Customer Marketing Lead Jobs in Salt Lake City, UT
Customer Marketing Lead jobs in Salt Lake City are in strong demand across the downtown business district, Sugar House, and the Silicon Slopes corridor in nearby Lehi and Draper, where technology, fintech, and health-tech companies concentrate most of the hiring. Employers active in this market right now include University of Utah, Deloitte, and Health Catalyst. See the openings below and apply to the ones that match your experience.
Find Customer Marketing Lead JobsOverview
Showing 5 of 40+ Customer Marketing Lead jobs
About MasterControl:
MasterControl Inc. is a leading provider of cloud-based quality and compliance software for life sciences and other regulated industries. Our mission is the same as that of our customers: to bring life-changing products to more people sooner. The MasterControl Platform helps organizations digitize, automate, and connect quality and compliance processes across the regulated product development life cycle. Over 1,000 companies worldwide rely on MasterControl solutions to achieve new levels of operational excellence across product development, clinical trials, regulatory affairs, quality management, supply chain, manufacturing and postmarket surveillance. For more information, visit www.mastercontrol.com.
SUMMARY
The Sr. Customer Marketing Specialist plays a critical role in designing and executing effective marketing strategies to engage customers across all stages of their journey, driving retention and growth. This role collaborates closely with Sales, Product Marketing, Demand Gen, Customer Success, and Product to plan and manage campaigns and communication strategies tailored to key customer segments. You'll also be responsible for developing metrics and evaluation protocols to assess campaign effectiveness, identifying opportunities for optimization, and implementing improvements. Success in this position relies on strong interpersonal skills to collaborate seamlessly with cross-functional teams and drive impactful customer engagement initiatives.
RESPONSIBILITIES
- Plan and manage integrated customer campaigns to achieve renewal and growth targets.
- Execute and manage customer communication strategies to keep customers informed about key product updates and organizational changes.
- Design, implement, and manage a customer milestone program to celebrate key moments in the customer journey, including the selection and distribution of thoughtful physical gifts to recognize and reward loyalty and engagement.
- Ensure messaging consistency and alignment with the customer voice across all functions and touchpoints.
- Develop and maintain a customer communications calendar that captures all touchpoints throughout the customer journey.
- Act as the project manager for customer marketing initiatives, collaborating with cross-functional teams to ensure that design and messaging align with campaign objectives and strategic goals, while ensuring timely and successful project delivery.
- Optimize the use of communication channels to maximize campaign impact and engagement.
- Monitor and assess risks and opportunities across various departmental projects to ensure alignment with goals.
- Track, analyze, and report key performance indicators (KPIs) to management and stakeholders for continuous improvement.
SKILLS AND QUALIFICATIONS
- 3+ Years of B2B marketing experience. Customer marketing experience is a plus.
- Strong creative thinking skills paired with the ability to make data-driven decisions.
- Excellent analytical skills for identifying challenges and implementing effective solutions.
- Highly motivated self-starter who thrives in dynamic and fast-paced marketing environments.
- Demonstrated ability to collaborate effectively with cross-functional teams.
- Strong organizational skills with the ability to manage and execute multiple projects simultaneously, meeting tight deadlines.
- Exceptional communication and presentation skills, with the ability to articulate ideas clearly and persuasively.
Why Work Here?
#WhyWorkAnywhereElse?
MasterControl is a place where Exceptional Teams come together to do their best work. In fact, hiring Exceptional Teams is a core value of ours. MasterControl employees are surrounded by intelligent, motivated, and collaborative individuals. We like to call it #TheBestTeamOnThePlanet.
We work hard to develop and challenge our employees' skillsets, recognize their contributions, encourage professional development, and offer a one-of-a-kind culture. This is why we say #WhyWorkAnywhereElse?
MasterControl could be your next (and last) career move!
Here are some of the benefits MasterControl employees enjoy:
- Competitive compensation
- 100% medical premium coverage (yes, you read that right!)
- 401(k) plan with company match
- Generous PTO packages that increase with tenure
- Company parties and employee recognition programs
- Onsite physician and massage therapist
- Dental/vision plans
- Employer paid life insurance policy
- Much, much more!
Applicants must be currently authorized to work in the United States on a full-time basis.
MasterControl is an Equal Opportunity Employer. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact MCTalent@MasterControl.com or call (801) 942-4000 and ask to speak with a member of Human Resources.
Equal Opportunity Employer, including disability and protected veteran status
About MasterControl:
MasterControl Inc. is a leading provider of cloud-based quality and compliance software for life sciences and other regulated industries. Our mission is the same as that of our customers: to bring life-changing products to more people sooner. The MasterControl Platform helps organizations digitize, automate, and connect quality and compliance processes across the regulated product development life cycle. Over 1,000 companies worldwide rely on MasterControl solutions to achieve new levels of operational excellence across product development, clinical trials, regulatory affairs, quality management, supply chain, manufacturing and postmarket surveillance. For more information, visit www.mastercontrol.com.
SUMMARY
The Sr. Customer Marketing Specialist plays a critical role in designing and executing effective marketing strategies to engage customers across all stages of their journey, driving retention and growth. This role collaborates closely with Sales, Product Marketing, Demand Gen, Customer Success, and Product to plan and manage campaigns and communication strategies tailored to key customer segments. You'll also be responsible for developing metrics and evaluation protocols to assess campaign effectiveness, identifying opportunities for optimization, and implementing improvements. Success in this position relies on strong interpersonal skills to collaborate seamlessly with cross-functional teams and drive impactful customer engagement initiatives.
RESPONSIBILITIES
- Plan and manage integrated customer campaigns to achieve renewal and growth targets.
- Execute and manage customer communication strategies to keep customers informed about key product updates and organizational changes.
- Design, implement, and manage a customer milestone program to celebrate key moments in the customer journey, including the selection and distribution of thoughtful physical gifts to recognize and reward loyalty and engagement.
- Ensure messaging consistency and alignment with the customer voice across all functions and touchpoints.
- Develop and maintain a customer communications calendar that captures all touchpoints throughout the customer journey.
- Act as the project manager for customer marketing initiatives, collaborating with cross-functional teams to ensure that design and messaging align with campaign objectives and strategic goals, while ensuring timely and successful project delivery.
- Optimize the use of communication channels to maximize campaign impact and engagement.
- Monitor and assess risks and opportunities across various departmental projects to ensure alignment with goals.
- Track, analyze, and report key performance indicators (KPIs) to management and stakeholders for continuous improvement.
SKILLS AND QUALIFICATIONS
- 3+ Years of B2B marketing experience. Customer marketing experience is a plus.
- Strong creative thinking skills paired with the ability to make data-driven decisions.
- Excellent analytical skills for identifying challenges and implementing effective solutions.
- Highly motivated self-starter who thrives in dynamic and fast-paced marketing environments.
- Demonstrated ability to collaborate effectively with cross-functional teams.
- Strong organizational skills with the ability to manage and execute multiple projects simultaneously, meeting tight deadlines.
- Exceptional communication and presentation skills, with the ability to articulate ideas clearly and persuasively.
Why Work Here?
#WhyWorkAnywhereElse?
MasterControl is a place where Exceptional Teams come together to do their best work. In fact, hiring Exceptional Teams is a core value of ours. MasterControl employees are surrounded by intelligent, motivated, and collaborative individuals. We like to call it #TheBestTeamOnThePlanet.
We work hard to develop and challenge our employees' skillsets, recognize their contributions, encourage professional development, and offer a one-of-a-kind culture. This is why we say #WhyWorkAnywhereElse?
MasterControl could be your next (and last) career move!
Here are some of the benefits MasterControl employees enjoy:
- Competitive compensation
- 100% medical premium coverage (yes, you read that right!)
- 401(k) plan with company match
- Generous PTO packages that increase with tenure
- Company parties and employee recognition programs
- Onsite physician and massage therapist
- Dental/vision plans
- Employer paid life insurance policy
- Much, much more!
Applicants must be currently authorized to work in the United States on a full-time basis.
MasterControl is an Equal Opportunity Employer. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact MCTalent@MasterControl.com or call (801) 942-4000 and ask to speak with a member of Human Resources.
Equal Opportunity Employer, including disability and protected veteran status
See All 40 Customer Marketing Lead Jobs in Salt Lake City
Find roles in Salt Lake City that match your experience and apply in just a few clicks.
Find Customer Marketing Lead JobsCustomer Marketing Lead Job Market in Salt Lake City
Who's Hiring
- University of Utah4
- Deloitte2
- Health Catalyst2
- Zions Bancorporation2
- Institutional Capital Network2
Top Industries Hiring
- Education4
- Banking & Financial Services4
- Medical Devices2
- Technology & Software2
- Investment & Asset Management2
Customer Marketing Lead Jobs in Salt Lake City: Frequently Asked Questions
How do I get a customer marketing lead job in Salt Lake City?
The strongest hiring comes from Salt Lake City's tech and SaaS companies, health-tech platforms, and the fintech firms clustered downtown and along the Silicon Slopes corridor. Candidates who stand out typically bring hands-on lifecycle marketing or customer retention experience alongside familiarity with CRM platforms. Engaging with the city's tight-knit tech community through local meetups and professional groups also accelerates introductions to hiring managers at growth-stage companies.
Which companies hire customer marketing leads in Salt Lake City?
Employers hiring customer marketing leads in Salt Lake City right now include University of Utah, Deloitte, and Health Catalyst, based on current listings on Migrate Mate as of July 2026. Salt Lake City's mix of established enterprise software firms and fast-growing SaaS startups means openings appear across a wide range of company sizes and product verticals.
Are there remote customer marketing lead jobs in Salt Lake City?
Yes, customer marketing lead roles are well-suited to remote work given their focus on strategy, content, and digital campaigns rather than on-site presence. About 56% of customer marketing lead openings tied to Salt Lake City are remote or hybrid as of July 2026, reflecting the market's tech-forward employer base. Campaign execution and customer communication work, in particular, tend to be the most remote-friendly functions within these roles.
How can I get a customer marketing lead job in Salt Lake City with little or no experience?
The most realistic entry path in Salt Lake City is moving up from a customer success, marketing coordinator, or lifecycle marketing associate role at one of the city's many SaaS or health-tech startups. Companies in the downtown core and the Silicon Slopes corridor routinely hire junior marketers and promote from within. Building hands-on CRM and email automation skills, then pursuing a stretch project focused on customer retention, gives candidates a concrete edge when applying for lead-level roles.
Which industries hire the most customer marketing leads in Salt Lake City?
The sectors hiring the most customer marketing leads in Salt Lake City are Education, Banking & Financial Services, and Medical Devices, based on current listings on Migrate Mate as of July 2026. Salt Lake City's concentration of SaaS companies and health-tech platforms, combined with a growing fintech presence, makes it one of the more active markets for customer-focused marketing talent in the Intermountain West.
Related Jobs in Utah
See All 40 Customer Marketing Lead Jobs in Salt Lake City
Find roles in Salt Lake City that match your experience and apply in just a few clicks.
Find Customer Marketing Lead Jobs