CPT Digital Marketing Director Jobs
Digital Marketing Director jobs on CPT put you in a role that blends strategy, analytics, and brand leadership, all areas your DSO can tie directly to a marketing, communications, or business curriculum. CPT authorization must be employer-specific, so each role requires a new I-20 endorsement before your start date.
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Get Access To All JobsINTRODUCTION
Randolph-Macon College is looking for an early career marketer to join our team for a full-time 10-month internship focused on creating digital content for social media and other web-based channels. Successful candidates will possess a strong design aesthetic, exceptional judgement, and demonstrated experience in and/or persistent curiosity for what’s new in social media and what drives the student experience at Randolph-Macon College. The position will work closely with and report to the Social Media and Web Content Specialist, as part of the College’s dynamic Marketing and Communications team.
Responsibilities
Responsibilities include but are not limited to:
- Collaborate with colleagues on a strategy and calendar for social media content that reflects an authentic experience that helps advance the brand of Randolph-Macon College and grow our online community, which includes prospective students and families, alumni, current students, faculty, and staff, and the broader communities of Ashland, Richmond, Virginia, etc. as well as higher ed.
- Coordinate with marketing colleagues to produce digital assets that engage users and meet brand standards. This includes creating content like Reels, TikToks, Instagram stories and posts, and short articles for the web.
- Cover campus events on behalf of the Marketing team (may include some variable schedules that include evening and weekend hours, to be adjusted on a weekly basis).
- Brainstorm with and manage the work of student ambassadors who are also creating content for Randolph-Macon’s social media channels to ensure high-quality work that meets the College’s strategic objectives and brand standards.
- Actively monitor, manage, and foster activity on the College’s various social media channels and in digital media overall to provide excellent customer service, cultivate community, and ensure the institution’s reputation online.
BASIC QUALIFICATIONS
- Bachelor’s degree required.
- Prior experience in content development, social media required; Experience with graphic design and video production is a plus.
- Excellent written communication, proofing and grammatical skills.
- Strong design aesthetic, with awareness of photography, videography, and simple design tools to ensure brand consistency and contemporary appeal; Experience with the Canva, Adobe Suite, or similar.
- Strong time management, prioritization, and planning skills, and excellent follow-through.
- Excellent judgement and upward communication.
- Excellent attitude and work ethic; Flexibility with changing priorities and assignments; ability to work on multiple projects simultaneously.
- Digital-savvy, and experience tracking and onboarding new tools to ensure the college is using the latest technologies; Experience using a CMS and social media publishing tool is a plus.
COLLEGE
Founded in 1830, Randolph-Macon has approximately 1800 students and is located in Ashland, VA, a residential community 15 miles north of Richmond and 90 miles south of Washington D.C., thereby having all the benefits for its students, faculty and staff of a dynamic metropolitan area which serves as the state capital. Over 85% of students reside on campus.
Randolph-Macon College does not discriminate on the basis of race, color, creed, religion, age, sex, sexual orientation, gender identity, national origin, marital status, disability, or veteran status in its education or employment programs or activities.
APPLICATION
To apply for the position, submit the following documents to https://bit.ly/4t5gZ4x in Microsoft Word or PDF format: a current CV, cover letter addressing the position responsibilities and qualifications, and contact information for two professional references to Sharon Jackson, Director of Human Resources. The review and interview process will commence as strong applications are received and the search will remain open until the position is filled.
INTRODUCTION
Randolph-Macon College is looking for an early career marketer to join our team for a full-time 10-month internship focused on creating digital content for social media and other web-based channels. Successful candidates will possess a strong design aesthetic, exceptional judgement, and demonstrated experience in and/or persistent curiosity for what’s new in social media and what drives the student experience at Randolph-Macon College. The position will work closely with and report to the Social Media and Web Content Specialist, as part of the College’s dynamic Marketing and Communications team.
Responsibilities
Responsibilities include but are not limited to:
- Collaborate with colleagues on a strategy and calendar for social media content that reflects an authentic experience that helps advance the brand of Randolph-Macon College and grow our online community, which includes prospective students and families, alumni, current students, faculty, and staff, and the broader communities of Ashland, Richmond, Virginia, etc. as well as higher ed.
- Coordinate with marketing colleagues to produce digital assets that engage users and meet brand standards. This includes creating content like Reels, TikToks, Instagram stories and posts, and short articles for the web.
- Cover campus events on behalf of the Marketing team (may include some variable schedules that include evening and weekend hours, to be adjusted on a weekly basis).
- Brainstorm with and manage the work of student ambassadors who are also creating content for Randolph-Macon’s social media channels to ensure high-quality work that meets the College’s strategic objectives and brand standards.
- Actively monitor, manage, and foster activity on the College’s various social media channels and in digital media overall to provide excellent customer service, cultivate community, and ensure the institution’s reputation online.
BASIC QUALIFICATIONS
- Bachelor’s degree required.
- Prior experience in content development, social media required; Experience with graphic design and video production is a plus.
- Excellent written communication, proofing and grammatical skills.
- Strong design aesthetic, with awareness of photography, videography, and simple design tools to ensure brand consistency and contemporary appeal; Experience with the Canva, Adobe Suite, or similar.
- Strong time management, prioritization, and planning skills, and excellent follow-through.
- Excellent judgement and upward communication.
- Excellent attitude and work ethic; Flexibility with changing priorities and assignments; ability to work on multiple projects simultaneously.
- Digital-savvy, and experience tracking and onboarding new tools to ensure the college is using the latest technologies; Experience using a CMS and social media publishing tool is a plus.
COLLEGE
Founded in 1830, Randolph-Macon has approximately 1800 students and is located in Ashland, VA, a residential community 15 miles north of Richmond and 90 miles south of Washington D.C., thereby having all the benefits for its students, faculty and staff of a dynamic metropolitan area which serves as the state capital. Over 85% of students reside on campus.
Randolph-Macon College does not discriminate on the basis of race, color, creed, religion, age, sex, sexual orientation, gender identity, national origin, marital status, disability, or veteran status in its education or employment programs or activities.
APPLICATION
To apply for the position, submit the following documents to https://bit.ly/4t5gZ4x in Microsoft Word or PDF format: a current CV, cover letter addressing the position responsibilities and qualifications, and contact information for two professional references to Sharon Jackson, Director of Human Resources. The review and interview process will commence as strong applications are received and the search will remain open until the position is filled.
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Get Access To All JobsDigital Marketing Director CPT: Frequently Asked Questions
Does a Digital Marketing Director role qualify for CPT?
Yes, if your program includes coursework in marketing strategy, brand management, analytics, or digital communications and the role's responsibilities map directly to those areas. Your DSO makes the final determination. Director-level roles with budget authority and team management often satisfy the integral curriculum requirement more easily than junior roles, because the scope matches upper-division or graduate-level coursework.
Can I work as a Digital Marketing Director at an agency versus an in-house team on CPT?
Both settings are eligible, but the DSO authorization is employer-specific. If you switch from an agency to an in-house role, or change employers within the same CPT period, you need a new I-20 endorsement for each position. Agency environments that place you with multiple client teams under one employer contract are generally fine, but subcontracting arrangements where you work under a different company's supervision can raise authorization questions.
How do I find Digital Marketing Director jobs where employers understand CPT?
Search on Migrate Mate, which filters for employers with work authorization experience. In interviews, ask whether the company has onboarded F-1 CPT students before. Mid-size tech, e-commerce, and SaaS companies tend to have HR teams familiar with CPT documentation, while very small agencies may need more hand-holding on the I-20 and authorization timeline.
What documentation does my CPT employer need from me?
Your employer needs a copy of your current I-20 with the CPT authorization page showing the specific employer name, authorized dates, and part-time or full-time status. They also need your I-94 record and your EAD is not required for CPT. Keep a copy of all documents on file and confirm your employer updates their E-Verify records if they're enrolled.
Does CPT for a Digital Marketing Director role affect my OPT eligibility?
Full-time CPT authorized for 12 months or more eliminates your OPT eligibility entirely. Part-time CPT, or full-time CPT under 12 cumulative months, does not affect OPT. For a director-level role, which is typically full-time, track your CPT days carefully. USCIS counts all CPT periods across all employers at the same school, so prior CPT at internship level counts toward that 12-month threshold.