Influencer Marketing Specialist Jobs in USA with Visa Sponsorship
Influencer Marketing Specialist roles attract strong H-1B visa sponsorship from tech companies, consumer brands, and agencies classifying the position as a specialty occupation requiring a degree in marketing, communications, or a related field. Competition for sponsorship is real but manageable with the right employer targets. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsINTRODUCTION
With a career at The Home Depot, you can be yourself and also be part of something bigger.
POSITION PURPOSE:
Leads in-house and agency-led Marketing program management and execution. This role is responsible for building internal and external materials and presentations, monitoring and reporting on campaign activity and working with internal and agency teams on program logistics and details. This role will support FIFA World Cup efforts, Brand and special projects identified by brand priorities.
KEY RESPONSIBILITIES:
- 50% Develop Marketing Campaigns - Partner with supervisor to develop strategic Marketing campaigns and events while providing support in the planning, implementation, and execution process; Contribute ideas and strategies to grow existing and new programs; Responsible for development or marketing recommendations, POVs, campaign materials and communications with minimal oversight from the Manager; Develop and maintain relationships with cross-functional teams to drive business priorities, provide creative direction and secure needed approvals
- 20% Reporting - Responsible for campaign management and measurement tools as well as with agency partners and THD analytics and marketing finance teams to collect, compile and aggregate campaign and weekly, monthly, quarterly and/or annual reporting; making recommendations and optimizations based on insights
- 10% Trending Subject Matter Expert - Research and stay abreast of new, relevant vendors/partners and share POVs with team, Manager, and agency partners; Stay current on specialty channels, programs, and content; help identify new partners and or campaign opportunities on an ongoing basis; Responsible for competitive benchmarking, programs, and analysis to keep leadership abreast of trends and watch outs; Research and report on trends/best practices in specialized marketing areas via demonstrating an interest in and an aptitude for growing the offering
- 20% Vendor Relationships - Manage outside partners, vendors and agencies to ensure execution of programs and tactics are on time, on strategy and within budget
DIRECT MANAGER/DIRECT REPORTS:
- This position typically reports to Manager, Influencer
- This position has 0 Direct Reports
TRAVEL REQUIREMENTS:
- No travel required.
Physical Requirements:
- Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
WORKING CONDITIONS:
- Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
MINIMUM QUALIFICATIONS:
- Must be eighteen years of age or older.
- Must be legally permitted to work in the United States.
PREFERRED QUALIFICATIONS:
- Excellent written and verbal communication skills
- Strong understanding of marketing, social media ecosystems
- Prior marketing, sponsorship, event planning or agency account management experience
- Exceptional written and verbal communication skills
- Ability to multitask in fast paced environment
- Excellent time management, project management, prioritization, and organizational skills
- Entrepreneurial spirit and intellectually curious mindset
- Knowledge of online marketing, advertising and ecommerce
- Mastery of scope and budget development & tracking
MINIMUM EDUCATION:
- The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
MINIMUM YEARS OF WORK EXPERIENCE:
- 3
COMPETENCIES:
- Action Oriented
- Collaborates
- Drives Engagement
- Communicates Effectively
- Customer Focus
- Drives Results
- Manages Conflict
INTRODUCTION
With a career at The Home Depot, you can be yourself and also be part of something bigger.
POSITION PURPOSE:
Leads in-house and agency-led Marketing program management and execution. This role is responsible for building internal and external materials and presentations, monitoring and reporting on campaign activity and working with internal and agency teams on program logistics and details. This role will support FIFA World Cup efforts, Brand and special projects identified by brand priorities.
KEY RESPONSIBILITIES:
- 50% Develop Marketing Campaigns - Partner with supervisor to develop strategic Marketing campaigns and events while providing support in the planning, implementation, and execution process; Contribute ideas and strategies to grow existing and new programs; Responsible for development or marketing recommendations, POVs, campaign materials and communications with minimal oversight from the Manager; Develop and maintain relationships with cross-functional teams to drive business priorities, provide creative direction and secure needed approvals
- 20% Reporting - Responsible for campaign management and measurement tools as well as with agency partners and THD analytics and marketing finance teams to collect, compile and aggregate campaign and weekly, monthly, quarterly and/or annual reporting; making recommendations and optimizations based on insights
- 10% Trending Subject Matter Expert - Research and stay abreast of new, relevant vendors/partners and share POVs with team, Manager, and agency partners; Stay current on specialty channels, programs, and content; help identify new partners and or campaign opportunities on an ongoing basis; Responsible for competitive benchmarking, programs, and analysis to keep leadership abreast of trends and watch outs; Research and report on trends/best practices in specialized marketing areas via demonstrating an interest in and an aptitude for growing the offering
- 20% Vendor Relationships - Manage outside partners, vendors and agencies to ensure execution of programs and tactics are on time, on strategy and within budget
DIRECT MANAGER/DIRECT REPORTS:
- This position typically reports to Manager, Influencer
- This position has 0 Direct Reports
TRAVEL REQUIREMENTS:
- No travel required.
Physical Requirements:
- Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
WORKING CONDITIONS:
- Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
MINIMUM QUALIFICATIONS:
- Must be eighteen years of age or older.
- Must be legally permitted to work in the United States.
PREFERRED QUALIFICATIONS:
- Excellent written and verbal communication skills
- Strong understanding of marketing, social media ecosystems
- Prior marketing, sponsorship, event planning or agency account management experience
- Exceptional written and verbal communication skills
- Ability to multitask in fast paced environment
- Excellent time management, project management, prioritization, and organizational skills
- Entrepreneurial spirit and intellectually curious mindset
- Knowledge of online marketing, advertising and ecommerce
- Mastery of scope and budget development & tracking
MINIMUM EDUCATION:
- The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
MINIMUM YEARS OF WORK EXPERIENCE:
- 3
COMPETENCIES:
- Action Oriented
- Collaborates
- Drives Engagement
- Communicates Effectively
- Customer Focus
- Drives Results
- Manages Conflict
See all 8+ Influencer Marketing Specialist jobs
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Get Access To All JobsTips for Finding Visa Sponsorship as an Influencer Marketing Specialist
Target employers with a history of H-1B filings
Large consumer brands, tech platforms, and full-service agencies file H-1B petitions for marketing roles regularly. Employers who have sponsored similar positions before are far more likely to do it again than those with no filing history.
Frame your degree as a direct match for the role
USCIS requires a specific degree-to-role connection for specialty occupation approval. A degree in marketing, communications, advertising, or digital media strengthens your case considerably more than a general business degree without supporting coursework.
Emphasize platform-specific expertise in your application
Employers sponsoring visas want to justify the investment. Demonstrating measurable results on Instagram, TikTok, or YouTube, such as campaign ROI or audience growth metrics, makes the business case for sponsorship concrete and harder to dismiss.
Approach agencies that manage brand accounts at scale
Multi-client marketing and talent agencies often sponsor visa holders across multiple client engagements. They have established legal processes, reducing friction compared to a brand navigating sponsorship for the first time independently.
Understand the H-1B lottery before you apply
Most Influencer Marketing Specialist roles require the annual H-1B cap lottery. Registrations open in March for an October start date. Planning your job search timeline around this window is essential to avoid a year-long gap in work authorization.
Consider cap-exempt employers as a bridge strategy
Universities, nonprofits, and research institutions are exempt from the H-1B lottery. Some run marketing functions that include influencer and social media roles. A cap-exempt role lets you secure H-1B status outside the lottery entirely.
Influencer Marketing Specialist jobs are hiring across the US. Find yours.
Find Influencer Marketing Specialist JobsFrequently Asked Questions
Does an Influencer Marketing Specialist role qualify as a specialty occupation for H-1B purposes?
It can, but it requires documentation. USCIS evaluates whether the role normally requires a bachelor's degree in a specific field. Positions with clear requirements in marketing, communications, or digital media generally qualify. Roles where any degree is accepted regardless of field are more likely to face an RFE or denial. Your employer's job description language matters significantly here.
What degree do I need to get an H-1B sponsored as an Influencer Marketing Specialist?
A bachelor's degree in marketing, communications, advertising, public relations, or digital media is the strongest foundation. Degrees in business with a marketing concentration can work if coursework is relevant. USCIS looks for a direct connection between your field of study and the specific duties of the role, so a closely matched degree reduces the risk of a specialty occupation challenge.
How likely is it that an employer will sponsor an Influencer Marketing Specialist for an H-1B?
Willingness to sponsor varies significantly by employer size and sector. Large tech companies and consumer brands with dedicated immigration programs are more likely to sponsor than small agencies or startups. The overall H-1B selection rate for cap-subject petitions was around 25% in FY2025, so lottery odds are a real factor regardless of employer willingness. Browse Migrate Mate to identify employers who have filed for marketing roles previously.
Can I work as an Influencer Marketing Specialist on OPT while searching for a sponsored role?
Yes. F-1 graduates with a degree in a qualifying field can work on OPT for up to 12 months, or 36 months with STEM OPT extension if the degree qualifies. Marketing and communications degrees generally do not qualify for STEM extension, so the standard 12-month window applies. Use that time strategically to secure an employer willing to file your H-1B cap registration before the March deadline.
Are there visa options beyond the H-1B for Influencer Marketing Specialists?
Australian citizens can apply for the E-3 visa, which has no lottery and a much faster path to U.S. employment. Canadian and Mexican citizens may qualify for TN status if the role maps to a qualifying USMCA occupation category, though marketing specialist roles require careful classification. O-1A is theoretically available for applicants with extraordinary ability, but the evidentiary bar is high for most marketing professionals early in their careers.
What is the prevailing wage requirement for sponsored Influencer Marketing Specialist jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.
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