Digital Marketing Analyst Jobs in USA with Visa Sponsorship
Digital Marketing Analysts are hired on H-1B visa, O-1, and TN visas by employers across tech, e-commerce, and media. Sponsorship is common at mid-to-large companies, though smaller agencies rarely offer it. A bachelor's degree in marketing, statistics, or a related field is typically required to qualify. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsResponsibilities
Kforce has a client that is seeking a Digital Marketing Analyst in Orlando, FL. Summary: The Analyst, Paid Media will be responsible for developing, launching, optimizing, and analyzing paid media marketing initiatives. This person will lead all facets of paid media efforts and campaigns via various marketing channels including SEM/PPC, OLV, Programmatic Display, Native, Paid Social, CTV, DOOH, and more. This role will be responsible for creative development of assets in partnership with our design team and will be responsible for developing and implementing ad copy. Finally, in partnership with our digital analytics team and digital strategy team, they will review and report out results and recommendations to optimize future paid media performance.
Responsibilities:
How You Will Shine:
- Be paid media channel lead, working in paid media channels/tactics regularly (Google/Microsoft Ads, Meta, Google Analytics, etc.), providing optimization recommendations and reporting with agency partner
- Execute paid media initiatives optimizing spend and providing insights for continuous improvements
- Work closely with the analytics team to continually improve paid media efforts
- Define critical KPIs and test and refine paid media efforts to continually optimize results
- Lead A/B testing ideas and opportunities within paid channels
- Present new/existing digital media channel testing opportunities to help exceed business goals
- Communicate key insights and findings to leadership
- Create strong cross functional relationships with peers in other business units to foster shared work learning and leverage leading practices
- Contribute to dashboards and reports that are updated regularly; Report on campaigns and constantly review metrics to determine what is working and what can be improved
- Work collaboratively with the analytics team on media performance and optimization establishing the most effective targeting and personalization strategies
Requirements
- Bachelor's degree from a 4-year college, preferred
- Experience in digital marketing and paid media, using various channels/tactics and analytic platforms (Google Ads, Microsoft Ads, OLV, Programmatic, Google Analytics, etc.)
- Experience with technical in-platform terms and metrics to help gauge channel performance
- Experience analyzing, reporting, and presenting digital analytics
- Experience developing UTMs for tracking campaign performance
- Experience developing marketing plans (budget, media mix, testing new channels, etc.)
- Self-motivated and able to achieve goals with minimal supervision
- Excellent ability to manage relationships with internal and external partners
- Excellent oral and written communication skills
- Excellent presentation skills - comfortable presenting to groups and leadership
- Agency experience a plus
- Knowledge in the travel industry a plus
The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future. We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.
Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law. This job is not eligible for bonuses, incentives or commissions.
Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.
By clicking “Apply Today” you agree to receive calls, AI-generated calls, text messages or emails from Kforce and its affiliates, and service providers. Note that if you choose to communicate with Kforce via text messaging the frequency may vary, and message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You will always have the right to cease communicating via text by using key words such as STOP.
Responsibilities
Kforce has a client that is seeking a Digital Marketing Analyst in Orlando, FL. Summary: The Analyst, Paid Media will be responsible for developing, launching, optimizing, and analyzing paid media marketing initiatives. This person will lead all facets of paid media efforts and campaigns via various marketing channels including SEM/PPC, OLV, Programmatic Display, Native, Paid Social, CTV, DOOH, and more. This role will be responsible for creative development of assets in partnership with our design team and will be responsible for developing and implementing ad copy. Finally, in partnership with our digital analytics team and digital strategy team, they will review and report out results and recommendations to optimize future paid media performance.
Responsibilities:
How You Will Shine:
- Be paid media channel lead, working in paid media channels/tactics regularly (Google/Microsoft Ads, Meta, Google Analytics, etc.), providing optimization recommendations and reporting with agency partner
- Execute paid media initiatives optimizing spend and providing insights for continuous improvements
- Work closely with the analytics team to continually improve paid media efforts
- Define critical KPIs and test and refine paid media efforts to continually optimize results
- Lead A/B testing ideas and opportunities within paid channels
- Present new/existing digital media channel testing opportunities to help exceed business goals
- Communicate key insights and findings to leadership
- Create strong cross functional relationships with peers in other business units to foster shared work learning and leverage leading practices
- Contribute to dashboards and reports that are updated regularly; Report on campaigns and constantly review metrics to determine what is working and what can be improved
- Work collaboratively with the analytics team on media performance and optimization establishing the most effective targeting and personalization strategies
Requirements
- Bachelor's degree from a 4-year college, preferred
- Experience in digital marketing and paid media, using various channels/tactics and analytic platforms (Google Ads, Microsoft Ads, OLV, Programmatic, Google Analytics, etc.)
- Experience with technical in-platform terms and metrics to help gauge channel performance
- Experience analyzing, reporting, and presenting digital analytics
- Experience developing UTMs for tracking campaign performance
- Experience developing marketing plans (budget, media mix, testing new channels, etc.)
- Self-motivated and able to achieve goals with minimal supervision
- Excellent ability to manage relationships with internal and external partners
- Excellent oral and written communication skills
- Excellent presentation skills - comfortable presenting to groups and leadership
- Agency experience a plus
- Knowledge in the travel industry a plus
The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future. We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.
Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law. This job is not eligible for bonuses, incentives or commissions.
Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.
By clicking “Apply Today” you agree to receive calls, AI-generated calls, text messages or emails from Kforce and its affiliates, and service providers. Note that if you choose to communicate with Kforce via text messaging the frequency may vary, and message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You will always have the right to cease communicating via text by using key words such as STOP.
See all 36+ Digital Marketing Analyst jobs
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Get Access To All JobsTips for Finding Visa Sponsorship as a Digital Marketing Analyst
Target companies with H-1B filing history
Employers who have sponsored H-1B visas before are far more likely to do it again. Search the DOL's OFLC disclosure data to identify companies that have filed Labor Condition Applications for Digital Marketing Analyst or similar roles.
Lead with quantifiable impact in your resume
Sponsors want analysts who can demonstrate ROI. Frame your experience around concrete outcomes: conversion rate improvements, revenue attributed to campaigns, or cost-per-acquisition reductions. Vague descriptions of responsibilities won't stand out to sponsoring employers.
Prioritize in-house roles over agencies
In-house marketing teams at tech, retail, and SaaS companies sponsor far more frequently than agencies. Agencies often rely on contractors or freelancers, making them less likely to invest in visa sponsorship for an analyst-level hire.
Strengthen your specialty occupation case
USCIS scrutinizes marketing roles carefully. A degree in marketing, data analytics, or statistics strengthens your specialty occupation argument. Roles focused on data analysis, attribution modeling, or paid search tend to pass USCIS review more reliably than generalist positions.
Engage with Australian employers for the E-3 advantage
If you hold Australian citizenship, the E-3 visa is a significant advantage. It has no lottery, processes in weeks, and renews indefinitely. Many U.S. employers who hesitate on H-1B sponsorship will readily sponsor an E-3 due to the lower cost and complexity.
Use Migrate Mate to filter for sponsoring employers
Not every job listing makes visa sponsorship clear upfront. Migrate Mate filters Digital Marketing Analyst roles by sponsorship status, saving you the time of applying to companies that won't consider international candidates.
Digital Marketing Analyst jobs are hiring across the US. Find yours.
Find Digital Marketing Analyst JobsFrequently Asked Questions
Does Digital Marketing Analyst qualify as a specialty occupation for H-1B purposes?
It can, but USCIS reviews marketing roles closely. The strongest cases involve roles where a specific bachelor's degree is genuinely required, not just preferred. Positions centered on data analysis, campaign attribution, or SEO strategy tied to a quantitative degree tend to hold up better than generalist digital marketing titles. Your employer's job description language matters significantly here.
Which visa types do Digital Marketing Analysts typically get sponsored for?
H-1B is the most common path, used by employers across tech, retail, and media. Australian citizens have strong access to the E-3 visa, which skips the lottery entirely. Canadian and Mexican nationals may qualify under TN status if the role maps to a qualifying occupation. O-1A is an option for analysts with exceptional credentials, such as published research or major campaign recognition.
What degree do I need for a Digital Marketing Analyst to qualify for H-1B sponsorship?
A bachelor's degree in marketing, business, communications, statistics, or data analytics is standard. The degree field matters because USCIS requires a direct relationship between the degree and the job duties. A marketing degree supports most analyst roles cleanly. A degree in an unrelated field can still work if the job description is specific enough, but expect closer scrutiny.
How common is visa sponsorship for Digital Marketing Analyst roles?
Sponsorship is available but not universal. Mid-to-large employers in tech, e-commerce, and SaaS are the most reliable sponsors. Smaller agencies and startups often lack the infrastructure or budget for the process. Roles with a strong data or analytics component tend to attract sponsorship more than pure content or social media-focused positions. Migrate Mate lists Digital Marketing Analyst roles specifically filtered for sponsorship-open employers.
Can I switch employers on an H-1B as a Digital Marketing Analyst?
Yes. Under H-1B portability, you can start working for a new employer as soon as they file a new H-1B petition on your behalf, as long as your previous H-1B was approved and you've maintained valid status. You don't need to wait for the new petition to be approved before starting. The new employer must file before your current status expires.
What is the prevailing wage requirement for sponsored Digital Marketing Analyst jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.
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