Content Marketing Manager Jobs in USA with Visa Sponsorship
Content Marketing Managers can qualify for H-1B visa or O-1 visa sponsorship when the role requires a bachelor's degree in marketing, communications, or a related field. Employers sponsor this title regularly, though documenting specialty occupation status is key to a successful petition. For detailed occupation requirements, see the O*NET profile.
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INTRODUCTION
OneSignal is the autonomous lifecycle marketing engine for B2C app companies. Marketers can orchestrate the campaigns that onboard, engage, and retain users, increasing LTV and reducing churn. Companies like Zynga, Bitcoin.com, and Philips use OneSignal to drive outcomes with AI that scales with you.
We’re Series C, venture-backed by SignalFire, Rakuten Ventures, Y Combinator, HubSpot, and BAM Elevate. We offer remote work as the default option in the United States in California, Colorado, Florida, Massachusetts, New York, New Jersey, Ohio, Oregon, Pennsylvania, Texas, Utah and Washington. As well as in the UK, Singapore, and Canada - with plans to expand the locations we support in the future. Some roles are hybrid roles and will be listed as such. We have offices in San Francisco and San Mateo in CA, in London, UK, and offer flex seating options for employees to work together in-person in NY and other areas. Hiring in Singapore is done in partnership with a local EOR, and hiring in Canada is done in partnership with Rippling's EOR.
OneSignal has a lot of the great tech startup qualities you'd expect, but we don't stop there. Our massive scale and small team, emphasis on collaboration, and focus on ownership and personal growth make OneSignal a uniquely great place to work.
ROLE AND RESPONSIBILITIES
We’re looking for a Senior Content Marketing Manager to develop compelling content that advances our brand and business goals. You’ll turn company priorities, customer insights, and market opportunities into high-quality content, and work across the team to distribute and measure the impact. You’ll own our editorial strategy and create distinctive, useful content that drives business results. You’ll develop an always-on content engine by uncovering stories in customer results, product expertise, and original research.
This is a hands-on senior individual contributor role. You’ll create the strategy, write and edit, interview customers and experts, develop repeatable content programs, and work cross-functionally across Marketing, Sales, Product, Partners, and Customer Success. You’ll also shape how we distribute content, measure its impact, and use AI to improve the way we work. This role reports directly to the Head of Marketing.
What You'll Do:
- Own OneSignal’s content strategy and editorial direction, developing compelling stories, themes, and thought leadership that support brand and business goals.
- Create high-quality content—including practical guides, customer stories, research, and thought leadership—that translates complex ideas into actionable insights.
- Uncover original stories by interviewing customers and industry experts to showcase unique perspectives, customer outcomes, and business impact.
- Drive content distribution and partnerships across channels, collaborating with Marketing, executives, creators, publishers, and partners to expand reach and engagement.
- Grow organic visibility through SEO and AEO, optimizing content for search engines and AI discovery to drive qualified traffic and demand.
- Leverage AI to build efficient workflows for research, briefing, editing, and content repurposing while maintaining quality, accuracy, and brand voice.
- Lead the annual State of Customer Engagement report and measure content performance against MQLs, SQLs, and pipeline to continuously optimize strategy and investment.
BASIC QUALIFICATIONS
- 6+ years of content marketing experience in B2B SaaS
- Excellent writing and editing skills, and ability to explain complex subjects clearly
- Experience building content strategy and execution, from identifying an opportunity through publication and distribution
- Strong customer communication skills and ability to conduct customer interviews, write compelling stories, and get customer approvals
- Expertise in SEO and an experimental approach to discovery through AI search
- Practical experience using AI in content workflows to improve efficiency and output without sacrificing quality
- The ability to prioritize, manage competing requests, and collaborate effectively across teams
- Can move quickly, make sound decisions in an ambiguous environment and adapt as priorities evolve
- A can-do attitude and willing to take on challenges without clear direction
COMPENSATION
The New York and California base salary for this full time position is between $135,000 to $160,000. Your exact starting salary is determined by a number of factors such as your experience, skills, and qualifications. In addition to base salary, we also offer a competitive equity program and comprehensive and inclusive benefits.
QUALITIES WE LOOK FOR
- Friendliness & Empathy
- Accountability & Collaboration
- Proactiveness & Urgency
- Growth Mindset & Love of Learning
In keeping with our beliefs and goals, no employee or applicant will face discrimination/harassment based on: race, color, ancestry, national origin, religion, age, gender, marital domestic partner status, sexual orientation, gender identity, disability status, or veteran status. Above and beyond discrimination/harassment based on 'protected categories,' we also strive to prevent other, subtler forms of inappropriate behavior (e.g., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place in our workplace.
Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on OneSignal. Please inform us if you need assistance completing any forms or to otherwise participate in the application and/or interview process.
OneSignal collects and processes personal data submitted by job applicants in accordance with our Privacy Policy - including GDPR and CCPA compliance. Please see our privacy notice for job applicants.
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Get Access To All JobsTips for Finding Visa Sponsorship as a Content Marketing Manager
Confirm the role requires a specific degree
H-1B approval depends on proving the position is a specialty occupation. Content Marketing Manager roles should require a bachelor's degree in marketing, communications, journalism, or a directly related field, not just any bachelor's degree.
Target employers with an H-1B filing history
Companies that have sponsored this job title before are far more likely to do it again. Employers in tech, media, SaaS, and e-commerce regularly sponsor Content Marketing Managers and have established immigration processes in place.
Distinguish yourself with measurable content results
Sponsorship decisions are partly business cases. Demonstrating clear ROI from your content work, such as organic traffic growth, pipeline contribution, or audience growth metrics, makes you a stronger candidate worth the sponsorship investment.
Understand how your degree field affects your petition
A marketing or communications degree maps cleanly to this role. Degrees in unrelated fields can still qualify if relevant coursework or progressive experience is documented carefully, but a mismatched degree increases the risk of a USCIS challenge.
Ask about sponsorship early in the interview process
Raising visa needs late creates friction. Bringing it up after an initial positive conversation, framing it matter-of-factly rather than apologetically, gives employers time to consult legal counsel and reduces the chance of a last-minute withdrawal.
Browse sponsoring employers on Migrate Mate
Not every Content Marketing Manager posting includes visa sponsorship. Migrate Mate filters specifically for employers willing to sponsor, saving you the time of filtering through hundreds of roles that will never work for your situation.
Frequently Asked Questions
Is Content Marketing Manager considered a specialty occupation for H-1B purposes?
It can be, but it requires careful documentation. USCIS evaluates whether the position normally requires a bachelor's degree in a specific discipline. A Content Marketing Manager role tied to a specific degree field, such as marketing, communications, or journalism, is more defensible than one that accepts any degree. Generic job descriptions that don't specify a field create the most risk.
Which visa types are realistic for Content Marketing Managers seeking sponsorship?
H-1B visa is the most common path, requiring employer sponsorship and lottery selection. The O-1A is an option for those with demonstrable extraordinary ability, such as published industry thought leadership, speaking credits, or measurable influence in the field. Australians should also consider the E-3 visa, which has no lottery and is far less competitive. Migrate Mate lists roles from employers open to sponsoring all three.
How often do employers actually sponsor Content Marketing Managers?
Sponsorship is less common than in engineering or data roles, but it does happen regularly at mid-to-large companies with dedicated immigration support. Tech companies, SaaS businesses, and large media organizations are the most frequent sponsors. Smaller startups without in-house legal resources are less likely to sponsor, even if they're interested in your profile.
Does my undergraduate major matter for H-1B sponsorship in this role?
Yes, significantly. A degree in marketing, communications, journalism, or digital media maps directly to the Content Marketing Manager title and is easiest to defend at USCIS. Degrees in business, English, or psychology can work with strong framing. Unrelated degrees require a credentialing evaluation and a clear argument connecting your coursework to the role's specific requirements.
What H-1B approval rates look like for marketing roles?
Marketing occupations historically see lower H-1B approval rates than STEM fields because specialty occupation status is harder to establish. Approvals are achievable with well-documented job descriptions, but denials and Requests for Evidence are more common than in tech or finance. Working with an experienced immigration attorney and joining a company with a strong sponsorship track record materially improves outcomes.
What is the prevailing wage requirement for sponsored Content Marketing Manager jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.