Product Marketing Visa Sponsorship Jobs in Illinois
Illinois is a strong market for product marketing professionals, with major employers like Salesforce, Morningstar, Motorola Solutions, and a dense cluster of B2B SaaS and fintech companies concentrated in Chicago. The city's tech corridor along the Merchandise Mart and Fulton Market district drives steady demand for product marketers who need visa sponsorship.
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Get Access To All JobsINTRODUCTION
Since 1952, Lawson Products has worked hard to make our customers' jobs easier by improving their operational efficiency, productivity and overall performance. As a leader in the MRO industry, we partner with customers to make sure they have the right maintenance and repair parts on hand when needed.
We are seeking a strategic and commercially minded Product Marketing Manager for Lawson Products and Kent Automotive who supports revenue growth by leading product launch campaigns and programs. This role serves as a connector between Product, Field Sales Team, Advertising Channels, and Lead Generation, translating business priorities into coordinated marketing campaigns grounded in competitive intelligence, customer insights, and performance data.
Our corporate headquarters is located in Chicago, IL. This role operates on a hybrid work model; employees spend three days working in the office and two days working remotely. We offer 401k plus vision, dental and medical benefits, as well as a paid holiday and PTO package.
Responsibilities
Product Launch Strategy & Planning
- Develops and implements comprehensive product marketing campaigns, aligning sales goals and integrated marketing strategy to support the annual Value Creation Plan.
- Conceptualizes and executes product marketing initiatives, including, but not limited to, company product introduction, promotion, and commercialization on websites.
- Manages all aspects of launch logistics and campaign communication.
- Improves lead flow and conversion, driving collaboration between marketing and sales leadership.
- Creates a cohesive omnichannel experience that seamlessly integrates online and offline touchpoints, making data-driven adjustments to product campaigns in collaboration with the Ecommerce team.
- Travel is required to attend industry events and support sales/product initiatives.
Product Marketing Support
- Serves as the strategic marketing partner to Product and Category Management.
- Cultivates a quarterback-like partnership with Product, orchestrating requests and communicating campaign plans to ultimately drive revenue growth.
- Aligns marketing programs with sales initiatives, product and service launches, and promotional priorities.
- Ensures marketing efforts support sales productivity and customer acquisition.
- Aligns brand advertising, digital campaigns, and product/service-specific initiatives.
- Supports integrated lead generation strategies aligned with revenue targets.
- Creates campaign briefs with clarity, consistency, and performance focus.
Special Project Implementation
- Processes documentation and structure development of new and existing cross-functional programs, including, but not limited to: New Product Launch; Product Relaunch; Toolbox; Promotions; Shop Solutions; and Seasonal Essentials.
Market & Competitive Research
- Leads marketing research initiatives to inform strategy, including:
- competitive analysis
- market trends and category insights
- customer segmentation and buying behavior
- Monitors competitive positioning and adjusts marketing strategies accordingly.
- Remains current on industry trends and best practices in product marketing.
Performance & Revenue Impact
- Establishes measurable objectives tied to pipeline contribution and revenue growth.
- Evaluates marketing performance across campaigns.
- Presents strategic insights and recommendations to marketing and senior leadership.
- Refines strategies continuously, based on performance data and market changes.
- Additional duties as assigned.
BASIC QUALIFICATIONS
- Bachelor's degree (B.A.) in Marketing, Communications, or a related field, with a minimum of 7 years of specific experience in product marketing, experiential marketing, or similar role, or an equivalent combination of education and experience.
- Proven track record of developing and executing successful field marketing campaigns that deliver measurable results tied to revenue.
- Extensive experience in campaign planning and management, including budgeting, metric tracking and execution.
- Strong experience supporting product marketing and sales organizations.
- Excellent communication, collaboration, and interpersonal skills with the ability to work with and effectively influence internal and external stakeholders.
- High degree of proactivity and organization.
- Strong analytical skills with the ability to collect, track, map, and analyze data and translate insights into increased campaign effectiveness.
- Ability to work independently and manage multiple projects simultaneously.
- Excellent cross-functional leadership.
- Ability to travel 20% of job, throughout North America as needed.
- Keenly curious with a drive and collaborative spirit to help the organization WIN.
- Organized and focused on optimal team productivity and efficiencies.
- Ability to stand, up to 4 consecutive hours.
COMPENSATION
- Our salary range for this role is $110,600 - $132,680 including a full benefits package.
Lawson Products is an Equal Opportunity Employer of women, minorities, protected veterans and individuals with disabilities.
INTRODUCTION
Since 1952, Lawson Products has worked hard to make our customers' jobs easier by improving their operational efficiency, productivity and overall performance. As a leader in the MRO industry, we partner with customers to make sure they have the right maintenance and repair parts on hand when needed.
We are seeking a strategic and commercially minded Product Marketing Manager for Lawson Products and Kent Automotive who supports revenue growth by leading product launch campaigns and programs. This role serves as a connector between Product, Field Sales Team, Advertising Channels, and Lead Generation, translating business priorities into coordinated marketing campaigns grounded in competitive intelligence, customer insights, and performance data.
Our corporate headquarters is located in Chicago, IL. This role operates on a hybrid work model; employees spend three days working in the office and two days working remotely. We offer 401k plus vision, dental and medical benefits, as well as a paid holiday and PTO package.
Responsibilities
Product Launch Strategy & Planning
- Develops and implements comprehensive product marketing campaigns, aligning sales goals and integrated marketing strategy to support the annual Value Creation Plan.
- Conceptualizes and executes product marketing initiatives, including, but not limited to, company product introduction, promotion, and commercialization on websites.
- Manages all aspects of launch logistics and campaign communication.
- Improves lead flow and conversion, driving collaboration between marketing and sales leadership.
- Creates a cohesive omnichannel experience that seamlessly integrates online and offline touchpoints, making data-driven adjustments to product campaigns in collaboration with the Ecommerce team.
- Travel is required to attend industry events and support sales/product initiatives.
Product Marketing Support
- Serves as the strategic marketing partner to Product and Category Management.
- Cultivates a quarterback-like partnership with Product, orchestrating requests and communicating campaign plans to ultimately drive revenue growth.
- Aligns marketing programs with sales initiatives, product and service launches, and promotional priorities.
- Ensures marketing efforts support sales productivity and customer acquisition.
- Aligns brand advertising, digital campaigns, and product/service-specific initiatives.
- Supports integrated lead generation strategies aligned with revenue targets.
- Creates campaign briefs with clarity, consistency, and performance focus.
Special Project Implementation
- Processes documentation and structure development of new and existing cross-functional programs, including, but not limited to: New Product Launch; Product Relaunch; Toolbox; Promotions; Shop Solutions; and Seasonal Essentials.
Market & Competitive Research
- Leads marketing research initiatives to inform strategy, including:
- competitive analysis
- market trends and category insights
- customer segmentation and buying behavior
- Monitors competitive positioning and adjusts marketing strategies accordingly.
- Remains current on industry trends and best practices in product marketing.
Performance & Revenue Impact
- Establishes measurable objectives tied to pipeline contribution and revenue growth.
- Evaluates marketing performance across campaigns.
- Presents strategic insights and recommendations to marketing and senior leadership.
- Refines strategies continuously, based on performance data and market changes.
- Additional duties as assigned.
BASIC QUALIFICATIONS
- Bachelor's degree (B.A.) in Marketing, Communications, or a related field, with a minimum of 7 years of specific experience in product marketing, experiential marketing, or similar role, or an equivalent combination of education and experience.
- Proven track record of developing and executing successful field marketing campaigns that deliver measurable results tied to revenue.
- Extensive experience in campaign planning and management, including budgeting, metric tracking and execution.
- Strong experience supporting product marketing and sales organizations.
- Excellent communication, collaboration, and interpersonal skills with the ability to work with and effectively influence internal and external stakeholders.
- High degree of proactivity and organization.
- Strong analytical skills with the ability to collect, track, map, and analyze data and translate insights into increased campaign effectiveness.
- Ability to work independently and manage multiple projects simultaneously.
- Excellent cross-functional leadership.
- Ability to travel 20% of job, throughout North America as needed.
- Keenly curious with a drive and collaborative spirit to help the organization WIN.
- Organized and focused on optimal team productivity and efficiencies.
- Ability to stand, up to 4 consecutive hours.
COMPENSATION
- Our salary range for this role is $110,600 - $132,680 including a full benefits package.
Lawson Products is an Equal Opportunity Employer of women, minorities, protected veterans and individuals with disabilities.
Product Marketing Job Roles in Illinois
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Search Product Marketing Jobs in IllinoisProduct Marketing Jobs in Illinois: Frequently Asked Questions
Which companies sponsor visas for product marketers in Illinois?
Large technology and enterprise software companies in Chicago are the most consistent sponsors for product marketing roles. Companies like Salesforce, Morningstar, Motorola Solutions, Uptake, and Cleversafe parent IBM have historically filed H-1B visa petitions for marketing positions. B2B SaaS firms headquartered in Chicago's Fulton Market and River North corridors also sponsor regularly, though smaller startups are less likely to have established sponsorship processes.
Which visa types are most common for product marketing roles in Illinois?
The H-1B is by far the most common visa for product marketing roles in Illinois, as the position typically requires a bachelor's degree in marketing, business, or a related field, meeting the specialty occupation standard. Candidates already in the U.S. on F-1 OPT or STEM OPT also frequently transition into full-time product marketing roles through H-1B sponsorship. The O-1A is an option for those with demonstrated exceptional achievement in marketing.
Which cities in Illinois have the most product marketing sponsorship jobs?
Chicago accounts for the overwhelming majority of product marketing sponsorship opportunities in Illinois. The concentration is highest in neighborhoods like Fulton Market, the Loop, and River North, where enterprise tech and fintech companies cluster. Evanston sees some activity due to Northwestern University's proximity and related startup ecosystem, but outside of Chicago metro, product marketing sponsorship roles in Illinois are rare.
How to find product marketing visa sponsorship jobs in Illinois?
Migrate Mate filters job listings specifically by visa sponsorship availability, making it practical to search for product marketing roles in Illinois without sorting through positions that don't sponsor. You can filter by state and role category to surface employers actively hiring internationally. Given that many Illinois product marketing openings come from enterprise tech and fintech companies in Chicago, focusing your search on those sectors on Migrate Mate yields the most relevant results.
Are there any Illinois-specific considerations for product marketing visa sponsorship?
Illinois has a deep university pipeline through Northwestern, University of Chicago, and University of Illinois Urbana-Champaign, which means many Illinois employers are already familiar with OPT-to-H-1B transitions for marketing and business roles. Chicago's density of Fortune 500 headquarters also means a higher-than-average share of companies have in-house immigration counsel, which tends to make the sponsorship process more structured and predictable compared to smaller markets.
What is the prevailing wage for sponsored product marketing jobs in Illinois?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.