Creative Producer Jobs in California
Creative producer jobs in California are among the most active in the country, concentrated in entertainment, advertising, digital media, and tech-driven brand content, with openings at every level from production coordinator to executive creative producer. Los Angeles, San Francisco, and San Diego anchor the hiring market, and established employers like Netflix, Apple, and Omnicom Group maintain substantial creative production teams across the state. The most in-demand specialties right now are branded content, streaming and episodic development, and integrated campaign production. Find a role that fits below and apply directly.
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Creative Producer
ABOUT MPG
Market Performance Group (MPG) is a leading end-to-end, strategy & services omnichannel commerce agency focused on creating the best PATH FORWARD — from market strategy to in-market reality — for today’s fastest-growing consumer packaged goods (CPG) manufacturers. Over the years, we’ve built a strong reputation as a trusted partner and valuable resource to a broad range of companies, from Fortune 500 to Private Equity, in categories that include health & wellness, food & beverage, home and hardlines. We revel in the opportunity to guide our clients on their path forward, building and activating strategies that ensure success. Everything we do is driven by our unrelenting commitment to leverage our deep operational experience, unparalleled omnichannel expertise, and industry relationships to drive performance in today’s dynamic omnichannel marketplace.
At MPG, we value our people and their contributions; they are critical to building the MPG Brand. Our leadership team has significant experience driving topline revenue and bottom-line profit, having held senior operating roles at leading CPG manufacturers and retailers. Our highly regarded, seasoned team of 400+ strategy and commercialization professionals brings strong operational experience and a collaborative approach. All team members are singularly focused on providing clients with pragmatic, real-world market approaches, built on the strong consumer, category and marketplace insights needed to create sustainable, profitable brand growth.
Position Overview
The Producer/Creator plays a key role in executing social-first video concepts and campaigns by managing the day-to-day production of creator-driven content. This role works closely with creative strategists (creative/production directors & account managers), copywriting team, and a network of creators to brief, produce and deliver high-performing assets across platforms like TikTok, Instagram, and YouTube. The Producer aspect of the role supports the full content lifecycle (concept through final delivery) while maintaining clear communication across internal teams and external partners. The Content Creator aspect of the role includes hands-on content creation to support specific brand, campaign, and production needs. Content creation will be a component of the role rather than the employee’s full-time responsibility.
Key Responsibilities
- Producer
- Coordinating creator outreach and assigning/casting video concepts
- Onboarding first-time creators to brands and internal processes
- Working with Casting to find the best talent required for their content
- Managing timelines and deliverables of all assigned projects
- Helping creators set up their shoots (pre-production planning & coordination, set decorating, lighting, coordinating talent appearance (wardrobe, H&MU), lighting, audio, coordinating/shipping product etc.).
- Setting up and producing/directing shoots with the creators
- Coaching and guiding the creators on performance and post-production creative direction
- Coordinating and acquiring releases/contracts and permits as needed
- Review cuts and provide clear, actionable feedback. (Giving notes for brand alignment ensuring all assets meet internal and platform best practices and campaign objectives.)
- Track revisions and approvals while ensuring projects stay on schedule.
- Confirm final assets meet platform specifications and client requirements as well as coordinate final delivery and asset organization.
- Follow required file naming, folder structures, and storage protocols assisting creators making sure they are following the required conventions on their end.
- Collaborating with the in-house editor to guide and execute more advanced, complex edits and video projects.
- Support and assist Sr. Producers and Directors with larger scale projects and productions
- Stay current on emerging trends in content production, social platforms, and creator best practices, proactively identifying opportunities to evolve and elevate our creative output
- Participate in creative brainstorms and production meetings. Identify opportunities to keep content fresh, relevant, and innovative.
- Contribute to a positive, collaborative team environment. Good vibes!
- Content Creator
- Plan, shoot, appear in, and edit high-quality video, photography, and multimedia content.
- Create content as needed for platforms such as TikTok, Instagram, Facebook, YouTube, as well as internal videos, commercials, and brand campaigns.
- Photography: Conduct photo shoots as needed. (Product, lifestyle, campaign etc)
- Follow brand guidelines, editorial calendars, approved scripts, and creative direction. Maintain consistency in brand voice, tone, messaging, and timing.
- Attend and capture content at events, campaigns, behind-the-scenes opportunities, and on-location shoots.
- Stay current on social media, digital content, video production, content styles and marketing trends.
Required Experience and Education
- 3–5+ years of experience in social media production, content production, video production, creative production, or a related field.
- Experience producing social-first video content for platforms such as TikTok, Instagram, YouTube, and Facebook.
- Experience managing the full production lifecycle, from concept development and pre-production through shooting, post-production, revisions, approvals, and final delivery.
- Experience producing and/or directing video shoots, including working directly with creators, talent, crew, and production teams.
- Experience working with content creators and/or influencers, including casting, onboarding, briefing, coaching, and managing deliverables.
- Hands-on experience with video creation and editing, including the ability to independently shoot and edit social content when needed.
- Experience providing creative feedback and actionable edit notes with consideration for brand guidelines, campaign objectives, storytelling, and social-platform best practices.
- Experience coordinating production logistics, including scheduling, product shipments, locations, talent, wardrobe/HMU, lighting, audio, and other shoot needs.
- Experience managing multiple projects, deadlines, revisions, and deliverables simultaneouslyin a fast-paced agency or production environment.
- Experience working with brand guidelines, scripts, creative briefs, editorial calendars, and client requirements.
- Strong understanding of current social media trends, content styles, platform best practices, and emerging creator/content formats.
- Experience with photography and/or multimedia content creation is preferred.
- Strong organizational skills and experience maintaining file organization, naming conventions, asset management, releases, and production documentation.
- Experience working in a marketing agency, advertising, branded content, entertainment, media, or similar fast-paced creative environment is preferred.
Compensation
The expected base salary range for this position is $55,000 - $75,000 annually, depending on experience, skills, and qualifications. In addition to base salary, this position may be eligible for performance-based bonuses and other compensation programs.
Benefits
MPG offers a generous package of health benefits, including medical, dental, vision, STD/LTD, paid maternity/paternity leave and life insurance. Our compensation program provides market industry base salary, bonuses, and 401K. In addition to paid holidays, we reward an employee’s extra efforts through unlimited paid time off.
Equity and Inclusion
We are committed to ensuring that Diversity, Equity, Inclusion, and Belonging (DEIB) is a part of our DNA. We embrace the beauty in all of the unique qualities of our employees, communities and clients. MPG’s DEIB efforts empower us to collectively reach our full potential by fueling innovation, connection, and growth. We recognize the value of having a diverse and engaged team. We are an organization driven by PEOPLE. We believe that by leveraging the unique perspectives and experiences of our employees, MPG can unlock more comprehensive, innovative, and long-standing results for both our client and retailer partners. We will always strive for improvement and thus we have made intentional commitments to further champion DEIB. The foundation of our pledge starts with our promise to each other, our clients, and the community.
Equal Opportunity & Accommodation
It is MPG’s practice to provide and promote equal opportunity in employment, compensation, and other terms and conditions of employment without discrimination because of race, color, creed, religion, national origin, ancestry, citizenship status, sex or gender, gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, family medical history, genetic information or other protected medical condition, political affiliation, or any other characteristic protected by and in accordance with applicable laws. We are dedicated to creating an accessible and inclusive application and selection process. Should you require accommodation during the recruitment or hiring process, please contact our Talent Acquisition team at talent.acquisition@mpgllc.com and we will work with you to meet your accessibility needs.
All rights reserved
Creative Producer
ABOUT MPG
Market Performance Group (MPG) is a leading end-to-end, strategy & services omnichannel commerce agency focused on creating the best PATH FORWARD — from market strategy to in-market reality — for today’s fastest-growing consumer packaged goods (CPG) manufacturers. Over the years, we’ve built a strong reputation as a trusted partner and valuable resource to a broad range of companies, from Fortune 500 to Private Equity, in categories that include health & wellness, food & beverage, home and hardlines. We revel in the opportunity to guide our clients on their path forward, building and activating strategies that ensure success. Everything we do is driven by our unrelenting commitment to leverage our deep operational experience, unparalleled omnichannel expertise, and industry relationships to drive performance in today’s dynamic omnichannel marketplace.
At MPG, we value our people and their contributions; they are critical to building the MPG Brand. Our leadership team has significant experience driving topline revenue and bottom-line profit, having held senior operating roles at leading CPG manufacturers and retailers. Our highly regarded, seasoned team of 400+ strategy and commercialization professionals brings strong operational experience and a collaborative approach. All team members are singularly focused on providing clients with pragmatic, real-world market approaches, built on the strong consumer, category and marketplace insights needed to create sustainable, profitable brand growth.
Position Overview
The Producer/Creator plays a key role in executing social-first video concepts and campaigns by managing the day-to-day production of creator-driven content. This role works closely with creative strategists (creative/production directors & account managers), copywriting team, and a network of creators to brief, produce and deliver high-performing assets across platforms like TikTok, Instagram, and YouTube. The Producer aspect of the role supports the full content lifecycle (concept through final delivery) while maintaining clear communication across internal teams and external partners. The Content Creator aspect of the role includes hands-on content creation to support specific brand, campaign, and production needs. Content creation will be a component of the role rather than the employee’s full-time responsibility.
Key Responsibilities
- Producer
- Coordinating creator outreach and assigning/casting video concepts
- Onboarding first-time creators to brands and internal processes
- Working with Casting to find the best talent required for their content
- Managing timelines and deliverables of all assigned projects
- Helping creators set up their shoots (pre-production planning & coordination, set decorating, lighting, coordinating talent appearance (wardrobe, H&MU), lighting, audio, coordinating/shipping product etc.).
- Setting up and producing/directing shoots with the creators
- Coaching and guiding the creators on performance and post-production creative direction
- Coordinating and acquiring releases/contracts and permits as needed
- Review cuts and provide clear, actionable feedback. (Giving notes for brand alignment ensuring all assets meet internal and platform best practices and campaign objectives.)
- Track revisions and approvals while ensuring projects stay on schedule.
- Confirm final assets meet platform specifications and client requirements as well as coordinate final delivery and asset organization.
- Follow required file naming, folder structures, and storage protocols assisting creators making sure they are following the required conventions on their end.
- Collaborating with the in-house editor to guide and execute more advanced, complex edits and video projects.
- Support and assist Sr. Producers and Directors with larger scale projects and productions
- Stay current on emerging trends in content production, social platforms, and creator best practices, proactively identifying opportunities to evolve and elevate our creative output
- Participate in creative brainstorms and production meetings. Identify opportunities to keep content fresh, relevant, and innovative.
- Contribute to a positive, collaborative team environment. Good vibes!
- Content Creator
- Plan, shoot, appear in, and edit high-quality video, photography, and multimedia content.
- Create content as needed for platforms such as TikTok, Instagram, Facebook, YouTube, as well as internal videos, commercials, and brand campaigns.
- Photography: Conduct photo shoots as needed. (Product, lifestyle, campaign etc)
- Follow brand guidelines, editorial calendars, approved scripts, and creative direction. Maintain consistency in brand voice, tone, messaging, and timing.
- Attend and capture content at events, campaigns, behind-the-scenes opportunities, and on-location shoots.
- Stay current on social media, digital content, video production, content styles and marketing trends.
Required Experience and Education
- 3–5+ years of experience in social media production, content production, video production, creative production, or a related field.
- Experience producing social-first video content for platforms such as TikTok, Instagram, YouTube, and Facebook.
- Experience managing the full production lifecycle, from concept development and pre-production through shooting, post-production, revisions, approvals, and final delivery.
- Experience producing and/or directing video shoots, including working directly with creators, talent, crew, and production teams.
- Experience working with content creators and/or influencers, including casting, onboarding, briefing, coaching, and managing deliverables.
- Hands-on experience with video creation and editing, including the ability to independently shoot and edit social content when needed.
- Experience providing creative feedback and actionable edit notes with consideration for brand guidelines, campaign objectives, storytelling, and social-platform best practices.
- Experience coordinating production logistics, including scheduling, product shipments, locations, talent, wardrobe/HMU, lighting, audio, and other shoot needs.
- Experience managing multiple projects, deadlines, revisions, and deliverables simultaneouslyin a fast-paced agency or production environment.
- Experience working with brand guidelines, scripts, creative briefs, editorial calendars, and client requirements.
- Strong understanding of current social media trends, content styles, platform best practices, and emerging creator/content formats.
- Experience with photography and/or multimedia content creation is preferred.
- Strong organizational skills and experience maintaining file organization, naming conventions, asset management, releases, and production documentation.
- Experience working in a marketing agency, advertising, branded content, entertainment, media, or similar fast-paced creative environment is preferred.
Compensation
The expected base salary range for this position is $55,000 - $75,000 annually, depending on experience, skills, and qualifications. In addition to base salary, this position may be eligible for performance-based bonuses and other compensation programs.
Benefits
MPG offers a generous package of health benefits, including medical, dental, vision, STD/LTD, paid maternity/paternity leave and life insurance. Our compensation program provides market industry base salary, bonuses, and 401K. In addition to paid holidays, we reward an employee’s extra efforts through unlimited paid time off.
Equity and Inclusion
We are committed to ensuring that Diversity, Equity, Inclusion, and Belonging (DEIB) is a part of our DNA. We embrace the beauty in all of the unique qualities of our employees, communities and clients. MPG’s DEIB efforts empower us to collectively reach our full potential by fueling innovation, connection, and growth. We recognize the value of having a diverse and engaged team. We are an organization driven by PEOPLE. We believe that by leveraging the unique perspectives and experiences of our employees, MPG can unlock more comprehensive, innovative, and long-standing results for both our client and retailer partners. We will always strive for improvement and thus we have made intentional commitments to further champion DEIB. The foundation of our pledge starts with our promise to each other, our clients, and the community.
Equal Opportunity & Accommodation
It is MPG’s practice to provide and promote equal opportunity in employment, compensation, and other terms and conditions of employment without discrimination because of race, color, creed, religion, national origin, ancestry, citizenship status, sex or gender, gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, family medical history, genetic information or other protected medical condition, political affiliation, or any other characteristic protected by and in accordance with applicable laws. We are dedicated to creating an accessible and inclusive application and selection process. Should you require accommodation during the recruitment or hiring process, please contact our Talent Acquisition team at talent.acquisition@mpgllc.com and we will work with you to meet your accessibility needs.
All rights reserved
See All 16 Creative Producer Jobs in California
Find roles in California that match your experience and apply in just a few clicks.
Find Creative Producer JobsCreative Producer Jobs by City in California
Where California roles are concentrated, by current openings.
Creative Producer Job Market in California
A snapshot from current California openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Media & Entertainment
- Marketing & Advertising
What California Employers Look For
The qualifications that appear most often in creative producer jobs across California.
- Bachelor's degree in film, communications, advertising, or a related creative field
- Proven experience managing full production cycles from concept through final delivery
- Proficiency with project management tools such as Airtable, Asana, or production scheduling software
- Strong cross-functional collaboration skills working with creative, legal, and marketing teams
- Experience producing content for digital platforms including social, streaming, or branded video
- Familiarity with California labor codes and SAG-AFTRA agreements governing commercial and media production
Creative Producer Jobs in California: Frequently Asked Questions
How do you become a creative producer in California?
Creative producing in California does not require a state-issued license, but the path is defined by education and portfolio. Most roles expect a bachelor's degree in film production, communications, or advertising from a California college or art school. From there, candidates typically enter through production coordinator or assistant producer roles at studios, agencies, or streaming companies, building credits across projects before advancing to producer titles.
How much do creative producers make in California?
Creative producers in California earn a median of about $129,790 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $63,570 for the lowest 10% to over $306,850 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire creative producers in California?
Employers hiring creative producers in California right now include ONA, Sony, and Plaid, based on current listings on Migrate Mate as of November 2026. California's concentration of entertainment studios, global ad agencies, and tech companies with in-house creative teams makes it one of the deepest hiring markets for this role anywhere in the country.
Which California cities have the most creative producer jobs?
Los Angeles, San Francisco, and Thousand Palms have the most creative producer openings in California. Los Angeles dominates due to its unmatched density of entertainment studios, streaming platforms, and advertising agencies, while San Francisco and San Diego draw demand from tech companies and brand marketing teams that maintain large in-house creative operations.
Are there remote creative producer jobs in California?
Yes, and more than many production roles, because creative producers who focus on digital and branded content can manage timelines, vendors, and reviews without being on a physical set every day. About 86% of creative producer openings tied to California are remote or hybrid as of November 2026, with remote arrangements most common in post-production oversight, social content, and campaign management rather than live-action or on-location shoots.
How can I get hired as a creative producer in California with little or no experience?
The most realistic entry path is a production coordinator or production assistant role at a Los Angeles or San Francisco studio, agency, or streaming company. Large California employers like entertainment studios and integrated agencies regularly bring in coordinators who learn the production workflow from the ground up. A strong portfolio of student films, freelance projects, or branded content work, along with familiarity with industry scheduling tools, gives candidates a clear edge over applicants with only coursework.
Where can I find and apply to creative producer jobs in California?
You can find and apply to creative producer jobs in California on Migrate Mate, which lists current openings from employers hiring across the state. Find the roles that fit your experience and specialty, then apply directly to each one.
See All 16 Creative Producer Jobs in California
Find roles in California that match your experience and apply in just a few clicks.
Find Creative Producer Jobs