Digital Marketing Coordinator Jobs in USA with Visa Sponsorship
Digital Marketing Coordinator roles are sponsorable under the H-1B visa when the position requires a bachelor's degree in marketing, communications, or a related field. Employers regularly file Labor Condition Applications for this title, making it a realistic target for international candidates on OPT or seeking full sponsorship. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsCompany Description
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation.
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.
Job Description
We’re looking for a creative, organized Social Media Coordinator to join our digital marketing team. Reporting to the Director, Digital Marketing, you’ll work with the Organic Social and Catalog Brand teams to create and edit short-form videos, turn film clips into social content, engage with fans, and support campaigns across Universal Pictures All-Access social channels.
Responsibilities
Social Media & Content Creation
- Monitor social media platforms and engage with the Universal Pictures At Home community by responding to comments, messages, and mentions in a timely and professional manner, and flag sensitive issues to the appropriate team.
- Pitch, produce, and edit short-form videos for TikTok, Instagram Reels, and YouTube Shorts, including in-office shoots, and explain how ideas connect with the intended audience.
- Edit and repurpose film clips into shareable content optimized for each social platform.
- Support the Catalog Brand Team on holiday, anniversary, and other priority campaigns throughout the year.
- Track pop-culture, social trends, emerging platforms, and new features to identify opportunities for relevant audience engagement.
- Curate, write, and distribute a weekly newsletter for the Home Entertainment team highlighting current digital marketing news and social media trends.
- Provide day-to-day support to the Organic Social Team to ensure smooth campaign execution, including building and updating presentation decks, highlighting campaign updates, performance results, and relevant trends.
- Manage all billing for the Organic Social Team, including vendor setup, invoice processing, purchase order creation and maintenance, payment tracking, and coordination with Finance to ensure accurate and timely payments.
Influencer Marketing
- Serve as the central day-to-day contact for influencer initiatives across New Release and Focus Features titles under the supervision of the Director, Digital Marketing.
- Maintain and expand the influencer database, keeping contact information, rates, audience insights, campaign history, and performance results current.
- Assist in identifying and recommending influencers based on campaign objectives, audience fit, and brand alignment.
- Support influencer outreach and campaign coordination, including availability, rates, deliverables, timelines, content approvals, and feedback, working with creators, their representatives, and agency partners.
- Develop campaign briefs ensuring alignment with approved campaign strategy and messaging.
- Compile social and influencer campaign results and recaps, identifying learnings and recommendations to improve future content and partnerships.
BASIC QUALIFICATIONS
- Minimum 1 year of experience in social media, digital marketing, video production, or a related field.
- Minimum 1 year of experience creating and editing short-form video content for social media using tools such as Adobe Premiere Pro, CapCut, Final Cut Pro, or similar.
- Minimum 1 year of experience managing or supporting social media platforms (e.g., TikTok, Instagram, Threads, YouTube, X, Facebook, etc.).
PREFERRED QUALIFICATIONS
- Familiarity with pop culture and current and developing trends, with the ability to quickly spot opportunities and translate them into relevant content.
- Familiarity working with social media analytics tools (e.g. Sprouts Social, Hootsuite).
- Creative, proactive thinker who brings fresh ideas and follows through from concept to execution with the appropriate guidance.
- Strong verbal and written communication skills, with the ability to clearly communicate professionally with internal and external partners.
- Collaborative and resourceful, with the ability to take ownership of day-to-day tasks while working under the Director’s guidance.
- Strong organizational skills and attention to detail, with the ability to manage multiple priorities and deadlines in a fast-paced environment.
Additional Requirements
Hybrid: This position currently has a hybrid schedule, which requires contributing from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.
This position is eligible for company-sponsored benefits, including medical, dental, and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Salary range: $50,000 - $60,000.
Additional Information
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.
Company Description
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation.
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.
Job Description
We’re looking for a creative, organized Social Media Coordinator to join our digital marketing team. Reporting to the Director, Digital Marketing, you’ll work with the Organic Social and Catalog Brand teams to create and edit short-form videos, turn film clips into social content, engage with fans, and support campaigns across Universal Pictures All-Access social channels.
Responsibilities
Social Media & Content Creation
- Monitor social media platforms and engage with the Universal Pictures At Home community by responding to comments, messages, and mentions in a timely and professional manner, and flag sensitive issues to the appropriate team.
- Pitch, produce, and edit short-form videos for TikTok, Instagram Reels, and YouTube Shorts, including in-office shoots, and explain how ideas connect with the intended audience.
- Edit and repurpose film clips into shareable content optimized for each social platform.
- Support the Catalog Brand Team on holiday, anniversary, and other priority campaigns throughout the year.
- Track pop-culture, social trends, emerging platforms, and new features to identify opportunities for relevant audience engagement.
- Curate, write, and distribute a weekly newsletter for the Home Entertainment team highlighting current digital marketing news and social media trends.
- Provide day-to-day support to the Organic Social Team to ensure smooth campaign execution, including building and updating presentation decks, highlighting campaign updates, performance results, and relevant trends.
- Manage all billing for the Organic Social Team, including vendor setup, invoice processing, purchase order creation and maintenance, payment tracking, and coordination with Finance to ensure accurate and timely payments.
Influencer Marketing
- Serve as the central day-to-day contact for influencer initiatives across New Release and Focus Features titles under the supervision of the Director, Digital Marketing.
- Maintain and expand the influencer database, keeping contact information, rates, audience insights, campaign history, and performance results current.
- Assist in identifying and recommending influencers based on campaign objectives, audience fit, and brand alignment.
- Support influencer outreach and campaign coordination, including availability, rates, deliverables, timelines, content approvals, and feedback, working with creators, their representatives, and agency partners.
- Develop campaign briefs ensuring alignment with approved campaign strategy and messaging.
- Compile social and influencer campaign results and recaps, identifying learnings and recommendations to improve future content and partnerships.
BASIC QUALIFICATIONS
- Minimum 1 year of experience in social media, digital marketing, video production, or a related field.
- Minimum 1 year of experience creating and editing short-form video content for social media using tools such as Adobe Premiere Pro, CapCut, Final Cut Pro, or similar.
- Minimum 1 year of experience managing or supporting social media platforms (e.g., TikTok, Instagram, Threads, YouTube, X, Facebook, etc.).
PREFERRED QUALIFICATIONS
- Familiarity with pop culture and current and developing trends, with the ability to quickly spot opportunities and translate them into relevant content.
- Familiarity working with social media analytics tools (e.g. Sprouts Social, Hootsuite).
- Creative, proactive thinker who brings fresh ideas and follows through from concept to execution with the appropriate guidance.
- Strong verbal and written communication skills, with the ability to clearly communicate professionally with internal and external partners.
- Collaborative and resourceful, with the ability to take ownership of day-to-day tasks while working under the Director’s guidance.
- Strong organizational skills and attention to detail, with the ability to manage multiple priorities and deadlines in a fast-paced environment.
Additional Requirements
Hybrid: This position currently has a hybrid schedule, which requires contributing from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.
This position is eligible for company-sponsored benefits, including medical, dental, and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Salary range: $50,000 - $60,000.
Additional Information
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.
See all 4,109+ Digital Marketing Coordinator Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Digital Marketing Coordinator roles.
Get Access To All JobsTips for Finding Visa Sponsorship as a Digital Marketing Coordinator
Target employers with an H-1B filing history
Companies that have sponsored H-1B visas before are far more likely to do it again. Look for mid-size to large firms with established HR processes, as they're less likely to be deterred by the paperwork involved in sponsoring a Digital Marketing Coordinator.
Frame your degree as a specialty occupation qualifier
USCIS requires the role to require a specific bachelor's degree, not just any degree. Highlight how your marketing, communications, or digital media degree directly matches the technical requirements of the coordinator role you're applying for.
Apply during OPT before your H-1B cap window opens
If you're on F-1 OPT, use that time to secure an employer willing to sponsor your H-1B. Cap-subject petitions must be filed by April 1 for an October 1 start, so you need a job offer months in advance.
Prioritize cap-exempt employers for faster timelines
Universities, nonprofits, and research institutions are exempt from the H-1B lottery. Digital marketing roles exist at many of these organizations, and hiring you wouldn't require surviving the annual cap selection process.
Document the technical complexity of your responsibilities
Generic coordinator job descriptions can draw USCIS scrutiny. Work with your employer to clearly articulate specialized duties like SEO strategy, marketing automation, or analytics platforms that demonstrate the role requires degree-level expertise.
Use Migrate Mate to find pre-vetted sponsoring employers
Migrate Mate lists Digital Marketing Coordinator roles from employers already open to visa sponsorship, saving you from cold-applying to companies that will reject you at the first mention of H-1B. Filter by role type to find relevant openings.
Frequently Asked Questions
Can a Digital Marketing Coordinator role qualify for H-1B sponsorship?
Yes, but it depends on how the role is defined. USCIS requires the position to qualify as a specialty occupation, meaning it normally requires a bachelor's degree in a specific field like marketing, communications, or business. Roles that accept any degree regardless of field are harder to sponsor. Employers should specify degree requirements clearly in the job description to support a strong H-1B visa petition.
What visa options exist for Digital Marketing Coordinators beyond the H-1B?
Australian citizens can apply for the E-3 visa, which has no lottery and a much faster timeline. Canadian and Mexican nationals may qualify under the TN visa if the role meets the professional category requirements. O-1A is an option for candidates with exceptional achievements in marketing. F-1 graduates can work under OPT for up to 12 months, or 36 months with a STEM extension if their degree qualifies.
Does my marketing degree field matter for H-1B approval in this role?
It matters significantly. USCIS looks for a direct relationship between your degree field and the job duties. A degree in marketing, digital media, communications, or advertising aligns well with a Digital Marketing Coordinator title. A degree in an unrelated field, like engineering or history, makes the specialty occupation argument harder to sustain, though relevant coursework and experience can sometimes supplement the case.
How competitive is H-1B sponsorship for marketing roles compared to tech roles?
Marketing roles are sponsored less frequently than software engineering roles, but they're far from rare. USCIS data shows consistent H-1B approvals for marketing coordinators and specialists each year. The challenge is more about finding willing employers than approval odds once a petition is filed. Migrate Mate focuses specifically on roles and employers open to sponsorship, which makes the search more efficient for marketing candidates.
Can I negotiate visa sponsorship as a condition of my job offer?
Yes, and it's common to do so. The best time to raise sponsorship is after receiving an offer, not during early interviews. Frame it practically: confirm whether the company has sponsored before, who handles the process internally or through counsel, and what the timeline looks like. Employers experienced with sponsorship will have straightforward answers. If they haven't done it before, offer to walk them through the process with your immigration attorney.
What is the prevailing wage requirement for sponsored Digital Marketing Coordinator jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.