred)
Education
Bachelor’s degree in communications, marketing, business or related field from an accredited college or university or the international equivalent required.
CERTIFICATION & LICENSURE
None required for this position.
Physical Requirements
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job.
INTRODUCTION
The Social Media Marketing Specialist is responsible for day-to-day management of the company’s national and local social media platforms. The applicant should be an organized, creative type with an understanding of, and appreciation for, effective marketing and advertising. In this role, you will have the opportunity to create engaging social media strategies that turn followers into ambassadors. You will ensure the content is representative of a best-in-class healthcare provider to each of its unique audiences, including medical partners, job seekers, patients, families, and volunteers. You will collaborate with team members across our Employee Communications and Brand, Business Development, Recruitment, Field programs, and external agencies to identify business objectives and implement creative social campaigns to achieve those goals through compelling stories, videos, photos, infographics, polls, and more. Must be able to work on-site in our Corporate Miramar, Florida office. Hybrid schedule. This role does not offer relocation assistance.
ROLE AND RESPONSIBILITIES
- Maintain, manage, and optimize branded pages on all major social media and recruiting platforms, including but not limited to: Facebook, LinkedIn, Twitter, Instagram, and Glassdoor
- Create and manage timely and engaging content optimized for specific social platforms and intended audiences, increasing followers and engagement
- Assist in executing and developing unique and goal-driven social media strategies for each platform to optimize conversion rate
- Take ownership of social platforms’ content to ensure correctness, accuracy, and adherence to brand guidelines
- Assist in developing and managing the strategic content calendar, which includes implementing short-term and long-term social media strategies
- Listen, engage, and respond to social followers and engage in online conversations on social channels and other platforms
- Identify and analyze social media trends; stay up to date with changes in all social platforms ensuring maximum effectiveness
- Serves as a central support and field staff resource, providing cross-functional support to various teams as needed
- Project manage work in the team's work management tool: Workfront
- Participate in a variety of internal and external marketing programs and projects
- Assist with public relations efforts and online reputation management, including:
- Responding to third party online reviews through management software
- Producing quarterly and ad hoc reputation performance reports
- Monitoring social media for brand mentions and route service recovery opportunities
- Monitoring social media as needed for crisis-related communications
BASIC QUALIFICATIONS
- 3+ years’ experience in social media marketing and/or digital marketing
- Must have strong organizational skills and proven track record of being able to manage multiple projects with competing deadlines and prioritize accordingly
- Ability to manage relationships with key stakeholders, writers, designers, and multimedia creators
- Must be extremely detail-oriented, intellectually curious, and able to build effective working relationships
- Creative and innovative thinker
- Must be able to work independently as needed
- Strong editorial instincts and complete command of the English language
- Experience with healthcare industry strongly preferred
- Required proficiency in: Microsoft 365 services (Word, PowerPoint, Excel, SharePoint & Teams)
- Some familiarity with Photoshop (preferred)
Education
Bachelor’s degree in communications, marketing, business or related field from an accredited college or university or the international equivalent required.
CERTIFICATION & LICENSURE
None required for this position.
Physical Requirements
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job.
Social Media Marketing Job Roles in Florida
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Search Social Media Marketing Jobs in FloridaSocial Media Marketing Jobs in Florida: Frequently Asked Questions
Which companies in Florida sponsor visas for social media marketing roles?
Florida-based companies with a track record of sponsoring international marketing talent include Carnival Corporation, Royal Caribbean, NBCUniversal's Orlando operations, and large hospitality groups headquartered in Miami and Orlando. Digital marketing agencies concentrated in the Miami metro have also sponsored H-1B workers for social media and content strategy roles, particularly those with bilingual skills serving Latin American markets.
Which visa types are most common for social media marketing roles in Florida?
The H-1B is the most common visa category for social media marketing professionals in Florida, provided the role requires a bachelor's degree or higher in a directly related field such as marketing, communications, or digital media. Australians may qualify for the E-3 visa, which follows a similar specialty occupation standard but bypasses the H-1B lottery. Canadians and Mexicans with relevant credentials may also explore TN status under the marketing professional category.
Which cities in Florida have the most social media marketing sponsorship jobs?
Miami leads Florida for social media marketing sponsorship activity, driven by its concentration of multinational brands, advertising agencies, and its role as a hub for companies targeting Latin American audiences. Orlando is the next strongest market, anchored by tourism, theme park, and entertainment employers. Tampa has a growing agency and technology sector that increasingly hires for digital marketing roles with sponsorship.
How to find social media marketing visa sponsorship jobs in Florida?
Migrate Mate filters job listings specifically by visa sponsorship availability, making it straightforward to search for social media marketing roles in Florida without sorting through positions that won't support international candidates. You can filter by state and job category to surface relevant openings from Florida-based employers in hospitality, entertainment, agencies, and technology who have sponsored marketing professionals before.
Are there any Florida-specific factors that affect social media marketing sponsorship opportunities?
Florida's tourism and hospitality industries create consistent demand for social media marketers, and the state's large Spanish-speaking population means bilingual candidates often have a competitive advantage with Miami-area employers. Florida has no state income tax, which affects overall compensation packaging. Universities including the University of Florida and Florida International University produce marketing graduates who sometimes stay in-state on OPT, creating a visible pipeline that local employers are accustomed to navigating.
What is the prevailing wage for sponsored social media marketing jobs in Florida?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.
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