Alliances Manager Jobs in California
Alliances Manager jobs in California are among the most active in the country, concentrated in enterprise technology, cloud services, cybersecurity, and life sciences partnerships across a seniority range from associate to senior director. The largest hiring markets are the San Francisco Bay Area, Los Angeles, and San Diego, where companies like Salesforce, Cisco, and Palo Alto Networks consistently bring on alliances professionals to grow their partner ecosystems. Demand is strongest for specialists in channel partnerships, GSI alliances, and cloud hyperscaler programs with hyperscalers like AWS, Microsoft, and Google. Find a role that fits below and apply directly.
Find Alliances Manager JobsOverview
Showing 5 of 14+ Alliances Manager jobs
Our Mission
At Palo Alto Networks®, we’re united by a shared mission—to protect our digital way of life. We thrive at the intersection of innovation and impact, solving real-world problems with cutting-edge technology and bold thinking. Here, everyone has a voice, and every idea counts. If you’re ready to do the most meaningful work of your career alongside people who are just as passionate as you are, you’re in the right place.
Who We Are
In order to be the cybersecurity partner of choice, we must trailblaze the path and shape the future of our industry. This is something our employees work at each day and is defined by our values: Disruption, Collaboration, Execution, Integrity, and Inclusion. We weave AI into the fabric of everything we do and use it to augment the impact every individual can have. If you are passionate about solving real-world problems and ideating beside the best and the brightest, we invite you to join us!
We believe collaboration thrives in person. That’s why most of our teams work from the office full time, with flexibility when it’s needed. This model supports real-time problem-solving, stronger relationships, and the kind of precision that drives great outcomes.Job Summary
We are seeking a high-impact Senior Marketing Manager to lead our joint marketing efforts with our fastest-growing ecosystem segment. As the Strategic Alliances Senior Marketing Manager, you are the primary architect of our joint go-to-market strategy with elite Global System Integrators (GSIs). This senior role demands a strategic approach to managing high-level relationships with global business stakeholders and regional leads to amplify joint innovation and thought leadership. You will be responsible for the end-to-end execution of large-scale marketing programs that not only elevate brand awareness, but also drive significant, measurable demand and revenue growth through these partnerships.
Key Responsibilities
Develop and Execute: Build global marketing plans aligned to GTM priorities and business objectives. Integrate awareness activities to amplify our strategic partnerships, and define campaign strategy to deliver marketing-sourced pipeline and drive revenue growth.
Executive Relationships: Cultivate high-level relationships with alliance leaders and business stakeholders, both internally and with GSIs. Drive alignment and commitment to our joint marketing plan and investments. Lead marketing cadences via calls, in-person meetings and email communications.
Elevate Partnerships: Identify and maximize opportunities to leverage GSI partnerships to support corporate marketing initiatives and events, such as CxO experiences and Ignite on Tour. Amplify strategic partnerships through sponsorships, speaking engagements, and customer success stories.
Strategic Execution: Participate in quarterly business reviews. Lead planning interlocks, collaborating closely with regional alliances and marketing team members. Provide status on campaign execution, funding levels, and KPIs. Use data-driven insights and AI to pivot strategies, optimize investments, and refine marketing plans.
Leverage Industry Expertise: Champion integrated campaigns that leverage GSI industry and vertical expertise at events and through demand generation and ABM programs in coordination with the global demand generation team.
Innovation & Thought Leadership: Lead the co-creation of high-value strategic content (e.g., white papers, joint webinars) with GSIs and internal subject matter experts showcasing our vision and innovation jointly addressing critical market and cybersecurity challenges.
Qualifications
Required Qualifications
10+ years of experience in Partner Marketing, with a proven track record specifically working with global system integrators such as IBM, NTT, Accenture, Deloitte, and PwC.
Strong campaign planning and development experience; multi-touch demand gen program management and execution.
Direct experience sourcing and working with third-party agencies to execute marketing tactics; negotiating SOW terms and costs.
Excellent interpersonal and organizational skills with a track record of working across sales and marketing teams and internal/external partner organizations.
Ability to take initiative, solve problems, and make continuous improvements in a growing organization.
BA in Marketing or other related field. MBA, a plus.
Preferred Qualifications
Action-oriented, take-charge in a fast-paced environment with multiple priorities, large stakeholder organization, and extensive solutions portfolio.
Strong written and verbal communication, strategic thinking, and attention to detail and timelines.
Collaborative mindset working across teams and time zones.
AI-ready marketer; adept at using AI tools daily for ideation and accelerating execution.
Experience with SFDC, Allocadia and G Suite. Asana, Ariba and Tableau are a plus.
#LI-KF1
Compensation Disclosure
The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/com-missioned roles) is expected to be the annual range listed below. The offered compensation may also include restricted stock units and a bonus.
$152,000.00 - $245,500.00/yrOur Commitment
We’re trailblazers that dream big, take risks, and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.
We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at accommodations@paloaltonetworks.com.
Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.
All your information will be kept confidential according to EEO guidelines.
Is role eligible for Immigration Sponsorship? No. Please note that we will not sponsor applicants for work visas for this position.Our Mission
At Palo Alto Networks®, we’re united by a shared mission—to protect our digital way of life. We thrive at the intersection of innovation and impact, solving real-world problems with cutting-edge technology and bold thinking. Here, everyone has a voice, and every idea counts. If you’re ready to do the most meaningful work of your career alongside people who are just as passionate as you are, you’re in the right place.
Who We Are
In order to be the cybersecurity partner of choice, we must trailblaze the path and shape the future of our industry. This is something our employees work at each day and is defined by our values: Disruption, Collaboration, Execution, Integrity, and Inclusion. We weave AI into the fabric of everything we do and use it to augment the impact every individual can have. If you are passionate about solving real-world problems and ideating beside the best and the brightest, we invite you to join us!
We believe collaboration thrives in person. That’s why most of our teams work from the office full time, with flexibility when it’s needed. This model supports real-time problem-solving, stronger relationships, and the kind of precision that drives great outcomes.Job Summary
We are seeking a high-impact Senior Marketing Manager to lead our joint marketing efforts with our fastest-growing ecosystem segment. As the Strategic Alliances Senior Marketing Manager, you are the primary architect of our joint go-to-market strategy with elite Global System Integrators (GSIs). This senior role demands a strategic approach to managing high-level relationships with global business stakeholders and regional leads to amplify joint innovation and thought leadership. You will be responsible for the end-to-end execution of large-scale marketing programs that not only elevate brand awareness, but also drive significant, measurable demand and revenue growth through these partnerships.
Key Responsibilities
Develop and Execute: Build global marketing plans aligned to GTM priorities and business objectives. Integrate awareness activities to amplify our strategic partnerships, and define campaign strategy to deliver marketing-sourced pipeline and drive revenue growth.
Executive Relationships: Cultivate high-level relationships with alliance leaders and business stakeholders, both internally and with GSIs. Drive alignment and commitment to our joint marketing plan and investments. Lead marketing cadences via calls, in-person meetings and email communications.
Elevate Partnerships: Identify and maximize opportunities to leverage GSI partnerships to support corporate marketing initiatives and events, such as CxO experiences and Ignite on Tour. Amplify strategic partnerships through sponsorships, speaking engagements, and customer success stories.
Strategic Execution: Participate in quarterly business reviews. Lead planning interlocks, collaborating closely with regional alliances and marketing team members. Provide status on campaign execution, funding levels, and KPIs. Use data-driven insights and AI to pivot strategies, optimize investments, and refine marketing plans.
Leverage Industry Expertise: Champion integrated campaigns that leverage GSI industry and vertical expertise at events and through demand generation and ABM programs in coordination with the global demand generation team.
Innovation & Thought Leadership: Lead the co-creation of high-value strategic content (e.g., white papers, joint webinars) with GSIs and internal subject matter experts showcasing our vision and innovation jointly addressing critical market and cybersecurity challenges.
Qualifications
Required Qualifications
10+ years of experience in Partner Marketing, with a proven track record specifically working with global system integrators such as IBM, NTT, Accenture, Deloitte, and PwC.
Strong campaign planning and development experience; multi-touch demand gen program management and execution.
Direct experience sourcing and working with third-party agencies to execute marketing tactics; negotiating SOW terms and costs.
Excellent interpersonal and organizational skills with a track record of working across sales and marketing teams and internal/external partner organizations.
Ability to take initiative, solve problems, and make continuous improvements in a growing organization.
BA in Marketing or other related field. MBA, a plus.
Preferred Qualifications
Action-oriented, take-charge in a fast-paced environment with multiple priorities, large stakeholder organization, and extensive solutions portfolio.
Strong written and verbal communication, strategic thinking, and attention to detail and timelines.
Collaborative mindset working across teams and time zones.
AI-ready marketer; adept at using AI tools daily for ideation and accelerating execution.
Experience with SFDC, Allocadia and G Suite. Asana, Ariba and Tableau are a plus.
#LI-KF1
Compensation Disclosure
The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/com-missioned roles) is expected to be the annual range listed below. The offered compensation may also include restricted stock units and a bonus.
$152,000.00 - $245,500.00/yrOur Commitment
We’re trailblazers that dream big, take risks, and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.
We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at accommodations@paloaltonetworks.com.
Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.
All your information will be kept confidential according to EEO guidelines.
Is role eligible for Immigration Sponsorship? No. Please note that we will not sponsor applicants for work visas for this position.See All 14 Alliances Manager Jobs in California
Find roles in California that match your experience and apply in just a few clicks.
Find Alliances Manager JobsAlliances Manager Jobs by City in California
Where California roles are concentrated, by current openings.
Alliances Manager Job Market in California
A snapshot from current California openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Technology & Software
What California Employers Look For
The qualifications that appear most often in alliances manager jobs across California.
- Bachelor's degree in business, marketing, or a related field required
- Three or more years of experience in channel sales or partner management
- Demonstrated experience building and managing technology or reseller partnerships
- Familiarity with CRM platforms such as Salesforce for tracking partner activity
- Strong cross-functional collaboration skills with sales, marketing, and product teams
- Experience with cloud hyperscaler partner programs such as AWS, Google Cloud, or Azure
Alliances Manager Jobs in California: Frequently Asked Questions
How do you become an alliances manager in California?
Most alliances manager roles in California require a bachelor's degree in business, marketing, or a technology-related field, followed by several years in channel sales, partner success, or business development. California does not require a state-issued license for this role. Hiring managers at Bay Area tech firms and Southern California enterprise companies typically look for candidates who have managed partner relationships end to end and understand co-selling motions within major cloud or software ecosystems.
Which companies hire alliances managers in California?
Employers hiring alliances managers in California right now include C3 AI, Palo Alto Networks, and Zuora, based on current listings on Migrate Mate as of August 2026. California's dense concentration of enterprise software, cybersecurity, and cloud infrastructure companies makes it one of the most active states for this role nationally.
Which California cities have the most alliances manager jobs?
Redwood City, Santa Clara, and San Francisco have the most alliances manager openings in California. The Bay Area leads because it is home to a high density of enterprise technology headquarters and cloud vendors, while Los Angeles draws demand from media technology and digital transformation companies, and San Diego's active cybersecurity and life sciences sectors generate consistent partner management hiring.
Are there remote alliances manager jobs in California?
Yes, and more than most fields. About 60% of alliances manager openings tied to California are remote or hybrid as of August 2026, reflecting the desk-based and relationship-driven nature of the work. The portions of the role most suited to remote work include partner planning, co-marketing coordination, and pipeline reviews, while executive business reviews and partner kick-offs are more often conducted in person.
How can I get hired as an alliances manager in California with little or no experience?
The most realistic entry path is moving laterally from an inside sales, partner support, or customer success role at a California-based technology company, then transitioning into a partner account manager or junior alliances coordinator position. Large Bay Area employers like Salesforce and Cisco run associate partner or channel development programs that bring in candidates from adjacent roles. Building familiarity with a major cloud partner program and earning a vendor certification such as an AWS or Google Cloud partner credential can give a candidate a concrete edge in early applications.
Where can I find and apply to alliances manager jobs in California?
You can find and apply to alliances manager jobs in California on Migrate Mate, which lists current California openings from employers actively hiring for the role. Search the available positions, find roles that match your experience and location preference, and apply directly.
See All 14 Alliances Manager Jobs in California
Find roles in California that match your experience and apply in just a few clicks.
Find Alliances Manager Jobs