Social Media Marketing Visa Sponsorship Jobs in Kansas
Kansas social media marketing roles are concentrated in Kansas City, Wichita, and Overland Park, where healthcare systems like the University of Kansas Health System, regional retailers, and marketing agencies actively hire. Employers in these markets have sponsored H-1B visa and O-1 visas for social media professionals, particularly those with analytics, content strategy, and paid media expertise.
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INTRODUCTION
We're Looking for an experienced Senior Email Marketing Automation Specialist!
About the Company:
Security Benefit is a leader in the U.S. retirement market with more than $60 billion in assets under management. We offer opportunities to thrive, innovate, and make an impact. As part of our team, you’ll play a key role in driving the future of the U.S. retirement industry. Security Benefit is a PLACE where we promise to help our customers To and Through Retirement®.
We’re proud to have been recognized as one of the best in the business:
- Named to Ward’s 50 list of top-performing life-health insurance companies
- Recognized on list of Ingram’s Top 100 Private Companies in the Kansas City area in 2024
ABOUT THE ROLE
As a Senior Email Marketing Automation Specialist you will be a key member of the Digital Marketing team, supporting company strategy by building, deploying, and optimizing automated email campaigns and customer journeys to key audiences. This role owns campaign workflows, marketing automation platform administration, and performance reporting. The Email Marketing Automation Specialist reports to the Manager, Digital Engagement and works in close partnership with Marketing Operations, Marketing Account Managers, Salesforce administration, and IT.
The Senior Email Marketing Automation Specialist position reports to the Manager Digital Engagement and can be based out of our office in Topeka or Overland Park, Kansas. We work a hybrid schedule, offering flexibility to work both remotely and on-site.
Campaign Strategy & Execution
- Build and deploy multi-touch email marketing campaigns and automated journeys across key audiences. (Current tech stack platforms include Salesforce Account Engagement (Pardot) and Beefree content builder.)
- Design and manage lead nurturing programs, drip campaigns, and triggered/behavioral email journeys that guide prospects and clients through the funnel
- Partner with Marketing Account Managers to build and maintain the communication calendar, ensuring campaigns align with broader marketing and product initiatives
Marketing Automation & CRM
- Configure CRM elements (Salesforce) needed to support campaign setup, ensuring accurate lead routing, scoring, and field mapping between Account Engagement and Salesforce
- Partner with Marketing Operations and Salesforce administration to troubleshoot data flow issues and maintain clean, reliable lead records
Reporting & Optimization
- Track, analyze, and report on campaign performance (open/click rates, conversion, engagement, list health) and translate findings into clear recommendations for stakeholders
- Run A/B and multivariate tests on subject lines, content, and send times to continuously improve engagement and conversion
- Monitor deliverability and sender reputation, and apply best practices to maintain list hygiene and compliance with CAN-SPAM, CASL, and other applicable regulations
Cross-Functional Collaboration
- Work with internal partners to acquire and validate list and data selections for targeted segmentation
- Ensure proper tracking, version control, and storage of campaign assets and templates
- Manage end-to-end campaign execution — segmentation, list management, lead management, and data analytics — in partnership with Marketing Account Managers
BASIC QUALIFICATIONS
- Bachelor’s degree in Business, Marketing, Operations, or related field
- 5+ years of marketing campaign experience preferred
- Hands-on experience with a marketing automation platform (Salesforce Account Engagement/Pardot preferred) and email design tools (Beefree or similar)
- Familiarity with CRM systems or databases (i.e., Salesforce)
- Working knowledge of HTML/CSS for email template development and troubleshooting
- Exceptional attention to detail, process, and quality
- Comfortable interpreting campaign analytics and translating data into actionable recommendations
- Self-learner who adapts quickly to new software and platform updates
- Excellent organizational skills with the ability to prioritize and manage multiple projects in a fast-paced environment with changing needs
- Strong verbal and written communication skills
- Professional demeanor and a collaborative, solutions-oriented attitude
- Inbound and outbound marketing expertise a plus
What We’re Looking For:
When you join our team, you’re not just getting a paycheck — you’re getting a career path full of growth opportunities, plus a robust benefits package that puts your well-being first. Here’s what you can expect as a full-time Security Benefit associate:
- Competitive salary and annual incentive bonuses to reward your contributions.
- 33 days of paid time off (including PTO, holidays, Volunteer Day, and days of significance).
- Paid parental leave after 90 days of service.
- Comprehensive medical, dental & vision insurance.
- 401(k) with company match, plus Profit Sharing & Savings Plan.
- Short- and Long-Term Disability Insurance to give you peace of mind.
- Flexible Spending Accounts for medical and dependent care.
- Life Insurance to protect your loved ones.
- Educational assistance to support your career development.
- Associate assistance programs for your personal and professional well-being.
Ready to Make an Impact?
Apply today by visiting our career page to submit your resume. We’re excited to meet you!
Security Benefit is an Equal Opportunity Employer.
Social Media Marketing Job Roles in Kansas
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Search Social Media Marketing Jobs in KansasSocial Media Marketing Jobs in Kansas: Frequently Asked Questions
Which companies sponsor visas for social media marketers in Kansas?
Kansas employers with documented H-1B sponsorship activity in marketing include large healthcare organizations like the University of Kansas Health System, financial services firms in the Kansas City metro, and regional retailers headquartered in Overland Park. Mid-size digital marketing agencies in Wichita have also sponsored social media roles, though smaller agencies sponsor far less frequently than enterprise-level employers.
Which visa types are most common for social media marketing roles in Kansas?
The H-1B is the most common visa for social media marketing professionals in Kansas, provided the role is structured as a specialty occupation requiring a bachelor's degree in marketing, communications, or a related field. Candidates with exceptional recognition in digital marketing may qualify for the O-1A. Australians should also consider the E-3 visa, which follows a similar process to the H-1B but bypasses the annual lottery.
Which cities in Kansas have the most social media marketing sponsorship jobs?
The Kansas City metro area, including Overland Park and Leawood on the Kansas side, has the highest concentration of social media marketing sponsorship opportunities in the state, driven by corporate headquarters, healthcare employers, and financial services firms. Wichita is the second-largest market, with opportunities at manufacturing companies, regional media groups, and healthcare networks that maintain active social media functions.
How to find social media marketing visa sponsorship jobs in Kansas?
Migrate Mate filters job listings specifically by visa sponsorship eligibility, making it straightforward to identify social media marketing roles in Kansas where employers have indicated sponsorship willingness. Because social media positions vary widely in how they're classified, Migrate Mate lets you search by role type alongside sponsorship status, saving significant time compared to manually screening general job listings. Start by filtering to Kansas and social media marketing categories.
Are there state-specific considerations for social media marketing visa sponsorship in Kansas?
Kansas does not impose state-level visa restrictions, but employers must still meet federal prevailing wage requirements under the H-1B program, which the Department of Labor sets based on the Overland Park and Wichita metro areas separately. University of Kansas and Kansas State University both produce marketing graduates who enter the local talent pipeline, meaning sponsored candidates often compete with a well-qualified domestic pool, so demonstrating specialized skills in analytics platforms or performance marketing strengthens an application.
What is the prevailing wage for sponsored social media marketing jobs in Kansas?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.