Paid Media Manager Jobs in USA with Visa Sponsorship
Paid Media Manager roles attract H-1B and E-3 visa sponsorship from tech companies, agencies, and e-commerce brands. The role qualifies as a specialty occupation when tied to a degree in marketing, advertising, or a related field, making visa approval straightforward for qualified candidates. For detailed occupation requirements, see the O*NET profile.
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We’re looking for an experienced, results-driven Paid Media Manager to support the Amazon Web Services (AWS) Global Paid Media team in Programmatic Channel Management. This person will understand the paid media landscape and have experience working with cross-functional stakeholders to build digital programs that drive customer adoption. The Paid Media Manager will lead programmatic paid media strategy and operations as well implementation of technical capabilities that improve targeting and performance. Ideal candidates are passionate about paid media programs, testing and learning, and driving efficiency through business processes. The role will collaborate with many functional teams in AWS including brand, integrated demand planning, finance, content studio, business intelligence, data science, digital strategy and others. The ideal candidate will be able to exercise strong judgement, attention to detail, problem-solving, and communications skills. Customer obsession, creativity, and comfort with ambiguity are essential to success in this role.
Key job responsibilities
- Leads programmatic channel strategy and operations including audience framework development, brand safety management, process improvement and finance operations
- Implements channel testing and technical enhancements
- Maintains day-to-day correspondence with agency and platform partners
- Responsible for communicating channel updates and best practices to internal stakeholders
- Procures and analyzes paid media metrics; Makes recommendations regarding how to most effectively engage customers in channel based on KPIs
BASIC QUALIFICATIONS
- 4+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience managing or working within cross-functional marketing and creative teams
- Experience delivering paid media campaigns spanning TV, print ads and digital/social channels
PREFERRED QUALIFICATIONS
- Experience equally comfortable building strategic marketing plans and executing at a tactical level
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
LOCATION
USA, WA, Seattle
COMPENSATION
- Salary Range: $82,700.00 - $137,900.00 USD annually
DESCRIPTION
We’re looking for an experienced, results-driven Paid Media Manager to support the Amazon Web Services (AWS) Global Paid Media team in Programmatic Channel Management. This person will understand the paid media landscape and have experience working with cross-functional stakeholders to build digital programs that drive customer adoption. The Paid Media Manager will lead programmatic paid media strategy and operations as well implementation of technical capabilities that improve targeting and performance. Ideal candidates are passionate about paid media programs, testing and learning, and driving efficiency through business processes. The role will collaborate with many functional teams in AWS including brand, integrated demand planning, finance, content studio, business intelligence, data science, digital strategy and others. The ideal candidate will be able to exercise strong judgement, attention to detail, problem-solving, and communications skills. Customer obsession, creativity, and comfort with ambiguity are essential to success in this role.
Key job responsibilities
- Leads programmatic channel strategy and operations including audience framework development, brand safety management, process improvement and finance operations
- Implements channel testing and technical enhancements
- Maintains day-to-day correspondence with agency and platform partners
- Responsible for communicating channel updates and best practices to internal stakeholders
- Procures and analyzes paid media metrics; Makes recommendations regarding how to most effectively engage customers in channel based on KPIs
BASIC QUALIFICATIONS
- 4+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience managing or working within cross-functional marketing and creative teams
- Experience delivering paid media campaigns spanning TV, print ads and digital/social channels
PREFERRED QUALIFICATIONS
- Experience equally comfortable building strategic marketing plans and executing at a tactical level
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
LOCATION
USA, WA, Seattle
COMPENSATION
- Salary Range: $82,700.00 - $137,900.00 USD annually
How to Get Visa Sponsorship as a Paid Media Manager
Lead with platform-specific performance data
Employers sponsoring Paid Media Managers want proof of ROI, not just channel familiarity. Quantify your results with ROAS, CPA, and conversion metrics from Google Ads, Meta, or programmatic campaigns. Numbers make the sponsorship decision easier to justify internally.
Target employers with established immigration programs
Large tech firms, DTC e-commerce brands, and performance marketing agencies sponsor H-1B and E-3 visas regularly for this role. Companies already running paid media at scale have legal infrastructure in place and are far more likely to move quickly on sponsorship.
Frame your degree in relation to the specialty occupation standard
USCIS requires a direct connection between your degree field and the role. A marketing, advertising, communications, or business analytics degree maps cleanly. If your degree is adjacent, document how your coursework or concentration directly supports paid media work.
Demonstrate cross-channel budget management experience
Employers sponsoring this role want someone who can own budget allocation across search, social, and display, not just execute on a single channel. Showing you've managed blended paid media budgets signals seniority and makes the sponsorship investment feel lower risk.
Highlight any experience with incrementality testing or attribution modeling
These skills differentiate mid-level candidates from senior ones and justify the cost of sponsorship. Employers are more willing to navigate visa paperwork for a Paid Media Manager who understands lift measurement, multi-touch attribution, or media mix modeling at a technical level.
Apply early if you're relying on the H-1B lottery
H-1B registration opens in March for an October 1 start date. If your OPT or current status is expiring, map your timeline backward from that cap-subject start date. E-3 visa holders and TN workers have more flexibility, since those categories aren't lottery-dependent.
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Get Access To All JobsFrequently Asked Questions
Does a Paid Media Manager role qualify for H-1B visa sponsorship?
Yes, Paid Media Manager qualifies as a specialty occupation when the employer can demonstrate the role normally requires a bachelor's degree or higher in a specific field such as marketing, advertising, or business analytics. USCIS scrutinizes marketing-adjacent roles more closely than engineering positions, so the job description needs to clearly articulate degree-specific duties rather than general digital marketing tasks any employee could perform.
Which employers are most likely to sponsor a Paid Media Manager?
Technology companies, performance marketing agencies, and large DTC e-commerce brands are the most consistent sponsors for this role. These employers run paid media at a scale that justifies the cost of sponsorship and typically have immigration counsel already on retainer. You can browse verified sponsoring employers for Paid Media Manager positions on Migrate Mate, which filters listings by visa type and sponsorship status.
What degree do I need to qualify for a Paid Media Manager H-1B?
A bachelor's degree in marketing, advertising, communications, business analytics, or a closely related field is the standard baseline. Some employers accept degrees in economics or statistics if the role emphasizes data-driven campaign management. A general business degree with no relevant concentration may face USCIS scrutiny, and a degree in an unrelated field makes sponsorship significantly harder to support without substantial compensating experience.
Can an Australian on an E-3 visa work as a Paid Media Manager in the U.S.?
Yes. The E-3 visa is a strong option for Australian Paid Media Managers because there's no lottery, the annual 10,500 allocation has never been exhausted, and visa interviews at Australian consulates typically move quickly. Your employer files a Labor Condition Application with the Department of Labor, and you attend a consular interview rather than waiting for USCIS to process a petition. Renewals are available in two-year increments indefinitely.
How do I find Paid Media Manager jobs that offer visa sponsorship?
The main challenge is that most general job boards don't filter by sponsorship willingness, so you end up applying to roles where the employer has no intention of sponsoring. Migrate Mate is built specifically for this problem, listing roles that have been vetted for sponsorship eligibility so you're not wasting applications on employers who won't move forward with a visa.
What is the prevailing wage requirement for sponsored Paid Media Manager jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.
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