Digital Marketing Expert Jobs in USA with Visa Sponsorship
Digital Marketing Expert roles attract H-1B visa sponsorship from tech companies, agencies, and e-commerce brands that classify the position as a specialty occupation requiring a bachelor's degree in marketing, communications, or a related field. Competition is real, but demand is consistent. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsINTRODUCTION
As a result of the combination of the BD Biosciences and Diagnostic Solutions business with Waters Corporation (NYSE: WAT), by applying to this role, you will be applying for a position with Waters. Waters is a global leader in life sciences, dedicated to accelerating the benefits of pioneering science through analytical technologies, informatics, and service. With a focus on regulated, high-volume testing environments, Waters’ innovative portfolio harnesses deep scientific expertise across biology, chemistry, and physics. Waters collaborates with analytical laboratories around the world to advance the release of effective, high-quality medicines, assure the safety of food and water, and drive better patient outcomes by detecting diseases earlier, managing routine infections, and combatting growing antibiotic resistance. Through a shared culture of relentless innovation, Waters’ passionate team of approximately 16,000 colleagues partner with customers to turn scientific challenges into breakthroughs that improve lives worldwide.
We are the people who give possibilities purpose
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
JOB DESCRIPTION
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us.
Position Summary:
The Sales Training and Development Manager will design and deliver sales educational programs that will ultimately assist to increase the overall performance of our sales teams and ensure they have the competencies and skills to achieve their goals. This requires a commitment to work closely with sales, sales leadership, marketing, and key stakeholders to identify challenges and recommend ways to increase productivity. This position is to be located near a major airport in the Central or West time zones.
The primary responsibility is to develop and implement best-in-class sales readiness and training programs across the full Advanced Diagnostic portfolio including, but not limited to, Microbiology, Molecular, Point of Care, and Lab Automation instrumentation and assays. This includes developing learning materials and a structured curriculum to support new-hire sales associates, addressing evolving market conditions through targeted educational initiatives, conducting skills gap analyses, and evaluating outcomes following each training engagement.
A sound understanding of professional selling and operational best practices are keys to success in this role. The ideal candidate will take a consultative and strategic approach to training, professional development, and customer experience. The goal is to build knowledge and competencies to support business objectives, maximizing sales execution, and elevating effectiveness to deliver high impact results.
The successful Sales Training and Development Manager is an energetic team player who can inspire and motivate others while building a wide network. This person must have exceptional interpersonal skills, and can establish open, collaborative communication channels with cross-departmental colleagues.
Responsibilities:
- Review and understand the strategic imperatives for the Advanced Diagnostics platform to design and adjust educational curriculum in support of the business strategy.
- Facilitate onboarding product training program, design courses and education based on sound adult learning principles with excellent communication and coaching skills.
- Creates instructor-led, distance learning, video and web based, and other formatted curricula and content as needed for new-hire classes, supporting new-product launches, and development opportunities for all sales associates.
- Field travel with new and in-role sales associates to provide coaching and insight to elevate sales skills and performance.
- Advanced sales training: responsible for developing and implementing training for tenured sales personnel and field sales managers as appropriate and necessary.
- New product training: responsible for working with Sales Enablement, Marketing and Product Management in development of training programs for new product launches.
- Works collaboratively with sales management, marketing, sales enablement, and field sales training to ensure that the curricula, content, and sales training agenda drives alignment to the fiscal year Sales Marketing Action Plan.
- Assesses talent by performing skill gap analysis to identify areas of improvement and creates targeted training to meet the evolving business demands.
- Data-driven approach to measuring effectiveness of training programs by participating in field travel with new associates. Tracks and maintains associates' training score card.
- Ability/willingness to travel up to 70% to the home office, in the field, and required meetings is required.
Core Competencies & Skills
Sales Expertise:
- Deep understanding of sales processes, techniques, and strategies.
- Experience in direct sales roles (typically 3–5 years).
- Familiarity with CRM platforms (e.g., Salesforce).
Training & Facilitation:
- Ability to design and deliver engaging training programs.
- Skilled in instructional design and adult learning principles.
- Experience with Learning Management Systems (LMS) and e-learning tools.
Communication & Presentation:
- Excellent verbal and written communication skills.
- Strong presentation and public speaking abilities.
- Capable of simplifying complex concepts for diverse audiences.
Coaching & Feedback:
- One-on-one coaching and mentoring skills.
- Ability to provide constructive feedback and assess learning outcomes.
- Empathy and adaptability to different learning styles.
Analytical & Strategic Thinking:
- Ability to assess training effectiveness using KPIs and performance metrics.
- Strategic mindset to align training with business goals.
- Problem-solving skills to address sales challenges.
Organizational & Project Management:
- Strong time management and multitasking abilities.
- Capable of managing multiple training sessions and projects.
- Detail-oriented with good documentation and reporting skills.
Education and Experience:
- Bachelor’s degree required.
- Three plus (3+) years of professional training experience, field sales training, training management, and familiarity with influencing stakeholders in a matrix organization required.
- Three plus (3+) years of medical sales experience required; diagnostic microbiology and molecular laboratory capital or consumable sales experience strongly preferred.
- Five plus (5+) years of successful professional development experience with demonstrated results required.
- Microsoft Word, Excel, and PowerPoint skills required.
- Proven ability to handle and drive multiple projects, manage change as required, and work with cross functional teams while setting clear expectations required.
At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.
For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.
Why Join Us?
A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.
LOCATION
Multiple Locations
WORK SHIFT
NA (United States of America)
At BD, we reward, support and develop our associates through our comprehensive Total Rewards program. We are committed to attracting and retaining high quality talent by providing reward and recognition opportunities that promote a performance-based culture, as well as a competitive package of compensation and benefits programs. You can learn more on our career site under "Our Commitment to You."
Our salary or hourly rate ranges reward associates fairly and competitively. We regularly review these ranges and factors, such as location, contribute to the range displayed.
Our pay is based on the role and the necessary skills and education to perform it successfully. The salary or hourly rate offered is determined by the role's specific requirements, including any applicable step rate pay system at the work location. Salary or hourly pay ranges are influenced by labor laws and Collective Bargaining Agreement (CBA) requirements applicable to the work location which may also affect the workplace arrangement of the role.
SALARY RANGE INFORMATION
$132,900.00 - $212,600.00 USD Annual
Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally-protected characteristics.
INTRODUCTION
As a result of the combination of the BD Biosciences and Diagnostic Solutions business with Waters Corporation (NYSE: WAT), by applying to this role, you will be applying for a position with Waters. Waters is a global leader in life sciences, dedicated to accelerating the benefits of pioneering science through analytical technologies, informatics, and service. With a focus on regulated, high-volume testing environments, Waters’ innovative portfolio harnesses deep scientific expertise across biology, chemistry, and physics. Waters collaborates with analytical laboratories around the world to advance the release of effective, high-quality medicines, assure the safety of food and water, and drive better patient outcomes by detecting diseases earlier, managing routine infections, and combatting growing antibiotic resistance. Through a shared culture of relentless innovation, Waters’ passionate team of approximately 16,000 colleagues partner with customers to turn scientific challenges into breakthroughs that improve lives worldwide.
We are the people who give possibilities purpose
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
JOB DESCRIPTION
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us.
Position Summary:
The Sales Training and Development Manager will design and deliver sales educational programs that will ultimately assist to increase the overall performance of our sales teams and ensure they have the competencies and skills to achieve their goals. This requires a commitment to work closely with sales, sales leadership, marketing, and key stakeholders to identify challenges and recommend ways to increase productivity. This position is to be located near a major airport in the Central or West time zones.
The primary responsibility is to develop and implement best-in-class sales readiness and training programs across the full Advanced Diagnostic portfolio including, but not limited to, Microbiology, Molecular, Point of Care, and Lab Automation instrumentation and assays. This includes developing learning materials and a structured curriculum to support new-hire sales associates, addressing evolving market conditions through targeted educational initiatives, conducting skills gap analyses, and evaluating outcomes following each training engagement.
A sound understanding of professional selling and operational best practices are keys to success in this role. The ideal candidate will take a consultative and strategic approach to training, professional development, and customer experience. The goal is to build knowledge and competencies to support business objectives, maximizing sales execution, and elevating effectiveness to deliver high impact results.
The successful Sales Training and Development Manager is an energetic team player who can inspire and motivate others while building a wide network. This person must have exceptional interpersonal skills, and can establish open, collaborative communication channels with cross-departmental colleagues.
Responsibilities:
- Review and understand the strategic imperatives for the Advanced Diagnostics platform to design and adjust educational curriculum in support of the business strategy.
- Facilitate onboarding product training program, design courses and education based on sound adult learning principles with excellent communication and coaching skills.
- Creates instructor-led, distance learning, video and web based, and other formatted curricula and content as needed for new-hire classes, supporting new-product launches, and development opportunities for all sales associates.
- Field travel with new and in-role sales associates to provide coaching and insight to elevate sales skills and performance.
- Advanced sales training: responsible for developing and implementing training for tenured sales personnel and field sales managers as appropriate and necessary.
- New product training: responsible for working with Sales Enablement, Marketing and Product Management in development of training programs for new product launches.
- Works collaboratively with sales management, marketing, sales enablement, and field sales training to ensure that the curricula, content, and sales training agenda drives alignment to the fiscal year Sales Marketing Action Plan.
- Assesses talent by performing skill gap analysis to identify areas of improvement and creates targeted training to meet the evolving business demands.
- Data-driven approach to measuring effectiveness of training programs by participating in field travel with new associates. Tracks and maintains associates' training score card.
- Ability/willingness to travel up to 70% to the home office, in the field, and required meetings is required.
Core Competencies & Skills
Sales Expertise:
- Deep understanding of sales processes, techniques, and strategies.
- Experience in direct sales roles (typically 3–5 years).
- Familiarity with CRM platforms (e.g., Salesforce).
Training & Facilitation:
- Ability to design and deliver engaging training programs.
- Skilled in instructional design and adult learning principles.
- Experience with Learning Management Systems (LMS) and e-learning tools.
Communication & Presentation:
- Excellent verbal and written communication skills.
- Strong presentation and public speaking abilities.
- Capable of simplifying complex concepts for diverse audiences.
Coaching & Feedback:
- One-on-one coaching and mentoring skills.
- Ability to provide constructive feedback and assess learning outcomes.
- Empathy and adaptability to different learning styles.
Analytical & Strategic Thinking:
- Ability to assess training effectiveness using KPIs and performance metrics.
- Strategic mindset to align training with business goals.
- Problem-solving skills to address sales challenges.
Organizational & Project Management:
- Strong time management and multitasking abilities.
- Capable of managing multiple training sessions and projects.
- Detail-oriented with good documentation and reporting skills.
Education and Experience:
- Bachelor’s degree required.
- Three plus (3+) years of professional training experience, field sales training, training management, and familiarity with influencing stakeholders in a matrix organization required.
- Three plus (3+) years of medical sales experience required; diagnostic microbiology and molecular laboratory capital or consumable sales experience strongly preferred.
- Five plus (5+) years of successful professional development experience with demonstrated results required.
- Microsoft Word, Excel, and PowerPoint skills required.
- Proven ability to handle and drive multiple projects, manage change as required, and work with cross functional teams while setting clear expectations required.
At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.
For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.
Why Join Us?
A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.
LOCATION
Multiple Locations
WORK SHIFT
NA (United States of America)
At BD, we reward, support and develop our associates through our comprehensive Total Rewards program. We are committed to attracting and retaining high quality talent by providing reward and recognition opportunities that promote a performance-based culture, as well as a competitive package of compensation and benefits programs. You can learn more on our career site under "Our Commitment to You."
Our salary or hourly rate ranges reward associates fairly and competitively. We regularly review these ranges and factors, such as location, contribute to the range displayed.
Our pay is based on the role and the necessary skills and education to perform it successfully. The salary or hourly rate offered is determined by the role's specific requirements, including any applicable step rate pay system at the work location. Salary or hourly pay ranges are influenced by labor laws and Collective Bargaining Agreement (CBA) requirements applicable to the work location which may also affect the workplace arrangement of the role.
SALARY RANGE INFORMATION
$132,900.00 - $212,600.00 USD Annual
Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally-protected characteristics.
See all 104+ Digital Marketing Expert Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Digital Marketing Expert roles.
Get Access To All JobsTips for Finding Digital Marketing Expert Jobs
Frame your degree as field-specific
H-1B visa approval for digital marketing hinges on proving the role requires a specific degree, not just any bachelor's. Highlight coursework in marketing analytics, consumer behavior, or digital strategy to strengthen the specialty occupation argument with USCIS.
Target employers with a sponsorship track record
Large tech platforms, SaaS companies, and digital agencies file LCAs for marketing roles regularly. Prioritize employers who have sponsored similar titles before, their legal teams already understand the process and are less likely to back out mid-offer.
Lead with measurable results in your resume
Sponsoring employers need justification that the role is specialized. A resume showing specific outcomes, conversion rate improvements, campaign ROI, SEO traffic growth, signals the kind of expertise that supports a specialty occupation petition, not a generalist hire.
Clarify your visa timeline early in interviews
If you're on OPT or in the H-1B lottery window, tell hiring managers your authorization end date upfront. Employers who understand the timeline can plan accordingly; those who can't won't waste your time or theirs waiting until late in the process.
Understand the LCA's role in your offer
Before your H-1B petition is filed, your employer must obtain a certified Labor Condition Application from the Department of Labor. This certifies the wage and working conditions. Ask your employer's immigration counsel for the LCA case number once it's filed.
Consider employers in less competitive hiring markets
Digital marketing roles at mid-size companies in secondary cities often have faster internal hiring decisions and fewer candidate pools. Sponsorship willingness tends to be higher when the employer is genuinely struggling to fill a specialized role locally.
Frequently Asked Questions
Does a Digital Marketing Expert role qualify as a specialty occupation for H-1B purposes?
It can, but it's not automatic. USCIS requires proof that the role normally requires a bachelor's degree in a specific field, marketing, communications, or digital media, not just any degree. Job descriptions that accept any bachelor's degree regardless of field weaken the petition. Employers should clearly tie the role's duties to specialized knowledge in digital marketing disciplines like SEO, paid media, or marketing analytics to improve approval odds.
What degree do I need to get H-1B sponsorship as a Digital Marketing Expert?
A bachelor's degree in marketing, communications, advertising, business with a marketing concentration, or a closely related field is the standard requirement. Degrees in unrelated fields can sometimes qualify if paired with substantial relevant coursework or work experience, but they face greater USCIS scrutiny. Some employers also accept foreign three-year bachelor's degrees, particularly from countries like India and Australia, provided they're evaluated as equivalent to a U.S. four-year degree.
Which types of employers sponsor H-1B visas for digital marketing roles?
Tech companies, SaaS platforms, e-commerce brands, digital agencies, and large consumer goods companies are the most consistent sponsors for this role. Employers who file Labor Condition Applications for marketing titles regularly have established immigration processes and are more likely to follow through. You can browse open digital marketing roles with sponsorship at Migrate Mate, which filters specifically for visa-sponsoring employers.
What are the H-1B approval rates for Digital Marketing Expert petitions?
USCIS doesn't publish approval rates by job title, but marketing and communications roles face higher denial rates than engineering or IT positions because the specialty occupation standard is harder to satisfy. Employers with experienced immigration counsel and well-documented job descriptions see meaningfully better outcomes. If a previous petition in a similar role was denied, the attorney's response to that denial matters significantly for any subsequent filing.
Can I get H-1B sponsorship as a Digital Marketing Expert if my degree is in an unrelated field?
Possibly, but it requires a stronger case. USCIS allows three years of specialized work experience to substitute for one year of a bachelor's degree, so a combination of partial education and extensive digital marketing experience can sometimes bridge the gap. Alternatively, if your unrelated degree included heavy quantitative or analytical coursework, economics, statistics, computer science, and the role emphasizes data-driven marketing, some attorneys can build a credible specialty occupation argument. This is a situation where employer-retained immigration counsel is essential.
What is the prevailing wage requirement for sponsored Digital Marketing Expert jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.